Manager, Marketing Technology

📌 Core Information

🔹 Job Title: Manager, Marketing Technology

🔹 Company: Takeaway

🔹 Location: Winnipeg, Manitoba, Canada & Toronto, Ontario, Canada

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: 2025-07-10

🔹 Experience Level: 10+ years

🔹 Remote Status: Hybrid (3 days in office, 2 days remote)

🚀 Job Overview

Key aspects of this role include:

• Developing and executing a strategic roadmap for the Martech stack
• Optimizing Martech architecture and enhancing customer experiences
• Collaborating with cross-functional teams to drive marketing impact
• Managing a team of Martech specialists and vendor relationships

ASSUMPTION: This role requires a strategic mindset, strong technical expertise, and proven leadership skills to drive marketing technology initiatives and deliver exceptional customer experiences.

📋 Key Responsibilities

✅ Develop, own, and execute an iterative multi-year strategic roadmap for the Martech stack, aligning technology investments with marketing objectives, customer experience goals, and overall business strategy

✅ Own, maintain, and optimize Martech architecture, with depth of knowledge in marketing automation, journey orchestration, segmentation, and customer insight platforms and experience working with key Martech systems (e.g., Salesforce Marketing Cloud, Data Cloud, Braze)

✅ Implement data strategies to maximize data utilization and flow across Martech platforms to enable robust campaign execution, personalization, and reporting

✅ Collaborate with Customer Engagement, Brand, and Product teams to design and orchestrate seamless omnichannel customer journeys leveraging Martech to deliver personalized experiences across all touchpoints, including orchestration of offers

✅ Manage projects and teams from inception to successful completion, ensuring timely delivery and alignment with objectives

✅ Apply data governance standards, ensuring all marketing technology and campaign processes adhere to data privacy laws (CASL, GDPR, etc.) and internal governance policies. Define and enforce standards for data hygiene, tagging, segmentation, and integrations in partnership with the BI team

✅ Partner with BI team to define KPIs, build dashboards, and interpret results for campaigns and user engagement. Ensure marketing data flows seamlessly into reporting systems for attribution, funnel analysis, and optimization

✅ Partner with Data Engineering and Product teams to manage API connections and data pipelines, and collaborate with Customer Engagement and brand teams on customer communication strategies

✅ Develop and maintain clear documentation and diagrams of the Martech stack and data flows to ensure understanding and alignment across internal stakeholders

✅ Own Martech vendor relationships. Collaborate with external stakeholders to continuously improve Martech stack, stay updated on the latest Martech trends, and recommend innovative solutions and improvements

✅ Responsible for problem-solving and resolution of issues that occur with Martech stack

ASSUMPTION: This role involves a mix of strategic planning, hands-on technical work, and cross-functional collaboration to drive marketing technology initiatives and deliver exceptional customer experiences.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant technical or analytical field (or equivalent experience)

Experience: 8+ years of progressive Martech experience, including 3+ years in a leadership capacity

Required Skills:

• Deep, hands-on expertise with enterprise-level Martech platforms such as Salesforce Marketing Cloud (SFMC), Braze, CDPs like Salesforce Data Cloud
• Strong background and proficiency in SQL and experience with data modeling principles and practices
• Significant experience in a strategic Martech role with demonstrated ability to develop and execute Martech roadmaps and influence business decisions
• Strong technical proficiency in Martech Scripting (AMPscript, dynamic content scripting), HTML
• Proven ability to architect, build, and maintain complex Martech stacks aligned with business and customer engagement goals
• Demonstrated leadership in managing technical projects and cross-functional teams, fostering collaboration and data-informed decision-making
• Excellent problem-solving, analytical, and communication skills, with the ability to translate technical concepts to non-technical audiences
• Proactive, highly organized self-starter with a growth mindset and the ability to thrive in a fast-paced, evolving environment
• Passion for leveraging technology to enhance customer experiences and drive marketing impact

Preferred Skills:

• Relevant platform certifications
• Experience with a cloud-based data warehouse (GBQ) and proficiency in data visualization and reporting tools (Tableau)

ASSUMPTION: Candidates should have a strong technical background in Martech platforms, data management, and leadership skills to excel in this role.

💰 Compensation & Benefits

Salary Range: CAD 120,000 - 160,000 per year (based on industry standards for a Manager, Marketing Technology role with 10+ years of experience in Canada)

Benefits:

• Competitive benefits package
• Opportunities for professional growth and development
• Dynamic, international work environment

Working Hours: Full-time (40 hours/week), hybrid work arrangement (3 days in office, 2 days remote)

ASSUMPTION: The salary range is estimated based on industry standards for a Manager, Marketing Technology role with 10+ years of experience in Canada. Actual compensation may vary based on the candidate's qualifications and the company's internal structures.

📌 Applicant Insights

🔍 Company Context

Industry: Food delivery and online ordering

Company Size: 10,001+ employees (global, publicly traded)

Founded: 2000 (as Just Eat, merged with Takeaway.com in 2019)

Company Description:

• Just Eat Takeaway.com is a leading global online delivery marketplace, connecting consumers and restaurants through its platform in 17 countries
• The company offers a wide range of food options, from local independent restaurants to popular chains, and partners with hundreds of thousands of connected partners worldwide
• Just Eat Takeaway.com is committed to creating an inclusive culture, encouraging diversity of people and thinking, in which all employees feel they truly belong and can bring their most colorful selves to work every day

Company Specialties:

• Online food ordering and delivery
• Technology and product development
• Marketing and customer engagement
• Business development and strategic initiatives

Company Website: careers.justeattakeaway.com

ASSUMPTION: Just Eat Takeaway.com operates in a dynamic and competitive market, requiring continuous innovation and adaptation to maintain its leading position in the online food delivery industry.

