📌 Core Information
🔹 Job Title: Manager, Partnership Marketing
🔹 Company: USTA National Headquarters
🔹 Location: New York, New York, United States
🔹 Job Type: Full-Time
🔹 Category: Sports
🔹 Date Posted: June 17, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (Flexible)
🚀 Job Overview
Key aspects of this role include:
- Independently managing USTA sponsor partnerships and serving as the main point of contact.
- Managing pre-event planning, on-site event operations, and ensuring delivery of contractual obligations.
- Supporting departmental and cross-organizational projects.
- Working with high-profile clients and developing strong customer relationships.
- Collaborating with a passionate team focused on growing the sport of tennis and making it accessible to all.
ASSUMPTION: This role requires a high level of independence, strong communication skills, and the ability to manage multiple tasks under pressure.
📋 Key Responsibilities
✅ Develop, enhance, and service partner relationships with assigned supplier accounts (3-5).
✅ Support Director, Partnership Marketing on designated partnerships (2-3).
✅ Manage the pre-event planning, delivery, and maintenance of assigned partner accounts.
✅ Coordinate obligations to the USTA (i.e., product donations, equipment).
✅ Upsell assigned accounts to participate in new platforms and programs with a focus on monetization (events, digital, etc.).
✅ Working knowledge of digital and social media platforms and integration of partner content.
✅ Review and approval of sponsor materials through appropriate USTA channels.
✅ Meeting preparation and action plans including agenda, presentations, and recaps.
✅ Ensure the delivery of all contractual obligations for assigned partner accounts.
✅ Assist with the development of recaps, renewal strategies including financial forecasts and presentations.
✅ Support Director, Partnership Marketing on new business proposal development and pitches.
✅ Manage the planning, scheduling, and execution of sponsor-related on-site activation and experiences.
✅ Manage all aspects of dedicated Sponsor Session on-site deliverables.
✅ Promotional space development and utilization.
✅ Special events (i.e., PR, corporate clinics, VIP experiences).
✅ Budget management as applicable.
✅ Coordinate and oversee sponsor move-in, set-up, and load out with Facility Operations.
✅ Manage USTA sponsor relationships and deliverables related to USTA programs including USTA Foundation, USTA League, Community Tennis programs/events.
ASSUMPTION: This role involves a mix of strategic planning, operational execution, and relationship management, requiring strong organizational skills and the ability to multitask.
🎯 Required Qualifications
Education: Bachelor's degree or equivalent experience required.
Experience: A minimum of five years' experience working with corporate partners and managing the operational aspects related to sponsorship benefits at a professional sports league or team, sports marketing agency, or in conjunction with a premiere sports event similar to the US Open.
Required Skills:
- Proven ability to develop and maintain strong customer relationships.
- Experience with contracts and managing multiple tasks under pressure.
- Strong communication skills – oral and written.
- High degree of integrity and ability to work with high-profile clients.
- Positive attitude and problem-solving skills.
- Ability to work effectively as a member of a team.
Preferred Skills:
- Sales experience.
- Experience with digital and social media platforms.
- Familiarity with the sport of tennis.
ASSUMPTION: While sales experience is not explicitly required, it would be beneficial for this role due to the upselling and new business development aspects.
💰 Compensation & Benefits
Salary Range: The expected range for the base salary for this position is $65,000 - $80,000 per year. This range does not include any additional pay or benefits for which a person may qualify. The actual base salary offered is determined by several variables, including the applicant's qualifications for the position, the years of relevant experience, their unique skills, and the location from which they will be performing the job.
Benefits:
- Flexibility: Hybrid with Flexibility approach combining remote working with in-office collaboration.
- Comprehensive benefits designed to meet your unique needs: Medical, dental, vision, access to doctors virtually, a flexible spending account to manage your health and dependent care expenses, and life and disability insurance.
- Time to recharge and energize: Generous paid time off policy – including vacation, sick, personal, and paid holidays, parental leave, and a paid winter recess.
