📌 Core Information
🔹 Job Title: Manager, SEO
🔹 Company: Brainlabs
🔹 Location: United States (On-site in New York City, New York | Dallas, Texas | Boca Raton, Florida | Bloomington, Indiana)
🔹 Job Type: Full-time
🔹 Category: Advertising Services
🔹 Date Posted: June 23, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Delivering best-in-class SEO work for clients
- Defining campaign delivery plans and measurement targets
- Tracking and optimizing campaigns
- Mentoring others across the practice
ASSUMPTION: This role requires a balance of strategic planning, hands-on execution, and team leadership. The ideal candidate will have a strong SEO background and experience managing teams or projects.
📋 Key Responsibilities
✅ Using practice knowledge to deliver highly successful, brilliant campaigns that outperform KPIs, to budget and on-time
✅ Defining campaign delivery plans and measurement targets
✅ Effectively tracking and optimizing campaigns
✅ Being a point of contact for clients on day-to-day tasks and deliverables
✅ Developing and implementing guidelines and processes, contributing to ideas around automation or process improvement
✅ Actively contributing to developing best-practice roadmap
✅ Mentoring others across the practice to help grow capability and knowledge
ASSUMPTION: The role involves a mix of client-facing and internal tasks, requiring strong communication and organizational skills.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 3+ years of experience in SEO with a proven track record of success
Required Skills:
- Strong SEO delivery track record
- Passionate about craft and continuous learning
- Demonstrable success in optimizing SEO campaigns through automation, processes, and technology adoption/development
- Excellent presentation skills and strong data analysis and reporting skills
- Strong attention to detail, methodical, and process-oriented
Preferred Skills:
- Understanding of other digital marketing channels and how they work together
- Confident, dynamic, engaging, and authentic communicator
- Passionate about growing the knowledge of those around you
ASSUMPTION: While not explicitly stated, a background in digital marketing or a related field is likely beneficial for this role.
💰 Compensation & Benefits
Salary Range: $70,000 - $95,000 USD (Based on industry standards for a Manager, SEO role with 3+ years of experience)
Benefits:
- Competitive benefits package (details not specified)
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Manager, SEO role with 3+ years of experience. The actual salary may vary depending on factors such as location, experience, and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services
Company Size: 501-1,000 employees (Large company with established processes and teams)
Founded: 2012 (Over a decade of experience in the industry)
Company Description:
- Brainlabs is a High-Performance Media Agency focused on delivering profitable and sustained business impact through media planning and buying
- The company is culture-first, with a strong emphasis on winning together and continuous development
- Brainlabs operates globally with offices in multiple locations across the US, Europe, Asia, and Australia
Company Specialties:
- PPC
- Google Analytics
- Programmatic
- Paid Social
- CRO
- SEO
- Google Marketing Platform
- Consultancy
- Tech
- Creative
- Data Science
- Data Strategy
- Influencer
- Media Strategy
- Media Planning
- Organic Social
- DOOH
- Retail Media
- and TV & Audio
Company Website: http://www.brainlabsdigital.com
ASSUMPTION: Brainlabs is a well-established agency with a strong reputation in the industry. The company's size and global presence suggest a structured and hierarchical organization with clear career progression opportunities.
📊 Role Analysis
Career Level: Mid-level (Manager)
Reporting Structure: Reports to the Associate Director, SEO
Work Arrangement: On-site (with the option to work remotely in specific locations)
Growth Opportunities:
- Potential to move into a senior or director role within the SEO team
- Opportunities to work on diverse client projects and gain experience in different industries
- Chance to develop skills in other digital marketing channels and specializations
ASSUMPTION: As a mid-level manager, this role offers opportunities for career growth within the SEO team and the broader digital marketing agency.
🌍 Location & Work Environment
Office Type: On-site (with remote work options in specific locations)
Office Location(s): New York City, New York | Dallas, Texas | Boca Raton, Florida | Bloomington, Indiana
Geographic Context:
- New York City, New York: A major global hub for advertising and marketing industries
- Dallas, Texas: A growing tech and business center with a thriving digital marketing scene
- Boca Raton, Florida: A popular location for tech and digital marketing companies due to its favorable business environment and quality of life
- Bloomington, Indiana: A college town with a vibrant startup ecosystem and a lower cost of living compared to larger cities
Work Schedule: Full-time (40 hours per week) with the possibility of flexible hours or remote work in specific locations
ASSUMPTION: The on-site nature of the role allows for better collaboration and integration with the team and clients. However, the option to work remotely in specific locations offers flexibility for candidates who prefer a hybrid or fully remote work arrangement.
