MicroGenDX logo

Marketing Intern

MicroGenDX
Full-time
On-site
Lubbock, Texas, United States

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Intern

πŸ”Ή Company: MicroGenDX

πŸ”Ή Location: Lubbock, Texas, United States

πŸ”Ή Job Type: Part-Time (maximum 25 hr./wk.), non-exempt, hourly

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-05-22

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Gain practical experience in various facets of marketing
  • Contribute to marketing efforts and support campaigns
  • Create engaging content and manage social media presence
  • Conduct market research and assist with analytics and reporting

ASSUMPTION: This internship is designed to provide a well-rounded marketing experience, exposing the intern to a variety of tasks and teams.

πŸ“‹ Key Responsibilities

βœ… Content Creation: Assist in developing engaging written and visual content for various marketing channels

βœ… Social Media Management: Help manage and grow social media presence by creating and scheduling posts, engaging with the audience, and tracking performance

βœ… Market Research: Conduct research to identify industry trends, competitive landscapes, and customer preferences to inform marketing strategies

βœ… Email Marketing: Assist in creating and optimizing email campaigns to engage with subscribers and customers

βœ… SEO and SEM: Support in optimizing website content for search engines and assisting with paid advertising campaigns

βœ… Analytics and Reporting: Monitor marketing metrics and assist in preparing reports to track the performance of marketing campaigns

βœ… Collaboration: Work collaboratively with cross-functional teams to align marketing efforts with overall company goals

ASSUMPTION: The intern's responsibilities may evolve or change based on the team's needs and the intern's progress.

🎯 Required Qualifications

Education: Pursuing a degree in Marketing, Communications, Business, or a related field (current enrollment in a college or university program)

Required Skills:

  • Strong written and verbal communication skills
  • Familiarity with social media platforms and digital marketing concepts
  • Basic knowledge of marketing tools and analytics platforms (e.g., Canva, Adobe Acrobat, Google Analytics, social media management tools)
  • Creativity and the ability to think critically
  • Detail-oriented and highly organized
  • Ability to work both independently and collaboratively in a fast-paced environment

ASSUMPTION: These skills are essential for a successful marketing internship and will be assessed during the application process.

πŸ’° Compensation & Benefits

Salary Range: $12 - $15 per hour (based on industry standards for marketing interns in Lubbock, Texas)

Benefits:

  • Gain practical experience in marketing
  • Work alongside a dedicated marketing team
  • Potential for career growth and development

Working Hours: Up to 25 hours per week, with flexible scheduling

ASSUMPTION: The salary range is an estimate based on industry standards for marketing interns in the Lubbock, Texas area.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Biotechnology Research

Company Size: 51-200 employees (small to mid-sized company, offering a close-knit work environment with opportunities for growth)

Founded: 2008 (established company with a history in the biotechnology industry)

Company Description:

  • MicroGenDX provides qPCR+NGS sequencing for the detection of infectious diseases
  • Trusted by over 39,000 physicians worldwide and has helped over 900,000 patients
  • CAP accredited and CLIA licensed clinical laboratory

Company Specialties:

  • ENT, Orthopedics, Urology, Gastrointestinal, Podiatry, Wound Care, Respiratory, Urogenital, OBGYN/Vaginal, Laboratory, Molecular Diagnostics, NGS, Infectious disease, Microbiology, and qPCR

Company Website: http://www.microgendx.com

ASSUMPTION: MicroGenDX is a well-established company in the biotechnology industry, offering a unique opportunity for marketing interns to gain experience in a specialized field.

πŸ“Š Role Analysis

Career Level: Entry-level (this role is designed for students or recent graduates seeking to gain practical experience in marketing)

Reporting Structure: Reports directly to the Director of Marketing, with opportunities to collaborate with cross-functional teams

Work Arrangement: Part-Time (maximum 25 hr./wk.), non-exempt, hourly (flexible scheduling with the potential for growth into a full-time position)

Growth Opportunities:

  • Gain practical experience in various aspects of marketing
  • Develop professional skills and build a portfolio of work
  • Potential for career advancement within the company

ASSUMPTION: This internship offers a unique opportunity for growth and development in the marketing field.

