Marketing Analytics Graduate

📌 Core Information

🔹 Job Title: Marketing Analytics Graduate

🔹 Company: YouGov

🔹 Location: Bucharest, Bucureşti, Romania

🔹 Job Type: On-site

🔹 Category: 📈 Marketing Analytics, 📊 Marketing Analytics & Insights

🔹 Date Posted: Tue Apr 01 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: Hybrid

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Engaging in data visualization and analysis using tools like Power BI
• Collaborating with dynamic teams on ad-hoc analytics challenges
• Ensuring data quality and performing regular data checks
• Contributing innovative ideas to enhance analytics strategy

ASSUMPTION: The role emphasizes learning and development in data analytics, likely providing support to teams across the organization. This assumption is based on the mention of collaboration and skill development.

📋 Key Responsibilities

✅ Assist in creating and maintaining dashboards and reports using Power BI to support marketing strategies and decision-making.

✅ Work with various teams to understand their data needs, ensuring effective communication and alignment.

✅ Respond to data requests from the global marketing team promptly and accurately.

✅ Perform regular data checks to maintain accuracy and integrity, troubleshooting discrepancies.

✅ Stay updated with industry trends and contribute new ideas to improve analytics strategies.

✅ Enhance analytical and technical skills through hands-on experience.

ASSUMPTION: Responsibilities are focused on using data-driven insights to support strategic decisions. The role's hybrid nature suggests flexibility in how tasks are performed, leveraging both remote and on-site resources.

🎯 Required Qualifications

Education: A degree in Marketing, Data Science, Statistics, Business Analytics, or a related field.

Experience: Not specified, but a strong emphasis on learning and development is indicated.

Required Skills:

• Basic knowledge of data visualization tools
• Strong problem-solving abilities
• Excellent communication skills

Preferred Skills:

• Familiarity with Power BI and Google Analytics 4
• Basic understanding of SQL and project management skills

ASSUMPTION: The role targets graduates or early-career professionals eager to develop skills in analytics. Preference for candidates with familiarity in specific tools suggests an advantage but is not mandatory for application.

💰 Compensation & Benefits

Salary Range: Not specified. Typically, entry-level salaries depend on location and industry norms.

Benefits:

• Inclusive and supportive work environment
• Work-life balance with wellbeing resources available
• Access to LinkedIn Learning resources
• An additional day off to celebrate one's birthday

Working Hours: 40 hours per week with potential for hybrid flexibility

ASSUMPTION: Benefit offerings are competitive, emphasizing professional development and personal wellbeing. The hybrid setup suggests flexibility in hours and workspace.

📌 Applicant Insights

🔍 Company Context

Industry: Business Intelligence Platforms

Company Size: 1,001-5,000 employees, providing a balance between resources of a large company and the agility of smaller teams.

Founded: Not specified

Company Description:

• YouGov is a renowned global online research company.
• Provides insights into global opinions and behaviors.
• Known for accuracy and trusted by leading brands worldwide.

Company Specialties:

• Omnibus Surveys
• Market Research
• Stakeholder Consultation

Company Website: https://business.yougov.com/

ASSUMPTION: As a leader in market research, YouGov likely values analytical proficiency and curiosity in its employees, supporting its mission of informed decision-making.

📊 Role Analysis

Career Level: Entry-level position designed for recent graduates or early-career professionals.

Reporting Structure: Likely reports to a department manager with regular cross-departmental collaboration.

Work Arrangement: Hybrid, offering flexibility between remote and on-site work.

Growth Opportunities:

• Potential for a permanent role upon successful program completion
• Access to senior leadership for mentorship
• Participation in a structured 12-month development program

ASSUMPTION: Growth prospects are strong due to the program's design to accelerate career advancement and offer direct exposure to industry leaders.

🌍 Location & Work Environment

Office Type: Modern office spaces within a dynamic city environment

Office Location(s): 5-7 Dimitrie Pompei Blvd, HERMES Business Park, Building A, 2nd floor, Bucharest, RO

Geographic Context:

• Bucharest is a major economic and cultural hub
• Provides diverse amenities and vibrant lifestyle options
• Strong transport links make commuting convenient

Work Schedule: Standard 40-hour workweek, providing a balance between professional demands and personal time.

ASSUMPTION: The office's central location likely supports a vibrant work culture with access to city amenities, enhancing work-life experience.

💼 Interview & Application Insights

Typical Process:

• Initial call with a Talent Partner
• Assessment/Practical Interview
• Final Interview with the hiring team

Key Assessment Areas:

• Technical proficiency in data analytics
• Problem-solving capabilities
• Communication and interpersonal skills

Application Tips:

• Highlight relevant technical skills and projects
• Demonstrate understanding of the company's mission and values
• Show a proactive approach to learning and development

ATS Keywords: Data Visualization, Marketing Analytics, Power BI, Insights

ASSUMPTION: The selection process is thorough, prioritizing not just technical skills but also cultural fit and alignment with company values.

🛠️ Tools & Technologies

• Power BI
• Google Analytics 4
• SQL

ASSUMPTION: The job requires familiarity with current tools in data analytics, emphasizing Power BI and possibly SQL for data management.

👔 Cultural Fit Considerations

Company Values:

• Accuracy and ethical research
• Fearlessness in innovation
• Respect and trust within teams

Work Style:

• Collaborative and supportive team environments
• Proactive and self-driven work approaches
• Emphasis on continuous learning and development

Self-Assessment Questions:

• Do you thrive in a dynamic and innovative work environment?
• Are you passionate about leveraging data to drive decisions?
• Can you communicate complex insights simply and effectively?

ASSUMPTION: Cultural fit revolves around embracing innovation and teamwork, necessitating an ability to work collaboratively and dynamically.

⚠️ Potential Challenges

• Adapting quickly to fast-paced and varied projects
• Managing the steep learning curve in advanced data tools
• Balancing multiple stakeholders' data needs and priorities
• Ensuring data integrity under tight deadlines

ASSUMPTION: The challenges are typical for analytics roles, demanding agility and meticulous attention to detail.

📈 Similar Roles Comparison

• Similar roles at companies like Nielsen or Ipsos may focus more on data collection than analytics
• Analytics roles in startups might require more cross-functional responsibilities
• Corporate roles generally provide more structured training programs

ASSUMPTION: Similar positions may differ mainly in the breadth of responsibility and the focus on strategic vs. operational analytics tasks.

📝 Sample Projects

• Developing a real-time dashboard for campaign performance tracking
• Designing visualizations for quarterly marketing reports
• Conducting trend analysis for market insights reports

ASSUMPTION: Sample projects are speculative but reflect typical tasks associated with marketing analytics roles.

❓ Key Questions to Ask During Interview

• How does YouGov support continuous learning and development for graduates?
• What are the key challenges the analytics team is currently facing?
• Can you elaborate on the types of projects new graduates typically undertake?
• How does the company ensure data accuracy and integrity?
• What are the opportunities for cross-departmental collaboration?

ASSUMPTION: Candidates should seek to understand the role’s impact, growth potential, and alignment with career objectives.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Ensure your resume highlights relevant analytical projects and skills
• Prepare for a multi-stage interview process including technical assessments
• Research YouGov’s values and recent projects for interview references
• Demonstrate a proactive learning attitude throughout your interactions

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.