π Core Information
πΉ Job Title: Marketing and Communication Assistant Intern
πΉ Company: Tencent
πΉ Location: France-Paris
πΉ Job Type: Intern
πΉ Category: Marketing & Communication
πΉ Date Posted: 2025-05-09
πΉ Experience Level: 0-2 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Supporting day-to-day marketing operations for mobile and PC games
- Assisting in social and community management, influencer management, and product marketing
- Localizing marketing plans and assets for the WEU market
- Contributing to trend spotting and idea generation for game promotions
- Supporting administrative processes for WEU marketing operations
ASSUMPTION: This role is designed for students or recent graduates pursuing a Business/Marketing Degree, offering a 2-month internship with 35 hours per week.
π Key Responsibilities
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Support day-to-day operations of the marketing team for mobile and PC games in the portfolio, including:
- Social and community management
- Influencer management
- Product marketing (planning and execution of marketing campaigns)
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Help localize marketing plans and assets through translation and adaptation to the market preference
β
Support trend spotting in industry and pop culture, and contribute to idea generation for game promotions or in-game potential integration
β
Benchmark game features, version updates, and marketing promotions, especially in your home market, for marketing activations happening with influencers, on social and media
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Support the administrative process of WEU marketing operations (procurement description, report of activity, etc.)
ASSUMPTION: The role requires strong collaboration skills, as the intern will work across multiple business units and project teams.
π― Required Qualifications
Education: Working towards a Business/Marketing Degree or equivalent combination of experience and education
Experience: No professional experience required, but interest in marketing or digital communication, preferably in gaming, entertainment, or technology sectors
Required Skills:
- Familiarity with marketing management, product marketing, digital marketing, influencer marketing, social media & community management
- Self-motivated, detailed-oriented, independent, organized, proactive, responsive, flexible, and adaptable
- Great teammate with strong collaboration skills and comfortable with open and consistent communication
- Excellent communication, presentation, organizational, and writing skills
- Familiarity using asset creation systems (Photoshop, Premiere, Canva) and social media publication platforms
- Knowledge and/or experience in interactive entertainment industries (a plus)
- Avid gamer with extended experience in console and mobile products (a plus)
Preferred Skills:
- Bilingual or multilingual (French and English)
ASSUMPTION: Native French speaker and proficiency in English as the business language are required for this role.
π° Compensation & Benefits
Salary Range: Internships at Tencent typically offer a stipend of β¬1,200 - β¬1,500 per month, based on industry standards for internships in France.
Benefits:
- Gain practical experience in the gaming industry
- Work alongside experienced marketing professionals
- Opportunity to contribute to high-profile gaming projects
Working Hours: 35 hours per week, with flexible scheduling
ASSUMPTION: The salary range provided is an estimate based on industry standards for internships in France. Actual compensation may vary.
π Applicant Insights
π Company Context
Industry: Tencent is a world-leading internet and technology company that develops innovative products and services to improve the quality of life of people around the world. Its gaming division, Tencent Games, is a leading global platform for game development, operations, and publishing.
Company Size: Tencent has over 10,000 employees worldwide, providing a large and diverse work environment for interns.
Founded: Tencent was founded in 1998 with its headquarters in Shenzhen, China.
Company Description:
- Tencent's guiding principle is to use technology for good, connecting people around the world through communication and social services
- The company publishes popular video games and offers a range of services such as cloud computing, advertising, FinTech, and other enterprise services
- Tencent has been listed on the Stock Exchange of Hong Kong since 2004
Company Specialties:
- Online Gaming
- Social Networking
- E-commerce
- Online Music
- Online Video
- Weibo
- WeChat
Company Website: https://www.tencent.com/en-us/
ASSUMPTION: Tencent's global presence and diverse portfolio of services provide interns with a unique opportunity to gain experience in various aspects of the gaming industry.
π Role Analysis
Career Level: Entry-level (Intern)
Reporting Structure: The intern will report directly to the marketing team managing the selected mobile and PC games in the portfolio.
Work Arrangement: This is an on-site internship with flexible scheduling, requiring 35 hours per week for a maximum of 2 months.
Growth Opportunities:
- Gain practical experience in marketing and communication for the gaming industry
- Develop skills in social media management, influencer marketing, and product marketing
- Potential full-time employment opportunities after the internship, depending on performance and business needs
ASSUMPTION: This internship offers a unique opportunity for students or recent graduates to gain hands-on experience in the gaming industry and potentially launch their career with Tencent.
π Location & Work Environment
Office Type: Tencent's Paris office is located in the 15th arrondissement, offering a modern and collaborative work environment.
