π Core Information
πΉ Job Title: Marketing and Event Specialist
πΉ Company: Robert Madden Industries Ltd.
πΉ Location: Lubbock, Texas, United States
πΉ Job Type: On-site
πΉ Category: Marketing
πΉ Date Posted: June 2, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Planning and executing customer-facing and internal company events
- Managing the companyβs social media platforms and digital asset development
- Developing, implementing, and tracking marketing programs and campaigns
- Creating and updating digital and print marketing materials
- Overseeing email marketing campaigns and supporting seasonal parts promotions
ASSUMPTION: This role requires a high level of organization, multitasking, and strong communication skills to manage various marketing initiatives and events.
π Key Responsibilities
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Plan and execute customer-facing and internal company events, including venue selection, budget management, and on-site coordination
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Manage the companyβs social media platforms, including content creation and digital asset development
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Develop, implement, and track marketing programs and campaigns
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Create and update digital and print marketing materials as requested by various RMI departments
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Oversee email marketing campaigns
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Support seasonal parts promotions during Spring and Fall
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Assist with special projects as assigned
ASSUMPTION: This role involves a mix of creative and administrative tasks, requiring adaptability and strong attention to detail.
π― Required Qualifications
Education: Bachelorβs degree in Marketing, Events, Communication, or equivalent professional experience in marketing and communications
Experience: 2-4 years of experience in marketing or event management
Required Skills:
- Strong verbal and written communication skills
- Experience with email marketing and social media management
- Ability to support the day-to-day activities of the Marketing Manager as needed
- Excellent prioritization, organizational, and project management skills
- High proficiency in Microsoft Office Suite, particularly Excel and PowerPoint
- Knowledge of Adobe Creative Suite, including InDesign, Photoshop, and Illustrator
Preferred Skills:
ASSUMPTION: Candidates with experience in the HVAC industry or wholesale distribution may have an advantage but is not required.
π° Compensation & Benefits
Salary Range: $65,000 - $75,000 per year
Benefits:
- Health, dental, and vision insurance
- 401(k) with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on HVAC equipment and services
Working Hours: Full-time, Monday-Friday, 8:00 AM - 5:00 PM (with a one-hour lunch break)
ASSUMPTION: The salary range is based on industry standards for marketing and event specialist roles in Lubbock, Texas, with consideration for the company's size and experience level requirements.
π Applicant Insights
π Company Context
Industry: Wholesale HVAC distribution
Company Size: Medium (201-500 employees)
Founded: 1979
Company Description:
- Robert Madden Industries is a heating and air conditioning wholesale distributor offering Carrier, Bryant, Payne, and Day & Night equipment and parts, as well as a generous line of supplies
- The company has multiple locations throughout Texas and is large enough to serve its partners well while remaining a family-owned business
- Robert Madden Industries believes in building dependable partnerships through time investment and trust
Company Specialties:
- Wholesale HVAC distribution
- HVAC equipment and parts
- HVAC supplies
- Carrier, Bryant, Payne, and Day & Night equipment
- VRF, ductless, and commercial HVAC
Company Website: http://www.rmadden.com
ASSUMPTION: Robert Madden Industries is well-established in the HVAC wholesale distribution industry, with a strong focus on customer relationships and dependability.
π Role Analysis
Career Level: Mid-level marketing and event specialist
Reporting Structure: This role reports directly to the Marketing Manager
Work Arrangement: On-site, full-time position with standard business hours
Growth Opportunities:
- Potential advancement to Marketing Manager or similar leadership role
- Expanding event planning and management responsibilities
- Developing expertise in HVAC industry marketing
ASSUMPTION: This role offers opportunities for career growth within the marketing department and the broader company.
