📌 Core Information
🔹 Job Title: Marketing and Sales Coordinator
🔹 Company: Alphabe Insight Inc
🔹 Location: Dallas, Texas, United States
🔹 Job Type: Full-time
🔹 Category: Marketing & Sales
🔹 Date Posted: April 15, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting strategic marketing initiatives and sales activities
- Coordinating promotional materials, events, and client outreach
- Monitoring and analyzing campaign performance
- Collaborating with the sales team to drive growth
- Ensuring consistent branding and messaging across all channels
ASSUMPTION: This role requires a high level of organization, attention to detail, and strong communication skills. It is ideal for a motivated individual looking to grow in a dynamic marketing and sales environment.
📋 Key Responsibilities
✅ Assist in planning and executing marketing campaigns and sales strategies
✅ Coordinate promotional materials, events, and client outreach initiatives
✅ Monitor and analyze campaign performance, providing actionable insights
✅ Work closely with the sales team to support lead generation and client follow-up
✅ Maintain updated records of marketing and sales activities
✅ Prepare presentations, reports, and sales documentation
✅ Ensure consistent messaging and branding across all channels
✅ Liaise with vendors, partners, and internal teams to support marketing objectives
ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and analytical analysis. Strong project management skills are essential for success.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Business Administration, or related field
Experience: 1-3 years of experience in a marketing or sales support role
Required Skills:
- Strong written and verbal communication skills
- Ability to manage multiple tasks and meet deadlines
- Attention to detail and analytical mindset
- Proficiency in Microsoft Office Suite and CRM tools
- Team-oriented with a proactive approach to problem-solving
Preferred Skills:
- Experience with marketing automation tools
- Fluency in additional languages
ASSUMPTION: While not explicitly stated, experience with marketing automation tools and fluency in additional languages could provide a competitive edge for this role.
💰 Compensation & Benefits
Salary Range: $61,000 - $70,000 per year (Based on industry standards for the role, experience level, and location)
Benefits:
- Opportunities for professional growth and development
- Dynamic and supportive team environment
- Access to ongoing training and resources
- Health and wellness programs
Working Hours: Full-time (40 hours/week) with flexible scheduling based on project needs
ASSUMPTION: The salary range is estimated based on industry standards for a Marketing and Sales Coordinator role in the Dallas, Texas area.
📌 Applicant Insights
🔍 Company Context
Industry: Public Relations and Communications Services
Company Size: 51-200 employees (Small to mid-sized company, offering a more personal work environment with opportunities for growth)
Founded: 2019 (Relatively new company, offering opportunities to shape its future)
Company Description:
- Signal Tru Brand is a dynamic PR and branding agency focused on storytelling, trendsetting, and problem-solving
- The company aims to disrupt the status quo and redefine the art of storytelling in the ever-evolving world of PR and branding
- Signal Tru Brand offers a supportive team environment with opportunities for professional growth and development
Company Specialties:
- Management
- Marketing
- Public Relations
Company Website: signaltrubrand.com
ASSUMPTION: Signal Tru Brand's focus on innovation, creativity, and strategic thinking makes it an attractive place for candidates seeking a unique and challenging work environment.
📊 Role Analysis
Career Level: Entry to mid-level (Offers opportunities for growth and development)
Reporting Structure: This role reports directly to the Marketing and Sales Manager
Work Arrangement: On-site (With opportunities for remote work based on project needs)
Growth Opportunities:
- Potential career progression into senior marketing or sales roles
- Chances to work on diverse projects and gain experience in various aspects of marketing and sales
- Opportunities to contribute to the company's growth and shape its future
ASSUMPTION: This role offers significant growth opportunities for the right candidate, given the company's size and focus on professional development.
