Marketing and Events Intern

📌 Core Information 🔹 Job Title: Marketing and Events Intern 🔹 Company: Van Wyck & Van Wyck 🔹 Location: New York, NY 🔹 Job Type: Temporary, Intern 🔹 Category: Events Services 🔹 Date Posted: June 18, 2025 🔹 Experience Level: 0-2 years (Entry-level) 🔹 Remote Status: On-site 🚀 Job Overview Key aspects of this role include: - Researching and evaluating competitor marketing and digital content - Executing grassroots growth efforts both online and offline, including influencer marketing, brand partnerships, and events - Contributing to the creation of mock-ups, email campaigns, and social media content - Assisting with influencer gifting, including the roll-out of an influencer ambassador program - Developing luxury "swag" for the brand, including t-shirts, coasters, hats, long sleeve shirts, coolers, etc. - Performing various research activities to support marketing and communication efforts - Supporting in press gifting and affiliate link creations - Supporting the events team on and off-site in all aspects needed for brand activations, including serving, set-up, transportation, etc. - Helping develop tactics for A+ customer experience and service - Providing support for any brand partnerships and events - Supporting the marketing team in various administrative tasks ASSUMPTION: This role requires a high level of multitasking and adaptability, as the intern will be involved in various aspects of marketing and events. Strong communication skills and a proactive, entrepreneurial approach are essential. 📋 Key Responsibilities ✅ Research and evaluate competitor marketing and digital content ✅ Execute grassroots growth efforts both online and offline, including influencer marketing, brand partnerships, and events ✅ Contribute to the creation of mock-ups, email campaigns, and social media content ✅ Assist with influencer gifting, including the roll-out of an influencer ambassador program ✅ Develop luxury "swag" for the brand, including t-shirts, coasters, hats, long sleeve shirts, coolers, etc. ✅ Perform various research activities to support marketing and communication efforts ✅ Support in press gifting and affiliate link creations ✅ Support the events team on and off-site in all aspects needed for brand activations, including serving, set-up, transportation, etc. ✅ Help develop tactics for A+ customer experience and service ✅ Provide support for any brand partnerships and events ✅ Support the marketing team in various administrative tasks ASSUMPTION: The intern will be expected to work both independently and within a team environment, with a strong attention to detail and a creative mindset. 🎯 Required Qualifications Education: - Junior, Senior, or recent graduate with a focus on business, marketing, communications, entrepreneurship, or relevant field Experience: - Preferred internship experience in another marketing role (start-up experience ++) Required Skills: - Excellent knowledge of social media platforms, including Instagram + TikTok - Working knowledge of social media analytics - Well-organized with the ability to work both independently and within a team environment - Strong attention to detail - Creative mindset; proactive, entrepreneurial approach - Strong written and verbal communication skills - Comfortable performing a full range of tasks with a no-task-too-small mindset 💰 Compensation & Benefits Salary Range: $16.50/hour + Class Credit Benefits: - Class Credit Working Hours: - Tuesday-Thursday 10-6 pm (in-office) with availability to support in various events in evenings (up to 40 hours/week) ASSUMPTION: The salary range is based on industry standards for entry-level marketing interns in New York City. The compensation package also includes class credit, which is a significant benefit for students. 📌 Applicant Insights 🔍 Company Context Industry: Events Services Company Size: 11-50 employees Founded: 2014 Company Description: Van Wyck & Van Wyck is a leading environmental design, event production, and experiential marketing team. They work with private, corporate, and non-profit clients throughout the United States and the world. Their family-owned firm is distinguished by innovative design and an unsurpassed level of service, with over 10 years of experience in the field. Company Specialties: - Event Planning and Production - Design - Brand Experience Company Website: ASSUMPTION: Van Wyck & Van Wyck is a well-established company in the events industry, known for its innovative design and exceptional service. Their expertise in event planning and production, as well as brand experience, makes them a strong partner for various clients. 📊 Role Analysis Career Level: Entry-level (0-2 years of experience) Reporting Structure: The intern will report directly to the marketing team and work closely with the events team. Work Arrangement: This is an on-site role with a flexible schedule, including evenings and weekends for events as needed. Growth Opportunities: - Gain valuable experience in marketing and events for a well-established company - Potential to extend the internship through the fall, based on performance - Opportunity to work closely with the marketing and events teams, learning from experienced professionals ASSUMPTION: This internship offers a unique opportunity for growth and learning in the marketing and events industry. The intern will have the chance to work on various projects and gain hands-on experience in a dynamic and fast-paced environment. 🌍 Location & Work Environment Office Type: On-site, with a flexible schedule including evenings and weekends for events as needed Office Location(s): - 224 West 30th Street, 13th Floor, New York, NY 10001, US Geographic Context: - New York, NY, United States Work Schedule: - Tuesday-Thursday 10-6 pm (in-office) with availability to support in various events in evenings (up to 40 hours/week) ASSUMPTION: The on-site nature of this role allows for close collaboration with the marketing and events teams. The flexible schedule accommodates the demands of events, providing the intern with valuable experience in a fast-paced work environment. 