📌 Core Information
🔹 Job Title: Marketing Executive - Porsche
🔹 Company: Sime Darby
🔹 Location: Australia | SDMGA | Shared Services - Sydney
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: 2025-07-14
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing marketing activities for Porsche Centre Parramatta
- Developing localised marketing plans to generate brand awareness
- Collaborating with stakeholders to ensure marketing adherence to brand guidelines
- Coordinating social media activity and managing customer contact plans
ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution, with a focus on driving brand awareness and customer engagement.
📋 Key Responsibilities
✅ Oversee the success of all retail, launch, corporate, events/sponsorship, and promotional activity
✅ Identify and recommend effective marketing strategies and initiatives
✅ Deliver marketing activities within allocated budgets and timeframes
✅ Manage marketing adherence to brand CI guidelines and requirements
✅ Coordinate and manage all social media activity for the brands
✅ Work with the General Manager - Marketing to develop and manage the customer contact plan and schedule
ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and stakeholder management, with a focus on driving brand awareness and customer engagement.
🎯 Required Qualifications
Education: A recognised tertiary qualification in marketing/business management or similar
Experience: 3 - 5 Years' experience in a Marketing position from within a retail and event management environment (luxury brand experience preferred)
Required Skills:
- Strategic capability
- Strong negotiation skills
- Ability to build relationships with key stakeholders
Preferred Skills:
- Experience with Porsche or other luxury automotive brands
- Fluency in additional languages
ASSUMPTION: Candidates with experience in luxury brand marketing and additional language skills may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: Industry standards for marketing executives with 2-5 years of experience in Australia range from AU$70,000 to AU$90,000 per year. This role is expected to fall within this range.
Benefits:
- Professional development opportunities
- Employee benefits account with access to discounts on groceries, fuel, and more!
- Safe, friendly, diverse, and supportive team environment
Working Hours: Due to the nature of dealership event activities, work outside normal office hours is occasionally required, including on weekends and evenings.
ASSUMPTION: The salary range provided is an estimate based on industry standards for the role and location. Actual compensation may vary based on factors such as experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Automotive, specifically luxury vehicles
Company Size: 11-50 employees (Australian operations)
Founded: 1910 (globally), with Australian operations established in the 1950s
Company Description:
- Sime Darby is a global automotive retailer and distributor, representing brands such as Porsche, BMW, and MINI
- The company operates in 17 countries across Asia, Oceania, and Europe
- Sime Darby is committed to delivering exceptional customer experiences and upholding the high standards of the brands it represents
Company Specialties:
- Luxury automotive retail and distribution
- Aftersales services and customer care
- Fleet management and corporate sales
Company Website: www.simedarby.com
ASSUMPTION: Sime Darby's global presence and reputation for excellence in the automotive industry make it an attractive employer for marketing professionals seeking international career opportunities.
📊 Role Analysis
Career Level: Mid-level marketing professional
Reporting Structure: This role reports directly to the General Manager - Marketing
Work Arrangement: On-site, with occasional work outside normal office hours
Growth Opportunities:
- Progression to senior marketing roles within Sime Darby's Australian operations
- International career opportunities within Sime Darby's global network
- Broadening of skills and experience through exposure to various marketing channels and campaigns
ASSUMPTION: This role offers opportunities for professional growth and development within a global organisation, with potential for international career advancement.
