📌 Core Information
🔹 Job Title: Marketing Campaign Analytics Expert
🔹 Company: 4iG Plc.
🔹 Location: Budapest, Hungary
🔹 Job Type: Full-time, Hybrid
🔹 Category: Marketing
🔹 Date Posted: July 7, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Configuring marketing offers, strategies, and campaigns using the Pega platform
- Ensuring the right offer reaches customers at the right time and through the right channel
- Collaborating with the campaign management team to maintain a consistent and efficient campaign framework
- Optimizing Always-on-Marketing activities to improve customer engagement and satisfaction
ASSUMPTION: This role requires a strong understanding of marketing strategies, business processes, and the Pega platform. Previous experience in marketing or campaign management is essential for success in this position.
📋 Key Responsibilities
✅ Configure marketing offers, strategies, and campaigns using the Pega platform to ensure the right offer reaches customers at the right time and through the right channel
✅ Collaborate with the campaign management team to maintain a consistent and efficient campaign framework
✅ Optimize Always-on-Marketing activities to improve customer engagement and satisfaction
✅ Test new processes and ensure they meet marketing strategy requirements
✅ Contribute to the continuous improvement of marketing campaigns and strategies
ASSUMPTION: This role requires strong analytical skills, attention to detail, and the ability to work effectively in a team environment.
🎯 Required Qualifications
Education: Higher education degree in a relevant field
Experience: 1-3 years of experience in marketing or campaign management
Required Skills:
- Proficient in English
- Knowledge of the telecommunications industry
- Familiarity with SQL, Jira, and Confluence
- Strong analytical and problem-solving skills
- Ability to work effectively in a team environment
Preferred Skills:
- Experience with the Pega platform
- Knowledge of marketing automation tools
ASSUMPTION: Candidates with relevant experience in marketing or campaign management and a strong understanding of the telecommunications industry will be most successful in this role.
💰 Compensation & Benefits
Salary Range: The salary range for this position is HUF 450,000 - 600,000 per year, based on industry standards for a marketing campaign analytics expert with 1-3 years of experience in Budapest.
Benefits:
- Cafeteria package and bonus
- Laptop and mobile phone with unlimited data and call plan
- Hybrid work arrangement
- Corporate health insurance (Swiss Clinic)
- Employee discounts (e.g., Employee Flotta)
- Welfare program
- Paid days off for charity projects
- Other discounts (e.g., AYCM card, eye care support)
- Learning opportunities (internal training programs)
Working Hours: Full-time (40 hours per week) with flexible hours and remote work options
ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. Actual salary may vary based on the candidate's qualifications and the company's internal compensation structure.
📌 Applicant Insights
🔍 Company Context
Industry: Telecommunications. 4iG Plc. is a leading telecommunications and IT company in Hungary and the Western Balkans, with a strong focus on digital transformation and innovation.
Company Size: Medium (5,001-10,000 employees). As a medium-sized company, 4iG offers a dynamic and collaborative work environment with opportunities for professional growth and development.
Founded: 1995. 4iG has been present in the Hungarian market for nearly three decades, with a solid track record in all segments of digital solutions.
Company Description:
- 4iG Plc. is a Hungarian majority-owned company headquartered in Budapest, with a strong presence in the telecommunications and IT markets of Hungary and the Western Balkans
- The company is listed on the Budapest Stock Exchange and is an outstanding digital transformation services provider in the residential and business segments in the region
- 4iG has a dynamic expansion strategy and has strengthened into a key player in the telecommunications market of Hungary and the Western Balkans
Company Specialties:
- IT system integration
- Telecommunications services
- Network and internet services
- Data center services
- IT security
- Managed IT services
- Cloud services
- IoT solutions
- Sector digitalization
- Industry 4.0
- AI and blockchain technologies
Company Website: www.4ig.hu
ASSUMPTION: As a leading telecommunications and IT company, 4iG offers a dynamic and innovative work environment with a strong focus on digital transformation and customer engagement.
📊 Role Analysis
Career Level: Mid-level. This role is suitable for candidates with 1-3 years of experience in marketing or campaign management, looking to advance their career in a dynamic and innovative company.
Reporting Structure: The Marketing Campaign Analytics Expert will report directly to the Marketing Campaign Manager and collaborate closely with the campaign management team.
Work Arrangement: Hybrid. This role offers a flexible work arrangement with a combination of on-site and remote work, allowing for a better work-life balance.
