📌 Core Information
🔹 Job Title: Marketing - Branding Assistant
🔹 Company: Alphabe Insight Inc
🔹 Location: Akron, Ohio, United States
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: 2025-05-12
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting the creation, coordination, and execution of branding campaigns and marketing materials
- Conducting market research to understand client needs and industry trends
- Maintaining brand consistency across all internal and external communications
- Collaborating with design and marketing teams to ensure brand guidelines are followed
- Organizing promotional events and activities to enhance brand visibility
ASSUMPTION: This role requires a high level of attention to detail and strong organizational skills to manage multiple projects and deadlines effectively.
📋 Key Responsibilities
✅ Assist in the creation, coordination, and execution of branding campaigns and marketing materials
✅ Support market research initiatives to understand client needs and industry trends
✅ Help maintain brand consistency across all internal and external communications
✅ Collaborate with design and marketing teams to ensure brand guidelines are followed
✅ Organize promotional events and activities that enhance brand visibility
✅ Prepare reports and presentations for internal and client-facing use
✅ Maintain accurate records of campaign results and project milestones
ASSUMPTION: This role may require occasional overtime to meet project deadlines, especially during campaign execution phases.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Communications, Business, or a related field
Experience: 1+ year of experience in marketing, branding, or a similar role
Required Skills:
- Strong written and verbal communication skills
- High attention to detail and organization
- Ability to work independently and collaboratively in a fast-paced environment
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
- Familiarity with branding concepts and marketing fundamentals
Preferred Skills:
- Experience with Adobe Creative Suite (Photoshop, Illustrator)
- Knowledge of HTML and CSS
- Fluency in a second language
ASSUMPTION: While not explicitly stated, having experience with Adobe Creative Suite and knowledge of HTML/CSS could be beneficial for creating and editing marketing materials.
💰 Compensation & Benefits
Salary Range: $47,000 - $57,000 per year (based on industry standards for the role and location)
Benefits:
- Opportunities for career growth and professional development
- Supportive team culture that values innovation and initiative
- Skills enhancement through on-the-job training and mentorship
- Full-time, stable position with long-term potential
Working Hours: 40 hours per week, with occasional overtime as needed
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing - Branding Assistant role in Akron, Ohio. Actual compensation may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Marketing and Branding Services
Company Size: 51-200 employees (Small to Medium-sized Enterprise)
Founded: 2019
Company Description:
- Signal Tru Brand is a results-driven consulting firm focused on strategic branding, marketing innovation, and client-centered solutions
- The company values collaboration, creativity, and professional growth, offering a dynamic environment where ideas turn into results
- They empower organizations to reach new levels of success by developing and strengthening their market presence
Company Specialties:
- Management
- Marketing
- Public Relations
Company Website: https://www.signaltrubrand.com
ASSUMPTION: Alphabe Insight Inc is likely a client or partner of Signal Tru Brand, as the job description and company information provided match Signal Tru Brand's details.
📊 Role Analysis
Career Level: Entry-level to Mid-level Marketing or Branding professional
Reporting Structure: This role reports directly to the Marketing Manager or Branding Director
Work Arrangement: On-site, full-time position with occasional overtime as needed
Growth Opportunities:
- Potential career progression into Senior Marketing or Branding roles
- Opportunities to work on diverse projects and gain experience in various aspects of marketing and branding
- Chance to develop skills through on-the-job training and mentorship
ASSUMPTION: This role offers growth opportunities as the company is relatively new and may expand its services and client base over time.
🌍 Location & Work Environment
Office Type: On-site, with a supportive team culture that values innovation and initiative
Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US
Geographic Context:
- Akron, Ohio, is located in the northeastern part of the state, approximately 40 miles south of Cleveland
- The city offers a mix of urban and suburban living, with a population of around 198,000
- Akron is known for its rich history in rubber manufacturing and has a growing arts and culture scene
Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM, with occasional overtime as needed
ASSUMPTION: The work environment is likely dynamic and fast-paced, with a focus on collaboration and creativity.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-person or virtual interview with the Marketing Manager or Branding Director
- Final interview with key team members or stakeholders
Key Assessment Areas:
- Communication skills and ability to articulate ideas clearly
- Understanding of branding concepts and marketing fundamentals
- Problem-solving skills and ability to work independently
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Provide specific examples of your experience with branding campaigns and marketing materials
- Demonstrate your understanding of the company and its values in your application materials
ATS Keywords: Marketing, Branding, Campaigns, Materials, Research, Collaboration, Brand Guidelines, Events, Presentations, Records
ASSUMPTION: The application process may involve assessments or case studies to evaluate your skills and fit for the role.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Adobe Creative Suite (Photoshop, Illustrator) - preferred
- HTML and CSS - preferred
- Project management tools (e.g., Asana, Trello, Jira)
- Marketing automation and analytics tools (e.g., Google Analytics, HubSpot, Marketo)
ASSUMPTION: Familiarity with industry-standard marketing and project management tools is beneficial for this role.
👔 Cultural Fit Considerations
Company Values:
- Collaboration
- Creativity
- Professional growth
- Innovation
- Initiative
Work Style:
- Dynamic and fast-paced
- Focus on teamwork and collective success
- Supportive and inclusive environment
- Openness to new ideas and approaches
Self-Assessment Questions:
- Do you thrive in a collaborative, creative environment?
- Are you comfortable working independently and managing multiple projects?
- Do you align with the company's values and mission?
ASSUMPTION: Applicants should assess their fit with the company's values and work style to ensure a successful and satisfying work experience.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Occasional overtime to meet project deadlines
- Adapting to a dynamic and evolving work environment
- Working with diverse teams and stakeholders
ASSUMPTION: These challenges can be overcome with strong organizational skills, effective time management, and a willingness to adapt and learn.
📈 Similar Roles Comparison
- Marketing Coordinator: Focuses more on campaign execution and less on branding strategy
- Brand Manager: Has more responsibility for overall brand strategy and management
- Marketing Specialist: Has a broader range of marketing responsibilities, including digital marketing and content creation
ASSUMPTION: This role offers a unique blend of branding and marketing responsibilities, providing a well-rounded experience for career growth.
📝 Sample Projects
- Developing and executing a branding campaign for a new product launch
- Conducting market research to identify trends and opportunities in the industry
- Creating and maintaining brand guidelines for a rebranding initiative
- Organizing and coordinating promotional events to enhance brand visibility
ASSUMPTION: These sample projects demonstrate the variety of tasks and responsibilities associated with this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role support the overall marketing and branding strategy of the company?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance for its employees?
- What is the typical career path for someone in this role?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and helps you assess the fit with your career goals and work preferences.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your experience with branding campaigns and marketing materials
- Demonstrate your understanding of the company and its values in your application materials
- Follow up with the hiring manager one week after submission to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
