🔹 Job Title: Marketing Analyst
🔹 Company: stc
🔹 Location: Saudi Arabia
🔹 Job Type: On-site
🔹 Category: Telecommunications
🔹 Date Posted: April 27, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a strong understanding of marketing principles and customer lifecycle management. Previous experience in a similar role is preferred.
✅ Identify requirements for new campaigns targeting B2C customers in collaboration with concerned teams
✅ Design and execute campaigns supporting product and services growth for the B2C
✅ Develop campaigns for B2C based on the requirements gathered, ensuring alignment with strategic goals
✅ Manage below-the-line (BTL) revenue, where applicable, and optimize the active customer base using marketing tools across the customer lifecycle
✅ Collaborate with various teams and departments to launch segment-specific campaigns in line with stc policy and government regulations
✅ Monitor market trends and competitive movements related to products and services to proactively respond to potential impacts on revenue and customer base
✅ Ensure alignment between offers and customer segments by leveraging tools to maximize campaign effectiveness
✅ Coordinate campaign calendars with the Customer Experience and Marketing Communication teams, securing approvals for communication intervals and messaging in multiple languages
✅ Execute all campaign types across available channels to ensure effective delivery and reach
✅ Oversee post-campaign operations to confirm smooth performance and address any operational issues
✅ Support in calculating and analyzing campaign return on investment (ROI)
✅ Escalate issues to the relevant departments as needed and coordinate with Customer Experience, IT, Network, and others to ensure seamless customer interactions
✅ Conduct pre-launch testing of new offers in collaboration with relevant stakeholders to ensure readiness and alignment with growth entity requirements
✅ Monitor and validate the implementation of enhancements introduced, providing business feedback during testing phases when needed
✅ Act as a consultant on initiatives to help leverage internal data and capabilities for accelerated performance
✅ Oversee telesales channel execution, ensuring proper reporting mechanisms and incentive structures are in place
✅ Take on a project management role to build business cases for OPEX and CAPEX projects, supporting campaigns to drive maximum revenue growth
✅ Report on campaign performance, including invoicing, sales validation, commission calculations, and budget tracking
✅ Monitor operational reporting and manage vendor agreements related to high-value customer (HVC) and new business entity (NBE) campaigns
✅ Review campaign communications to ensure accurate and effective execution across all touchpoints
ASSUMPTION: This role requires strong analytical skills, attention to detail, and the ability to work effectively with cross-functional teams.
Education: Bachelor's degree in Marketing or Business Administration
Experience: 0-2 years of experience in managing customer bases, analytics, and launching targeted campaigns
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with relevant certifications in marketing or a related field may be preferred.
Salary Range: The salary range for this role is typically SAR 10,000 - 15,000 per month, depending on experience and qualifications. This is an estimate based on industry standards for a Marketing Analyst role in Saudi Arabia.
Benefits:
Working Hours: Full-time, Sunday to Thursday, 8:00 AM to 5:00 PM
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's qualifications and experience.
Industry: stc operates in the competitive telecommunications industry in Saudi Arabia, offering a wide range of mobile, voice, broadband, and internet services.
Company Size: stc is a large organization with over 10,000 employees, providing ample opportunities for career growth and development.
Founded: stc was founded in 1998 and has since grown to become a leading digital champion in the MENA region.
Company Description:
Company Specialties:
Company Website: careers.stc.com.sa
ASSUMPTION: stc is committed to sustainability and fostering a people-centric environment that cares about maximizing employee wellbeing and unlocking their potential.
Career Level: This role is suitable for early-career marketing professionals looking to gain experience in campaign management and analysis.
Reporting Structure: The Marketing Analyst will report directly to the Marketing Manager or a similar role.
Work Arrangement: This is an on-site role, with the possibility of hybrid or remote work arrangements depending on the company's policies and the employee's performance.
Growth Opportunities:
ASSUMPTION: stc offers various training and development opportunities to help employees grow both personally and professionally.
Office Type: stc's offices are modern and well-equipped, providing a comfortable and collaborative work environment.
Office Location(s): King Abdul Aziz Complex, Mursalat, Riyadh, Riyadh, SA, and Imam Saud Ibn Abdulaziz Road, Riyadh, Riyadh 12464, SA
Geographic Context:
Work Schedule: The work schedule is typically Sunday to Thursday, 8:00 AM to 5:00 PM, with a one-hour lunch break.
ASSUMPTION: stc encourages work-life balance and offers flexible work arrangements where possible.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing, Campaign Management, Customer Lifecycle, Data Analysis, Collaboration, Project Management, ROI Analysis, Communication, Testing, Reporting, Vendor Management, Operational Reporting, Customer Experience, Strategic Alignment, Telesales Management
ASSUMPTION: stc uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your resume can improve your chances of being shortlisted.
ASSUMPTION: stc provides training and support to help employees develop their skills in using relevant tools and technologies.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: stc values diversity and inclusion, fostering a work environment that supports employees from various backgrounds and experiences.
ASSUMPTION: stc provides training and support to help employees overcome these challenges and succeed in their roles.
ASSUMPTION: Each role within the marketing function requires a unique skill set and offers different career growth opportunities.
ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for the Marketing Analyst role at stc.
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and commitment to success.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.