Manager Product Marketing - Built-In

📌 Core Information

🔹 Job Title: Manager Product Marketing - Built-In

🔹 Company: Samsung Electronics

🔹 Location: 700 Sylvan Ave, Englewood Cliffs, NJ, USA

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: July 15, 2025

🔹 Experience Level: 6+ years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Planning and managing all facets of marketing, including go-to-market strategy, pricing, promotional campaigns, and collateral development
• Collaborating with cross-functional teams to ensure accurate forecasting and inventory alignment
• Developing strong customer relationships to ensure successful sell-to and sell-through motions
• Identifying promotional activity and determining the scope of promotions to balance inventory
• Recommending refinements to current and future products based on local market and customer/consumer preferences and behaviors

ASSUMPTION: This role requires a high level of strategic thinking, analytical skills, and strong communication to drive product marketing efforts and collaborate effectively with various teams and stakeholders.

📋 Key Responsibilities

✅ Defines and drives the execution of marketing plans to meet P&L goals and KPIs

✅ Drives product launch planning and implementation for a strategic product line-up, including supply chain alignment, promotional bundling, assortment planning, and merchandising

✅ Monitors and drives inventory forecast accuracy

✅ Gathers market performance data, sales feedback, and reseller inventory to resolve business challenges

✅ Collaborates with product supply chain to effectively manage inventory to optimize sales while minimizing on-hand quantities

✅ Develops key customer-specific sell-in and sell-through strategies, programs, and pricing, requiring pitch presentations to retailers

✅ Orchestrates cross-functional collaboration essential for developing and executing successful go-to-market, advertising, and pricing strategies

✅ Manages marketing activities and promotion investments across the lifecycle of individual products or categories to drive sales and profitability

✅ Actively works with HQ to identify new model capabilities and release dates to ensure the timely development of promotional material and inventory clearance strategies

✅ Collaborates with demand generation group to create Above-the-Line (ATL), Below-the-Line (BTL), and advertising materials, online assets, collateral, and training

✅ Works closely with HQ to communicate local customer/consumer behaviors and preferences for a category to influence current and new product features

ASSUMPTION: This role involves a mix of strategic planning, data analysis, and cross-functional collaboration to drive product marketing success.

🎯 Required Qualifications

Education: Bachelor’s degree (B.A. or B.S.). MBA Preferred

Experience: 6 or more years of experience in brand and/or product management, with P&L management experience, luxury durables experience a plus

Required Skills:

• Strong analytical capability, with the ability to estimate promotional sales lifts, sales forecasts, and sales opportunities for new product launches
• Considers the consumer/shopper first when designing product and go-to-market strategies, by consistently applying consumer learnings when making decisions
• Confident communicator with the ability to influence both internal and external stakeholders to “buy into” category priorities, including executives
• Experience managing retail market across multiple channels
• Independent, strong team and cross-functional collaborator, who can identify and adjust when to be either the leader or a partner in any given project situation
• Experience in creating and comfortable with presenting compelling presentations to Samsung and customer executives
• Advanced experience with Microsoft Excel and PowerPoint

Preferred Skills:

• Experience in luxury durables

ASSUMPTION: Candidates should have a strong background in product marketing, with a proven track record of driving P&L growth and managing retail markets across multiple channels.

💰 Compensation & Benefits

Salary Range: $120,000 - $160,000 per year (Based on industry standards for a Manager Product Marketing role with 6+ years of experience in the United States)

Benefits:

• Health, dental, and vision insurance
• 401(k) plan with company match
• Paid time off (vacation, sick, and holidays)
• Employee discounts on Samsung products
• Tuition assistance

Working Hours: Full-time position with standard business hours (Monday-Friday, 9:00 AM - 5:00 PM) and occasional overtime as needed

ASSUMPTION: The salary range is estimated based on industry standards for similar roles in the United States. Benefits are typical for a large corporation like Samsung.

📌 Applicant Insights

🔍 Company Context

Industry: Samsung Electronics operates in the electronics and technology industry, with a focus on consumer electronics, semiconductors, and telecommunications equipment. The company is a global leader in its industry and has a strong presence in the United States.

Company Size: Samsung Electronics is a large corporation with over 500 employees in the United States and thousands globally. This size offers opportunities for career growth and exposure to diverse projects.

Founded: Samsung Electronics was founded in 1938 and has since grown into a multinational conglomerate with operations in over 70 countries.

Company Description:

• Samsung Electronics is a global leader in consumer electronics, information technology, and mobile communications, with a strong focus on innovation and quality
• The company is committed to creating a better future for customers, partners, and communities through its products and services
• Samsung Electronics is dedicated to fostering an inclusive culture and a diverse workforce, inspiring its talent to be their true selves

Company Specialties:

• Consumer electronics
• Semiconductors
• Telecommunications equipment
• Display technology

Company Website: http://www.samsung.com/us/

ASSUMPTION: Samsung Electronics is a well-established company with a strong brand and a diverse range of products and services. The company's size and global presence offer numerous opportunities for career growth and development.

📊 Role Analysis

Career Level: This role is a mid-level management position, with opportunities for growth and advancement within the marketing department and the broader organization.

Reporting Structure: The Manager Product Marketing reports directly to the Head of Product Marketing and works closely with cross-functional teams, including sales, product management, and demand generation.

