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Marketing and Social Media Intern, Knight Center for Journalism in the Americas, Moody College of Communication

University of Texas at Austin
Full-time
On-site
United States

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing and Social Media Intern

πŸ”Ή Company: University of Texas at Austin

πŸ”Ή Location: UT MAIN CAMPUS

πŸ”Ή Job Type: Part-Time, Internship

πŸ”Ή Category: Marketing & Communications

πŸ”Ή Date Posted: May 7, 2025

πŸ”Ή Experience Level: Entry Level (0-2 years)

πŸ”Ή Remote Status: Hybrid (3 days in-office, Tue-Thu)

πŸš€ Job Overview

Key aspects of this role include:

  • Managing social media accounts for the Knight Center for Journalism in the Americas
  • Contributing to the Center's marketing and communications strategy
  • Creating and publishing engaging content across various platforms
  • Monitoring social media channels and responding to comments/messages
  • Collaborating with the team on blog posts, press releases, and marketing materials

ASSUMPTION: This internship is designed for undergraduate students at UT Austin, offering a unique opportunity to gain practical experience in social media management and marketing while supporting a global leader in journalism training and outreach.

πŸ“‹ Key Responsibilities

βœ… Create, schedule, and publish social media and promotional content for the Knight Center's programs

βœ… Monitor and engage with the Center's social media channels

βœ… Assist in developing and implementing social media strategy

βœ… Identify social media trends and marketing opportunities to enhance the Knight Center's online presence

βœ… Collaborate with the team to produce quality blog posts, press releases, and other marketing materials

βœ… Assist with in-person marketing initiatives such as tabling and sponsorship events

βœ… Other tasks as needed

ASSUMPTION: The intern's responsibilities may evolve based on the Center's ongoing projects and priorities, providing flexibility and growth opportunities.

🎯 Required Qualifications

Education: Current UT Austin student in good academic standing

Experience: Understanding of social media management and content creation

Required Skills:

  • Basic understanding of marketing strategies
  • Creativity and attention to detail
  • Strong written and verbal communication skills
  • Ability to work independently and in a team
  • U.S. work authorization

Preferred Skills:

  • Fluency in English and Spanish (and/or Portuguese)
  • Previous experience managing social media accounts
  • Familiarity with Adobe Suite, Canva, Capcut, or other creative software
  • Intermediate graphic design and/or videography skills

ASSUMPTION: While preferred qualifications are a plus, the Center encourages applicants to apply even if they don't meet all the qualifications.

πŸ’° Compensation & Benefits

Salary Range: $15/hour

Benefits:

  • Free access to online journalism courses
  • Opportunity to publish in the Knight Center's digital magazine
  • Creative and supportive work environment

Working Hours: 10 hours per week, with a flexible schedule

ASSUMPTION: The salary range is estimated based on industry standards for part-time internships in marketing and communications roles at universities.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Higher Education, Journalism & Media

Company Size: Medium (201-500 employees)

Founded: 2017

Company Description:

  • UT Health Austin is the clinical practice of the Dell Medical School at The University of Texas at Austin
  • Offers a multidisciplinary, coordinated care model for patients
  • Committed to creating a diverse and inclusive climate and culture

Company Specialties:

  • Orthopedics
  • Women's Health
  • Bipolar Disorders
  • Gastroenterology
  • Pediatrics
  • Infectious Disease
  • Endocrinology
  • Oncology
  • Primary Care
  • Ophthalmology
  • Rheumatology
  • Neurology
  • Surgery
  • Cardiology
  • Transplant
  • Fetal Care
  • Walk-In Care

Company Website: UT Health Austin

ASSUMPTION: UT Health Austin is not the hiring organization for this internship; the information provided is to give applicants context about the university's healthcare services.

πŸ“Š Role Analysis

Career Level: Entry Level (Intern)

Reporting Structure: Reports directly to the Marketing and Communications Coordinator

Work Arrangement: Hybrid (3 days in-office, Tue-Thu)

Growth Opportunities:

  • Gain practical experience in social media management and marketing
  • Develop skills in content creation, strategy, and analytics
  • Potential to publish work in the Knight Center's digital magazine
  • Networking opportunities with industry professionals

ASSUMPTION: This internship offers a unique opportunity for students to gain real-world experience and build their professional portfolio.