Office Location(s): 26th Floor, Mondriaan Tower, Amstelplein 54, Amsterdam, 1096 BC, NL
Geographic Context:
- Paris is a vibrant city with a rich cultural scene, offering numerous opportunities for leisure and entertainment
- The office is easily accessible by public transportation, with nearby attractions such as the Eiffel Tower and the Seine River
- France offers a high quality of life, with excellent healthcare, education, and social welfare systems
Work Schedule: The internship requires a commitment of 35 hours per week, with flexible scheduling to accommodate the intern's academic commitments.
ASSUMPTION: The internship offers a unique opportunity to work in a dynamic and multicultural environment, with the chance to explore Paris and its surroundings during leisure time.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager and team members
- Background check and onboarding
Key Assessment Areas:
- Communication skills and language proficiency (French and English)
- Marketing and digital communication knowledge
- Cultural fit and alignment with Tencent's values
- Problem-solving skills and adaptability
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences in marketing and communication
- Demonstrate your passion for gaming and understanding of the gaming industry
- Prepare examples of your previous marketing or communication projects and be ready to discuss them during the interview
- Research Tencent and its gaming division to show your enthusiasm for the company and the role
ATS Keywords: Marketing, Digital Communication, Influencer Marketing, Social Media Management, Community Management, Translation, Adaptation, Trend Spotting, Collaboration, Communication, Organizational Skills, Writing Skills, Photoshop, Premiere, Canva, Gaming Knowledge
ASSUMPTION: Tencent uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your resume can help your application stand out.
π οΈ Tools & Technologies
- Asset creation systems: Photoshop, Premiere, Canva
- Social media publication platforms
- Project management tools (e.g., Asana, Trello, Jira)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: The intern will be expected to learn and use various tools and technologies to support the marketing team's operations.
π Cultural Fit Considerations
Company Values:
- User-centric
- Integrity
- Innovation
- Execution
- Collaboration
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Adaptable and responsive to change
- Results-driven and focused on delivering high-quality work
Self-Assessment Questions:
- How do you align with Tencent's company values, particularly in the context of this internship role?
- How comfortable are you working in a dynamic and multicultural environment, and how do you adapt to change?
- How do you approach collaboration and communication with team members, and how do you ensure open and consistent communication?
ASSUMPTION: Tencent values cultural fit and looks for interns who can thrive in a dynamic, collaborative, and results-driven work environment.
β οΈ Potential Challenges
- Managing multiple projects and tasks simultaneously, requiring strong organizational skills and time management
- Adapting to a fast-paced and dynamic work environment, with the need to learn quickly and respond to changes
- Working with diverse teams and stakeholders, requiring strong communication and collaboration skills
- Balancing the internship with academic commitments, requiring effective time management and prioritization
ASSUMPTION: These challenges can be overcome by demonstrating strong organizational skills, adaptability, and effective communication and collaboration.
π Similar Roles Comparison
- This role is unique in its focus on marketing and communication for the gaming industry, offering hands-on experience in a dynamic and fast-paced environment
- Compared to other marketing internships, this role offers a more specialized focus on the gaming industry and the opportunity to work with high-profile gaming projects
- In terms of career path, this internship can lead to full-time employment opportunities in marketing and communication for the gaming industry
ASSUMPTION: This role offers a unique opportunity for students or recent graduates to gain specialized experience in marketing and communication for the gaming industry.
π Sample Projects
- Supporting the launch of a new mobile game in the WEU market, including localization of marketing materials and collaboration with influencers
- Assisting in the planning and execution of a marketing campaign for an upcoming PC game release, including social media management and community engagement
- Contributing to trend spotting and idea generation for in-game promotions and events, working closely with the product marketing team
ASSUMPTION: These sample projects illustrate the diverse range of tasks and responsibilities that the intern may encounter during their internship.
β Key Questions to Ask During Interview
- What are the key priorities for this internship role, and how can I make the most significant impact on the marketing team's goals?
- How does this internship fit into the broader marketing strategy for Tencent Games, and what opportunities are there for growth and development?
- What is the team structure and dynamic, and how can I best contribute to a collaborative and productive work environment?
- What are the key performance indicators (KPIs) for this role, and how will my progress be measured and evaluated?
- What support and resources are available to help me succeed in this internship, both from the marketing team and the broader organization?
ASSUMPTION: Asking these questions demonstrates your interest in the role and commitment to making a valuable contribution to the marketing team's success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link: https://tencent.wd1.myworkdayjobs.com/Tencent_Careers/job/France-Paris/Marketing-and-Communication-Assistant-Intern_R105416
- Tailor your resume and cover letter to highlight your relevant skills and experiences in marketing and communication, with a focus on the gaming industry
- Prepare examples of your previous marketing or communication projects and be ready to discuss them during the interview
- Research Tencent and its gaming division to show your enthusiasm for the company and the role
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.