π Core Information
πΉ Job Title: Marketing Communications Specialist
πΉ Company: Center For Disability Services
πΉ Location: Albany, New York, United States
πΉ Job Type: On-site, Full-Time (40 hours/week)
πΉ Category: Marketing & Communications
πΉ Date Posted: May 12, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Leading communication and marketing activities for a non-profit organization
- Developing high-impact written materials and digital marketing campaigns
- Managing relationships with external vendors and agencies
- Advertising management across various media channels
- Working with people living with disabilities
ASSUMPTION: This role requires a strong understanding of marketing communications, excellent writing skills, and the ability to work well with diverse populations, including individuals with disabilities.
π Key Responsibilities
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Lead the creation of high-impact written materials, e-news, website content, social media posts, scripts, and community publications
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Lead the strategic development and delivery of digital marketing campaigns to increase web traffic and enhance online presence
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Serve as the primary liaison between the Center and external marketing vendors and agencies
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Manage ad campaigns across various media channels to effectively reach multiple demographics around the region
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Capture photos and create promotional content for social media and other communication channels at designated work-related events and programs
ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to manage multiple projects and deadlines simultaneously.
π― Required Qualifications
Education: Bachelor's degree in marketing, communications, journalism, English, or related field
Experience: A minimum of 3 years of experience in public relations, journalism, marketing, television production, online media, or a related field
Required Skills:
- Excellent writing skills for multiple media and marketing platforms
- Ability to work within a multi-faceted organization with tight deadlines
- Ability to work with and be comfortable around people living with disabilities
- Proficiency in Microsoft Office Suite, particularly Word, Excel, and PowerPoint
- Working knowledge of visual design and content tools such as Canva, Adobe Creative Suite, or similar platforms
- Familiarity with website content management systems (e.g., WordPress or similar CMS)
Preferred Skills:
- Basic understanding of email marketing platforms, analytics tools (e.g., Google Analytics), and social media management software
ASSUMPTION: Candidates with experience in non-profit marketing or working with individuals with disabilities will be highly valued.
π° Compensation & Benefits
Salary Range: $28.00 - $30.00 per hour, commensurate with experience
Benefits:
- Healthcare and retirement benefits (not specified)
- Opportunity to work for a mission-driven organization
Working Hours: Full-time (40 hours/week), may require working evenings, early mornings, and weekends as needed
ASSUMPTION: The salary range provided is an hourly rate. For a full-time employee working 40 hours/week, this would translate to approximately $56,000 - $62,400 annually.
π Applicant Insights
π Company Context
Industry: The Center for Disability Services is a non-profit organization focused on providing programs and services for individuals with disabilities. They are one of the largest providers in upstate New York.
Company Size: The Center for Disability Services has 1,001-5,000 employees, making it a mid-sized organization. This size allows for a structured environment with opportunities for growth and collaboration.
Founded: The Center for Disability Services was founded in 1939 and has been serving the community for over 80 years.
Company Description:
- The Center for Disability Services offers hope, innovation, and achievement to the people they support.
- They provide comprehensive healthcare, residential services, education, adult programming, service coordination, and skilled nursing care to individuals with disabilities.
- The Center also has a commercial printing, inserting, and mailing operation that is supported by a workforce of over 200 individuals with disabilities.
Company Specialties:
- Serving individuals with disabilities
- Healthcare services
- Residential services
- Education and adult programming
Company Website: http://www.cfdsny.org
ASSUMPTION: The Center for Disability Services is a well-established organization with a strong commitment to its mission and the communities it serves.
π Role Analysis
Career Level: This role is at the mid-career level, requiring relevant experience and a bachelor's degree.
Reporting Structure: The Marketing Communications Specialist will report directly to the Director of Marketing and Communications.
Work Arrangement: This is an on-site position, requiring regular attendance at the Albany, NY office.
Growth Opportunities:
- Potential to advance within the marketing and communications department
- Opportunity to gain experience in non-profit marketing and communications
- Possibility to work on a wide range of projects and initiatives
ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic and mission-driven organization.
π Location & Work Environment
Office Type: The Center for Disability Services has a professional office environment with a focus on collaboration and teamwork.
Office Location(s): 314 South Manning Blvd, Albany, NY 12208, US
Geographic Context:
- Albany is the capital of New York State and has a population of approximately 98,000 people.
