📌 Core Information
🔹 Job Title: Marketing Analyst/Coordinator
🔹 Company: Quintessa Marketing
🔹 Location: Oklahoma City, OK
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: July 3, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-Site
🚀 Job Overview
Key aspects of this role include:
- Hybrid role of analytical horsepower and marketing coordination
- Data-driven decision making to optimize marketing campaigns
- Cross-functional collaboration with SEM, affiliate, paid social, email, and offline teams
- Fast-paced environment with a high-performance culture
ASSUMPTION: This role requires a strong analytical mindset and excellent communication skills to thrive in a dynamic, data-driven environment.
📋 Key Responsibilities
✅ Analyze marketing performance across SEM, affiliate, paid social, email, and offline campaigns
✅ Create dashboards, reports, and performance scorecards to track KPIs
✅ Coordinate campaign timelines, deliverables, and approvals across teams
✅ Support SEM and Affiliate teams with insights and daily optimizations
✅ Ensure data integrity across platforms (Google Ads, HubSpot, WooSendr, etc.)
✅ Perform A/B testing and attribution analysis to refine media strategy
✅ Conduct competitor research and marketing trend analysis
ASSUMPTION: This role requires a proactive approach to data analysis and a strong attention to detail to ensure accurate reporting and effective campaign optimizations.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (preferred)
Experience: 2+ years of experience in marketing analytics or campaign coordination
Required Skills:
- Proficient in Google Analytics, Meta Ads Manager, Google Ads, and HubSpot
- Strong Excel/Google Sheets skills (pivot tables, lookups, data cleaning)
- Excellent project management and communication skills
Preferred Skills:
- Experience with Looker Studio, Tableau, or similar data visualization tools
ASSUMPTION: Proficiency in key marketing tools and strong analytical skills are essential for success in this role.
💰 Compensation & Benefits
Salary Range: $55,000 - $75,000 per year (based on experience and industry standards for the Oklahoma City area)
Benefits:
- Health, dental, vision, and retirement benefits
- Bonus potential tied to campaign performance and KPIs
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The provided salary range is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary based on individual qualifications and company discretion.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services
Company Size: 201-500 employees
Founded: 2015 (based on LinkedIn data)
Company Description:
- Quintessa Marketing is a $100M industry-disrupting marketing company that gives away 50% of its profits
- Values-driven and growth-obsessed, operating with Purpose, Resilience, Accountability, Integrity, Success-Driven, and Excellence
- Specializes in legal marketing and lead generation, delivering highly qualified leads for personal injury lawyers
Company Specialties:
- Legal Marketing and Lead Generation
Company Website: quintessamarketing.com
ASSUMPTION: Quintessa Marketing is a mid-sized company with a strong focus on growth and values-driven culture.
📊 Role Analysis
Career Level: Mid-level marketing professional
Reporting Structure: Reports to the VP of Digital Marketing/CMO
Work Arrangement: On-site, full-time position
Growth Opportunities:
- Potential for career advancement as the company continues to grow
- Opportunities to work on diverse campaigns and gain experience across multiple channels
- Chance to make a significant impact on the company's marketing efforts and contribute to its success
ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic and expanding company.
🌍 Location & Work Environment
Office Type: On-site, with a high-performance, fast-paced work environment
Office Location(s): Oklahoma City, OK
Geographic Context:
- Oklahoma City is the capital and largest city in the state of Oklahoma
- The city offers a relatively low cost of living compared to other major metropolitan areas in the United States
- Oklahoma City has a diverse economy, with significant sectors in energy, healthcare, and technology
Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM (with a one-hour lunch break)
ASSUMPTION: The work environment is fast-paced and data-driven, with a strong emphasis on collaboration and teamwork.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess communication skills and cultural fit
- Data analysis challenge or case study to evaluate analytical skills and problem-solving abilities
- Final on-site or video interview with the hiring manager and/or other team members
Key Assessment Areas:
- Data analysis and interpretation skills
- Communication and presentation skills
- Problem-solving and critical thinking abilities
- Cultural fit and alignment with company values
Application Tips:
- Highlight relevant experience and achievements in marketing analytics or campaign coordination
- Tailor your resume and cover letter to emphasize skills and qualifications that match the required and preferred qualifications listed in the job description
- Prepare for the data analysis challenge or case study by brushing up on your Excel and data visualization skills
ATS Keywords: Marketing Analytics, Campaign Coordination, Google Analytics, Meta Ads Manager, Google Ads, HubSpot, Excel, Data Visualization, Project Management, Communication Skills
ASSUMPTION: The application process may include a data analysis challenge or case study to assess the candidate's analytical skills and problem-solving abilities.
🛠️ Tools & Technologies
- Google Analytics
- Meta Ads Manager
- Google Ads
- HubSpot
- Excel/Google Sheets
- Looker Studio or Tableau (preferred)
ASSUMPTION: Proficiency in the listed tools and technologies is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Purpose
- Resilience
- Accountability
- Integrity
- Success-Driven
- Excellence
Work Style:
- High-performance, fast-paced environment
- Collaborative and team-oriented
- Data-driven decision making
Self-Assessment Questions:
- Do you see patterns in chaos and thrive on pulling insights from data?
- Do you take ownership and solve problems without being asked?
- Are you not rattled when things break and bounce back fast?
- Do you wake up thinking about ROI, CAC, and LTV?
- Do you want your daily work to mean something beyond a paycheck?
ASSUMPTION: Candidates should assess their alignment with the company's values and work style to ensure a good cultural fit.
⚠️ Potential Challenges
- Working in a fast-paced, high-performance environment may require adaptability and resilience
- Data analysis and interpretation may present challenges, requiring continuous learning and skill development
- Collaborating with multiple teams may require strong communication and project management skills
- Working on-site in Oklahoma City may require relocation or commuting, depending on the candidate's current location
ASSUMPTION: Candidates should be prepared to face challenges and adapt to the dynamic work environment.
📈 Similar Roles Comparison
- This role combines analytical horsepower and marketing coordination, making it unique compared to other marketing analyst or coordinator positions
- Quintessa Marketing's focus on legal marketing and lead generation sets it apart from other advertising services companies
- Career growth opportunities may vary depending on the company's expansion and the candidate's performance
ASSUMPTION: Candidates should consider the unique aspects of this role and the company when comparing it to other opportunities.
📝 Sample Projects
- Analyzing campaign performance data to identify trends and optimize strategies
- Creating and presenting data-driven reports to stakeholders
- Conducting competitor research and marketing trend analysis to inform campaign strategies
ASSUMPTION: Sample projects should reflect the candidate's ability to analyze data, create insights, and drive marketing strategies.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for Quintessa Marketing?
- What are the most significant challenges facing the marketing team currently, and how can this role help address them?
- How does Quintessa Marketing support the growth and development of its employees?
- What is the typical career path for someone in this role, and what opportunities exist for advancement?
- How does Quintessa Marketing foster a data-driven culture, and what resources are available to support data analysis and visualization?
ASSUMPTION: Candidates should ask thoughtful questions to demonstrate their interest in the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the survey
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare for the data analysis challenge or case study by brushing up on your Excel and data visualization skills
- Follow up with the hiring manager or HR representative within one week of submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