- Plan for your future financially and professionally: 401(k) with employer matching (up to 3%), promotional and growth opportunities, Learning and Development programs to learn on the job.
- Mental and emotional wellness: Resources for overall well-being including mental health and meditation benefits.
- Other cool perks: A personalized health management program, pet insurance, commuter benefits, identity theft protection, discounts with our network of partners, and fun events.
Working Hours: Full-time position with standard business hours, Monday through Friday, with flexibility for event-related work.
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's qualifications and the USTA's internal salary structure.
📌 Applicant Insights
🔍 Company Context
Industry: Sports, specifically tennis. The USTA is the national governing body for the sport of tennis and the leader in promoting and developing the sport's growth on every level in the United States, from local communities to the crown jewel of the professional game, the US Open.
Company Size: Large, with a significant presence in the sports industry and a substantial impact on the growth and accessibility of tennis in the United States.
Founded: 1881, with a rich history and a strong reputation in the sports world.
Company Description:
- Passionate about growing the sport of tennis and making it accessible to all.
- Committed to removing barriers and creating opportunities for ALL to participate.
- Focused on teamwork and collaboration to achieve common goals.
Company Specialties:
- Tennis event management and operations.
- Partnership and sponsorship management.
- Community outreach and development programs.
- Tennis player development and support.
Company Website: USTA.com
ASSUMPTION: The USTA's large size and extensive reach in the tennis community provide ample opportunities for growth and impact in this role.
📊 Role Analysis
Career Level: Mid-level management, with opportunities for growth and development within the USTA and the broader sports industry.
Reporting Structure: This role reports directly to the Director, Partnership Marketing and may have supervisory responsibilities for junior partnership marketing associates or event coordinators.
Work Arrangement: Hybrid/flexible, allowing for both remote and on-site work. Any such position must meet the current USTA hybrid/flex requirements as updated from time to time.
Growth Opportunities:
- Progression to a senior-level partnership marketing role within the USTA.
- Expansion into other areas of the USTA's operations, such as event management or community development.
- Career growth within the broader sports industry, leveraging the experience and connections gained at the USTA.
ASSUMPTION: This role offers significant opportunities for professional development and growth within the USTA and the sports industry.
🌍 Location & Work Environment
Office Type: The USTA National Headquarters is a modern, collaborative workspace designed to facilitate teamwork and innovation.
Office Location(s): 700 West Court Square, Flushing, NY 11368 (USTA Billie Jean King National Tennis Center).
Geographic Context:
- The USTA National Headquarters is located in Flushing, Queens, New York, near the USTA Billie Jean King National Tennis Center, home to the US Open.
- The surrounding area offers a mix of urban and suburban environments, with easy access to public transportation and numerous amenities.
- The location provides ample opportunities for networking and collaboration with other professionals in the sports industry.
Work Schedule: Standard business hours, Monday through Friday, with flexibility for event-related work. The role may require occasional evenings and weekends for on-site event support.
ASSUMPTION: The USTA's central location in the heart of the tennis world provides a dynamic and engaging work environment for professionals in the partnership marketing field.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess qualifications and cultural fit.
- In-person or virtual interview with the hiring manager to discuss the role in more detail and assess skills and experience.
- Final interview with key stakeholders to evaluate fit within the team and organization.
- Background check and reference verification for the final candidate.
Key Assessment Areas:
- Partnership management skills and experience.
- Event management and operational execution.
- Communication and interpersonal skills.
- Problem-solving and adaptability.
- Cultural fit and alignment with USTA values.
Application Tips:
- Highlight relevant partnership management and event management experience in your resume.
- Tailor your cover letter to demonstrate your passion for tennis and understanding of the USTA's mission.
- Prepare examples of successful partnership activations and event management experiences to discuss during the interview.
- Research the USTA and the broader tennis industry to showcase your knowledge and enthusiasm for the role.
ATS Keywords: Partnership management, event management, sponsorship activation, client relationship management, contract negotiation, digital marketing, social media integration, budget management, project management, teamwork, collaboration, tennis, sports marketing, USTA, US Open.