Work Arrangement: This role is on-site, with occasional domestic travel required (approximately 10% of the time).

Growth Opportunities:

• Advancement to a Senior Manager or Director role within the marketing department
• Expansion into other product categories or business units
• International assignments or relocation opportunities

ASSUMPTION: This role offers a clear path for career progression within the marketing department and the broader organization, with opportunities for growth and development in various areas.

🌍 Location & Work Environment

Office Type: The office is a modern, collaborative workspace with state-of-the-art technology and amenities.

Office Location(s): 700 Sylvan Ave, Englewood Cliffs, NJ, USA

Geographic Context:

• The office is located in the New York City metropolitan area, offering access to a diverse range of cultural, recreational, and dining opportunities
• The area has a humid subtropical climate, with hot, humid summers and cold, snowy winters
• The office is easily accessible by public transportation and major highways

Work Schedule: Standard business hours (Monday-Friday, 9:00 AM - 5:00 PM) with occasional overtime as needed

ASSUMPTION: The office environment is modern, collaborative, and well-equipped, providing a comfortable and productive workspace for employees.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or video interview with the hiring manager
• Final interview with senior leadership
• Background check and offer extension

Key Assessment Areas:

• Product marketing strategy and execution
• Analytical and problem-solving skills
• Communication and presentation skills
• Cross-functional collaboration and teamwork
• Cultural fit and alignment with Samsung's values

Application Tips:

• Highlight your relevant experience in product marketing, brand management, and retail market management
• Demonstrate your ability to analyze data and make data-driven decisions
• Showcase your strong communication and presentation skills through examples of successful presentations you've given in the past
• Tailor your resume and cover letter to emphasize your fit for this specific role and company

ATS Keywords: Product Marketing, Brand Management, Retail Market Management, P&L Management, Inventory Management, Sales Forecasting, Cross-Functional Collaboration, Data Analysis, Consumer Insights

ASSUMPTION: The application process for this role is typical for a large corporation like Samsung, with a structured interview process focused on assessing the candidate's skills and cultural fit.

🛠️ Tools & Technologies

• Microsoft Excel and PowerPoint
• CRM software (e.g., Salesforce, HubSpot)
• Marketing automation tools (e.g., Marketo, Pardot)
• Data visualization tools (e.g., Tableau, Power BI)

ASSUMPTION: The tools and technologies required for this role are standard for a product marketing position in a large corporation, with a focus on data analysis, presentation, and marketing automation.

👔 Cultural Fit Considerations

Company Values:

• People
• Excellence
• Change
• Creativity
• Partnership

Work Style:

• Collaborative and team-oriented
• Data-driven and analytical
• Innovative and forward-thinking
• Adaptable and responsive to change

Self-Assessment Questions:

• Do I thrive in a collaborative, team-oriented environment?
• Am I comfortable working with data and making data-driven decisions?
• Do I embrace change and adapt easily to new situations?
• Am I passionate about innovation and continuous learning?

ASSUMPTION: Samsung Electronics values a diverse and inclusive workforce, with a strong emphasis on collaboration, innovation, and continuous learning.

⚠️ Potential Challenges

• Managing a large portfolio of products and marketing campaigns simultaneously
• Balancing the needs of multiple stakeholders, including internal teams, customers, and executives
• Adapting to frequent changes in the market and competitive landscape
• Working with a large, matrixed organization with complex decision-making processes

ASSUMPTION: This role presents unique challenges related to the size and complexity of the organization, as well as the dynamic nature of the consumer electronics industry.

📈 Similar Roles Comparison

• This role is similar to a Senior Product Marketing Manager or Senior Brand Manager in other consumer electronics or technology companies, with a focus on driving P&L growth and managing retail markets
• However, Samsung Electronics is a global leader in its industry, offering unique opportunities for career growth and development
• Career paths in this role may differ from those in smaller or more specialized companies, with opportunities for advancement within the marketing department and the broader organization

ASSUMPTION: While this role shares similarities with other product marketing or brand management positions, the unique size, global presence, and culture of Samsung Electronics set it apart from other companies in the industry.

📝 Sample Projects

• Developing and executing a go-to-market strategy for a new product launch, including pricing, promotional campaigns, and collateral development
• Analyzing market performance data and sales feedback to identify business challenges and develop data-driven solutions
• Collaborating with cross-functional teams to optimize inventory management and drive sales growth

ASSUMPTION: These sample projects illustrate the strategic, analytical, and collaborative nature of the Manager Product Marketing role at Samsung Electronics.

❓ Key Questions to Ask During Interview

• Can you describe the typical career path for a Manager Product Marketing within the company?
• How does the marketing department collaborate with other departments, such as sales and product management?
• What are the most important qualities and skills for success in this role, according to the hiring manager?
• How does the company support the professional development and growth of its employees?
• What are the biggest challenges facing the marketing department and the company as a whole, and how can this role contribute to addressing them?

ASSUMPTION: These key questions help applicants better understand the role, the company culture, and the opportunities for growth and development in the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the online application portal
• Tailor your resume and cover letter to highlight your relevant experience in product marketing, brand management, and retail market management
• Prepare examples of successful presentations you've given in the past to demonstrate your strong communication and presentation skills
• Follow up with the hiring manager one week after submitting your application to express your interest in the role and inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.