V

Marketing Analyst

Visa
Full-time
On-site
Foster City, California, United States
πŸ“Š Marketing Analyst

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Analyst

πŸ”Ή Company: Visa

πŸ”Ή Location: Foster City, California

πŸ”Ή Job Type: Full-time, Hybrid

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 1, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site with hybrid option

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting the development and execution of client marketing programs
  • Managing agency partners and coordinating internal teams
  • Providing project management support for client marketing programs
  • Assisting with business development and maintaining clear communications

ASSUMPTION: This role requires a high level of organization, strong communication skills, and the ability to work effectively with both internal and external stakeholders.

πŸ“‹ Key Responsibilities

βœ… Supporting the sell-in and execution of B2B and/or B2C marketing programs for clients

βœ… Managing agency partners during client program development

βœ… Providing project management support for client marketing programs

βœ… Assisting with business development, including compilation of proposals

βœ… Working cross-functionally to maintain clear communications and secure internal stakeholder alignment and approvals

βœ… Participating in ideation and development of custom marketing programs across Visa platforms and sponsorship assets

βœ… Developing and routing legal agreements and managing project timelines and budgets

βœ… Tracking and managing results of multiple ongoing projects

ASSUMPTION: This role involves a high degree of multitasking, prioritization, and attention to detail to ensure project deadlines and budgets are met.

🎯 Required Qualifications

Education: Bachelor's Degree or an Advanced Degree (e.g., Masters, MBA, JD, MD, or PhD)

Experience: 2 or more years of work experience

Required Skills:

  • Strong written and oral communication skills
  • Prior experience coordinating cross-functional, end-to-end projects with a high level of detail
  • Team player with the ability to work on multi-part projects across teams
  • Ability and initiative to self-manage and prioritize when necessary and multitask to support multiple efforts as needed
  • Experience running meetings with internal and external customers and users
  • Proficiency in Excel and PowerPoint

Preferred Skills:

  • 3 or more years of work experience with a Bachelor's Degree or more than 2 years of work experience with an Advanced Degree
  • Work experience closely related to marketing and project management
  • Positive relationship management skills and ability to influence decision-makers both internally and externally
  • Client-facing experience
  • Digital marketing experience

ASSUMPTION: Candidates with a strong background in marketing, project management, and excellent communication skills will be well-suited for this role.

πŸ’° Compensation & Benefits

Salary Range: $84,600 - $149,550 per year, which may include potential sales incentive payments. Salary may vary depending on job-related factors such as knowledge, skills, experience, and location.

Benefits:

  • Medical, Dental, Vision
  • 401(k), FSA/HSA
  • Life Insurance
  • Paid Time Off
  • Wellness Program

Working Hours: Varies upon the needs of the department. This position requires travel 5-10% of the time.

ASSUMPTION: The salary range provided is an estimate and may vary based on the factors mentioned. Visa offers a comprehensive benefits package for this position.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Visa is a global leader in digital payments, facilitating transactions between consumers, merchants, financial institutions, and government entities across more than 200 countries and territories.

Company Size: Visa has 10,001+ employees, making it a large enterprise with extensive resources and opportunities for career growth.

Founded: Visa was founded in 1958 and has since grown into a global payments technology company.

Company Description:

  • Visa is a world leader in digital payments, facilitating transactions between consumers, merchants, financial institutions, and government entities across more than 200 countries and territories.
  • The company's purpose is to uplift everyone, everywhere by being the best way to pay and be paid.
  • Visa offers a comprehensive benefits package for its employees, including medical, dental, vision, 401(k), FSA/HSA, life insurance, paid time off, and wellness programs.

Company Specialties:

  • Global payments technology
  • Digital payments facilitation
  • Transaction processing and security

Company Website: Visa Careers

ASSUMPTION: Working at Visa offers opportunities to gain experience in a global, fast-paced environment with a strong focus on innovation and customer service.

πŸ“Š Role Analysis

Career Level: This role is suitable for early to mid-career professionals with 2-5 years of relevant experience.

