Marketing and Sales Coordinator

📌 Core Information

🔹 Job Title: Marketing and Sales Coordinator

🔹 Company: Alphabe Insight Inc

🔹 Location: Louisville, Kentucky, United States

🔹 Job Type: Full-time

🔹 Category: Marketing & Sales

🔹 Date Posted: April 18, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting both marketing initiatives and sales operations
• Collaborating with internal departments to ensure cohesive brand messaging
• Participating in planning and organizing promotional events and trade shows
• Conducting market research and gathering customer insights

ASSUMPTION: This role requires a high level of organization, attention to detail, and strong communication skills. The ideal candidate will be comfortable working in a fast-paced, collaborative environment.

📋 Key Responsibilities

✅ Coordinate and execute marketing campaigns to support company objectives

✅ Assist in the preparation of sales materials and presentations

✅ Maintain and update client records and sales reports

✅ Conduct market research and gather customer insights

✅ Support the sales team with lead generation and follow-up activities

✅ Monitor and analyze marketing performance metrics

✅ Collaborate with internal departments to ensure cohesive brand messaging

✅ Participate in planning and organizing promotional events and trade shows

ASSUMPTION: This role involves a mix of creative and analytical tasks, requiring strong organizational skills and the ability to multitask.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Business, Communications, or a related field

Experience: 1-2 years of experience in a marketing or sales support role preferred

Required Skills:

• Strong written and verbal communication skills
• Excellent time management and organizational abilities
• Proficient in Microsoft Office Suite (Word, Excel, PowerPoint)
• Ability to multitask and work independently

Preferred Skills:

• Experience with CRM software
• Familiarity with marketing automation tools

ASSUMPTION: While not explicitly stated, experience with CRM software and marketing automation tools would be beneficial for this role.

💰 Compensation & Benefits

Salary Range: $44,000 - $48,000 per year

Benefits:

• Opportunities for career growth and advancement
• Collaborative and supportive team environment
• Ongoing training and development
• Paid time off and holidays

Working Hours: Full-time (40 hours/week)

ASSUMPTION: The salary range provided is based on industry standards for entry-level marketing and sales coordinator roles in Louisville, KY.

📌 Applicant Insights

🔍 Company Context

Industry: Chats Cloud Cover is a customer support solutions provider, focusing on delivering reliable and high-quality support for businesses across various industries.

Company Size: Small (51-200 employees), which means applicants can expect a more personal and collaborative work environment.

Founded: 2019, with a mission to create seamless communication experiences through efficient call center operations, professional service, and a people-first approach.

Company Description:

• Committed to delivering reliable, high-quality customer support solutions
• Fosters a work environment where employees feel valued, supported, and motivated to grow
• Focuses on professional service and a people-first approach

Company Specialties:

• Customer support solutions
• Call center operations
• Professional service

Company Website: chatscloudcover.com

ASSUMPTION: Chats Cloud Cover is a growing company that values its employees and provides opportunities for career growth and advancement.

📊 Role Analysis

Career Level: Entry-level, with opportunities for growth and advancement within the marketing and sales departments.

Reporting Structure: This role reports directly to the Marketing Manager and works closely with the Sales Manager.

Work Arrangement: On-site, with the opportunity to participate in planning and organizing promotional events and trade shows.

Growth Opportunities:

• Advancement within the marketing and sales departments
• Expanding skills and knowledge through ongoing training and development
• Gaining experience in event planning and trade show coordination

ASSUMPTION: This role offers significant growth opportunities for the right candidate, given the company's size and focus on employee development.

🌍 Location & Work Environment

Office Type: On-site, with a collaborative and supportive team environment.

Office Location(s): Louisville, Kentucky, United States

Geographic Context:

• Louisville is the largest city in Kentucky, with a population of over 600,000
• The city is known for its vibrant arts scene, historic neighborhoods, and annual events like the Kentucky Derby
• Louisville offers a lower cost of living compared to other major U.S. cities

Work Schedule: Full-time, with opportunities for overtime during promotional events and trade shows.

ASSUMPTION: Louisville offers a unique blend of urban and suburban living, with a lower cost of living compared to other major U.S. cities.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the Marketing Manager and Sales Manager
• Background check and reference check
• Job offer

Key Assessment Areas:

• Communication skills
• Organizational skills
• Problem-solving abilities
• Cultural fit

Application Tips:

• Tailor your resume to highlight relevant skills and experiences for this role
• Prepare a cover letter that demonstrates your enthusiasm for the position and the company
• Research the company and be prepared to discuss how your skills and experiences align with their mission and values

ATS Keywords: Marketing campaigns, sales support, client records, market research, lead generation, marketing performance, brand messaging, event planning, communication skills, time management, organizational abilities, Microsoft Office Suite, multitasking, independent work

ASSUMPTION: Applicants should focus on demonstrating their strong communication skills, organizational abilities, and enthusiasm for the role during the application and interview process.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• CRM software (e.g., Salesforce, HubSpot, Zoho CRM)
• Marketing automation tools (e.g., Marketo, Pardot, Hootsuite)

ASSUMPTION: Familiarity with CRM software and marketing automation tools would be beneficial for this role, but not strictly required.

👔 Cultural Fit Considerations

Company Values:

• Reliability
• Professionalism
• Customer focus
• Employee development

Work Style:

• Collaborative
• Fast-paced
• Results-driven
• Adaptable

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative work environment?
• Are you highly organized and able to manage multiple tasks and projects simultaneously?
• Do you have strong communication skills and the ability to work independently?

ASSUMPTION: Applicants should assess their fit with the company's values and work style before applying, as these factors are crucial for success in this role.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Adapting to a fast-paced work environment
• Working independently and taking initiative
• Balancing marketing and sales responsibilities

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a results-driven mindset.

📈 Similar Roles Comparison

• Marketing Coordinator: Focuses more on marketing tasks and less on sales support
• Sales Coordinator: Primarily focused on sales tasks, with less involvement in marketing campaigns
• Marketing and Sales Specialist: A hybrid role that combines marketing and sales responsibilities, but may not require the same level of coordination and organization as this role

ASSUMPTION: This role offers a unique blend of marketing and sales responsibilities, requiring strong organizational skills and the ability to multitask.

📝 Sample Projects

• Coordinating a marketing campaign to promote a new product or service
• Assisting in the preparation of sales materials and presentations for a major client
• Conducting market research to identify trends and opportunities in the customer support industry
• Supporting the sales team with lead generation and follow-up activities for a high-priority account

ASSUMPTION: These sample projects demonstrate the range of responsibilities and tasks associated with this role, highlighting the need for strong organizational skills and adaptability.

❓ Key Questions to Ask During Interview

• What are the most important priorities for this role in the first 90 days?
• How does this role contribute to the overall success of the marketing and sales departments?
• What opportunities are there for growth and advancement within the company?
• How does the company support work-life balance for its employees?
• What are the most challenging aspects of this role, and how can I best prepare to succeed in them?

ASSUMPTION: These interview questions can help applicants better understand the role, the company culture, and the opportunities for growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant skills and experiences for this role
• Prepare a cover letter that demonstrates your enthusiasm for the position and the company
• Research the company and be prepared to discuss how your skills and experiences align with their mission and values
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.