Manager, Email Marketing - Temporary Worker

📌 Core Information

🔹 Job Title: Manager, Email Marketing - Temporary Worker

🔹 Company: Dentsu

🔹 Location: USA - Remote - New York

🔹 Job Type: Part-time, Temporary

🔹 Category: Marketing

🔹 Date Posted: June 10, 2025

🔹 Experience Level: Mid-Senior level (5-10 years)

🔹 Remote Status: Remote (USA - New York)

🚀 Job Overview

Key aspects of this role include:

• Managing and executing external email communications
• Implementing effective B2B email marketing strategies
• Driving engagement and conversions through email marketing
• Collaborating with cross-functional teams for email marketing success

ASSUMPTION: This role requires a strong understanding of the company's business and expertise in Marketo and Pardot.

📋 Key Responsibilities

✅ Develop and execute comprehensive email marketing strategies

✅ Manage the end-to-end email marketing process

✅ Implement and optimize email nurture programs

✅ Promote key marketing content in email newsletters

✅ Build and manage email programs for events

✅ Collaborate closely with cross-functional teams

✅ Segment and target email lists based on various criteria

✅ Design and create compelling email templates

✅ Monitor and analyze key email marketing metrics and KPIs

✅ Conduct A/B tests and implement data-driven optimization strategies

✅ Provide training and guidance to team members on email marketing best practices

✅ Maintain a deep understanding of target audience, customer journey, and competitive landscape

✅ Ensure compliance with email marketing regulations, privacy laws, and best practices for data protection

ASSUMPTION: This role requires a high level of attention to detail, accuracy, and quality orientation.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 5+ years of experience in email marketing, with 3+ years of hands-on experience working directly in Marketo

Required Skills:

• Strong knowledge of Pardot and Salesforce
• Experience with HTML/CSS (preferred)
• Strong analytical skills and experience with frequent reporting and optimizations
• Understanding of lead management processes
• Excellent communication and project management skills
• Results-driven mindset and ability to make data-driven decisions

Preferred Skills:

• Experience in the B2B industry

ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role.

💰 Compensation & Benefits

Salary Range: $32.69 - $53.08 per hour. This is an estimate based on industry standards for a mid-level marketing role in the New York area.

Benefits:

• Paid Holidays
• Safe Time
• Sick Time

Working Hours: 32 hours per week, Monday - Friday

ASSUMPTION: The salary range provided is an estimate based on industry standards and may not reflect the actual salary offered by the company.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services. Dentsu is a global advertising and marketing services company that helps brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy.

Company Size: 10,001+ employees. As a large company, Dentsu offers a wide range of opportunities and resources for employees.

Founded: 1901. Dentsu has a long history and extensive experience in the advertising industry.

Company Description:

• Dentsu teams together to help brands predict and plan for disruptive future opportunities
• They create new paths to growth in the sustainable economy
• Dentsu knows people better than anyone else and uses those insights to connect brand, content, commerce, and experience, underpinned by modern creativity

Company Specialties:

• Marketing communications
• Advertising
• Media planning
• Media buying
• People-Based Marketing
• Creative
• Innovation
• Data and Technology

Company Website: https://www.dentsu.com/

ASSUMPTION: Dentsu's global presence and extensive resources may provide unique opportunities for professional growth and development.

📊 Role Analysis

Career Level: Mid-Senior level. This role requires a significant amount of experience and expertise in email marketing.

Reporting Structure: This role reports directly to the Marketing Operations team and collaborates with various cross-functional teams.

Work Arrangement: Remote (USA - New York). This role requires a high level of self-motivation and time management skills to work effectively in a remote environment.

Growth Opportunities:

• Potential to take on more responsibilities and advance within the marketing department
• Opportunity to work on high-profile campaigns and projects
• Chance to collaborate with and learn from experienced professionals in the field

ASSUMPTION: As a temporary role, there may be limited opportunities for long-term career growth within the company.

🌍 Location & Work Environment

Office Type: Remote. This role does not require a physical presence in the office.

Office Location(s): USA - Remote - New York

Geographic Context:

• The role is based in the New York area, which is a major hub for the advertising and marketing industries
• The remote work arrangement allows for flexibility and a better work-life balance
• The role may require occasional collaboration with team members in different time zones

Work Schedule: 32 hours per week, Monday - Friday. This role requires a consistent and reliable work schedule to manage and execute email marketing campaigns effectively.

ASSUMPTION: The remote work arrangement may require additional self-motivation and time management skills to maintain productivity and focus.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• In-depth interview with the marketing team
• Background check and offer extension

Key Assessment Areas:

• Email marketing expertise and strategy
• Technical proficiency in Marketo, Pardot, and Salesforce
• Analytical and problem-solving skills
• Communication and project management skills
• Cultural fit and alignment with company values

Application Tips:

• Highlight relevant email marketing experience and achievements in your resume
• Tailor your cover letter to demonstrate your understanding of the role and company
• Prepare examples of email marketing campaigns you've managed and their outcomes

ATS Keywords: Email Marketing, B2B Marketing, Marketo, Pardot, Salesforce, HTML, CSS, Analytical Skills, Project Management, Communication, Lead Generation, Segmentation, A/B Testing, Data-Driven Decisions, Compliance, Customer Journey

ASSUMPTION: The application process may take several weeks, depending on the company's hiring timeline and the number of applicants.

🛠️ Tools & Technologies

• Marketo
• Pardot
• Salesforce
• HTML/CSS

ASSUMPTION: Proficiency in additional marketing automation tools and email marketing platforms may be beneficial for this role.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Collaboration
• Creativity
• Courage
• Excellence

Work Style:

• Results-driven
• Data-informed
• Collaborative
• Adaptable
• Innovative

Self-Assessment Questions:

• Do you have a proven track record of driving engagement and conversions through email marketing?
• Are you comfortable working in a remote environment and managing your time effectively?
• Do you thrive in a data-driven and collaborative work environment?

ASSUMPTION: Dentsu values employees who are proactive, innovative, and committed to delivering high-quality work.

⚠️ Potential Challenges

• Managing multiple email marketing campaigns simultaneously
• Meeting tight deadlines for event-related email communications
• Keeping up with the latest email marketing best practices and trends
• Ensuring compliance with email marketing regulations and data protection laws

ASSUMPTION: These challenges can be overcome with strong project management skills, attention to detail, and a commitment to continuous learning and improvement.

📈 Similar Roles Comparison

• This role focuses more on B2B email marketing than consumer-facing campaigns
• Dentsu's global presence offers unique opportunities for international collaboration and exposure
• This role may provide a stepping stone to more senior-level marketing positions within the company

ASSUMPTION: Comparing this role to similar positions in other companies can provide valuable insights into the unique aspects of working at Dentsu.

📝 Sample Projects

• Developing and executing a comprehensive email marketing strategy for a new product launch
• Optimizing an existing email nurture program to improve lead generation and prospect engagement
• Creating and implementing A/B tests to improve email open rates, click-through rates, and conversions

ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for this role.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the marketing department?
• How does Dentsu support the professional development and growth of its employees?
• What are the key priorities for this role in the first 30-60-90 days?
• How does Dentsu measure the success of its email marketing campaigns, and what KPIs are most important?
• What opportunities are there for collaboration and learning from other teams and departments within the company?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process can help demonstrate your interest in and understanding of the role and company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the link
• Tailor your resume to highlight your relevant email marketing experience and skills
• Write a cover letter that demonstrates your understanding of the role and company
• Prepare examples of email marketing campaigns you've managed and their outcomes
• Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.