🌍 Location & Work Environment
Office Type: Creative and collaborative office space
Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US
Geographic Context:
- Dallas, Texas offers a vibrant job market with numerous opportunities in marketing and sales
- The city provides a diverse cultural scene and a relatively low cost of living compared to other major US cities
- Dallas has a humid subtropical climate, with hot summers and mild winters
Work Schedule: Full-time (40 hours/week) with flexible scheduling based on project needs
ASSUMPTION: The Dallas location offers a dynamic work environment with ample opportunities for professional growth and development.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess communication skills and cultural fit
- In-depth interview with the Marketing and Sales Manager to discuss the role and company in more detail
- Final interview with the company's founders or other senior leadership to assess long-term fit and goals
Key Assessment Areas:
- Communication skills and ability to work effectively with various teams
- Problem-solving skills and ability to manage multiple tasks
- Analytical mindset and attention to detail
- Cultural fit and alignment with the company's values and mission
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of the company's mission and values in your application materials
- Prepare for behavioral interview questions that focus on your problem-solving skills, teamwork, and adaptability
ATS Keywords: Marketing, Sales, Campaign Planning, Event Coordination, Performance Analysis, Lead Generation, CRM, Microsoft Office Suite
ASSUMPTION: The application process for this role is likely to be competitive, given the company's focus on cultural fit and the attractive benefits package.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, HubSpot, or Zoho CRM)
- Marketing automation tools (e.g., Marketo, Pardot, or Hootsuite)
ASSUMPTION: Proficiency in Microsoft Office Suite and CRM tools is essential for this role. Experience with marketing automation tools is a plus.
👔 Cultural Fit Considerations
Company Values:
- Passion
- Creativity
- Strategic Thinking
- Authenticity
Work Style:
- Collaborative and team-oriented
- Proactive and problem-solving focused
- Adaptable and open to change
- Results-driven and committed to continuous learning
Self-Assessment Questions:
- Do you thrive in a dynamic, creative environment that values innovation and strategic thinking?
- Are you comfortable working collaboratively with various teams to achieve common goals?
- Do you possess strong problem-solving skills and a proactive approach to managing multiple tasks?
ASSUMPTION: Signal Tru Brand's focus on creativity, innovation, and strategic thinking makes it an attractive place for candidates who thrive in dynamic, collaborative environments.
⚠️ Potential Challenges
- Managing multiple tasks and deadlines in a fast-paced environment
- Adapting to a relatively new company with evolving processes and structures
- Balancing marketing and sales responsibilities, which may require working outside of regular business hours
- Potential competition for growth opportunities within the company
ASSUMPTION: While this role offers numerous opportunities for growth and development, it also presents challenges that require strong organizational skills, adaptability, and a commitment to continuous learning.
📈 Similar Roles Comparison
- Marketing and Sales Coordinator vs. Marketing Specialist: The former role focuses more on coordination and support, while the latter involves more strategic planning and execution
- Marketing and Sales Coordinator vs. Sales Development Representative: The former role is more focused on marketing efforts, while the latter is primarily responsible for lead generation and qualification
- Career progression: A Marketing and Sales Coordinator role can lead to opportunities in senior marketing or sales positions, as well as management roles within the company
ASSUMPTION: This role offers a unique blend of marketing and sales responsibilities, making it an attractive option for candidates interested in both fields and seeking a well-rounded experience.
📝 Sample Projects
- Planning and executing a multi-channel marketing campaign to promote a new product launch
- Coordinating an industry event or trade show, including vendor management, logistics, and on-site support
- Analyzing campaign performance data to identify trends, optimize strategies, and provide actionable insights to the marketing and sales teams
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and skills required for success in this role.
❓ Key Questions to Ask During Interview
- How does this role support the company's overall marketing and sales strategy?
- What are the most significant challenges facing the marketing and sales teams currently, and how can this role help address them?
- How does the company support the professional growth and development of its employees?
- What is the typical career path for someone in this role, and what opportunities exist for growth and advancement within the company?
- How does the company foster a collaborative and innovative work environment, and what role does this position play in maintaining that culture?
ASSUMPTION: These interview questions are designed to help applicants better understand the role, the company, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for behavioral interview questions that focus on your problem-solving skills, teamwork, and adaptability
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
