S

Marketing Data Specialist

Signify
Full-time
On-site
Madrid, Madrid, Spain
πŸ“ˆ Marketing Analytics

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Data Specialist

πŸ”Ή Company: Signify

πŸ”Ή Location: Madrid, Spain

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 3, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Designing, implementing, and maintaining data collection systems within the Adobe Marketing Cloud stack
  • Monitoring and troubleshooting data collection processes to ensure accuracy and reliability
  • Collaborating closely with stakeholders to ensure seamless data integration and flow
  • Providing training and support to team members on data collection tools and techniques
  • Staying updated with the latest trends and best practices in data collection and marketing technology

ASSUMPTION: This role requires a strong technical background in data collection and marketing technology, as well as excellent stakeholder management and collaboration skills.

πŸ“‹ Key Responsibilities

βœ… Design, implement, and maintain data collection systems within the Adobe Marketing Cloud stack

βœ… Monitor and troubleshoot data collection processes to ensure accuracy and reliability

βœ… Develop and manage data collection scripts, tags, and tracking mechanisms

βœ… Create and keep all the data collection activities documentation up to date

βœ… Collaborate with different stakeholders involved in our digital solutions development to ensure seamless data integration and flow

βœ… Work alongside our Solution Architects to drive our server-side tracking strategy to the next level

βœ… Ensure knowledge of data privacy regulations and compliance to ensure consistency in a digital Consent Management Platform

βœ… Stay updated with the latest trends and best practices in data collection and marketing technology scene

βœ… Provide training and support to team members on data collection tools and techniques

βœ… Ensure a centralized governance, and adoption of the standards defined together with Digital Analytics & Data Collection Solutions Manager are followed across the company to implement and manage data collection solutions.

ASSUMPTION: This role requires a high level of technical proficiency and attention to detail, as well as strong communication and collaboration skills.

🎯 Required Qualifications

Education: Bachelor’s degree in computer science, Information Technology, or a related field

Experience: Proven experience of +5 years as a Digital Data Collection Engineer or similar role

Required Skills:

  • Strong knowledge of data collection methodologies and tools
  • Ability to transform business requirements into suitable technical solutions
  • Expertise in Adobe Marketing Cloud products (Adobe Analytics, Adobe Launch, Adobe Experience Platform, etc.) or others. Certification is a plus.
  • Proficiency in scripting languages (JavaScript, SQL, Python, etc.).
  • Excellent problem-solving skills and attention to detail.
  • Strong stakeholder management and collaboration skills.
  • Good communication skills and ability to manage multiple projects.

Preferred Skills:

  • Experience with data privacy regulations and compliance
  • Knowledge of server-side tracking strategies
  • Familiarity with data collection documentation best practices

ASSUMPTION: This role requires a strong technical background in data collection and marketing technology, as well as excellent stakeholder management and collaboration skills.

πŸ’° Compensation & Benefits

Salary Range: €45,000 - €60,000 per year (AI-estimated, based on market research and experience level)

Benefits:

  • Health insurance
  • Retirement savings plan
  • Employee discounts on Signify products
  • Training and development opportunities

Working Hours: Full-time, 40 hours per week

ASSUMPTION: The salary range is estimated based on market research and the experience level required for this role. Actual compensation may vary based on individual qualifications and company policy.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Appliances, Electrical, and Electronics Manufacturing

Company Size: 5,001-10,000 employees

Founded: 1891 (as Cooper Industries, now part of Signify)

Company Description:

  • Signify is the world leader in lighting, with a mission to unlock the extraordinary potential of light for brighter lives and a better world.
  • The company offers a wide range of lighting products, including indoor and outdoor lighting, lighting controls, and smart lighting systems.
  • Signify is committed to sustainability and innovation, with a focus on connected lighting and the Internet of Things.

Company Specialties:

  • LED lighting
  • Connected lighting and IoT
  • Lighting controls and smart lighting systems
  • Data analytics and AI

Company Website: www.cooperlighting.com

ASSUMPTION: Signify is a large, multinational company with a strong focus on innovation and sustainability. This role is part of the company's digital experience and platforms team, which is responsible for developing and implementing global omnichannel and personalization strategies.

πŸ“Š Role Analysis

Career Level: Mid-level to senior

Reporting Structure: This role reports to the Digital Experience and Platforms Team Manager

Work Arrangement: On-site, with potential for remote work in the future

Growth Opportunities:

  • Potential to take on more responsibilities and advance within the team or the company
  • Opportunities to learn and develop new skills through training and mentoring programs
  • Chance to work on high-impact projects that have a global reach

ASSUMPTION: This role offers opportunities for growth and development within a large, multinational company with a strong focus on innovation and sustainability.

