πΉ Job Title: Manager, Product Marketing (PCD)
πΉ Company: Razer Inc.
πΉ Location: Singapore
πΉ Job Type: Full-Time
πΉ Category: Gaming, Consumer Electronics
πΉ Date Posted: July 9, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a high level of strategic thinking, cross-functional collaboration, and data-driven decision making. It is ideal for candidates with a strong background in product marketing, preferably in gaming or consumer electronics.
β Own the full product marketing strategy and performance for Razerβs keyboard category, leading positioning, pricing, launch planning, and lifecycle management to drive global adoption and revenue
β Lead the growth and continuous innovation of Razerβs keyboard portfolio
β Partner closely with Product Development and Engineering to influence feature definition, roadmap prioritization, and ensure market-fit based on user needs and competitive benchmarks
β Collaborate with creative, digital, and social teams to produce engaging content across web, email, video, and social platforms
β Define and lead go-to-market (GTM) plans across key product milestones, working with Brand, Regional Marketing, and Channel teams to deliver impactful launches across all sales channels
β Conduct market and competitor analysis to identify growth opportunities, product gaps, and key differentiators - translating insights into actionable strategies
β Collaborate with global Sales, Channel, and Retail teams to support sell-in efforts, create compelling messaging and training tools, and ensure consistent brand execution at every touchpoint
β Oversee marketing budget allocation for product initiatives and ensure ROI-driven planning aligned with business goals
β Champion cross-functional coordination, driving alignment across product, design, PR, digital, and regional stakeholders to deliver cohesive marketing campaigns and product experiences
ASSUMPTION: This role requires a high level of collaboration, communication, and leadership skills to manage cross-functional teams and drive product success.
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5-7 years of product marketing experience, preferably in gaming, consumer electronics, or hardware-related industries
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with a strong background in product marketing and a passion for gaming are likely to be the best fit for this role.
Salary Range: SGD 120,000 - 160,000 per annum (Estimated based on industry standards for the role, experience level, and location)
Benefits:
Working Hours: Full-time (40 hours per week), with flexibility for remote work as needed
ASSUMPTION: The salary range is estimated based on industry standards for a manager-level role in product marketing within the gaming and consumer electronics industry in Singapore.
Industry: Gaming and Consumer Electronics
Company Size: 1,001-5,000 employees (Large-sized company with a global presence)
Founded: 2005 (20 years of experience in the gaming industry)
Company Description:
Company Specialties:
Company Website: www.razer.com
ASSUMPTION: Razer is a well-established company in the gaming industry, offering a unique work environment and opportunities for growth and innovation.
Career Level: Managerial (Mid-level)
Reporting Structure: This role reports directly to the Head of Product Marketing and oversees a team of product marketing managers
Work Arrangement: On-site, with flexibility for remote work as needed
Growth Opportunities:
ASSUMPTION: This role offers significant growth opportunities for candidates looking to advance their careers in product marketing within the gaming industry.
Office Type: Modern, gaming-centric office with state-of-the-art facilities
Office Location(s): Singapore (One-North Crescent)
Geographic Context:
Work Schedule: Monday to Friday, 9:00 AM to 6:00 PM (with flexibility for remote work as needed)
ASSUMPTION: The Singapore office offers a modern, gaming-centric work environment with easy access to other major cities in the Asia-Pacific region.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Product Marketing, GTM Strategies, Market Analysis, Stakeholder Management, Leadership, Communication, Analytical Skills, Innovation, Gaming Knowledge, Pricing Strategy, Lifecycle Management, Collaboration, Content Production, Budget Management, Teamwork, Problem Solving
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on assessing candidates' product marketing skills, strategic thinking, and cultural fit.
ASSUMPTION: This role requires proficiency in using marketing automation and analytics tools, as well as project management and design tools to create engaging content and manage marketing campaigns.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Razer values candidates who are passionate about gaming, innovative, collaborative, data-driven, and customer-focused, with a strong work ethic and a passion for gaming.
ASSUMPTION: This role presents unique challenges, such as managing a global team, balancing multiple priorities, and adapting to a gaming-centric work environment.
ASSUMPTION: This role is similar to other product marketing manager positions in the gaming and consumer electronics industries, but with a unique focus on Razer's gaming-centric culture and global presence.
ASSUMPTION: These sample projects illustrate the key responsibilities and required skills for this role, focusing on strategic thinking, cross-functional collaboration, and data-driven decision making.
ASSUMPTION: These interview questions are designed to help candidates better understand the role, team dynamics, and company culture at Razer.
To apply for this position:
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.