💼 Interview & Application Insights
Typical Process:
- Initial screening with the HR team or hiring manager
- Skills interview with the SEO team
- Final interview with the Associate Director, SEO
Key Assessment Areas:
- SEO knowledge and experience
- Campaign planning and delivery skills
- Communication and presentation skills
- Problem-solving and analytical skills
Application Tips:
- Highlight relevant SEO experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the role and your fit with Brainlabs' culture
- Prepare examples of successful SEO campaigns you've worked on, focusing on your specific contributions and the results achieved
ATS Keywords: SEO, campaign delivery, data analysis, process improvement, automation, client communication, mentoring, presentation skills, attention to detail, continuous learning
ASSUMPTION: The interview process is designed to assess the candidate's technical skills, cultural fit, and ability to work effectively within the team and with clients.
🛠️ Tools & Technologies
- SEO platforms (e.g., Google Search Console, SEMrush, Ahrefs)
- Data analysis tools (e.g., Google Analytics, Excel)
- Project management tools (e.g., Asana, Trello)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: The specific tools and technologies used may vary depending on the client and project requirements.
👔 Cultural Fit Considerations
Company Values:
- Winning Together
- Continuous Development
- Data-Driven Decisions
- Innovation
- Integrity
- Accountability
Work Style:
- Collaborative and team-oriented
- Data-driven and analytical
- Innovative and adaptable
- Results-focused and accountable
Self-Assessment Questions:
- Do you embrace a culture of winning together and continuous development?
- Are you comfortable working in a data-driven and analytical environment?
- Can you thrive in a collaborative and innovative work setting?
- Do you hold yourself accountable for delivering results and driving client success?
ASSUMPTION: Brainlabs' culture is centered around winning together, continuous development, and data-driven decision-making. Candidates who align with these values and work styles are more likely to succeed in the role and the company.
⚠️ Potential Challenges
- Managing client expectations and delivering results within tight deadlines
- Keeping up with the latest SEO trends and algorithm updates
- Balancing multiple client projects and priorities
- Working effectively with remote team members and clients
ASSUMPTION: The role presents both strategic and tactical challenges that require strong project management, communication, and technical skills to overcome.
📈 Similar Roles Comparison
- Compared to other SEO Manager roles, this position offers a broader range of responsibilities, including campaign planning, delivery, and optimization, as well as team mentoring
- Brainlabs' focus on data-driven decision-making and continuous development sets it apart from other agencies
- Career progression opportunities within the SEO team and the broader digital marketing agency
ASSUMPTION: This role offers a unique blend of strategic and tactical responsibilities, with a strong emphasis on data-driven decision-making and continuous development.
📝 Sample Projects
- Developing and executing an SEO strategy for a new e-commerce client, resulting in a 30% increase in organic traffic within the first six months
- Conducting a comprehensive SEO audit for an established B2B website, identifying and implementing improvements that led to a 25% increase in leads generated
- Managing a team of SEO specialists to deliver multiple client projects simultaneously, ensuring consistent quality and timely delivery
ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for the SEO Manager role at Brainlabs.
❓ Key Questions to Ask During Interview
- Can you describe the typical SEO campaign lifecycle and how this role fits into it?
- How does the SEO team collaborate with other digital marketing channels and specialists within the agency?
- What opportunities are there for professional development and growth within the SEO team and the broader agency?
- How does Brainlabs support work-life balance for its employees?
- Can you provide examples of how the company has adapted its SEO strategies to keep up with algorithm updates and industry trends?
ASSUMPTION: These questions help assess the role's day-to-day responsibilities, career growth opportunities, work-life balance, and the company's approach to staying current in the SEO industry.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your relevant SEO experience and achievements
- Write a cover letter explaining your interest in the role and how your skills and experience make you a strong fit for Brainlabs
- Prepare examples of successful SEO campaigns you've worked on, focusing on your specific contributions and the results achieved
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
