📌 Core Information
🔹 Job Title: Marketing Analyst
🔹 Company: Capco
🔹 Location: Orlando, Florida, United States
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: May 13, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Collaborating with business partners to create engaging content for various platforms
- Managing social media content, leadership blogs, and marketing collateral
- Coordinating marketing campaigns and events
- Project managing creative requests from the business
ASSUMPTION: This role requires a high level of organization, strong communication skills, and the ability to multitask and work independently.
📋 Key Responsibilities
✅ Work with business partners to prepare content for the web, social media, and email marketing
✅ Use knowledge of social media platforms to create engaging content
✅ Support coordination of marketing campaigns and events
✅ Assist with marketing communications, including branding, social media, thought leadership, conferences, and website design
✅ Manage creative requests from the business, including project management with design, content writers, and third-party agencies
ASSUMPTION: The role may involve occasional overtime, especially around campaign deadlines and events.
🎯 Required Qualifications
Education: Bachelor’s degree
Experience: 1-3 years of full-time experience in marketing at a relevant organization
Required Skills:
- Excellent verbal and written communication skills
- Highly organized, dependable, and able to coordinate multiple workflows
- Strong proofreading skills and attention to detail
- Ability to work with relatively little supervision
Preferred Skills:
- Experience with marketing automation tools
- Fluency in additional languages
ASSUMPTION: While not explicitly stated, proficiency in Microsoft Office Suite and familiarity with marketing software are likely expected.
💰 Compensation & Benefits
Salary Range: $45,000 - $65,000 per year (Based on industry standards for entry-level marketing roles in Orlando)
Benefits:
- Medical, dental, and vision insurance
- 401(k) plan
- Tuition reimbursement
Working Hours: Full-time (40 hours per week), with occasional overtime as needed
ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing roles in Orlando. Actual salary may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Capco is a global management and technology consultancy dedicated to the financial services and energy industries. They operate at the intersection of business and technology, combining innovative thinking with industry knowledge to deliver end-to-end data-driven solutions.
Company Size: Capco has 5,001-10,000 employees worldwide, providing a large and diverse work environment.
Founded: Capco was founded in 1998 and was acquired by Wipro in 2017.
Company Description:
- Capco specializes in driving digital transformation for financial services and energy clients
- They offer a range of services, including management consulting, technology implementation, and data analytics
- Capco is known for its innovative thinking, industry expertise, and award-winning culture
Company Specialties:
- Banking
- Capital Markets
- Wealth & Investment Management
- Finance
- Risk & Compliance and Technology
- Insurance
- Financial Technology
- Management Consulting
- Business Transformation
- Digital
- Energy
Company Website: http://www.capco.com
ASSUMPTION: Capco's large size and global presence offer opportunities for career growth and exposure to diverse projects.
📊 Role Analysis
Career Level: This role is an entry-level position, ideal for recent graduates or individuals with up to 3 years of marketing experience.
Reporting Structure: The Marketing Analyst will report directly to the Global Marketing Team.
Work Arrangement: This is an on-site role, with the primary office located in Orlando, Florida. Occasional remote work may be possible, depending on the company's policies and the employee's performance.
Growth Opportunities:
- Potential to take on more responsibilities and advance within the marketing department
- Opportunities to work on global projects and collaborate with international teams
- Access to training and development programs to enhance skills and knowledge
ASSUMPTION: Capco's large client portfolio and diverse project offerings provide ample opportunities for professional growth and development.
🌍 Location & Work Environment
Office Type: Capco's Orlando office is a modern, collaborative workspace designed to foster creativity and innovation.
Office Location(s): 77-79 Great Eastern Street, London, UK EC2A 3HU; 77 Water Street, 10th Floor, New York, NY 10005, US; and other global locations
Geographic Context:
- Orlando is a vibrant, multicultural city with a growing tech industry
- The city offers a high quality of life, with numerous entertainment options, parks, and recreational activities
- Orlando has a subtropical climate, with mild winters and hot, humid summers
Work Schedule: The standard workweek is Monday through Friday, with core hours of 9:00 AM to 5:00 PM. Occasional overtime may be required to meet project deadlines.
ASSUMPTION: The Orlando office provides a dynamic and engaging work environment, with opportunities for collaboration and professional growth.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the HR department
- In-person or virtual interview with the hiring manager and/or team members
- Final interview with the Global Marketing Team lead
- Background check and offer extension
Key Assessment Areas:
- Communication skills and ability to work with various stakeholders
- Organizational skills and time management
- Creativity and problem-solving abilities
- Technical skills, including proficiency in marketing software and tools
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Demonstrate your understanding of Capco's business and the role's responsibilities in your application materials
- Prepare examples of your marketing work, such as social media campaigns or content pieces, to showcase during the interview
ATS Keywords: Marketing coordination, social media, content creation, project management, communication skills, organizational skills, proofreading, attention to detail, marketing campaigns, thought leadership, branding, email marketing, website design
ASSUMPTION: Capco's application process is designed to assess candidates' skills, experience, and cultural fit. Being prepared and demonstrating your enthusiasm for the role will increase your chances of success.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Marketing automation tools (e.g., Marketo, HubSpot, Pardot)
- Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
- Content management systems (e.g., WordPress, Drupal, Adobe Experience Manager)
ASSUMPTION: Familiarity with industry-standard marketing tools and platforms is expected. Training may be provided for specific tools used within the company.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Integrity
- Excellence
- Diversity
- Inclusion
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Results-driven and focused on delivering high-quality work
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable working with multiple stakeholders and managing competing priorities?
- Do you have a strong attention to detail and a commitment to delivering high-quality work?
ASSUMPTION: Capco values diversity, inclusion, and collaboration. Candidates who can demonstrate their ability to work effectively in a team and adapt to a dynamic work environment will be well-suited to the company culture.
⚠️ Potential Challenges
- Managing multiple workflows and priorities simultaneously
- Occasional overtime, especially around campaign deadlines and events
- Adapting to a fast-paced, dynamic work environment
- Working with diverse stakeholders, including internal teams and external partners
ASSUMPTION: These challenges can be overcome with strong organizational skills, effective communication, and a willingness to adapt and learn in a fast-paced environment.
📈 Similar Roles Comparison
- Compared to other marketing analyst roles, this position offers a unique blend of creative and strategic responsibilities, as well as the opportunity to work on global projects
- Capco's focus on the financial services and energy industries provides exposure to specialized markets and clients
- This role offers a clear career path, with opportunities for growth and advancement within the marketing department and the broader organization
ASSUMPTION: While the core responsibilities of this role are similar to other marketing analyst positions, the unique aspects of Capco's business and culture set it apart from other opportunities in the market.
📝 Sample Projects
- Developing and executing a social media campaign to promote a new financial services product
- Managing the creation and distribution of thought leadership content, such as blogs and whitepapers, to establish Capco's experts as industry leaders
- Coordinating a global marketing event, including vendor management, logistics, and on-site support
ASSUMPTION: These sample projects illustrate the diverse and challenging nature of the marketing analyst role at Capco.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Global Marketing Team?
- How does Capco support the professional development and growth of its marketing employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Capco measure the success of its marketing campaigns and initiatives?
- What is the company culture like, and how does the marketing team fit into the broader organization?
ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and provides an opportunity to assess the company culture and fit.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare examples of your marketing work to showcase during the interview
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