🌍 Location & Work Environment

Office Type: On-site (located in Lubbock, Texas)

Office Location(s): 5786 Hoffner Ave, Orlando, Florida 32822, US

Geographic Context:

  • Lubbock, Texas is a mid-sized city with a growing job market and a cost of living lower than the national average
  • The company's headquarters is in Orlando, Florida, with a satellite office in Lubbock
  • The company operates in the biotechnology industry, which is a growing and innovative sector

Work Schedule: Flexible scheduling, with the potential for growth into a full-time position

ASSUMPTION: The work environment is collaborative and supportive, with opportunities for growth and development in the marketing field.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Submit application through the provided link
  • Phone or video screen with the hiring manager
  • In-person or virtual interview with the marketing team
  • Background check and onboarding

Key Assessment Areas:

  • Communication skills (written and verbal)
  • Familiarity with social media platforms and digital marketing concepts
  • Creativity and critical thinking
  • Organization and attention to detail
  • Ability to work independently and collaboratively

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences
  • Showcase your creativity and critical thinking through examples of past projects or campaigns
  • Demonstrate your understanding of the company and the role by asking insightful questions during the interview

ATS Keywords: Marketing Intern, Digital Marketing, Social Media Management, Content Creation, Market Research, Email Marketing, SEO, SEM, Analytics, Reporting, Collaboration, Creativity, Detail-Oriented, Organizational Skills, Critical Thinking

ASSUMPTION: The application process is designed to assess the candidate's skills and fit for the role, with a focus on communication, creativity, and critical thinking.

πŸ› οΈ Tools & Technologies

  • Canva
  • Adobe Acrobat
  • Google Analytics
  • Social media management tools (e.g., Hootsuite, Buffer)

ASSUMPTION: Familiarity with these tools is preferred but not required. Training will be provided as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Collaboration
  • Excellence
  • Integrity
  • Patient-Centered

Work Style:

  • Fast-paced and dynamic
  • Collaborative and supportive
  • Focused on continuous learning and growth

Self-Assessment Questions:

  • Do you thrive in a fast-paced, collaborative environment?
  • Are you passionate about learning and growing in the marketing field?
  • Do you have strong communication skills and the ability to think critically?

ASSUMPTION: MicroGenDX values candidates who are innovative, collaborative, and committed to excellence in their work.

⚠️ Potential Challenges

  • Balancing internship responsibilities with academic coursework
  • Adapting to a fast-paced work environment
  • Learning new tools and technologies
  • Managing multiple projects and deadlines

ASSUMPTION: These challenges can be overcome with strong time management skills, adaptability, and a willingness to learn.

πŸ“ˆ Similar Roles Comparison

  • This role differs from other marketing internships in its focus on the biotechnology industry and the use of specialized tools and technologies
  • MicroGenDX offers a unique opportunity to gain experience in a growing and innovative sector
  • Career paths may include advancement within the company or transition to other marketing roles in the biotechnology industry

ASSUMPTION: This role offers a unique opportunity to gain experience in a specialized field, with potential for growth and development in the marketing industry.

πŸ“ Sample Projects

  • Develop a social media campaign to promote a new product launch
  • Conduct market research to identify trends in the biotechnology industry
  • Create engaging content for the company's blog and social media channels

ASSUMPTION: These projects are designed to provide the intern with practical experience in various aspects of marketing.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30 days?
  • How does this role fit into the overall marketing strategy for the company?
  • What opportunities are there for growth and development within the company?
  • How does the company support work-life balance for its employees?
  • What is the company's approach to innovation and continuous learning?

ASSUMPTION: These questions are designed to assess the fit of the role and the company with the candidate's career goals and work preferences.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant skills and experiences
  • Prepare for the interview by researching the company and the role, and practicing your communication skills
  • Follow up with the hiring manager after the interview to express your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.