π Core Information
πΉ Job Title: Manager, SEO
πΉ Company: VaynerMedia LLC
πΉ Location: Remote or New York, NY / Los Angeles, CA
πΉ Job Type: Full-time
πΉ Category: Advertising Services
πΉ Date Posted: July 28, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: Remote OK
π Job Overview
Key aspects of this role include:
- Executing comprehensive SEO tasks for client websites
- Conducting in-depth keyword research and optimizing on-page elements
- Performing regular technical SEO audits and implementing fixes
- Managing off-page SEO efforts like link building and content outreach campaigns
- Monitoring and analyzing SEO performance metrics and preparing reports
- Refining SEO tactics based on data-driven insights and algorithm changes
- Collaborating with cross-functional teams to ensure SEO compliance in content and site changes
- Educating team members, account managers, or clients on SEO best practices
ASSUMPTION: This role requires a balance of technical SEO skills, analytical thinking, and strong communication abilities to manage multiple client projects and deliver results on schedule.
π Key Responsibilities
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Execute comprehensive SEO tasks for client websites, including keyword research, on-page optimization, and internal linking
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Perform regular technical SEO audits to identify and resolve issues impacting crawlability or rankings
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Implement and manage off-page SEO efforts like link building and content outreach campaigns
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Monitor and analyze SEO performance metrics using tools like Google Analytics and Google Search Console
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Continuously refine SEO tactics based on data-driven insights and algorithm changes
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Collaborate with the SEO Director to ensure alignment with the overarching SEO strategy and priorities
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Work with content writers and web developers/designers to ensure SEO compliance in content and site changes
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Educate or inform junior team members, account managers, or clients on SEO best practices as needed
ASSUMPTION: The role requires a proactive approach to staying updated with search engine algorithm changes and industry trends to maintain and improve client results.
π― Required Qualifications
Education: Bachelorβs degree in marketing, computer science, or a related field (preferred but not mandatory)
Experience: 5-8 years of hands-on SEO experience, preferably in an agency or multi-client environment
Required Skills:
- Expertise in on-page SEO (content optimization, HTML tags, keyword usage)
- Strong understanding of technical SEO (site architecture, page speed optimization, structured data)
- Familiarity with off-page SEO and link-building strategies
- Proficiency with SEO and analytics tools (Google Search Console, Google Analytics, Ahrefs, SEMrush, Moz)
- Excellent time management and organizational abilities
- Good communication skills, both written and verbal
- Keen attention to detail and commitment to quality
- Passion for SEO and digital marketing
Preferred Skills:
- Relevant certifications (e.g., Google Analytics Individual Qualification)
- Experience with A/B testing or multivariate testing for SEO changes
ASSUMPTION: Candidates should have a proven track record of implementing SEO tactics that have led to improved rankings and organic traffic growth over time.
π° Compensation & Benefits
Salary Range: $120,000 - $160,000 per year (based on industry standards for a Manager, SEO role with 5-10 years of experience in New York or Los Angeles)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Paid parental leave
- Professional development opportunities
- Employee discounts and perks
Working Hours: Full-time (40 hours per week), with flexibility for remote work
ASSUMPTION: The salary range is estimated based on industry standards for similar roles in New York or Los Angeles. Actual compensation may vary based on experience and performance.
π Applicant Insights
π Company Context
Industry: Advertising Services
Company Size: 1,001-5,000 employees
Founded: 2009
Company Description:
- VaynerMedia is a contemporary global creative and media agency
- Expertise in driving relevance for clients and delivering impactful business results
- Recognized for work at Cannes Lions, Clio Awards, and Webby Awards
Company Specialties:
- Creative strategy and media buying
- Analytics and communications
- Advertising, social media, and digital marketing
- Brandformance and content management
- Video production and brand building
Company Website: http://www.vaynermedia.com
ASSUMPTION: VaynerMedia's size and industry experience provide opportunities for growth and collaboration with diverse clients.
π Role Analysis
Career Level: Mid-level management, with opportunities for growth and leadership
Reporting Structure: Reports directly to the SEO Director
Work Arrangement: Remote OK, with flexibility for on-site work in New York or Los Angeles offices
Growth Opportunities:
- Potential to advance to a Director or Senior Manager role
- Chance to lead and mentor junior team members
- Opportunities to work on diverse client projects and expand skillset
ASSUMPTION: This role offers a clear path for career progression within the SEO team and the broader agency.
