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Marketing Analyst

Mattress Firm
Full-time
On-site
Houston, Texas, United States
πŸ“Š Marketing Analyst

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Analyst

πŸ”Ή Company: Mattress Firm

πŸ”Ή Location: Houston, Texas

πŸ”Ή Job Type: Full-Time, Hybrid (2 days on-site, 3 days remote)

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 9, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site/Hybrid

πŸš€ Job Overview

Key aspects of this role include:

  • Analyzing Paid Search Text and Shopping program performance
  • Developing actionable insights and presenting findings to internal teams
  • Supporting media optimizations and campaign performance analysis
  • Designing and updating dashboards and PowerPoint presentations

ASSUMPTION: This role requires strong data analysis skills and the ability to communicate complex findings effectively to both technical and non-technical stakeholders.

πŸ“‹ Key Responsibilities

βœ… Consistently develop and refine reporting that identifies actionable insights within Paid Search Text and Shopping

βœ… Clearly and concisely articulate insights of completed tests and recommend actions

βœ… Analyze large data sets using Google AdWords, Microsoft Ads, and SA360, along with Microsoft Excel and Datorama

βœ… Champion Paid Search testing within the organization and develop ways to measure marketing effectiveness

βœ… Determine strategic roadmap to enhance and develop growth opportunities for the business

βœ… Respond quickly and accurately to ad-hoc reporting tasks and provide data sets and analysis when needed

βœ… Track ROI, actualize marketing spend, build forecasts, and act as a liaison between marketing and data & analytics team

βœ… Complete all required training modules and certifications prior to the due date

βœ… Ensure all safety policies and procedures are followed to ensure a safe work environment for all

βœ… Communicate professionally with all internal and external contacts

βœ… Follow all Company policies and execute Company standards on appearance and functionality as well as appropriate brand representation

βœ… Communicate any concerns or issues to leadership to ensure proper efficiency of department and company operations

ASSUMPTION: This role requires a high level of attention to detail, strong analytical skills, and the ability to work independently and collaboratively.

🎯 Required Qualifications

Education: Bachelor's Degree in Marketing, Business, or related field required

Experience: 3+ years analyzing media performance across traditional and digital platforms required

Required Skills:

  • Advanced abilities in Microsoft Excel to build custom macros, pivot tables, charts, and graphs
  • Ability to connect data sources to Tableau, build and customize dashboards, QA data for accuracy, and draw insights
  • Ability to present the analysis of large data sets and actionable findings to internal and external team members

Preferred Skills:

  • Retail experience
  • Omni channel experience
  • Client-side experience within a brand organization
  • Experience pulling reports from Google Ads, Microsoft Ads, and SA360

ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role.

πŸ’° Compensation & Benefits

Salary Range: $63,000 - $67,000 per year

Benefits:

  • Extensive range of benefits designed to support employees, their families, and their future

Working Hours: Full-time, typically 40 hours per week

ASSUMPTION: The salary range provided is an estimate based on the role, experience level, and location. Benefits information is limited, so applicants should inquire about specific benefits during the application process.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Retail, specifically specialty retail and value retail

Company Size: 5,001-10,000 employees

Founded: Mattress Firm has been in the sleep industry for nearly 90 years

Company Description:

  • Mattress Firm is America's most trusted authority on sleep
  • They offer a wide range of mattresses and sleep-related products
  • Mattress Firm is committed to helping people sleep well to live well

Company Specialties:

  • Specialty Retail and Value Retail

Company Website: MattressFirm.com

ASSUMPTION: Mattress Firm is a well-established company with a strong presence in the retail industry. They prioritize customer satisfaction and offer a wide range of products and services to meet their customers' needs.

πŸ“Š Role Analysis

Career Level: Mid-level marketing role with opportunities for growth and development

Reporting Structure: This role reports to the BedQuarters location in Houston and may work remotely for up to three days per week

Work Arrangement: Hybrid, with two days on-site and up to three days remote

Growth Opportunities:

  • Potential for career advancement within the marketing department
  • Opportunities to work on cross-functional projects and gain exposure to different aspects of the business
  • Chance to develop skills in data analysis, reporting, and presentation

ASSUMPTION: This role offers opportunities for professional growth and development within the marketing department and the broader organization.