📊 Role Analysis

Career Level: Managerial, with potential for growth into senior leadership roles

Reporting Structure: Reports directly to the Vice President, Operations & Strategic Initiatives

Work Arrangement: Hybrid (3 days in office, 2 days remote) with the option to work from either the Winnipeg or Toronto office

Growth Opportunities:

• Potential to lead and grow a team of Martech specialists
• Opportunities to work on high-impact projects and drive business growth
• Possibility to take on additional responsibilities and advance within the organization

ASSUMPTION: This role offers a unique opportunity to make a significant impact on the company's marketing technology stack and customer experiences, with potential for career growth and development.

🌍 Location & Work Environment

Office Type: Hybrid (combination of on-site and remote work)

Office Location(s): Winnipeg, Manitoba, Canada & Toronto, Ontario, Canada

Geographic Context:

• Winnipeg: The capital and largest city of Manitoba, with a population of approximately 730,000 people
• Toronto: The capital of the province of Ontario and the most populous city in Canada, with a population of over 2.9 million people

Work Schedule: Full-time (40 hours/week), with flexible hours and the option to work from home 2 days a week

ASSUMPTION: The hybrid work arrangement offers a balance between on-site collaboration and remote flexibility, allowing employees to optimize their productivity and work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-depth technical and behavioral interviews
• Final round interview with hiring manager
• Background check and reference check

Key Assessment Areas:

• Technical expertise in Martech platforms and data management
• Leadership skills and ability to manage cross-functional teams
• Problem-solving and analytical skills
• Communication and collaboration skills
• Alignment with company values and cultural fit

Application Tips:

• Highlight relevant Martech experience and achievements in your resume
• Prepare for technical and behavioral interview questions, focusing on your problem-solving skills and leadership experiences
• Research the company and its Martech stack to demonstrate your understanding of the role and organization
• Showcase your passion for leveraging technology to enhance customer experiences and drive marketing impact

ATS Keywords: Martech, Marketing Technology, Manager, Martech Strategy, Platform Optimization, Data Strategy, Omnichannel Experience Design, Project Management, Data Governance, Marketing Analytics, Technical Collaboration, Documentation, Vendor Management, Problem Solving, SQL, HTML, Data Visualization, Leadership, Customer Experience

ASSUMPTION: The application process is designed to assess the candidate's technical skills, leadership abilities, and cultural fit for the role and organization.

🛠️ Tools & Technologies

• Salesforce Marketing Cloud (SFMC)
• Braze
• Salesforce Data Cloud
• SQL
• HTML
• AMPscript
• Dynamic content scripting
• Tableau
• Google Analytics
• Microsoft Office Suite
• Project management tools (e.g., Asana, Jira)

ASSUMPTION: The listed tools and technologies are not exhaustive and may evolve based on the company's needs and industry trends.

👔 Cultural Fit Considerations

Company Values:

• Customer-centricity
• Innovation
• Collaboration
• Integrity
• Diversity, equity, and inclusion

Work Style:

• Agile and dynamic
• Data-driven and analytical
• Collaborative and inclusive
• Results-oriented and accountable

Self-Assessment Questions:

• How do you align with the company's customer-centric approach, and how have you demonstrated this in your previous roles?
• Can you provide an example of a time when you drove innovation in a Martech project, and what was the outcome?
• How do you ensure effective collaboration and communication with cross-functional teams, and can you share a specific example?

ASSUMPTION: Candidates should assess their fit with the company's values and work style, and be prepared to demonstrate their alignment during the interview process.

⚠️ Potential Challenges

• Managing a team of Martech specialists and vendor relationships in a dynamic and fast-paced environment
• Keeping up-to-date with the latest Martech trends and tools
• Balancing strategic planning and hands-on technical work
• Navigating a large, global organization with diverse teams and stakeholders
• Working in a hybrid environment, balancing on-site collaboration and remote productivity

ASSUMPTION: These challenges require strong leadership, adaptability, and effective communication skills to overcome.

📈 Similar Roles Comparison

• Compared to other Martech Manager roles, this position offers a unique opportunity to work for a leading global online food delivery platform, with a significant impact on customer experiences and business growth
• Industry-specific context: The online food delivery market is competitive and rapidly evolving, requiring continuous innovation and adaptation
• Career path comparison: This role provides a clear path for career growth and development within the organization, with potential for advancement into senior leadership positions

ASSUMPTION: Candidates should consider the unique aspects of this role and how it aligns with their career goals and aspirations.

📝 Sample Projects

• Developing and implementing a comprehensive Martech roadmap to optimize customer experiences and drive business growth
• Leading a team to integrate and optimize a new customer data platform, resulting in improved data accuracy and segmentation
• Collaborating with cross-functional teams to design and execute a seamless omnichannel customer journey, increasing customer engagement and retention

ASSUMPTION: These sample projects demonstrate the strategic and hands-on nature of the role, requiring strong technical expertise and leadership skills.

❓ Key Questions to Ask During Interview

• Can you describe the current Martech stack and any planned initiatives or changes in the near future?
• How does this role collaborate with other teams, such as Customer Engagement and Brand, to drive marketing impact?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the company support the professional growth and development of its Martech team members?
• What is the company's approach to data governance and compliance, and how does this role contribute to maintaining high standards?

ASSUMPTION: These questions help candidates better understand the role, team dynamics, and company culture, enabling them to make an informed decision about their fit for the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant Martech experience and achievements
• Prepare for technical and behavioral interview questions, focusing on your problem-solving skills and leadership experiences
• Research the company and its Martech stack to demonstrate your understanding of the role and organization
• Showcase your passion for leveraging technology to enhance customer experiences and drive marketing impact
• Follow up with the hiring manager one week after your final round interview to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.