📌 Core Information
🔹 Job Title: Manager, Marketing Operations (Global Focus)
🔹 Company: PlayStation Global
🔹 Location: San Mateo, CA (Collab)/Remote
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: May 5, 2025
🔹 Experience Level: 7+ years
🔹 Remote Status: Hybrid (Collab/Remote)
🚀 Job Overview
Key aspects of this role include:
- Driving operational excellence across global marketing initiatives
- Ensuring efficient processes and resource alignment
- Collaborating with cross-functional teams for effective execution
- Partnering with leadership to inform decision-making and prioritization
ASSUMPTION: This role requires a high level of organization, communication, and stakeholder management skills to succeed in a complex global matrix structure.
📋 Key Responsibilities
✅ Refine and manage the end-to-end global marketing operations process
✅ Develop and document standard operating procedures
✅ Collaborate with stakeholders to identify areas of ambiguity and provide solutions
✅ Develop templates and tools to track and communicate key milestones
✅ Partner with the global marketing budget process and provide input on metrics
✅ Commission analysis of global marketing performance metrics and key drivers
✅ Support leadership with data-driven insights for quarterly forecasts and business reviews
✅ Act as a key liaison between GMSBO and cross-functional teams
✅ Facilitate clear communication of strategic planning outputs and portfolio priorities
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong project management skills to keep initiatives on track.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Business, or a related field; MBA preferred
Experience: 7+ years of experience in marketing operations, strategic planning, or a related role, ideally in a global organization
Required Skills:
- Exceptional communication and stakeholder management skills
- Proficiency in tools such as Excel, PowerPoint, and enterprise reporting platforms (e.g., Tableau, Power BI)
Preferred Skills:
- Experience in the gaming industry
- Fluency in additional languages
ASSUMPTION: While not explicitly stated, experience in the gaming industry or fluency in additional languages could be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $161,100 - $241,700 USD per year
Benefits:
- Medical, dental, and vision insurance
- Matching 401(k)
- Paid time off
- Wellness program
- Employee discounts for Sony products
- Bonus package
Working Hours: Full-time, with a flexible hybrid work arrangement
ASSUMPTION: The salary range provided is an estimate based on market data for similar roles in the San Mateo, CA area.
📌 Applicant Insights
🔍 Company Context
Industry: Entertainment Providers
Company Size: 10,001+ employees
Founded: 1994 (as a gaming division of Sony)
Company Description:
- PlayStation is a leading gaming brand owned by Sony Interactive Entertainment
- Known for innovative hardware, network services, and award-winning games
- Headquartered in San Mateo, California, with global functions and studios worldwide
Company Specialties:
- Video game consoles
- Gaming services (e.g., PlayStation Plus)
- Game development studios (PlayStation Studios)
Company Website: SonyInteractive.com
ASSUMPTION: PlayStation is a well-established brand in the gaming industry, with a strong focus on innovation and high-quality products and services.
📊 Role Analysis
Career Level: Mid-level to senior management
Reporting Structure: Reports to the Director of Strategic Planning within the Global Marketing and Sales (GMSBO) division
Work Arrangement: Hybrid (Collab/Remote) with a flexible work schedule
Growth Opportunities:
- Potential advancement to a senior leadership role within the marketing organization
- Expansion of responsibilities to cover additional product lines or regions
- Opportunities to work on high-profile global marketing campaigns and initiatives
ASSUMPTION: This role offers opportunities for professional growth and development within the global marketing organization at PlayStation.
🌍 Location & Work Environment
Office Type: Hybrid (Collab/Remote) with an office location in San Mateo, CA
Office Location(s): 2207 Bridgepointe Pkwy, San Mateo, California 94404, US
Geographic Context:
- San Mateo is located in the San Francisco Bay Area, offering a mix of urban and suburban living
- The area is known for its mild Mediterranean climate, with warm, dry summers and cool, wet winters
- San Mateo is home to various tech companies and offers a diverse range of cultural attractions and recreational activities
Work Schedule: Full-time, with a flexible hybrid work arrangement
ASSUMPTION: The hybrid work arrangement allows for a balance between on-site collaboration and remote work, providing flexibility for employees.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with a member of the HR team
- In-depth interview with the hiring manager and/or other team members
- Final interview with senior leadership
Key Assessment Areas:
- Communication and stakeholder management skills
- Problem-solving and analytical skills
- Cultural fit and alignment with PlayStation's values
- Understanding of marketing operations and strategic planning
Application Tips:
- Highlight relevant experience and achievements in marketing operations or strategic planning
- Tailor your resume and cover letter to emphasize skills and experiences that match the job requirements
- Prepare examples of your ability to manage complex projects and collaborate with cross-functional teams
- Research PlayStation's products, services, and recent marketing campaigns to demonstrate your enthusiasm and understanding of the brand
ATS Keywords: Marketing Operations, Strategic Planning, Global Marketing, Cross-Functional Teams, Stakeholder Management, Communication, Excel, PowerPoint, Tableau, Power BI
ASSUMPTION: PlayStation uses an Applicant Tracking System (ATS) to filter and rank job applications based on relevant keywords and phrases.
🛠️ Tools & Technologies
- Excel
- PowerPoint
- Tableau
- Power BI
ASSUMPTION: Proficiency in these tools is essential for success in this role, as they are used for data analysis, reporting, and presentation.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Quality
- Collaboration
Work Style:
- Fast-paced and dynamic environment
- Cross-functional collaboration and teamwork
- Focus on results and continuous improvement
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable working with cross-functional teams and managing multiple priorities?
- Do you have a strong attention to detail and a commitment to quality?
ASSUMPTION: PlayStation values employees who are innovative, collaborative, and committed to delivering high-quality products and services.
⚠️ Potential Challenges
- Managing multiple priorities and deadlines in a fast-paced environment
- Collaborating effectively with cross-functional teams across different time zones
- Adapting to changes in priorities and strategic direction
- Balancing the need for detailed analysis with the need for swift decision-making
ASSUMPTION: These challenges require strong organizational skills, adaptability, and the ability to thrive in a dynamic, fast-paced environment.
📈 Similar Roles Comparison
- This role is similar to a Marketing Operations Manager or Marketing Program Manager, but with a global focus and broader scope
- Unlike other marketing roles, this position requires a strong focus on operational excellence and process improvement
- Career progression could lead to senior leadership roles within the marketing organization or other divisions within PlayStation
ASSUMPTION: This role offers a unique opportunity to drive operational excellence in a global marketing organization, with potential for career growth and development.
📝 Sample Projects
- Developing and implementing a global marketing operations process for a major product launch
- Analyzing marketing performance metrics to inform strategic decision-making and prioritization
- Collaborating with cross-functional teams to create and execute a global marketing campaign
ASSUMPTION: These sample projects demonstrate the range of responsibilities and required skills for this role.
❓ Key Questions to Ask During Interview
- Can you describe the current state of global marketing operations and the areas where my skills and experience would have the most impact?
- How does this role collaborate with other marketing teams and divisions within PlayStation?
- What are the most pressing challenges facing the global marketing organization, and how can this role help address them?
- How does PlayStation support the professional development and growth of its employees?
- What is the company's long-term vision for global marketing, and how does this role contribute to that vision?
ASSUMPTION: These questions help applicants better understand the role, the team, and the company's long-term goals.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your ability to manage complex projects and collaborate with cross-functional teams
- Research PlayStation's products, services, and recent marketing campaigns to demonstrate your enthusiasm and understanding of the brand
- Follow up with the hiring manager or HR representative within one week of submitting your application, if you haven't heard back
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