ASSUMPTION: The USTA's interview process is designed to assess both skills and cultural fit, with a focus on finding the best candidate for the role and the organization.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint).
- Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot).
- Event management software (e.g., Cvent, Eventbrite).
- Social media platforms (e.g., Facebook, Twitter, Instagram).
- Project management tools (e.g., Asana, Trello).
ASSUMPTION: The USTA uses industry-standard tools and technologies to support its partnership marketing and event management efforts.
👔 Cultural Fit Considerations
Company Values:
- Passion for tennis and its growth.
- Collaboration and teamwork.
- Integrity and accountability.
- Innovation and continuous learning.
- Diversity, equity, and inclusion.
Work Style:
- Fast-paced and dynamic, with a focus on results and impact.
- Collaborative and team-oriented, with a strong emphasis on communication and coordination.
- Adaptable and flexible, with a willingness to take on new challenges and responsibilities as needed.
Self-Assessment Questions:
- How do you embody the USTA's values in your daily work?
- Describe a time when you had to manage multiple tasks under pressure. How did you prioritize and execute successfully?
- How do you approach building and maintaining strong relationships with high-profile clients?
ASSUMPTION: The USTA's values and work style are central to its culture and provide a framework for assessing cultural fit in potential candidates.
⚠️ Potential Challenges
- The fast-paced and dynamic nature of the role may require adaptability and flexibility in managing multiple tasks and priorities.
- The high-profile nature of the USTA and its events may necessitate working with demanding clients and managing complex logistics.
- The hybrid/flexible work arrangement may require careful time management and self-discipline to balance remote and on-site work effectively.
- The competitive sports industry may present challenges in securing and maintaining partnerships and sponsorships.
ASSUMPTION: These potential challenges are inherent in the role and require a proactive, adaptable, and resilient approach to succeed.
📈 Similar Roles Comparison
- Compared to other partnership marketing roles in the sports industry, this position offers a unique opportunity to work with high-profile clients and events, such as the US Open.
- Unlike other roles, this position requires a strong understanding of tennis and the broader sports industry, as well as the ability to navigate the unique dynamics of a national governing body.
- Career progression in this role may follow a different path than in other sports marketing agencies or professional sports teams, with opportunities for growth within the USTA and the broader tennis community.
ASSUMPTION: This role offers a unique blend of partnership marketing and event management experience, with a focus on the tennis industry and the USTA's mission.
📝 Sample Projects
- Developing and executing a comprehensive partnership activation plan for a major tennis event, such as the US Open, including on-site experiences, promotional materials, and digital content.
- Managing the renewal process for a key sponsorship, including financial forecasting, presentation development, and negotiation with the sponsor's representatives.
- Collaborating with cross-functional teams to develop and implement a new digital platform for sponsor content integration and fan engagement.
ASSUMPTION: These sample projects illustrate the diverse and dynamic nature of the partnership marketing role within the USTA, requiring strong project management, communication, and collaboration skills.
❓ Key Questions to Ask During Interview
- Can you describe the typical partnership activation process for a major tennis event, such as the US Open?
- How does the USTA support the growth and development of its partnership marketing team members?
- What are the most challenging aspects of working with high-profile clients in the sports industry, and how can I best prepare to manage them effectively?
- How does the USTA approach diversity, equity, and inclusion in its partnership marketing efforts, and how can I contribute to these initiatives?
- What opportunities exist for growth and development within the USTA and the broader tennis community for someone in this role?
ASSUMPTION: These key questions help assess the role's responsibilities, the USTA's culture, and the opportunities for professional growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the USTA careers portal.
- Tailor your resume to highlight relevant partnership management and event management experience, as well as any skills or experiences specific to the sports industry or the USTA.
- Write a cover letter that demonstrates your passion for tennis and understanding of the USTA's mission and values.
- Prepare examples of successful partnership activations and event management experiences to discuss during the interview.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
