📌 Core Information
🔹 Job Title: Marketing Communications Co-op Student
🔹 Company: Irving Oil
🔹 Location: Saint John, New Brunswick, Canada
🔹 Job Type: Full-Time, Intern
🔹 Category: Marketing
🔹 Date Posted: May 7, 2025
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Collaborating with creative team members to brainstorm, produce, and activate marketing campaigns.
- Writing on-brand marketing communications that attract, engage, and inform the audience.
- Following Agency Communications Team workflow processes and campaign activations.
- Receiving and implementing feedback from collaborative team members.
ASSUMPTION: This role is ideal for students in business, psychology, or sociology programs looking to gain practical experience in marketing communications.
📋 Key Responsibilities
✅ Collaborate with creative team members to brainstorm, produce, and activate marketing campaigns submitted by internal Irving Oil business clients.
✅ Write on-brand marketing communications that attract, engage, and inform the audience.
✅ Learn and follow Agency Communications Team workflow processes, campaign activations, and results.
✅ Receive and implement feedback from collaborative team members.
ASSUMPTION: Successful candidates will have strong interpersonal, reading, and writing skills, as well as the ability to multitask and problem-solve.
🎯 Required Qualifications
Education: Must have completed 1 year in a business, psychology, or sociology program.
Required Skills:
- Strong interpersonal skills – ability to accept and apply feedback.
- Strong reading and writing competency.
- Attention to detail and well-organized.
- Enjoys teamwork and collaboration.
- Creative and curious mindset.
- Ability to multitask.
- Confident in asking questions, following up, and leading meetings.
- Positive, problem-solving outlook.
Preferred Skills:
- Interest in social media platforms, trends, and content generation.
- Fluency in French (asset).
ASSUMPTION: While not explicitly stated, proficiency in using marketing communication tools and software may be expected.
💰 Compensation & Benefits
Salary Range: $15-$18 CAD per hour (Estimated based on industry standards for entry-level marketing co-op students in Saint John, New Brunswick).
Benefits:
- Work environment with access to fitness facility, onsite nurse, and café.
- Hybrid work model allowing for a blend of in-office and work-from-home days.
- Competitive compensation including parking allowance.
- Wellness support with 24/7 access to Employee & Family Assistance Program.
- Opportunity to give back to community causes with paid volunteer days and donation matching program.
- Housing allowance (if required to relocate to Saint John).
- Co-op fee reimbursement (if eligible).
Working Hours: Full-time (40 hours/week).
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's skills and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Irving Oil is a privately-held energy company with a focus on refining, distributing, and marketing quality products.
Company Size: Irving Oil employs over 1,000 people across its operations, providing a medium-sized company environment.
Founded: 1924, with a rich history in the energy industry.
Company Description:
- Irving Oil is committed to supporting a diverse and inclusive work environment.
- The company offers a blend of in-office and remote work, fostering a flexible work-life balance.
- Irving Oil is dedicated to community involvement and sustainability initiatives.
Company Specialties:
- Refining and marketing petroleum products.
- Distribution and transportation services.
- Lubricants and other specialty products.
Company Website: http://www.irvingoil.com
ASSUMPTION: Irving Oil's commitment to diversity, inclusion, and community involvement creates a supportive work environment for employees.
📊 Role Analysis
Career Level: Entry-level, suitable for students looking to gain practical experience in marketing communications.
Reporting Structure: This role will report directly to the Agency Communications Team.
Work Arrangement: Hybrid, with a blend of in-office and work-from-home days.
Growth Opportunities:
- Gain practical experience in marketing communications and campaign management.
- Develop interpersonal, writing, and collaboration skills.
- Potential for full-time employment after the co-op term, depending on performance and business needs.
ASSUMPTION: Successful completion of this co-op term may lead to future opportunities within Irving Oil or related industries.
🌍 Location & Work Environment
Office Type: Hybrid, with a blend of in-office and work-from-home days.
Office Location(s): 10 King Square South, Saint John, New Brunswick E2L 0G3, CA
Geographic Context:
- Saint John is the oldest incorporated city in Canada, offering a blend of historic charm and modern amenities.
- The city is located on the Bay of Fundy, known for its highest tides in the world.
- Saint John offers a variety of cultural attractions, outdoor activities, and a vibrant downtown core.
