📌 Core Information
🔹 Job Title: Marketing - Branding Assistant
🔹 Company: Alphabe Insight Inc
🔹 Location: Orlando, Florida, United States
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: May 21, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting the development and execution of branding strategies
- Collaborating with various departments to ensure brand consistency
- Conducting market research and analyzing competitor branding efforts
- Assisting in the creation of marketing materials and reports
- Managing branding assets and monitoring brand performance metrics
ASSUMPTION: This role requires a strong understanding of branding principles and marketing strategies, as well as excellent organizational and communication skills.
📋 Key Responsibilities
✅ Assist in the creation and implementation of branding strategies and marketing campaigns
✅ Coordinate with the design, content, and sales teams to maintain brand consistency
✅ Conduct market research and analyze competitor branding efforts
✅ Support the development of marketing materials, presentations, and reports
✅ Manage branding assets and ensure proper usage across all platforms
✅ Monitor brand performance metrics and provide insights for improvement
✅ Help organize promotional events and campaigns when needed
ASSUMPTION: The role may involve occasional event planning and coordination, depending on the company's promotional activities.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Business, Communications, or a related field
Experience: 1-2 years of experience in marketing or branding support roles preferred
Required Skills:
- Strong understanding of branding principles and marketing strategies
- Excellent organizational and communication skills
- Proficient in Microsoft Office Suite
- Ability to work collaboratively in a fast-paced environment
- Detail-oriented with strong analytical skills
Preferred Skills:
- Familiarity with design software (e.g., Adobe Creative Suite)
ASSUMPTION: While not required, familiarity with design software could be beneficial for this role, as it may involve creating or editing visual content related to branding.
💰 Compensation & Benefits
Salary Range: $49,000 - $55,000 per year
Benefits:
- Opportunities for professional growth and career advancement
- Supportive team environment fostering creativity and development
- Health insurance and retirement plan options
- Paid time off and holidays
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in the Orlando, FL area. Actual compensation may vary based on the candidate's qualifications and the company's internal policies.
📌 Applicant Insights
🔍 Company Context
Industry: Public Relations and Communications Services
Company Size: 51-200 employees
Founded: 2019
Company Description:
- Signal Tru Brand is a forward-thinking PR and branding agency dedicated to delivering innovative and impactful design solutions
- The company specializes in creating user-centered experiences across a wide range of industries
- Signal Tru Brand values professionalism, integrity, and the development of its people
Company Specialties:
- Management
- Marketing
- Public Relations
Company Website: https://www.signaltrubrand.com
ASSUMPTION: Although the provided company data suggests Signal Tru Brand as the employer, the job listing is hosted on a different platform, indicating that the role might be outsourced or the company's name has changed.
📊 Role Analysis
Career Level: Entry-level
Reporting Structure: This role reports directly to the branding and marketing team
Work Arrangement: On-site, full-time
Growth Opportunities:
- Potential advancement to a Branding Specialist or Marketing Coordinator role
- Expanding skills in market research, analytics, and event planning
- Gaining experience in a dynamic and collaborative work environment
ASSUMPTION: Growth opportunities may vary depending on the company's expansion, internal restructuring, and the employee's performance.
🌍 Location & Work Environment
Office Type: On-site, collaborative work environment
Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US
Geographic Context:
- Orlando, FL, is a vibrant city with a growing job market and diverse industries
- The city offers a mix of urban and suburban living options, with a moderate cost of living
- Orlando is known for its tourism industry, with numerous attractions and events throughout the year
Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM, with a one-hour lunch break
ASSUMPTION: The work schedule may be subject to change based on the company's needs and the employee's availability.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager and/or team members
- Background check and reference verification (if applicable)
- Job offer and onboarding
Key Assessment Areas:
- Understanding of branding principles and marketing strategies
- Organizational and communication skills
- Problem-solving abilities and adaptability
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of branding principles and marketing strategies in your application materials
- Showcase your creativity and problem-solving skills through relevant examples or projects
- Prepare thoughtful questions to ask during the interview, demonstrating your interest in the role and the company
ATS Keywords: Branding, Marketing, Branding Assistant, Marketing Assistant, Branding Strategies, Marketing Campaigns, Market Research, Brand Consistency, Marketing Materials, Brand Performance Metrics
ASSUMPTION: The application process may include additional steps or variations, depending on the company's hiring practices and the candidate's qualifications.
🛠️ Tools & Technologies
- Microsoft Office Suite
- Adobe Creative Suite (optional, but preferred)
- Project management tools (e.g., Asana, Trello, or Jira)
- Marketing analytics tools (e.g., Google Analytics, SEMrush, or Hootsuite)
ASSUMPTION: The required tools and technologies may vary depending on the company's specific needs and the employee's role within the team.
👔 Cultural Fit Considerations
Company Values:
- Creativity
- Authenticity
- Strategic thinking
- Collaboration
- Problem-solving
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Focused on innovation and continuous learning
- Results-driven and goal-oriented
Self-Assessment Questions:
- How do you stay up-to-date with the latest branding trends and best practices?
- Can you provide an example of a time when you had to manage multiple projects and deadlines simultaneously?
- How do you approach problem-solving and decision-making in a collaborative work environment?
ASSUMPTION: The company values and work style may evolve over time, and individual team members may have unique preferences and working styles.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to a fast-paced and dynamic work environment
- Balancing creativity and strategic thinking with practical implementation
- Collaborating effectively with various departments and team members
ASSUMPTION: The potential challenges may vary depending on the company's specific needs, team dynamics, and the employee's role within the organization.
📈 Similar Roles Comparison
- This role is similar to a Marketing Coordinator or Branding Specialist position, but with a focus on supporting the development and execution of branding strategies
- Compared to other marketing roles, this position places a stronger emphasis on branding and market research
- Career progression may involve advancing to a Marketing Manager or Branding Manager role, with increased responsibilities and leadership opportunities
ASSUMPTION: The comparison points may vary depending on the company's specific needs, industry trends, and the employee's qualifications and interests.
📝 Sample Projects
- Developing a comprehensive branding strategy for a new product launch
- Conducting market research and analyzing competitor branding efforts to inform marketing campaigns
- Creating and managing branding assets for a rebranding initiative
- Assisting in the organization and execution of promotional events and campaigns
ASSUMPTION: The sample projects may vary depending on the company's specific needs, industry trends, and the employee's qualifications and interests.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within the organization?
- What are the most important priorities for this role in the first 90 days?
- How does the company support the professional growth and development of its employees?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
- How does the company foster a creative and innovative work environment?
ASSUMPTION: The interview questions may vary depending on the company's specific needs, the candidate's qualifications, and the hiring manager's priorities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare thoughtful questions to ask during the interview, demonstrating your interest in the role and the company
- Follow up with the hiring manager after your interview to express your appreciation and reiterate your interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
