Manager, Influencer

📌 Core Information

🔹 Job Title: Manager, Influencer

🔹 Company: Octagon

🔹 Location: Flexible (preference for Stamford, CT, New York, NY, Chicago, IL, Charlotte, NC, or Atlanta, GA; remote considered for qualified candidates)

🔹 Job Type: Hybrid

🔹 Category: Marketing

🔹 Date Posted: July 29, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (remote considered for qualified candidates)

🚀 Job Overview

Key aspects of this role include:

• Developing and executing social media campaigns, with a focus on influencer marketing and strategy evaluations.
• Managing multiple projects, overseeing timelines, and ensuring timely posting of influencer content.
• Supporting and helping train 1-2 analysts/strategists.
• Working on sports partnerships, connecting brands and creators to the sports properties they sponsor.
• Collaborating with clients and talent through negotiation and contracting.

ASSUMPTION: This role requires strong project management, organizational, and communication skills. The ideal candidate will have a passion for sports, entertainment, and pop culture, as well as a pulse on social media trends and digital content.

📋 Key Responsibilities

✅ Lead multiple projects, overseeing timelines, onsite operations, content capture, approvals, and timely posting of influencer content.

✅ Develop and pitch influencer and social media strategies for Octagon brand clients, actively participating in strategic digital brainstorms.

✅ Lead all aspects of influencer program planning and execution, including identifying social trends, platforms for execution, and talent discovery.

✅ Manage talent procurement, working closely with clients and talent through negotiation and contracting.

✅ Develop influencer creative briefs, making recommendations to both clients and influencers, and expertly pitch concepts to clients and partners.

✅ Serve as a primary data investigator, learning the “why” and “how” behind analytics tools, establishing Key Performance Indicators, demographics analysis, measurement, calculating return on investment, and real-time reporting.

✅ Work on sports partnerships, connecting brands and creators to the sports properties they sponsor.

✅ Support and help train 1-2 analysts/strategists.

ASSUMPTION: The role involves a high level of multitasking, attention to detail, and the ability to work well under pressure in a fast-paced environment.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field.

Experience: 3-5 years of proven experience in influencer marketing.

Required Skills:

• Proven experience in influencer marketing and social media strategy.
• Strong project management and organizational skills.
• Excellent communication and presentation skills.
• Proficient in digital analytics and social media tools.
• Deep understanding of social media trends and best practices across platforms.
• Experience in talent procurement and negotiation.
• Ability to work well under pressure and manage multiple projects simultaneously.
• Passion for sports, entertainment, and pop culture.

Preferred Skills:

• Experience in global soccer or sports marketing.
• Fluency in additional languages.

ASSUMPTION: A self-starter with a resourceful and creative approach to problem-solving is essential for this role.

💰 Compensation & Benefits

Salary Range: $65,000 - $75,000 per year (based on experience and market conditions)

Benefits:

• Unlimited PTO policy.
• Competitive medical, dental, and vision insurance plans with FSA/HSA and Dependent Care FSA options.
• Generous family and parental leave policy (12 weeks).
• Access to 401K program with company match and Employee Stock Purchase Plan.
• Pretax transportation/commuter benefits and parent travel program.
• Dedicated mental health resources, including Headspace membership and Employee Assistance Program.
• Discount portal for everyday goods and services.
• Employee resource groups and inclusive diversity programming and initiatives.
• Personal development programs.

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is an estimate based on industry standards for this role, experience level, and location. The actual salary may vary based on the candidate's qualifications and market conditions.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services

Company Size: 501-1,000 employees

Founded: 1983

Company Description:

• Octagon is a global agency specializing in sports, entertainment, and culture.
• The company strikes deals, sets the pace, and helps brands and talent step up and stand out.
• Octagon is the world’s largest creative marketing and sponsorship consulting practice and a pioneer in athlete and personality representation and management.

Company Specialties:

• Sports marketing
• Entertainment marketing
• Talent representation and management

Company Website: www.octagon.com

ASSUMPTION: Octagon's extensive experience and global presence make it an attractive employer for those seeking to work in the sports, entertainment, and marketing industries.

📊 Role Analysis

Career Level: Mid-level

Reporting Structure: This role reports directly to the Influencer Marketing team lead.

Work Arrangement: Hybrid (flexible, with a preference for working in one of the company's office locations)

Growth Opportunities:

• Potential to take on more responsibilities and advance within the Influencer Marketing team.
• Opportunities to work on high-profile sports partnerships and campaigns.
• Possibility to transition into a management or leadership role within the company.

ASSUMPTION: With Octagon's commitment to employee development and growth, there are ample opportunities for career advancement within the company.

🌍 Location & Work Environment

Office Type: Hybrid (flexible, with a preference for working in one of the company's office locations)

Office Location(s): Stamford, CT; New York, NY; Chicago, IL; Charlotte, NC; Atlanta, GA

Geographic Context:

• Stamford, CT: A suburban city located about 30 miles northeast of New York City, offering a mix of urban and suburban living.
• New York, NY: The most populous city in the United States, known for its diverse culture, vibrant arts scene, and fast-paced business environment.
• Chicago, IL: The third-most populous city in the United States, known for its iconic architecture, rich cultural heritage, and diverse neighborhoods.
• Charlotte, NC: A major U.S. financial center and the largest city in the southeastern United States, offering a blend of urban and suburban living.
• Atlanta, GA: The capital and most populous city of the U.S. state of Georgia, known for its rich history, diverse culture, and thriving arts scene.