Reporting Structure: The Marketing Analyst will report to the U.S. Client Marketing team and work closely with internal teams and external agency partners.

Work Arrangement: This is a hybrid position, with an expectation of days in the office confirmed by the hiring manager.

Growth Opportunities:

  • Expanding skills in marketing, project management, and client relationship management
  • Gaining experience working with a global payments technology company
  • Potential opportunities for career advancement within the organization

ASSUMPTION: This role offers opportunities for professional growth and development within the marketing and project management fields.

🌍 Location & Work Environment

Office Type: Visa's Foster City office is a modern, collaborative workspace designed to foster innovation and creativity.

Office Location(s): 900 Metro Center Blvd, Foster City, California, US

Geographic Context:

  • Foster City is a suburban city in San Mateo County, California, with a population of approximately 33,000 people.
  • The city is located near the San Francisco Peninsula and offers a mix of urban and suburban living.
  • Foster City is known for its high-quality schools, parks, and recreational facilities.

Work Schedule: The working hours for this position vary upon the needs of the department, with an expectation of days in the office confirmed by the hiring manager.

ASSUMPTION: Working in Foster City offers a pleasant, family-friendly environment with easy access to nearby urban centers and natural beauty.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the hiring manager and/or team members
  • Final interview with a senior leader or panel

Key Assessment Areas:

  • Communication skills
  • Project management experience
  • Problem-solving abilities
  • Cultural fit and alignment with Visa's values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant marketing and project management experience
  • Prepare examples of your project management skills and accomplishments
  • Research Visa's company culture and values to demonstrate your fit

ATS Keywords: Marketing, Project Management, Client Relationship, Stakeholder Management, Budget Management, Financial Reporting, Digital Marketing, Excel, PowerPoint

ASSUMPTION: Visa's application process is designed to assess candidates' skills, experience, and cultural fit for the role and the organization.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Excel, PowerPoint)
  • Project management software (e.g., Asana, Trello, Jira)
  • Marketing automation tools (e.g., Marketo, HubSpot)

ASSUMPTION: Familiarity with relevant project management and marketing automation tools is beneficial for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centric
  • Innovative
  • Collaborative
  • Inclusive
  • Integrity

Work Style:

  • Results-driven
  • Adaptable
  • Positive and proactive mindset
  • Strong teamwork and collaboration skills

Self-Assessment Questions:

  • Do you have strong written and oral communication skills?
  • Are you able to manage multiple projects and deadlines effectively?
  • Do you thrive in a dynamic and collaborative environment?

ASSUMPTION: Candidates who align with Visa's values and work style will be well-suited for this role.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Working with diverse internal and external stakeholders
  • Adapting to changes in priorities and project scope
  • Balancing client needs with internal team objectives

ASSUMPTION: These challenges can be overcome by strong project management skills, effective communication, and a proactive approach to problem-solving.

πŸ“ˆ Similar Roles Comparison

  • Compared to other marketing analyst roles, this position places a stronger emphasis on project management and client relationship management
  • Visa's global presence and extensive resources offer unique opportunities for career growth and development
  • This role may have a more significant travel requirement compared to similar positions at other companies

ASSUMPTION: Candidates should consider their preferences for project management, client relationship management, and travel when comparing this role to similar positions.

πŸ“ Sample Projects

  • Developing and executing a co-marketing campaign with a major merchant client
  • Managing the end-to-end project lifecycle for a client event or sponsorship
  • Creating and presenting a comprehensive proposal for a new client marketing program

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for this role.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics for this role?
  • How does this role contribute to Visa's overall marketing strategy?
  • What opportunities are there for professional growth and development within this role?
  • How does Visa support work-life balance for its employees?
  • What is the typical career path for someone in this role?

ASSUMPTION: Asking these questions will help candidates better understand the role, the team, and the company culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant marketing and project management experience
  • Prepare examples of your project management skills and accomplishments
  • Research Visa's company culture and values to demonstrate your fit
  • Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.