S

Marketing Analytics Manager - Advanced Analytics

Samsara
Full-time
Remote
Worldwide
πŸ“Œ Core Information

- Job Title: Marketing Analytics Manager - Advanced Analytics
- Company: Samsara
- Location: Remote - US (except San Francisco Bay Metro Area, NYC Metro Area, and Washington, D.C. Metro Area)
- Job Type: Full-time
- Category: Marketing
- Date Posted: April 18, 2025
- Experience Level: 5-10 years
- Remote Status: Remote OK

πŸš€ Job Overview

Key aspects of this role include:

- Developing predictive models and refining AI-driven scripts to enhance account identification and enrichment.
- Collaborating with Marketing, Sales, and Data Engineering teams to unlock insights and automate processes.
- Scaling marketing intelligence through advanced analytics and driving measurable impact.
- Balancing strategic vision with execution, influencing stakeholders, and managing multiple projects in a fast-paced environment.

ASSUMPTION: This role requires a strong background in data science and advanced analytics, with a focus on marketing. The ideal candidate will be comfortable working in an exploratory environment and testing new data sources and methodologies.

πŸ“‹ Key Responsibilities

- Conduct detailed data analysis to inform marketing strategy and optimize marketing channel mix.
- Support the development and upleveling of Samsara's marketing attribution model.
- Contribute to the development and execution of the marketing advanced analytics and data science roadmap.
- Communicate insights using data visualization and presentations to a range of stakeholders.
- Champion, role model, and embed Samsara's cultural principles.

ASSUMPTION: The responsibilities listed above are not exhaustive and may evolve based on business needs and the candidate's skills and interests.

🎯 Required Qualifications

- Education: Master's or Bachelor's degree in Statistics, Computer Science, Math, Machine Learning, Economics, or a related quantitative field.
- Experience: 3+ years of relevant data science or advanced analytics work experience, with 3+ years of experience building advanced analytical models/analysis to inform marketing strategy.
- Required Skills:
- Expertise in marketing measurement (attribution, marketing mix modeling, lift studies).
- Proficiency in Tableau and/or similar platforms.
- Expertise in coding languages and tools such as Python, R, and SQL.
- Strong problem-solving, critical thinking, and communication abilities.
- Ability to manage multiple projects in a fast-paced business environment.

Preferred Skills:
- Experience working with cutting-edge LLM tools, web scraping, third-party data providers, or AI-driven automation.
- Experience analyzing B2B marketing strategies, channels, and lifecycle.
- Familiarity with web analytics, tracking platforms, CRM tools, and cloud-based data pipelines.

ASSUMPTION: While the preferred skills are not required, they would be highly beneficial for success in this role.

πŸ’° Compensation & Benefits

- Salary Range: $103,530 - $156,600 USD per year (based on Samsara's provided range)
- Benefits:
- Employee-led remote and flexible working.
- Health benefits.
- Samsara for Good charity fund.
- Working Hours: Full-time (40 hours/week)
- Working Arrangement: Remote OK

ASSUMPTION: The salary range provided is an estimate and may vary based on factors such as the candidate's location, skills, and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

- Industry: Software Development
- Company Size: 1,001-5,000 employees
- Founded: 2015
- Company Description: Samsara is the pioneer of the Connected Operationsβ„’ Cloud, enabling organizations to harness IoT data for actionable insights and improved operations. With tens of thousands of customers across North America and Europe, Samsara is a proud technology partner to the people who keep our global economy running.
- Company Specialties: Connected Operations Cloud, Internet of Things (IoT) data, actionable insights, improved operations.

πŸ“Š Role Analysis

- Career Level: Mid to Senior level
- Reporting Structure: This role will report to the Director of Marketing Analytics and Data Science.
- Work Arrangement: Remote OK, with the exception of the San Francisco Bay Metro Area, NYC Metro Area, and Washington, D.C. Metro Area.
- Growth Opportunities:
- Rapid career development in a hyper-growth environment.
- Opportunities to experiment and master craft in an exploratory environment.

ASSUMPTION: The growth opportunities listed above are not guaranteed and may depend on the candidate's performance and the company's future needs.