Work Schedule: Full-time (40 hours/week), with a flexible blend of in-office and remote work.
ASSUMPTION: The hybrid work arrangement allows for a better work-life balance, especially for students with other commitments.
💼 Interview & Application Insights
Typical Process:
- Online application submission.
- Phone or video screening with the hiring manager.
- In-person or virtual interview with the Agency Communications Team.
- Background check and reference verification (if required).
Key Assessment Areas:
- Communication skills and ability to work in a team.
- Writing and editing skills, with a focus on marketing communications.
- Problem-solving and adaptability in a fast-paced environment.
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Demonstrate your understanding of marketing communications and campaign management.
- Showcase your creativity and curiosity through examples of your work or ideas.
ATS Keywords: Marketing Communications, Campaign Management, Creative Team, On-Brand Communications, Collaboration, Feedback, Workflow Processes, Attention to Detail, Multitasking, Problem-Solving
ASSUMPTION: Applicants should emphasize their interpersonal, writing, and organizational skills, as well as their ability to work effectively in a team.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint).
- Marketing communication tools (e.g., Hootsuite, Buffer, Canva).
- Project management software (e.g., Asana, Trello, Microsoft Project).
ASSUMPTION: Proficiency in using marketing communication tools and software may be expected, but Irving Oil may provide training if necessary.
👔 Cultural Fit Considerations
Company Values:
- Safety: Prioritizing the safety of employees, customers, and the environment.
- Respect: Valuing diversity, inclusion, and collaboration.
- Integrity: Upholding ethical standards and acting with honesty and transparency.
- Excellence: Striving for continuous improvement and high-quality performance.
Work Style:
- Collaborative: Working closely with team members to achieve common goals.
- Adaptable: Embracing change and finding innovative solutions in a dynamic environment.
- Results-driven: Focusing on delivering high-quality work that meets or exceeds expectations.
Self-Assessment Questions:
- Do you thrive in a collaborative work environment and enjoy brainstorming with team members?
- Are you comfortable receiving and implementing feedback to improve your work?
- Can you manage multiple tasks and prioritize your workload effectively?
ASSUMPTION: Successful candidates will demonstrate a strong fit with Irving Oil's company values and work style preferences.
⚠️ Potential Challenges
- Managing multiple tasks and deadlines in a fast-paced environment.
- Adapting to a hybrid work arrangement, balancing in-office and remote work effectively.
- Developing a strong understanding of Irving Oil's brand voice and marketing communications guidelines.
- Competing with other students and recent graduates for limited co-op opportunities.
ASSUMPTION: These challenges can be overcome with strong time management, communication, and adaptability skills.
📈 Similar Roles Comparison
- This role differs from other marketing communications positions in that it focuses specifically on campaign activation and on-brand communication writing.
- Irving Oil's commitment to diversity and inclusion sets it apart from other energy companies in the industry.
- This co-op role may lead to future opportunities within Irving Oil or related industries, providing a clear career path for successful candidates.
ASSUMPTION: Applicants should consider their career goals and preferences when comparing this role to other marketing communications positions in the industry.
📝 Sample Projects
- Developing and executing a social media campaign to promote Irving Oil's community involvement initiatives.
- Creating on-brand marketing communications for Irving Oil's lubricants and specialty products division.
- Assisting in the planning and execution of a marketing event or promotion to engage customers and drive brand awareness.
ASSUMPTION: These sample projects provide a glimpse into the types of tasks and responsibilities that may be assigned during this co-op term.
❓ Key Questions to Ask During Interview
- Can you describe the typical workflow process for campaign activation and on-brand communication writing?
- How does the Agency Communications Team collaborate and provide feedback to ensure consistent branding and messaging?
- What opportunities exist for professional development and growth within Irving Oil's marketing communications department?
- How does Irving Oil support work-life balance for its employees, particularly those in hybrid roles?
- Can you provide an example of a successful marketing campaign that Irving Oil has executed, and what made it effective?
ASSUMPTION: These interview questions will help applicants better understand the role, the team, and the company culture before making a decision.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link.
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
- Prepare examples of your work or ideas that demonstrate your creativity and curiosity.
- Follow up with Irving Oil's HR department one week after submitting your application to confirm receipt and inquire about next steps.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