Work Schedule: Full-time (40 hours per week), with flexibility for remote work for qualified candidates.

ASSUMPTION: The flexible work arrangement and multiple office locations cater to a wide range of candidate preferences, making Octagon an attractive employer for those seeking a balance between work and personal life.

💼 Interview & Application Insights

Typical Process:

• Phone or video screening to assess communication skills and cultural fit.
• In-depth behavioral interviews to evaluate problem-solving skills, initiative, and strategic thinking.
• Case study or presentation to demonstrate understanding of influencer marketing strategies and campaign planning.
• Final round interviews with key stakeholders to discuss the role and company culture.

Key Assessment Areas:

• Communication skills and ability to present ideas clearly and persuasively.
• Problem-solving skills and ability to think critically and creatively.
• Understanding of social media trends and influencer marketing strategies.
• Cultural fit and alignment with Octagon's values and work environment.

Application Tips:

• Tailor your resume and cover letter to highlight relevant experience and skills for this role.
• Showcase your understanding of social media trends and influencer marketing strategies in your application materials.
• Prepare for behavioral interview questions by reflecting on your past experiences and how they demonstrate the required skills for this role.
• Research Octagon's company culture and values to ensure a good fit and to ask informed questions during the interview process.

ATS Keywords: Influencer Marketing, Social Media Strategy, Project Management, Data Analysis, Talent Procurement, Creative Brief Writing, Negotiation, Social Media Trends, Content Creation, Digital Analytics, Short-Form Video Content, Storytelling, Sports Partnerships, Presentation Skills, Resourcefulness, Initiative

ASSUMPTION: Octagon's hiring process is designed to assess both technical skills and cultural fit, ensuring that candidates align with the company's values and work environment.

🛠️ Tools & Technologies

• Meta Business Manager (paid partnership tools)
• CreatorIQ
• Infegy
• Brandwatch
• TikTok
• Instagram
• YouTube
• Microsoft Office Suite
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with these tools is essential for success in this role, as they are commonly used in the influencer marketing industry.

👔 Cultural Fit Considerations

Company Values:

• Passion for play
• Bold creativity
• Collaboration
• Integrity
• Excellence

Work Style:

• Fast-paced and dynamic work environment
• Collaborative and team-oriented culture
• Focus on innovation and continuous learning
• Strong emphasis on work-life balance

Self-Assessment Questions:

• How do you demonstrate your passion for play in your personal and professional life?
• Can you provide an example of a time when you had to think creatively and boldly to overcome a challenge?
• How do you approach collaboration and working effectively within a team?
• How do you ensure that your work maintains a high level of integrity and excellence?

ASSUMPTION: Candidates who align with Octagon's values and work style are more likely to succeed and contribute to the company's culture.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously may be challenging for some candidates.
• Working in a fast-paced and dynamic environment may require strong adaptability and resilience.
• Dealing with the unpredictability of social media trends and influencer availability may present unique challenges.
• The hybrid work arrangement may require candidates to balance remote work and in-office collaboration effectively.

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a proactive approach to problem-solving.

📈 Similar Roles Comparison

• This role differs from related positions in its focus on influencer marketing and sports partnerships.
• Influencer marketing roles in other industries may not have the same emphasis on sports and entertainment.
• Career paths in influencer marketing may vary depending on the industry and the specific company's structure.

ASSUMPTION: Understanding the unique aspects of this role and how it compares to similar positions in the industry can help candidates determine if this opportunity aligns with their career goals.

📝 Sample Projects

• Developing an influencer marketing campaign for a major sports event, such as the Super Bowl or World Cup.
• Creating a social media strategy for a brand launching a new product or service.
• Managing a long-term influencer partnership for a brand, ensuring consistent content quality and engagement.

ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and challenges that candidates may face in this role.

❓ Key Questions to Ask During Interview

• What are the most significant challenges facing the influencer marketing team currently, and how can this role help address them?
• How does the company support the professional development and growth of its employees?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the company measure the success of its influencer marketing campaigns, and what metrics are most important to track?
• What is the company's approach to work-life balance, and how is this role expected to fit into that framework?

ASSUMPTION: Asking these questions can help candidates better understand the role's expectations, the company's culture, and how they can contribute to the team's success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the following link: http://externaljobboard.octagon.com/8094130002?gh_jid=8094130002
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role, emphasizing your understanding of social media trends and influencer marketing strategies.
• Prepare for behavioral interview questions by reflecting on your past experiences and how they demonstrate the required skills for this role.
• Research Octagon's company culture and values to ensure a good fit and to ask informed questions during the interview process.
• Follow up with the hiring manager one week after submitting your application to express your interest in the role and inquire about the status of your application.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.