π Location & Work Environment
Office Type: Modern, collaborative offices in New York and Los Angeles
Office Location(s): 10 Hudson Yards, Floor 25, New York, NY 10001, US; 10401 Jefferson Blvd, Culver City, CA 90232, US
Geographic Context:
- New York: Vibrant, multicultural city with a strong advertising and marketing industry
- Los Angeles: Diverse, creative hub with a thriving entertainment and tech industry
Work Schedule: Full-time, with flexibility for remote work and potential for occasional overtime
ASSUMPTION: The remote work option provides flexibility for candidates who prefer to work from home or in a location outside of New York or Los Angeles.
πΌ Interview & Application Insights
Typical Process:
- Initial phone or video screen with the SEO Director
- Technical SEO assessment or case study presentation
- Final interview with the SEO Director and/or other team members
Key Assessment Areas:
- SEO knowledge and experience
- Problem-solving skills and analytical thinking
- Communication and collaboration abilities
- Cultural fit and alignment with company values
Application Tips:
- Highlight specific SEO achievements and improvements in previous roles
- Tailor resume and cover letter to emphasize relevant skills and experiences
- Prepare for technical SEO questions and be ready to discuss SEO strategies and tools
ATS Keywords: SEO, keyword research, on-page optimization, technical SEO, link building, analytics, data analysis, collaboration, communication, digital marketing
ASSUMPTION: The interview process will focus on assessing the candidate's SEO expertise, problem-solving skills, and cultural fit within the agency.
π οΈ Tools & Technologies
- SEO tools: Ahrefs, SEMrush, Moz, Google Search Console, Google Analytics
- Project management tools: Asana, Trello, or similar
- Content management systems: WordPress, Drupal, or similar
- Collaboration tools: Google Workspace (Gmail, Google Docs, Google Sheets)
ASSUMPTION: The SEO Manager will be expected to use and recommend relevant SEO tools and technologies to improve client results.
π Cultural Fit Considerations
Company Values:
- Contemporary and innovative
- Data-driven and results-oriented
- Collaborative and inclusive
Work Style:
- Fast-paced and dynamic agency environment
- Cross-functional collaboration and teamwork
- Adaptability and resilience in response to algorithm updates or shifts in client goals
Self-Assessment Questions:
- Do I thrive in a fast-paced, dynamic work environment?
- Am I comfortable collaborating with cross-functional teams and balancing multiple projects?
- Can I adapt my strategies quickly in response to algorithm updates or changes in client goals?
ASSUMPTION: Successful candidates will demonstrate a strong cultural fit with VaynerMedia's values and work style, as well as a passion for SEO and digital marketing.
β οΈ Potential Challenges
- Managing multiple client projects and balancing priorities
- Staying up-to-date with search engine algorithm changes and industry trends
- Adapting strategies quickly in response to algorithm updates or shifts in client goals
- Ensuring accuracy in reporting and avoiding mistakes in optimization
ASSUMPTION: The SEO Manager must be proactive, organized, and detail-oriented to overcome these challenges and deliver results for clients.
π Similar Roles Comparison
- Unlike some agency roles, this position focuses heavily on technical SEO and data analysis
- Compared to in-house SEO roles, this position offers exposure to diverse client projects and industries
- Career progression may involve moving into a Director or Senior Manager role within the SEO team or expanding into other areas of the agency
ASSUMPTION: This role offers unique opportunities for growth and exposure to diverse clients and projects within the agency setting.
π Sample Projects
- Conducting a comprehensive SEO audit for a large e-commerce website and implementing technical fixes
- Developing and executing a link-building strategy for a B2B SaaS company to improve domain authority and organic traffic
- Optimizing on-page elements and content for a healthcare website to improve local search rankings and conversions
ASSUMPTION: These sample projects illustrate the variety of SEO tasks and client types the Manager, SEO may encounter in this role.
β Key Questions to Ask During Interview
- Can you describe the typical SEO strategy for a new client and how it evolves over time?
- How does the SEO team collaborate with other departments, such as content and design, to ensure SEO compliance in client projects?
- What opportunities are there for professional development and growth within the SEO team or the broader agency?
- How does the agency stay up-to-date with search engine algorithm changes and industry trends?
- What is the work-life balance like for this role, especially for remote employees?
ASSUMPTION: These interview questions will help candidates better understand the role, the team, and the agency's culture and priorities.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant SEO experience and skills
- Prepare for technical SEO questions and be ready to discuss SEO strategies and tools
- Follow up with the hiring manager one week after submitting your application, if you haven't heard back
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.