🌍 Location & Work Environment

Office Type: On-campus office at UT Austin (DMC 3.212)

Office Location(s): UT MAIN CAMPUS

Geographic Context:

  • UT Austin is located in Austin, Texas, a vibrant city known for its music, arts, and tech industries
  • The campus is situated in the heart of downtown Austin, with easy access to public transportation
  • The city offers a diverse range of cultural, recreational, and dining options

Work Schedule: Flexible, with a focus on completing tasks rather than strict hours

ASSUMPTION: The hybrid work arrangement allows interns to balance their academic responsibilities with their internship duties.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the Marketing and Communications Coordinator
  • In-person or virtual interview with the Knight Center team
  • Background check for the final candidate(s)

Key Assessment Areas:

  • Understanding of social media platforms and trends
  • Creativity and content creation skills
  • Communication and teamwork abilities
  • Adaptability and problem-solving skills

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences
  • Demonstrate your understanding of the Knight Center's mission and programs
  • Showcase your creativity through portfolio pieces or examples of your work
  • Prepare thoughtful questions about the internship and the Knight Center's initiatives

ATS Keywords: Social Media Management, Content Creation, Marketing Strategies, Journalism, Knight Center, UT Austin

ASSUMPTION: Applicants should tailor their application materials to highlight the skills and experiences most relevant to this internship.

πŸ› οΈ Tools & Technologies

  • Social media platforms (Facebook, Twitter, Instagram, LinkedIn, etc.)
  • Content creation tools (Canva, Adobe Suite, Capcut, etc.)
  • Project management tools (Asana, Trello, etc.)
  • Analytics tools (Google Analytics, Sprout Social, etc.)

ASSUMPTION: The tools and technologies required may vary depending on the specific projects and initiatives the intern is involved in.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Excellence in patient care and education
  • Collaboration and teamwork
  • Innovation and continuous improvement
  • Diversity, equity, and inclusion

Work Style:

  • Creative and innovative
  • Collaborative and team-oriented
  • Adaptable and responsive to change
  • Patient-focused and empathetic

Self-Assessment Questions:

  • How do you align with the Knight Center's mission to advance journalism and democracy?
  • How comfortable are you working in a dynamic, fast-paced environment?
  • How do you approach balancing multiple projects and priorities?

ASSUMPTION: Applicants should reflect on their personal values, work style, and career goals when considering this internship.

⚠️ Potential Challenges

  • Managing multiple social media accounts and platforms
  • Keeping up with social media trends and algorithm changes
  • Balancing academic responsibilities with internship duties
  • Adapting to a hybrid work arrangement

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and effective time management.

πŸ“ˆ Similar Roles Comparison

  • This internship is unique in its focus on social media management for a journalism and media organization
  • Similar roles may include social media internships at universities, non-profits, or marketing agencies
  • Career paths may include roles in marketing, communications, or journalism

ASSUMPTION: Applicants should research similar roles and consider their career goals when evaluating this internship opportunity.

πŸ“ Sample Projects

  • Creating and implementing a social media strategy for the Knight Center's online courses
  • Developing engaging content for the Knight Center's digital magazine
  • Collaborating with the team on marketing materials for the International Symposium on Online Journalism (ISOJ)

ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and initiatives the intern may be involved in.

❓ Key Questions to Ask During Interview

  • What are the most pressing social media challenges facing the Knight Center currently?
  • How does the Knight Center support the professional development of its interns?
  • What are the key priorities for this internship in the first 30 days?
  • How does the Knight Center measure the success of its social media and marketing initiatives?
  • What opportunities are there for growth and advancement within the Knight Center or UT Health Austin?

ASSUMPTION: Applicants should prepare thoughtful questions that demonstrate their interest in the role and the organization.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant skills and experiences
  • Prepare a portfolio or examples of your work showcasing your creativity and social media management skills
  • Follow up with the hiring manager within one week of submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.