π Core Information
πΉ Job Title: Manager, Marketing Data Science
πΉ Company: Mozilla
πΉ Location: Remote
πΉ Job Type: Full-Time
πΉ Category: Marketing
πΉ Date Posted: June 20, 2025
πΉ Experience Level: 10+ years
πΉ Remote Status: Remote OK
π Job Overview
Key aspects of this role include:
- Developing and implementing a strategic roadmap for marketing analytics
- Analyzing complex marketing datasets to deliver actionable insights
- Collaborating with cross-functional teams to optimize marketing strategies
- Ensuring alignment with business objectives and budget optimization
- Providing thought leadership on marketplace trends and media innovations
ASSUMPTION: This role requires a high level of strategic thinking, data analysis, and cross-functional collaboration to drive business impact through marketing analytics.
π Key Responsibilities
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Develop and implement a strategic roadmap for marketing analytics in collaboration with key stakeholders, driving alignment with overall business objectives.
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Define and implement clear goals for marketing attribution, return on investment analysis, and campaign performance measurement, delivering insights to optimize marketing efforts.
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Ensure all marketing analytics efforts are aligned with budget optimization and focused on improving overall return on marketing spend.
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Analyze and interpret complex marketing datasets (e.g., campaign performance, customer behavior, and attribution data) to deliver actionable insights that help stakeholders optimize their marketing strategies and campaign performance.
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Design and oversee the execution of comprehensive measurement plans across all media channels and campaigns, ensuring alignment with business goals.
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Act as a subject matter expert in full-funnel attribution, coordinating across teams and using new ad technologies to drive measurable business outcomes.
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Provide thought leadership on marketplace trends and media innovations, incorporating the latest marketing analytics techniques to stay ahead of industry developments.
ASSUMPION: This role involves a high degree of data analysis, strategic planning, and cross-functional collaboration to drive business impact through marketing analytics.
π― Required Qualifications
Education: Bachelor's degree in Business, Statistics, Economics, or a related quantitative field.
Experience: Minimum 10 years of proven experience in marketing analytics at a media agency or client side/industry.
Required Skills:
- Proficiency in statistical analysis and data visualization tools (e.g., Python, R, Tableau, Looker)
- Proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics)
- Strong analytical and problem-solving skills
- Deep knowledge of the advertising landscape and ability to translate that knowledge for Mozillaβs unique business needs
- Comfortable leading and collaborating in a fast-changing marketing environment
- Experience running and analyzing A/B tests
- Excellent quantitative and qualitative skills
- Strong storytelling skills and ability to tailor data and insights to different audiences
- Strong project management capabilities and ability to drive multiple work streams of varying complexity
Preferred Skills:
- Experience with specific marketing analytics tools or methodologies
ASSUMPTION: This role requires a strong background in marketing analytics, with a focus on data analysis, strategic planning, and cross-functional collaboration.
π° Compensation & Benefits
Salary Range: $150,000 - $200,000 per year (based on industry standards for a role of this level and location)
Benefits:
- Generous performance-based bonus plans
- Rich medical, dental, and vision coverage
- Generous retirement contributions
- Quarterly all-company wellness days
- Country-specific holidays plus a day off for your birthday
- One-time home office stipend
- Annual professional development budget
- Quarterly well-being stipend
- Considerable paid parental leave
- Employee referral bonus program
- Other benefits (life/AD&D, disability, EAP, etc. - varies by country)
Working Hours: 40 hours per week, with flexibility for remote work
ASSUMPTION: Mozilla offers competitive compensation and benefits packages, with a focus on work-life balance and employee well-being.
π Applicant Insights
π Company Context
Industry: Software Development, with a focus on open-source software and internet advocacy
Company Size: 501-1,000 employees (mid-sized)
Founded: 2005, with a rich history in internet advocacy and open-source software development
Company Description:
- Mozilla is a non-profit-backed technology company that has shaped the internet for the better over the last 25 years
- Mozilla Corporation is wholly owned by the non-profit Mozilla Foundation, ensuring that every decision made upholds the mission to ensure the internet remains open and accessible
- Mozilla's flagship product β the Firefox browser β has expanded into a family of products that protects users and alerts them of risks, safeguards passwords, and provides a secure VPN
Company Specialties:
- Browser development
- Internet advocacy
- Software development
- Mobile applications
- Web apps
- Operating systems
- Identity management
- Android development
- Data science
- Open-source software development
Company Website: http://www.mozilla.org
ASSUMPTION: Mozilla's unique corporate structure and mission-driven approach set it apart from other technology companies, with a focus on open-source software and internet advocacy.
π Role Analysis
Career Level: Managerial, with potential for strategic impact and growth opportunities
Reporting Structure: This role reports directly to the Director of Marketing Analytics and collaborates with cross-functional teams, including Media Activations, Product Marketing, Web, and Data Science
Work Arrangement: Remote OK, with flexibility for a hybrid or on-site work arrangement as needed
Growth Opportunities:
- Potential to expand the role's scope and impact as the team and company grow
- Opportunities to mentor and develop junior team members
- Potential to take on additional responsibilities or lead special projects as needed
ASSUMPTION: This role offers significant growth potential, both in terms of team leadership and strategic impact on the organization.