🌍 Location & Work Environment
Office Type: Modern, state-of-the-art showroom and facilities
Office Location(s): Porsche Centre Parramatta, Western Sydney
Geographic Context:
- Parramatta is a thriving commercial and residential hub in Western Sydney
- The dealership is located in a prominent position, with high foot traffic and visibility
- The area offers a mix of urban and suburban living, with easy access to public transportation and major highways
Work Schedule: Monday to Friday, with occasional work on weekends and evenings as required
ASSUMPTION: The dealership's prominent location and modern facilities provide an ideal environment for driving brand awareness and customer engagement.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or video interview with the General Manager - Marketing
- Final interview with the Dealership Principal
Key Assessment Areas:
- Marketing strategy and planning
- Brand awareness and management
- Stakeholder communication and collaboration
- Adaptability and problem-solving skills
Application Tips:
- Highlight relevant marketing experience, with a focus on luxury brand campaigns and event management
- Tailor your resume and cover letter to demonstrate your understanding of the role and the Porsche brand
- Prepare examples of successful marketing campaigns you've managed, focusing on outcomes and results
ATS Keywords: Marketing, Event Management, Brand Awareness, Social Media Management, Stakeholder Relationship, Strategic Capability, Negotiation Skills, Porsche, Luxury Brand, Retail, Launch, Corporate, Events, Sponsorship, Promotional Activity
ASSUMPTION: Applicants should tailor their application materials to demonstrate their understanding of the role and the Porsche brand, with a focus on relevant marketing experience and achievements.
🛠️ Tools & Technologies
- Social media management platforms (e.g., Hootsuite, Buffer)
- Customer relationship management software (e.g., Salesforce, Microsoft Dynamics)
- Marketing automation tools (e.g., Marketo, HubSpot)
- Microsoft Office Suite (Word, Excel, PowerPoint)
ASSUMPTION: Familiarity with industry-standard marketing tools and platforms is expected for this role.
👔 Cultural Fit Considerations
Company Values:
- Customer-centricity
- Integrity
- Excellence
- Respect
- Teamwork
Work Style:
- Collaborative and team-oriented
- Adaptable and responsive to changing priorities
- Results-driven and focused on delivering exceptional customer experiences
Self-Assessment Questions:
- How do you ensure that your marketing strategies align with the company's values and brand guidelines?
- Can you provide an example of a time when you had to adapt to a sudden change in priorities or plans?
- How do you measure the success of your marketing campaigns, and how do you use that data to inform future strategies?
ASSUMPTION: Applicants should demonstrate a strong understanding of the Porsche brand and Sime Darby's company values, as well as a willingness to adapt and collaborate in a dynamic work environment.
⚠️ Potential Challenges
- Occasional work outside normal office hours, including weekends and evenings
- Managing multiple marketing channels and campaigns simultaneously
- Adapting to changes in brand guidelines or marketing strategies
- Balancing the needs and expectations of various stakeholders, including the dealership, Porsche Australia, and Porsche AG
ASSUMPTION: Applicants should be prepared to work flexible hours and adapt to changing priorities in a fast-paced, dynamic work environment.
📈 Similar Roles Comparison
- This role is similar to other marketing executive positions within the automotive industry, but with a focus on luxury brands and high-end vehicles
- Compared to other marketing roles, this position offers exposure to a premium brand and the opportunity to work on high-profile campaigns and events
- Career progression in this role could lead to senior marketing positions within Sime Darby's global network or other luxury automotive brands
ASSUMPTION: Applicants should research similar marketing roles within the automotive industry to better understand the unique aspects of this position and the opportunities it offers.
📝 Sample Projects
- Planning and executing a launch event for a new Porsche model
- Developing and implementing a social media campaign to increase brand awareness and engagement
- Managing a customer referral program to drive repeat business and customer loyalty
ASSUMPTION: Applicants should be prepared to discuss their experience with similar projects and provide examples of their successful execution.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role fit into the overall marketing strategy for Porsche Australia?
- What opportunities are there for professional development and growth within the company?
- How does the dealership collaborate with Porsche Australia and Porsche AG on marketing initiatives?
- What is the team structure like, and how does this role interact with other departments within the dealership?
ASSUMPTION: Applicants should ask thoughtful questions that demonstrate their interest in the role and their understanding of the company and its operations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare examples of successful marketing campaigns you've managed, focusing on outcomes and results
- Follow up with a polite email one week after submitting your application to confirm receipt and reiterate your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