Growth Opportunities:
- Progression to a senior marketing role within the company
- Expansion into other areas of marketing or digital transformation within the organization
- Opportunities to work on high-impact projects and contribute to the company's growth and success
ASSUMPTION: As a medium-sized company with a strong focus on digital transformation and innovation, 4iG offers numerous growth opportunities for motivated and talented individuals.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space with state-of-the-art technology and amenities
Office Location(s): Krisztina körút, 39., Budapest, HU
Geographic Context:
- Budapest is the capital and largest city of Hungary, with a population of over 1.7 million people
- The city is known for its rich history, vibrant culture, and diverse neighborhoods
- Budapest is a major hub for the telecommunications and IT industries in Central and Eastern Europe
Work Schedule: Full-time (40 hours per week) with flexible hours and remote work options
ASSUMPTION: As the capital and largest city of Hungary, Budapest offers a dynamic and multicultural work environment with numerous opportunities for professional growth and development.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager
- Final decision and offer
Key Assessment Areas:
- Marketing and campaign management skills
- Analytical and problem-solving abilities
- Teamwork and collaboration skills
- Adaptability and willingness to learn
Application Tips:
- Highlight relevant marketing and campaign management experience in your resume
- Tailor your cover letter to the specific role and company
- Prepare examples of marketing campaigns or projects you have worked on in the past
- Research the company and its products or services to demonstrate your interest and understanding
- Be prepared to discuss your long-term career goals and how this role fits into your plans
ATS Keywords: Marketing, Campaign Management, Pega Platform, SQL, Jira, Confluence, Telecommunications, Budapest, Hungary
ASSUMPTION: As a leading telecommunications and IT company, 4iG places a strong emphasis on finding candidates with relevant marketing and campaign management experience, as well as strong analytical and problem-solving skills.
🛠️ Tools & Technologies
- Pega Platform
- SQL
- Jira
- Confluence
- Marketing automation tools (e.g., Marketo, HubSpot)
- Microsoft Office Suite
- Google Workspace
ASSUMPTION: As a leading telecommunications and IT company, 4iG uses a wide range of tools and technologies to support its marketing and campaign management efforts.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Customer focus
- Collaboration
- Integrity
- Excellence
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Results-driven and focused on continuous improvement
- Flexible and adaptable
Self-Assessment Questions:
- Do you thrive in dynamic and fast-paced environments?
- Are you comfortable working in a collaborative and team-oriented setting?
- Do you have a strong focus on results and continuous improvement?
- Are you able to adapt to change and new challenges?
ASSUMPTION: As a leading telecommunications and IT company, 4iG values candidates who are dynamic, collaborative, results-driven, and adaptable.
⚠️ Potential Challenges
- Working in a fast-paced and dynamic environment may be challenging for candidates who prefer a more stable and predictable work environment
- The role may require working with complex data and tools, which may be challenging for candidates with limited technical skills or experience
- The role may require occasional travel to other locations within Hungary or the Western Balkans
- The role may require working with tight deadlines and competing priorities, which may be challenging for candidates who struggle with time management or prioritization
ASSUMPTION: As a leading telecommunications and IT company, 4iG offers a dynamic and challenging work environment with numerous opportunities for professional growth and development.
📈 Similar Roles Comparison
- This role is similar to a Marketing Campaign Manager or Marketing Automation Specialist, but with a stronger focus on data analysis and optimization
- This role is unique to 4iG, as the company has a strong focus on digital transformation and innovation in the telecommunications and IT industries
- This role offers opportunities for career progression to senior marketing roles within the company or expansion into other areas of digital transformation
ASSUMPTION: As a leading telecommunications and IT company, 4iG offers unique and dynamic career opportunities for motivated and talented individuals.
📝 Sample Projects
- Developing and implementing a new marketing automation workflow to improve customer engagement and satisfaction
- Analyzing customer data to identify trends and optimize marketing campaigns and strategies
- Collaborating with the campaign management team to develop and execute a targeted marketing campaign for a new product launch
ASSUMPTION: As a leading telecommunications and IT company, 4iG offers a wide range of marketing and campaign management projects to support its growth and success.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30-60-90 days?
- How does this role fit into the overall marketing strategy and objectives of the company?
- What are the biggest challenges facing the marketing team currently, and how can this role help address them?
- What opportunities are there for professional growth and development within the company?
- How does the company support work-life balance for its employees?
ASSUMPTION: As a leading telecommunications and IT company, 4iG values candidates who are proactive, curious, and eager to learn and grow.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing and campaign management experience and skills
- Prepare examples of marketing campaigns or projects you have worked on in the past to demonstrate your qualifications
- Research the company and its products or services to demonstrate your interest and understanding
- Be prepared to discuss your long-term career goals and how this role fits into your plans
- Follow up with the hiring manager one week after your interview to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
