📌 Core Information
🔹 Job Title: Marketing Communications Specialist
🔹 Company: Aramark
🔹 Location: Lewisville, Texas
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: 2025-05-27
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting Aramark's client with product innovation, merchandising, and promotions
- Developing and implementing communication strategies to enhance engagement
- Acting as a liaison between the organization and the community
- Creating and managing communication materials, including newsletters, announcements, and social media content
ASSUMPTION: This role requires a proactive and assertive approach to identify and capture growth opportunities, as well as strong interpersonal skills to effectively communicate with various stakeholders.
📋 Key Responsibilities
✅ Develop and implement communication strategies to enhance engagement with students, parents, and administrators
✅ Act as a liaison between the organization and the community, ensuring transparent and consistent communication
✅ Create and manage communication materials, including newsletters, announcements, and social media content, to keep students, parents, and administrators informed and engaged
✅ Establish channels for feedback from students, parents, and administrators to continually improve communication strategies and address concerns effectively
✅ Collaborate with Aramark and the district to ensure consistent messaging and alignment of communication efforts across the organization
✅ Utilize Microsoft Office Suite (Word, Excel, PowerPoint), Canva, web-based sites, editing, and videography for content creation
✅ Influence without formal authority by creating an informal network to support program pilots, implementation, and collection of best practices and measurement
✅ Manage multiple tasks simultaneously, requiring strong time management and multi-tasking skills
ASSUMPTION: This role may require additional responsibilities or changes without formal notice, as stated in the job description.
🎯 Required Qualifications
Education: Bachelor's degree or equivalent experience in business or marketing
Experience: At least 2 years of experience in product, marketing, or merchandising
Required Skills:
- Proven ability to increase sales and measure the impact/return on investment on implementation of programs
- Demonstrated ability to be proactive and assertive in identifying and capturing growth opportunities, as well as thinking creatively and strategically
- Excellent interpersonal skills, including presentation, public speaking, and client interaction skills
- Ability to efficiently utilize social media and MS Office products to accomplish work tasks
- Valid driver's license and vehicle
Preferred Skills:
- Experience in the education or school nutrition industry
- Fluency in Spanish
ASSUMPTION: While not explicitly stated, having experience in the education or school nutrition industry and fluency in Spanish may be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $45,000 - $55,000 per year (Based on industry standards for a Marketing Communications Specialist with 2-5 years of experience in the Lewisville, TX area)
Benefits:
- Health, dental, and vision insurance
- 401(k) with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on Aramark services
- Tuition reimbursement and professional development opportunities
Working Hours: Full-time, typically Monday through Friday, with some flexibility based on event schedules and school hours
ASSUMPTION: The salary range is an estimate based on industry standards for this role, experience level, and location. Actual salary may vary based on factors such as performance, skills, and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Food service and facilities management, with a focus on education and healthcare
Company Size: 10,001+ employees (Global), with a significant presence in the Lewisville, TX area
Founded: 1936 (as a global company), with a long history of serving educational institutions
Company Description:
- Aramark is a global leader in food, facilities, and uniform services, dedicated to delivering experiences that enrich and nourish lives
- The company serves educational institutions, healthcare providers, sports and entertainment venues, and businesses of all sizes
- Aramark's Student Nutrition division provides food and nutrition services to over 350 school districts in the U.S., offering breakfast and lunch programs, after-school snacks, catering, nutrition education, and retail operations
Company Specialties:
- Patient & Retail Food Services
- Facility Services
- Environmental Services
- Asset Solutions
- Uniforms
Company Website: https://healthcareinsights.aramark.com/healthcareplus
ASSUMPTION: Aramark's focus on education and healthcare makes this role an excellent fit for candidates interested in these industries.
📊 Role Analysis
Career Level: Mid-level marketing professional
Reporting Structure: This role reports directly to the Marketing Manager for the Lewisville ISD account
Work Arrangement: On-site, with the possibility of occasional remote work for specific tasks or events
Growth Opportunities:
- Potential to take on additional responsibilities or projects based on performance and interest
- Opportunities for professional development and training through Aramark's learning and development programs
- Potential career progression into management or specialized marketing roles within the company
ASSUMPTION: This role offers opportunities for growth and development within Aramark's marketing organization.