🌍 Location & Work Environment

- Office Type: Remote (with the exception of the mentioned metro areas)
- Office Location(s): N/A (remote work)
- Geographic Context: The United States, with a focus on remote work and collaboration with teams across the country.
- Work Schedule: Full-time (40 hours/week), with flexible hours and a focus on results and impact.

ASSUMPTION: The work environment is flexible and designed to accommodate the needs of remote workers.

πŸ’Ό Interview & Application Insights

- Typical Process:
1. Phone screen with the hiring manager.
2. Technical assessment and data analysis challenge.
3. Final interview with the marketing team and data science team.
- Key Assessment Areas:
- Data analysis and problem-solving skills.
- Communication and presentation skills.
- Alignment with Samsara's cultural principles.
- Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences.
- Prepare for the technical assessment by brushing up on your data analysis and coding skills.
- Research Samsara's company culture and be prepared to discuss how your values align with theirs.

πŸ› οΈ Tools & Technologies

- Tableau
- Python
- R
- SQL
- Marketing measurement tools (e.g., Google Analytics, Mixpanel)
- Cloud-based data pipelines (e.g., AWS, Google Cloud Platform)

ASSUMPTION: The tools and technologies listed above are not exhaustive and may evolve based on the company's needs and the candidate's skills.

πŸ‘” Cultural Fit Considerations

- Company Values:
- Focus on Customer Success
- Build for the Long Term
- Adopt a Growth Mindset
- Be Inclusive
- Win as a Team
- Work Style:
- Results-driven and collaborative.
- Comfortable working in a fast-paced, dynamic environment.
- Able to manage multiple projects and prioritize effectively.
- Self-Assessment Questions:
- How have you demonstrated a focus on customer success in your previous roles?
- Can you provide an example of a time when you had to build for the long term and how it turned out?
- How have you adopted a growth mindset in the face of challenges or setbacks?

ASSUMPTION: The self-assessment questions listed above are not exhaustive and may evolve based on the company's needs and the candidate's responses.

⚠️ Potential Challenges

- Balancing strategic vision with execution in a fast-paced environment.
- Managing multiple projects and prioritizing effectively.
- Working remotely and collaborating with teams across different time zones.

ASSUMPTION: The potential challenges listed above are not exhaustive and may evolve based on the company's needs and the candidate's skills and experiences.

πŸ“ˆ Similar Roles Comparison

- How this role differs from related positions:
- This role focuses on advanced analytics and AI-driven scripts to enhance account identification and enrichment, while related roles may focus more on data visualization, reporting, or basic analytics.
- Industry-specific context:
- Samsara operates in the Connected Operations Cloud industry, which is a unique and growing field with a focus on IoT data and actionable insights.
- Career path comparison:
- This role can lead to career growth opportunities within the marketing analytics and data science team, as well as potential leadership roles within the marketing department or the company as a whole.

ASSUMPTION: The role comparisons listed above are not exhaustive and may evolve based on the company's needs and the candidate's skills and experiences.

πŸ“ Sample Projects

- Developing and implementing a predictive model to identify high-value marketing channels.
- Refining AI-driven scripts to enhance account identification and enrichment, leading to improved marketing performance.
- Collaborating with the marketing team to optimize the marketing channel mix based on data analysis and insights.

ASSUMPTION: The sample projects listed above are not exhaustive and may evolve based on the company's needs and the candidate's skills and experiences.

❓ Key Questions to Ask During Interview

- Can you describe a typical day or week in this role?
- How does this role collaborate with other teams within the company, such as Marketing and Sales?
- What are the biggest challenges facing the marketing analytics and data science team currently, and how can this role help address them?
- How does Samsara support the professional development and growth of its marketing analytics and data science team members?
- What are the key performance indicators (KPIs) for this role, and how will success be measured?

ASSUMPTION: The key questions listed above are not exhaustive and may evolve based on the company's needs and the candidate's responses.

πŸ“Œ Next Steps for Applicants

To apply for this position:

- Submit your application through this [link](https://www.samsara.com/company/careers/roles/6785421?gh_jid=6785421).
- Tailor your resume and cover letter to highlight relevant skills and experiences, with a focus on marketing analytics and data science.
- Prepare for the technical assessment and be ready to discuss your approach to data analysis and problem-solving.
- Research Samsara's company culture and be prepared to discuss how your values align with theirs.
- Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications.

⚠️ Disclaimer: This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.