Marketing Insights Manager

📌 Core Information

🔹 Job Title: Marketing Insights Manager

🔹 Company: Visa

🔹 Location: London, City of, United Kingdom

🔹 Job Type: On-site

🔹 Category: 📊 Marketing Analytics & Insights

🔹 Date Posted: Wed Apr 02 2025

🔹 Experience Level: 5-10 Years

🔹 Remote Status: Hybrid

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Engage with Visa's client advisory sectors, focusing on UK, Ireland, Nordics, and Baltics as an insights expert.
• Develop collaborative relationships with EU Insights and Analytics teams and leverage global insights community.
• Work closely with client-facing colleagues to deliver value-added insights and thought leadership.
• Manage preferred research vendors and support data-driven client campaigns with the data science team.

ASSUMPTION: This role assumes high-level strategic engagement with clients and internal teams, highlighting the need for a consultative approach and deep industry knowledge.

📋 Key Responsibilities

✅ Provide expertise in market and customer research to align business questions with research objectives.

✅ Manage and evaluate research proposals to ensure high-quality client outputs.

✅ Drive client engagement by integrating thought leadership and strategic recommendations.

✅ Identify and manage the best vendors for projects to achieve cost-effectiveness and quality.

✅ Maintain an active pipeline of insights projects to meet regional revenue targets through consultative sales.

✅ Collaborate cross-functionally with advisory teams to ensure cohesive client strategies.

✅ Utilize Visa’s transactional data to support measurement initiatives for client campaigns.

✅ Liaise with broader Visa insights teams for collective expertise in client engagements.

ASSUMPTION: Responsibilities are assumed to require significant strategic leadership and the ability to manage complex projects across multiple regions and sectors.

🎯 Required Qualifications

Education: Relevant graduate degree preferred

Experience: Significant experience in a similar client or agency-side role, preferably with consulting experience in financial services or payments industry

Required Skills:

• Strong commercial acumen
• Pro-active relationship builder
• Proficient in qualitative and quantitative research techniques

Preferred Skills:

• Consulting experience in financial services
• Effective data storytelling

ASSUMPTION: Candidates should possess strong problem-solving skills and industry knowledge to drive high-impact client solutions.

💰 Compensation & Benefits

Salary Range: Not specified

Benefits:

• Comprehensive health, dental, and vision insurance
• Retirement savings programs
• Career development opportunities

Working Hours: 40 hours per week with hybrid working flexibility

ASSUMPTION: The compensation package is likely to align with industry standards for a senior management role in a leading payments company.

📌 Applicant Insights

🔍 Company Context

Industry: IT Services and IT Consulting focused on global payments technology

Company Size: 10,001+ employees, indicating a large, well-established corporate environment

Founded: Not specified

Company Description:

• Leading provider of digital payments processing a massive volume of transactions globally
• Works with a wide range of stakeholders including consumers, governments, and financial institutions
• Committed to securing and innovating global payment solutions

Company Specialties:

• Global payments technology company
• Consulting and analytics services within payments
• Consumer and business transaction facilitation

Company Website: https://corporate.visa.com/en/careers.html

ASSUMPTION: The company is expected to provide extensive resources and support for career growth and client engagement, given its size and industry leadership.

📊 Role Analysis

Career Level: Senior management with strategic influence

Reporting Structure: Reports to the Client Insights Lead, Visa Europe

Work Arrangement: Hybrid, combining on-site presence with remote flexibility

Growth Opportunities:

• Cross-regional collaboration and leadership roles
• Access to Visa’s global insights community for personal development
• Potential pathway to executive roles within the company

ASSUMPTION: Opportunities for growth are abundant within the organization, especially for individuals showing leadership and strategic acumen.

🌍 Location & Work Environment

Office Type: Modern corporate office in a central urban location

Office Location(s): London, City of, United Kingdom

Geographic Context:

• Hub for financial services and technology
• Rich cultural and professional environment
• Access to European markets and business networks

Work Schedule: Standard business hours with potential flexibility for remote work

ASSUMPTION: The centralized London office location supports dynamic interactions with regional and global teams.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Initial phone or video interview with HR
• Technical interview assessing industry knowledge

Key Assessment Areas:

• Commercial acumen and strategic insight
• Relationship-building capacity
• Technical expertise in research methods

Application Tips:

• Highlight experience in financial services and research methods
• Showcase strategic thinking and problem-solving skills
• Discuss past experience with impactful client engagement

ATS Keywords: Market Research, Customer Research, Consulting, Financial Services, Sales Aptitude

ASSUMPTION: The selection process is expected to be rigorous, requiring both technical proficiency and cultural fit alignment.

🛠️ Tools & Technologies

• Visa transactional database tools
• Standard research methodologies (qualitative and quantitative)
• MS Office applications: Excel and PowerPoint

ASSUMPTION: Familiarity with financial technology tools and advanced data analytics techniques will be advantageous for applicants.

👔 Cultural Fit Considerations

Company Values:

• Innovation in payments technology
• Commitment to security and reliability
• Focus on inclusivity and global impact

Work Style:

• Collaborative and team-oriented environment
• Fast-paced with emphasis on results and impact
• Client-focused with adaptability

Self-Assessment Questions:

• How do you integrate insights into strategic recommendations?
• What is your experience with financial data analytics?
• How do you handle cross-functional collaboration?

ASSUMPTION: The company culture emphasizes team collaboration while valuing individual expertise and innovation.

⚠️ Potential Challenges

• Navigating complex, multi-regional projects
• Balancing innovation with rigorous security standards
• Adapting quickly to evolving industry trends
• Ensuring alignment across diverse stakeholder groups

ASSUMPTION: Candidates may encounter challenges typical of large organizations with a wide geographic and market scope.

📈 Similar Roles Comparison

• Roles at large fintech companies with similar scope and complexity
• Consulting positions with a focus on insights and analytics in finance
• Analytics management roles in multinational organizations

ASSUMPTION: Similar roles tend to offer opportunities for strategic influence and client-facing responsibilities.

📝 Sample Projects

• Consumer behavior analysis for emerging markets
• Development of client engagement strategies
• Insights-driven product innovation initiatives

ASSUMPTION: Sample projects likely center around innovative solutions and strategic client insights delivery.

❓ Key Questions to Ask During Interview

• How does Visa ensure the security of client data during analytics processes?
• What recent projects have significantly impacted Visa's strategy?
• How does this role interact across Visa's global teams?
• What are Visa's key priorities for its insights and analytics team?
• What support is provided for professional growth and learning?

ASSUMPTION: Questions should aim to gauge Visa's strategic direction and team dynamics, as well as professional development opportunities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Ensure your resume is tailored to highlight relevant skills and experience
• Prepare for a multi-round interview process including technical and cultural fit assessments
• Research Visa's recent initiatives and insights contributions to discuss during interviews
• Reach out to professional networks for insights on the company culture and role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.