💼 Interview & Application Insights Typical Process: 1. Submit application through the provided link 2. Phone or video screening 3. In-person interview at the Van Wyck & Van Wyck office Key Assessment Areas: - Knowledge of social media platforms and analytics - Communication skills (written, verbal, and presentation) - Problem-solving abilities - Adaptability and willingness to learn - Enthusiasm for the brand and its products Application Tips: - Tailor your resume and cover letter to highlight relevant skills and experiences for this role - Showcase your understanding of the brand and its products in your application materials - Be prepared to discuss your social media presence and analytics knowledge during the interview ATS Keywords: Marketing, Events, Social Media, Influencer Marketing, Brand Partnerships, Customer Experience, Administrative Tasks, Grassroots Growth, Competitor Research, Brand Activations ASSUMPTION: The interview process will focus on assessing the candidate's skills, knowledge, and cultural fit for the role. Demonstrating a strong understanding of the brand and its products, as well as relevant industry trends, will be crucial for success. 🛠️ Tools & Technologies - Social media platforms (Instagram, TikTok, etc.) - Social media analytics tools - Email marketing platforms - Project management tools (e.g., Asana, Trello) - Event planning and management software (e.g., Eventbrite, Bizzabo) ASSUMPTION: Familiarity with relevant social media platforms, analytics tools, and event planning software will be essential for success in this role. 👔 Cultural Fit Considerations Company Values: - Innovation - Exceptional Service - Collaboration - Creativity - Entrepreneurship Work Style: - Fast-paced and dynamic - Team-oriented and collaborative - Detail-oriented and organized - Adaptable and proactive - Strong communication skills Self-Assessment Questions: 1. How do you align with the company's value of innovation, and can you provide an example of your innovative thinking in a past project or experience? 2. Describe your experience working in a fast-paced, team-oriented environment, and how have you handled unexpected challenges or changes in the past? 3. How do you approach collaboration and communication with team members, and can you share an example of a successful team project you've worked on? ASSUMPTION: Candidates should be able to demonstrate a strong fit with the company's values and work style, as well as a willingness to adapt and learn in a fast-paced environment. ⚠️ Potential Challenges - Balancing multiple tasks and responsibilities, often with tight deadlines - Working evenings and weekends for events as needed - Adapting to changes in priorities and tasks as the brand grows and evolves - Managing relationships with influencers, partners, and vendors ASSUMPTION: These challenges are inherent to working in a fast-paced, growing startup environment. Strong communication skills, adaptability, and a proactive approach will be essential for overcoming these challenges. 📈 Similar Roles Comparison - Marketing Coordinator vs. Marketing and Events Intern: - The intern role offers more hands-on experience and exposure to various aspects of marketing and events, while the coordinator role may focus more on specific tasks and projects. - The intern role may have a broader scope of responsibilities, including administrative tasks and event support, while the coordinator role may be more specialized. ASSUMPTION: The marketing and events intern role offers a unique opportunity to gain diverse experience in marketing and events, with the potential to grow into a more specialized role in the future. 📝 Sample Projects 1. Developing a social media campaign to promote an upcoming event, including creating graphics, writing captions, and scheduling posts 2. Researching and analyzing competitor marketing strategies to identify gaps and opportunities for the brand 3. Coordinating with influencers and brand partners to secure sponsorships and collaborations for an event 4. Creating a luxury "swag" package for the brand, including designing and ordering branded merchandise ASSUMPTION: These sample projects demonstrate the range of responsibilities and tasks the intern may be expected to perform, from creative and strategic work to tactical and administrative tasks. ❓ Key Questions to Ask During Interview 1. What are the most important qualities you look for in an intern for this role? 2. How does this internship fit into the company's long-term growth plans? 3. What opportunities are there for professional development and growth within the marketing and events team? 4. How does the company support work-life balance for its employees, especially considering the flexible schedule required for events? 5. What are the most challenging aspects of this role, and how can an intern best prepare for them? ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and the company, and provides valuable insights into the work environment and growth opportunities. 📝 Next Steps for Applicants To apply for this position: 1. Submit your application through 2. Tailor your resume and cover letter to highlight relevant skills and experiences for this role 3. Prepare for a phone or video screening and an in-person interview at the Van Wyck & Van Wyck office 4. Research the company and its products to demonstrate your enthusiasm and understanding during the interview process 5. Follow up with the hiring manager after the interview, expressing your interest in the role and the company ⚠️ Disclaimer: This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.