π Location & Work Environment
Office Type: Remote-first, with physical offices in San Francisco, CA; Toronto, ON; Portland, OR; Paris, FR; and Berlin, DE
Office Location(s): See above
Geographic Context:
- Mozilla's remote-first approach allows for a diverse and global team
- Physical offices are located in major tech hubs and cultural centers
- Mozilla's global presence enables collaboration and insights from a wide range of perspectives
Work Schedule: Flexible, with a focus on results and work-life balance
ASSUMPTION: Mozilla's remote-first approach and global presence foster a diverse and inclusive work environment, with a focus on flexibility and work-life balance.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screen with the hiring manager
- Technical assessment or case study
- Final round interviews with key stakeholders
- Background check and offer extension
Key Assessment Areas:
- Data analysis and interpretation skills
- Strategic thinking and planning
- Cross-functional collaboration and communication
- Problem-solving and decision-making abilities
- Cultural fit and alignment with Mozilla's mission and values
Application Tips:
- Highlight relevant experience and skills in your resume, with a focus on data analysis, strategic planning, and cross-functional collaboration
- Tailor your cover letter to Mozilla's mission and values, explaining how your background and skills align with the role's requirements
- Prepare for technical assessments or case studies by brushing up on your data analysis and marketing analytics skills
- Research Mozilla's company culture and be ready to discuss how you can contribute to their mission and values
ATS Keywords: Marketing Analytics, Data Analysis, Strategic Planning, Cross-Functional Collaboration, Problem-Solving, Data Visualization, Marketing Attribution, Return on Investment, Campaign Performance Measurement, Budget Optimization, Thought Leadership, Marketplace Trends, Media Innovations
ASSUMPTION: Mozilla's application process is designed to assess candidates' technical skills, strategic thinking, and cultural fit, with a focus on data analysis and marketing analytics.
π οΈ Tools & Technologies
- Python, R, or other statistical analysis tools
- Tableau, Looker, or other data visualization tools
- Google Analytics, Adobe Analytics, or other marketing analytics tools
- Microsoft Office Suite (Excel, PowerPoint, Word)
- Project management tools (e.g., Asana, JIRA, Trello)
- Collaboration and communication tools (e.g., Slack, Microsoft Teams, Google Workspace)
ASSUMPTION: This role requires proficiency in statistical analysis and data visualization tools, as well as marketing analytics tools and project management software.
π Cultural Fit Considerations
Company Values:
- Welcoming differences
- Being relationship-minded
- Practicing responsible participation
- Having grit
Work Style:
- Collaborative and cross-functional
- Data-driven and analytical
- Adaptable and flexible
- Results-oriented and focused on impact
Self-Assessment Questions:
- How do you approach working with diverse teams and incorporating different perspectives into your analysis?
- Can you provide an example of a time when you had to adapt your approach or strategy based on new data or changing circumstances?
- How do you balance the need for data-driven decision-making with the need to move quickly and iterate on your strategies?
ASSUMPTION: Mozilla values candidates who are collaborative, data-driven, adaptable, and results-oriented, with a strong commitment to their mission and values.
β οΈ Potential Challenges
- Managing multiple work streams and priorities in a fast-changing environment
- Balancing the need for data-driven decision-making with the need to move quickly and iterate on strategies
- Collaborating effectively with cross-functional teams and stakeholders
- Keeping up with the latest marketing trends and innovations in a rapidly evolving field
ASSUMPTION: This role presents unique challenges and opportunities for growth, with a focus on data-driven decision-making, strategic planning, and cross-functional collaboration.
π Similar Roles Comparison
- This role is unique in its focus on marketing analytics and strategic roadmap development for a non-profit technology company with a mission-driven approach
- Compared to other marketing analytics roles, this position offers a greater emphasis on strategic planning, cross-functional collaboration, and data-driven decision-making
- As a manager, this role offers significant growth potential and the opportunity to make a strategic impact on the organization
ASSUMPTION: This role is distinct in its focus on marketing analytics, strategic planning, and cross-functional collaboration within a mission-driven organization.
π Sample Projects
- Developing and implementing a comprehensive measurement plan for a new marketing campaign, ensuring alignment with business goals and driving measurable business outcomes
- Analyzing customer behavior data to identify trends and opportunities for targeted marketing campaigns
- Conducting a full-funnel attribution study to optimize marketing spend and improve overall return on investment
ASSUMPTION: These sample projects illustrate the data-driven, strategic, and cross-functional nature of the role's responsibilities.
β Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Marketing Analytics department?
- How does this role collaborate with other teams, such as Media Activations, Product Marketing, and Data Science?
- What are the biggest challenges facing the Marketing Analytics team, and how can this role help address them?
- How does Mozilla support the professional development and growth of its employees, particularly in the Marketing Analytics department?
- What are the key performance indicators (KPIs) and metrics used to measure success in this role, and how are they tracked and reported?
ASSUMPTION: These interview questions help assess the role's dynamics, collaboration, challenges, and growth opportunities, as well as the organization's support for professional development and performance measurement.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the link
- Tailor your resume and cover letter to highlight your relevant experience and skills in data analysis, strategic planning, and cross-functional collaboration
- Prepare for technical assessments or case studies by brushing up on your data analysis and marketing analytics skills
- Research Mozilla's company culture and be ready to discuss how you can contribute to their mission and values
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.