🌍 Location & Work Environment

Office Type: Corporate office

Office Location(s): Madrid, Spain

Geographic Context:

  • Madrid is the capital and largest city of Spain, with a population of over 3 million people
  • The city is known for its vibrant culture, rich history, and diverse neighborhoods
  • Madrid offers a high quality of life, with a wide range of cultural, recreational, and educational opportunities

Work Schedule: Full-time, 40 hours per week, with potential for flexible hours or remote work in the future

ASSUMPTION: This role is based in Madrid, Spain, and offers a dynamic and multicultural work environment within a large, multinational company.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screening
  • On-site or virtual interview with the hiring manager and team members
  • Final interview with the director of the team

Key Assessment Areas:

  • Technical skills and knowledge of data collection methodologies and tools
  • Problem-solving skills and attention to detail
  • Stakeholder management and collaboration skills
  • Communication skills and ability to manage multiple projects

Application Tips:

  • Highlight your relevant experience and skills in data collection and marketing technology
  • Include specific examples of your problem-solving skills and attention to detail
  • Demonstrate your ability to collaborate and manage multiple projects
  • Show your enthusiasm for learning and staying updated with the latest trends and best practices

ATS Keywords: Data collection, Adobe Marketing Cloud, JavaScript, SQL, Python, problem-solving, stakeholder management, collaboration, communication, data privacy, digital analytics, technical solutions, scripting, attention to detail, training, documentation

ASSUMPTION: The application process for this role is likely to be competitive, with a focus on technical skills and experience in data collection and marketing technology. Applicants should highlight their relevant experience and skills, as well as their ability to collaborate and manage multiple projects.

πŸ› οΈ Tools & Technologies

  • Adobe Marketing Cloud (Adobe Analytics, Adobe Launch, Adobe Experience Platform)
  • Scripting languages (JavaScript, SQL, Python)
  • Data collection tools and methodologies
  • Data privacy and compliance tools

ASSUMPTION: This role requires proficiency in Adobe Marketing Cloud products and scripting languages, as well as knowledge of data collection tools and methodologies.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centricity
  • Innovation
  • Sustainability
  • Integrity
  • Accountability

Work Style:

  • Collaborative and team-oriented
  • Results-driven and focused on continuous improvement
  • Adaptable and open to change
  • Innovative and creative

Self-Assessment Questions:

  • Do you have a strong technical background in data collection and marketing technology?
  • Are you an excellent communicator and collaborator, with the ability to manage multiple projects?
  • Are you passionate about staying updated with the latest trends and best practices in data collection and marketing technology?
  • Do you align with Signify's company values and work style?

ASSUMPTION: Signify values employees who are technically proficient, collaborative, and results-driven, with a passion for innovation and continuous learning.

⚠️ Potential Challenges

  • Working with a large, global team may require navigating different time zones and cultures
  • Keeping up with the latest trends and best practices in data collection and marketing technology may require continuous learning and adaptation
  • The role may require working on multiple projects simultaneously, with tight deadlines
  • The role may require occasional travel to other Signify offices or client sites

ASSUMPTION: This role may present challenges related to working with a global team, keeping up with the latest trends and best practices, and managing multiple projects with tight deadlines.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Digital Data Collection Engineer or Marketing Data Analyst role, but with a stronger focus on data collection and stakeholder management
  • Compared to other roles in the marketing technology field, this role requires a higher level of technical proficiency and attention to detail
  • Career progression may involve moving into a more senior role within the digital experience and platforms team, or transitioning into a related field such as data analytics or data science

ASSUMPTION: This role is similar to other data collection and marketing technology roles, but with a stronger focus on stakeholder management and collaboration. Career progression may involve moving into a more senior role or transitioning into a related field.

πŸ“ Sample Projects

  • Designing and implementing a new data collection system within the Adobe Marketing Cloud stack for a global brand
  • Monitoring and troubleshooting data collection processes for a large-scale e-commerce platform
  • Developing and managing data collection scripts, tags, and tracking mechanisms for a mobile app

ASSUMPTION: These sample projects are representative of the types of tasks and responsibilities that may be required in this role, but the specific projects may vary depending on the company and its needs.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and how this role fits into it?
  • What are the biggest challenges facing the digital experience and platforms team currently, and how can this role help address them?
  • How does Signify support the professional development and growth of its employees?
  • What are the most important priorities for this role in the first 30, 60, and 90 days?
  • How does Signify ensure data privacy and compliance in its data collection processes?

ASSUMPTION: These questions are designed to help applicants better understand the role, the team, and the company, as well as to demonstrate their interest and engagement.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight your relevant experience and skills in data collection and marketing technology
  • Write a cover letter that demonstrates your enthusiasm for the role and your alignment with Signify's company values
  • Prepare examples of your work that showcase your problem-solving skills and attention to detail
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.