📌 Core Information
🔹 Job Title: Marketing Campaign Operations Manager
🔹 Company: Blend360
🔹 Location: Bogotá, Bogotá, Colombia
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: May 29, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Designing and executing targeted marketing campaigns using structured audience data
- Managing end-to-end campaign workflows, ensuring accurate audience segmentation and timely delivery
- Monitoring campaign performance and contributing to optimization strategies through data analysis and testing
- Collaborating with stakeholders to translate business requirements into technical execution plans
- Identifying opportunities to improve processes and drive efficiency across campaign operations
ASSUMPTION: This role requires a high degree of autonomy, ownership, and attention to detail to deliver impactful and scalable campaign solutions.
📋 Key Responsibilities
✅ Design and execute targeted marketing campaigns using structured audience data
✅ Develop and maintain SQL queries to extract and manipulate data from relational databases
✅ Manage end-to-end campaign workflows, ensuring accurate audience segmentation and timely delivery
✅ Monitor campaign performance and contribute to optimization strategies through data analysis and testing
✅ Collaborate with stakeholders to translate business requirements into technical execution plans
✅ Document campaign logic, data flows, and ensure compliance with data governance standards
✅ Identify opportunities to improve processes and drive efficiency across campaign operations
✅ Take ownership of tasks and deliverables with minimal supervision in a fast-paced environment
ASSUMPTION: The role involves working closely with cross-functional teams and requires strong communication skills to ensure effective collaboration.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Data Science, Computer Science, or related field (or equivalent experience)
Experience: 2-5 years of experience in marketing, data science, or a related field
Required Skills:
- Strong SQL skills and hands-on experience with relational database systems
- Solid understanding of audience management and campaign execution processes
- Basic knowledge of Python or openness to learning for automation tasks
- Ability to work independently, manage multiple priorities, and deliver high-quality outputs
- Strong analytical mindset and problem-solving abilities
- Excellent communication skills and the ability to collaborate with both technical and non-technical teams
Preferred Skills:
- Experience with marketing automation tools or CRM platforms (e.g., Salesforce Marketing Cloud, Adobe Campaign)
ASSUMPTION: While not explicitly stated, having experience with marketing automation tools or CRM platforms would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: The salary range for this role is estimated to be between $35,000 and $55,000 per year, based on industry standards for a Marketing Campaign Operations Manager with 2-5 years of experience in Bogotá, Colombia.
Benefits:
- Health insurance
- Dental insurance
- Vision insurance
- Retirement plan
- Paid time off
- Professional development opportunities
Working Hours: Full-time, 40 hours per week. The work arrangement is on-site, with the option to work from the office or remotely as needed.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Blend360 operates in the professional services industry, focusing on providing innovative AI services to drive meaningful impact for clients through AI, data, technology, and people.
Company Size: Blend360 has 501-1,000 employees, making it a mid-sized company. This size allows for opportunities to work on diverse projects and collaborate with various teams while maintaining a relatively close-knit work environment.
Founded: Blend360 was founded in 2016, making it a relatively young company with a strong focus on growth and innovation.
Company Description:
- Blend360 is a premier AI services provider committed to co-creating meaningful impact for its clients through the power of data science, AI, technology, and people.
- The company is dedicated to unlocking value and fostering innovation for its clients by harnessing world-class people and data-driven strategy.
- Blend360 believes that the power of people and AI can have a meaningful impact on the world and is committed to fueling bold visions for its clients.
Company Specialties:
- Digital Talent
- Technology
- Artificial Intelligence
- Data Science
- Data Engineering
- Business Intelligence
Company Website: http://www.blend360.com
ASSUMPTION: Blend360's focus on AI, data, and technology makes it an exciting place to work for individuals interested in cutting-edge innovation and driving meaningful impact for clients.
📊 Role Analysis
Career Level: This role is at the mid-level career stage, requiring 2-5 years of experience in marketing, data science, or a related field. It offers opportunities for growth and development within the company.
Reporting Structure: The Marketing Campaign Operations Manager will report directly to the Marketing Director and work closely with cross-functional teams, including data analysts, marketing specialists, and other stakeholders.
Work Arrangement: The role is on-site, with the option to work from the office or remotely as needed. This flexibility allows for a balance between collaboration and independent work.
Growth Opportunities:
- As Blend360 continues to grow, there may be opportunities for the Marketing Campaign Operations Manager to take on more responsibilities or move into a leadership role.
- The company offers professional development opportunities, allowing employees to expand their skills and advance their careers.
- Working on diverse projects and collaborating with various teams can provide valuable experience and exposure to different aspects of the business.
ASSUMPTION: The Marketing Campaign Operations Manager role offers opportunities for growth and development within the company, as well as the chance to work on impactful projects and collaborate with talented team members.