π Location & Work Environment
Office Type: Corporate office environment
Office Location(s): Lubbock, Texas
Geographic Context:
- Lubbock is located in West Texas, with a population of approximately 250,000 people
- The city offers a mix of urban and rural living, with a low cost of living compared to other major Texas cities
- Lubbock has a semi-arid climate, with hot summers and mild winters
Work Schedule: Monday-Friday, 8:00 AM - 5:00 PM (with a one-hour lunch break)
ASSUMPTION: Lubbock offers a comfortable work-life balance, with a reasonable commute time and affordable housing options.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-person or virtual interview with the Marketing Manager
- Final interview with the Director of Marketing
Key Assessment Areas:
- Communication skills and presentation
- Event planning and management experience
- Marketing program development and implementation
- Proficiency in Microsoft Office and Adobe Creative Suite
Application Tips:
- Highlight relevant marketing and event management experience in your resume
- Tailor your cover letter to demonstrate your understanding of the HVAC industry and wholesale distribution
- Prepare examples of successful marketing campaigns or events you've managed in the past
ATS Keywords: Marketing, Event Management, Social Media Management, Email Marketing, Adobe Creative Suite, Microsoft Office, HVAC, Wholesale Distribution
ASSUMPTION: Applicants should emphasize their relevant marketing and event management experience, as well as their ability to work well within a team and manage multiple projects.
π οΈ Tools & Technologies
- Microsoft Office Suite (Excel, PowerPoint)
- Adobe Creative Suite (InDesign, Photoshop, Illustrator)
- Canva (optional)
- Social media platforms (Facebook, Instagram, LinkedIn)
- Email marketing software (e.g., Mailchimp, Constant Contact)
ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role.
π Cultural Fit Considerations
Company Values:
- Dependability
- Partnership
- Quality
Work Style:
- Collaborative and team-oriented
- Adaptable and responsive to changing priorities
- Results-driven and focused on continuous improvement
Self-Assessment Questions:
- Do you have strong communication skills and the ability to work well within a team?
- Are you adaptable and able to manage multiple projects simultaneously?
- Do you share Robert Madden Industries' commitment to building dependable partnerships and providing high-quality service?
ASSUMPTION: Applicants should assess their fit with the company's values and work style, as well as their ability to thrive in a collaborative and dynamic environment.
β οΈ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working in a fast-paced and sometimes unpredictable event planning environment
- Adapting to changes in marketing strategies or event plans
- Balancing the needs of internal stakeholders with external customer expectations
ASSUMPTION: Applicants should be prepared to manage multiple priorities, adapt to changes, and work effectively within a team to overcome these challenges.
π Similar Roles Comparison
- Unlike other marketing and event specialist roles, this position focuses on the HVAC wholesale distribution industry
- This role requires a unique balance of event planning, marketing program management, and social media management skills
- Career progression in this role may lead to marketing management or similar leadership positions within the company
ASSUMPTION: Applicants should consider the unique aspects of this role and how their skills and experiences align with the specific requirements of the HVAC wholesale distribution industry.
π Sample Projects
- Planning and executing a successful customer appreciation event, including venue selection, vendor coordination, and on-site management
- Developing and implementing a targeted email marketing campaign to promote seasonal parts promotions, resulting in a 20% increase in sales
- Creating and managing social media content for a company event, leading to a 30% increase in event attendance and positive customer feedback
ASSUMPTION: Applicants should be prepared to provide specific examples of their marketing and event management experience, highlighting their ability to achieve measurable results.
β Key Questions to Ask During Interview
- Can you describe the typical event planning process and how this role fits into it?
- How does this role collaborate with other departments within the company, such as sales and operations?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
- What opportunities are there for professional growth and development within the marketing department and the company as a whole?
- How does Robert Madden Industries support work-life balance for its employees?
ASSUMPTION: Applicants should ask thoughtful questions that demonstrate their interest in the role and the company, as well as their understanding of the industry and the specific requirements of the position.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your relevant marketing and event management experience, as well as your proficiency in Microsoft Office and Adobe Creative Suite
- Write a cover letter that demonstrates your understanding of the HVAC industry and wholesale distribution, as well as your enthusiasm for the role and the company
- Prepare examples of successful marketing campaigns or events you've managed in the past, showcasing your ability to achieve measurable results
- Follow up with the HR department one week after submitting your application to inquire about the status of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.