🌍 Location & Work Environment
Office Type: On-site, with a focus on working within the Lewisville ISD schools and community
Office Location(s): Lewisville, Texas
Geographic Context:
- Lewisville is a suburb of Dallas, Texas, with a population of approximately 100,000 people
- The area offers a mix of urban and suburban living, with easy access to major highways and attractions
- Lewisville ISD serves over 50,000 students across 70 campuses, providing ample opportunities for engagement and impact
Work Schedule: Full-time, typically Monday through Friday, with some flexibility based on event schedules and school hours
ASSUMPTION: The work environment for this role is primarily on-site, with a focus on engaging with the local community and schools.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the marketing team and/or district representatives
- Background check and reference check (if applicable)
- Job offer and onboarding
Key Assessment Areas:
- Communication skills and ability to develop effective communication strategies
- Interpersonal skills and ability to work collaboratively with various stakeholders
- Creativity and strategic thinking in identifying and capturing growth opportunities
- Project management skills and ability to manage multiple tasks simultaneously
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Demonstrate your understanding of the education or school nutrition industry and Aramark's mission and values
- Prepare examples of your communication materials, such as newsletters or social media content, to showcase your skills and experience
ATS Keywords: Marketing Communications Specialist, Product Marketing, Merchandising, Sales Increase, Strategic Thinking, Interpersonal Skills, Public Speaking, Client Interaction, Social Media, Microsoft Office, Project Management, Time Management, Multi-tasking, Content Development, Community Engagement, Feedback Mechanisms, Education, School Nutrition, Healthcare
ASSUMPTION: Applicants should focus on demonstrating their communication skills, strategic thinking, and relevant industry experience in their application materials.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Canva
- Web-based sites and platforms for content creation and management
- Social media platforms (e.g., Facebook, Twitter, Instagram)
ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Rooted in service
- United by purpose
- Strive to do great things for each other, our partners, our communities, and our planet
Work Style:
- Collaborative and team-oriented
- Focused on delivering exceptional customer service and experiences
- Adaptable and responsive to the needs of the community and stakeholders
Self-Assessment Questions:
- How do you align with Aramark's mission and values, and how will you contribute to our purpose?
- How do you approach building and maintaining effective relationships with diverse stakeholders, including students, parents, and administrators?
- How do you balance multiple tasks and priorities, and how do you ensure the quality and timeliness of your work in a fast-paced environment?
ASSUMPTION: Applicants should assess their fit with Aramark's values and work style, as well as their ability to build relationships and manage multiple priorities effectively.
⚠️ Potential Challenges
- Managing multiple tasks and priorities simultaneously, requiring strong time management and organizational skills
- Balancing the needs and expectations of various stakeholders, including Aramark, the district, students, parents, and administrators
- Adapting to the unique culture and dynamics of the Lewisville ISD community
- Potential budget constraints or resource limitations that may impact communication strategies and initiatives
ASSUMPTION: Applicants should be prepared to address these potential challenges and demonstrate their ability to thrive in a dynamic and multifaceted environment.
📈 Similar Roles Comparison
- Unlike other marketing roles, this position focuses specifically on the education and school nutrition industry, requiring a unique understanding of the target audience and their needs
- Aramark's emphasis on community engagement and transparent communication sets this role apart from other marketing communications positions
- Career progression in this role may lead to specialized marketing or management positions within Aramark's education or healthcare divisions
ASSUMPTION: Applicants should consider the unique aspects of this role and how it aligns with their career goals and interests.
📝 Sample Projects
- Developing and implementing a comprehensive communication strategy for a new after-school snack program, including newsletters, social media content, and promotional materials
- Creating and managing a parent advisory council to gather feedback and improve communication strategies for a school district-wide breakfast program
- Collaborating with Aramark and district teams to plan and execute a successful family fun night event, featuring interactive games, activities, and giveaways to promote healthy eating and engagement
ASSUMPTION: These sample projects illustrate the diverse and impactful nature of the Marketing Communications Specialist role within Aramark's Student Nutrition division.
❓ Key Questions to Ask During Interview
- What are the most pressing communication challenges facing the Lewisville ISD schools, and how can this role address them effectively?
- How does this role collaborate with the Aramark and district teams to ensure consistent messaging and alignment of communication efforts across the organization?
- What opportunities exist for professional development and growth within Aramark's marketing organization?
- How does Aramark support and engage with the local community, and what role does this position play in those efforts?
- What are the key performance indicators (KPIs) for this role, and how will success be measured and evaluated?
ASSUMPTION: Applicants should use the interview process to gain a deeper understanding of the role, the organization, and the opportunities for growth and success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role, demonstrating your understanding of the education or school nutrition industry and Aramark's mission and values
- Prepare examples of your communication materials, such as newsletters or social media content, to showcase your skills and experience
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