🌍 Location & Work Environment
Office Type: Blend360's office in Bogotá, Colombia, is a modern and collaborative workspace designed to foster innovation and productivity.
Office Location(s): 10221 Wincopin Cir, 300, Columbia, Maryland, USA; 315 W 36th St, New York, NY, USA; Begijnenhof 27a 5611, EK, Eindhoven, Netherlands; Westcott Road Surrey, England RH4 3NZ, UK; 1278 N Lincoln St, Denver, Colorado, USA; 2nd Floor, Sky view 10, Sy No 83/1 Rai Durgam, Hitech City Main Road, Hyderabad, Telangana, India
Geographic Context:
- Bogotá, Colombia, is a vibrant and dynamic city with a rich cultural heritage and a thriving business environment.
- The city offers a high quality of life, with excellent dining, entertainment, and recreational opportunities.
- Blend360's office is located in a convenient and accessible area, with nearby public transportation and amenities.
Work Schedule: The work schedule for this role is full-time, with standard business hours. However, the role may require occasional flexibility to meet project deadlines or accommodate client needs.
ASSUMPTION: Working at Blend360's Bogotá office offers a dynamic and collaborative work environment, with opportunities to engage with diverse teams and contribute to impactful projects.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the marketing team
- Final interview with the marketing director
Key Assessment Areas:
- Technical skills, including SQL, audience management, and campaign execution
- Problem-solving abilities and analytical mindset
- Communication skills and collaboration with cross-functional teams
- Attention to detail and ability to manage multiple priorities
Application Tips:
- Highlight relevant experience and skills in your resume, focusing on marketing, data science, or related fields
- Tailor your cover letter to demonstrate your understanding of the role and your fit with Blend360's company culture
- Prepare examples of marketing campaigns you've worked on, emphasizing your role in their success
ATS Keywords: SQL, audience management, campaign execution, data analysis, marketing automation, CRM platforms, Python, analytical mindset, problem-solving, communication skills, collaboration, attention to detail, process improvement, ownership, fast-paced environment
ASSUMPTION: Blend360 uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your resume can help your application stand out.
🛠️ Tools & Technologies
- SQL
- Marketing automation tools (e.g., Salesforce Marketing Cloud, Adobe Campaign)
- CRM platforms (e.g., Salesforce, HubSpot)
- Data analysis tools (e.g., Excel, Google Analytics)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with these tools and technologies is essential for success in the Marketing Campaign Operations Manager role.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Integrity
- Accountability
- Customer focus
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Data-driven and analytical
- Adaptable and flexible
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working collaboratively with cross-functional teams?
- Do you have a strong analytical mindset and a passion for data-driven decision-making?
- Are you adaptable and able to manage multiple priorities effectively?
ASSUMPTION: Blend360 values individuals who are innovative, collaborative, and customer-focused, with a strong work ethic and a commitment to excellence.
⚠️ Potential Challenges
- The role requires a high degree of autonomy and ownership, which may be challenging for individuals who prefer a more structured work environment
- The fast-paced nature of the role may require occasional flexibility in working hours to meet project deadlines or accommodate client needs
- The role involves working with large relational databases, which may require a strong understanding of SQL and data manipulation techniques
- The role may require occasional travel to other Blend360 offices or client sites
ASSUMPTION: While the Marketing Campaign Operations Manager role presents challenges, it also offers opportunities for growth, development, and impactful work.
📈 Similar Roles Comparison
- Compared to other marketing roles, this position places a stronger emphasis on data analysis and technical skills, such as SQL and marketing automation tools
- Unlike some marketing roles, this position requires a high degree of autonomy and ownership, with minimal supervision
- Career progression in this role may lead to opportunities in marketing management, data science, or other related fields
ASSUMPTION: The Marketing Campaign Operations Manager role is unique in its focus on data-driven marketing campaigns and offers opportunities for growth and development within the company.
📝 Sample Projects
- Developing and executing a targeted email marketing campaign to drive customer engagement and conversions
- Analyzing campaign performance data to identify trends and optimize future campaigns
- Collaborating with cross-functional teams to implement a new marketing automation platform and improve campaign workflows
ASSUMPTION: These sample projects illustrate the types of tasks and responsibilities associated with the Marketing Campaign Operations Manager role at Blend360.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within the marketing department?
- What are the most challenging aspects of this role, and how have previous incumbents succeeded in overcoming them?
- How does Blend360 support the professional development and growth of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Blend360 foster a culture of innovation and collaboration?
ASSUMPTION: Asking these questions can help you better understand the role, the company culture, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your relevant experience and skills in marketing, data science, or related fields
- Write a cover letter demonstrating your understanding of the role and your fit with Blend360's company culture
- Prepare examples of marketing campaigns you've worked on, emphasizing your role in their success
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