- The city is known for its rich history, cultural attractions, and educational institutions.
- Albany offers a mix of urban and suburban living with a relatively low cost of living compared to other major cities in the Northeast.
Work Schedule: Full-time (40 hours/week), may require working evenings, early mornings, and weekends as needed
ASSUMPTION: The work environment at the Center for Disability Services is supportive and inclusive, with a focus on empowering individuals with disabilities.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening with the HR department
- In-person or virtual interview with the hiring manager and/or team members
- Background check and reference check
- Job offer and onboarding
Key Assessment Areas:
- Writing and communication skills
- Marketing and digital campaign experience
- Ability to work with diverse populations, including individuals with disabilities
- Organizational skills and attention to detail
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Be prepared to provide examples of your writing and marketing work
- Demonstrate your understanding of and commitment to the Center's mission and values
ATS Keywords: Marketing Communications, Digital Marketing, Advertising Management, Non-Profit Marketing, Writing Skills, Microsoft Office Suite, Visual Design Tools, Website Management, Google Analytics
ASSUMPTION: The application process for this role may take several weeks, depending on the organization's hiring timeline and the number of applicants.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Visual design and content tools (Canva, Adobe Creative Suite)
- Website content management systems (WordPress or similar CMS)
- Email marketing platforms (not specified)
- Analytics tools (Google Analytics)
- Social media management software (not specified)
ASSUMPTION: The Center for Disability Services uses industry-standard tools and technologies to support its marketing and communications efforts.
π Cultural Fit Considerations
Company Values:
- Empowerment: The Center for Disability Services is committed to empowering individuals with disabilities to lead fulfilling and independent lives.
- Innovation: The organization continually seeks new and better ways to provide services and support to the people it serves.
- Collaboration: The Center values teamwork and partnership in all aspects of its operations.
Work Style:
- The Center for Disability Services has a professional and collaborative work environment.
- The organization values employees who are self-motivated, organized, and able to manage multiple projects and deadlines.
- The Center encourages a healthy work-life balance and offers flexible scheduling when possible.
Self-Assessment Questions:
- Do you have experience working with individuals with disabilities, and are you comfortable in this setting?
- Are you able to manage multiple projects and deadlines in a fast-paced environment?
- Do you share the Center's commitment to empowering individuals with disabilities and supporting their independence?
ASSUMPTION: The Center for Disability Services values employees who are mission-driven, collaborative, and committed to the organization's goals and values.
β οΈ Potential Challenges
- Working with tight deadlines and multiple projects simultaneously
- Adapting to the unique needs and preferences of individuals with disabilities
- Balancing the demands of marketing and communications with the organization's mission and values
- Potential emotional demands of working closely with individuals with disabilities and their families
ASSUMPTION: These challenges can be overcome with strong organizational skills, cultural competency, and a commitment to the Center's mission and values.
π Similar Roles Comparison
- Marketing Communications Specialist vs. Marketing Manager: The former role focuses more on tactical execution and content creation, while the latter role is more strategic and overseeing the marketing function as a whole.
- Non-profit Marketing vs. Corporate Marketing: Non-profit marketing often requires a greater emphasis on storytelling, community engagement, and mission-driven communications, while corporate marketing may prioritize brand management, market research, and revenue generation.
- Career Path: Marketing Communications Specialist is often a stepping stone to more senior roles in marketing and communications, such as Marketing Manager, Director of Marketing, or Chief Marketing Officer.
ASSUMPTION: This role offers a unique opportunity to gain experience in non-profit marketing and communications while developing transferable skills for future career growth.
π Sample Projects
- Developing a comprehensive marketing plan to launch a new program or service for individuals with disabilities
- Creating engaging social media content to raise awareness about the Center's mission and services
- Managing an advertising campaign to recruit new employees or volunteers for the organization
ASSUMPTION: These sample projects illustrate the wide range of responsibilities and initiatives that a Marketing Communications Specialist at the Center for Disability Services might undertake.
β Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the marketing and communications department?
- How does the Center support the professional growth and development of its employees?
- What are the most significant challenges facing the organization, and how can this role contribute to addressing them?
- How does the Center engage with and involve the community in its mission and services?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to the organization's success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your writing and marketing work to showcase your abilities
- Be prepared to discuss your commitment to the Center's mission and values
- Follow up with the hiring manager one week after your interview to express your continued interest in the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.