🌍 Location & Work Environment

Office Type: Corporate office

Office Location(s): 3250 Briarpark Dr, 400, Houston, Texas 77042, US

Geographic Context:

  • Houston, Texas is the fourth most populous city in the United States
  • The city has a diverse economy with strengths in energy, manufacturing, and healthcare
  • Houston offers a range of cultural, recreational, and entertainment options

Work Schedule: Full-time, typically 40 hours per week, with flexible remote work options

ASSUMPTION: The hybrid work arrangement offers a balance between on-site collaboration and remote flexibility, allowing employees to optimize their work environment and productivity.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the hiring manager
  • Final interview with key stakeholders

Key Assessment Areas:

  • Data analysis and interpretation skills
  • Communication and presentation skills
  • Problem-solving and critical thinking abilities
  • Cultural fit and alignment with company values

Application Tips:

  • Highlight relevant experience and skills in your resume, particularly those related to data analysis and marketing
  • Tailor your cover letter to emphasize your interest in the role and Mattress Firm's mission
  • Prepare for behavioral and situational interview questions that assess your problem-solving, communication, and teamwork skills

ATS Keywords: Paid Search, Text, Shopping, Data Analysis, Reporting, Marketing Effectiveness, A/B Testing, Dashboard Development, ROI Tracking, Client Side Experience, Retail Experience, Omni Channel Experience, Data Visualization, Storytelling

ASSUMPTION: The application process for this role is likely to be competitive, so applicants should tailor their application materials and prepare thoroughly for interviews to increase their chances of success.

πŸ› οΈ Tools & Technologies

  • Google AdWords
  • Microsoft Ads
  • SA360
  • Microsoft Excel
  • Datorama
  • Tableau
  • PowerPoint

ASSUMPTION: Proficiency in these tools and technologies is required for this role, and applicants should be prepared to demonstrate their skills during the interview process.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer Focus
  • Integrity
  • Innovation
  • Respect
  • Accountability

Work Style:

  • Collaborative
  • Data-driven
  • Adaptable
  • Results-oriented

Self-Assessment Questions:

  • Do I have strong data analysis and communication skills?
  • Am I comfortable working in a hybrid environment with a mix of on-site and remote work?
  • Do I align with Mattress Firm's company values and mission?

ASSUMPTION: Applicants should carefully consider their fit with Mattress Firm's company culture and values before applying to ensure a successful and fulfilling employment experience.

⚠️ Potential Challenges

  • Working with large and complex data sets may require significant time and effort to analyze and interpret
  • Balancing on-site and remote work may present challenges in maintaining productivity and collaboration
  • Meeting the expectations of internal and external stakeholders may require strong communication and project management skills
  • Keeping up with the latest trends and best practices in marketing and data analysis may require continuous learning and development

ASSUMPTION: Applicants should be prepared to address these potential challenges and demonstrate their ability to succeed in a dynamic and fast-paced work environment.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to other marketing analyst positions but may have a stronger focus on Paid Search and Shopping programs
  • Mattress Firm's retail industry context may present unique challenges and opportunities compared to other industries
  • Career progression in this role may involve moving into more senior marketing or data analysis positions within the company

ASSUMPTION: Applicants should research similar roles and consider their fit within the broader marketing and data analysis career paths before applying.

πŸ“ Sample Projects

  • Analyzing Paid Search Text and Shopping program performance to identify trends and optimize campaigns
  • Developing and refining reporting dashboards to provide actionable insights to internal stakeholders
  • Conducting A/B tests and incrementality studies to measure marketing effectiveness

ASSUMPTION: Applicants should be prepared to discuss their experience with similar projects and how they have approached data analysis and interpretation in previous roles.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and how this role fits within the broader marketing department?
  • How does Mattress Firm support the professional development and growth of its employees?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Mattress Firm measure the success of its marketing campaigns and initiatives?
  • What is the company's approach to work-life balance and employee well-being?

ASSUMPTION: Applicants should prepare thoughtful questions that demonstrate their interest in the role and the company, as well as their understanding of the industry and the specific challenges and opportunities presented by the position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight relevant experience and skills, particularly those related to data analysis and marketing
  • Write a cover letter that emphasizes your interest in the role and Mattress Firm's mission
  • Prepare for behavioral and situational interview questions that assess your problem-solving, communication, and teamwork skills
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.