π Core Information
πΉ Job Title: Marketing Intern
πΉ Company: CertaPro Painters of Pittsburgh - South Hills, PA
πΉ Location: Upper St. Clair, PA
πΉ Job Type: Part-Time, Intern
πΉ Date Posted: June 30, 2025
πΉ Experience Level: Entry Level (0-2 years)
πΉ Remote Status: Hybrid (Remote/On-site)
π Job Overview
Key aspects of this role include:
- Hands-on experience in content creation, digital marketing, and lead generation tactics
- Utilizing social media and marketing skills to drive brand awareness and maximize local marketing opportunities
- Working in a hybrid remote/office environment
- Gaining experience in a fast-paced, growing industry
ASSUMPTION: This role is ideal for students or recent graduates looking to gain practical experience in marketing and digital media.
π Key Responsibilities
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Assist in content creation and scheduling across various social media platforms (Facebook, Instagram, LinkedIn, TikTok)
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Monitor social media channels and support engagement strategies
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Execute, monitor, and report on Facebook ads
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Take jobsite before, during, and after photos for content creation such as social posts and case studies
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Self-generate leads by utilizing assertive marketing strategies such as door hangers, yard signs, and local events
ASSUMPTION: The role requires strong communication, creativity, and time management skills to juggle multiple tasks and meet deadlines.
π― Required Qualifications
Education: Pursuing or recently completed a degree in Marketing, Communications, or a related field
Experience: No formal experience required, but relevant coursework or internships are a plus
Required Skills:
- Strong social media copywriting skills
- Strong social media image and video-taking skills
- Self-editing skills and impeccable writing skills
- Strong sense of design
- Working knowledge of Canva, Adobeβs Creative Suite, or other suitable design tools
Preferred Skills:
- Experience with Facebook Ads Manager
- Knowledge of local marketing strategies
- Familiarity with the painting industry
ASSUMPTION: While not required, having some experience or coursework in digital marketing or social media management can be beneficial for this role.
π° Compensation & Benefits
Salary Range: $15.00 - $18.00 per hour
Benefits:
- Flexible schedule
- Free food and snacks
- Free uniforms
- Opportunity for advancement
Working Hours: 40 hours per week, with flexible work from home options available
ASSUMPTION: The salary range is based on industry standards for entry-level marketing roles in the Pittsburgh area.
π Applicant Insights
π Company Context
Industry: Home services and painting industry
Company Size: Small to medium-sized, with a focus on local markets
Founded: 1992, with over 350 locations across the United States and Canada
Company Description:
- CertaPro Painters is a leading professional painting company, offering a wide range of services for both residential and commercial properties
- Known for its commitment to quality, customer service, and expert craftsmanship
- Emphasizes core values such as delivering what you promise, respecting the individual, having pride in what you do, practicing continuous improvement, and embracing possibilities
Company Specialties:
- Residential painting
- Commercial painting
- Color consultation
- Wallpaper removal
- Power washing
Company Website: certapro.com
ASSUMPTION: CertaPro Painters is a well-established company with a strong reputation in the home services industry, offering opportunities for growth and development.
π Role Analysis
Career Level: Entry-level, with opportunities for advancement based on performance and skill development
Reporting Structure: The Marketing Intern will report directly to the Marketing Manager
Work Arrangement: Hybrid, with a combination of remote work and on-site office hours
Growth Opportunities:
- Gain practical experience in digital marketing and content creation
- Develop skills in social media management, advertising, and lead generation
- Potential for full-time employment or advancement within the marketing department
ASSUMPTION: This role offers a unique opportunity to gain hands-on experience in marketing while working for a well-established company in the home services industry.
π Location & Work Environment
Office Type: Hybrid (Remote/On-site)
Office Location(s): Upper St. Clair, PA
Geographic Context:
- Upper St. Clair is a suburb of Pittsburgh, located in Allegheny County, Pennsylvania
- The area offers a mix of urban and suburban living, with easy access to outdoor recreation, cultural attractions, and entertainment options
- Pittsburgh is known for its vibrant arts scene, world-class museums, and professional sports teams
Work Schedule: Flexible, with a focus on meeting project deadlines and maintaining open lines of communication with the marketing team
ASSUMPTION: The hybrid work arrangement allows for a balance between remote work and in-person collaboration, fostering a flexible and dynamic work environment.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the Marketing Manager
- In-person or virtual interview with the Marketing Manager and other team members
- Background check and reference check (if applicable)
- Job offer and onboarding
Key Assessment Areas:
- Communication skills and ability to work effectively in a team
- Creativity and problem-solving skills
- Technical skills in social media management, content creation, and design
- Understanding of marketing principles and strategies
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Showcase your portfolio or examples of your work, if applicable
- Prepare questions to ask the interviewer about the company, team, or role
ATS Keywords: Social media, content creation, digital marketing, lead generation, marketing intern, hybrid, remote, on-site, entry-level
ASSUMPTION: The application process may vary depending on the specific needs of the hiring manager or the company's current hiring practices.
π οΈ Tools & Technologies
- Social media platforms: Facebook, Instagram, LinkedIn, TikTok
- Design tools: Canva, Adobeβs Creative Suite
- Advertising platform: Facebook Ads Manager
ASSUMPTION: Familiarity with these tools and platforms is preferred but not required, as training will be provided.
π Cultural Fit Considerations
Company Values:
- Deliver What You Promise
- Respect the Individual
- Have Pride in What You Do
- Practice Continuous Improvement
- Embrace Possibilities
Work Style:
- Collaborative and team-oriented
- Adaptable and responsive to change
- Results-driven and focused on meeting goals
Self-Assessment Questions:
- Do you share CertaPro Painters' core values and commitment to quality?
- Are you comfortable working in a hybrid remote/office environment?
- Do you have a strong work ethic and a desire to learn and grow in a fast-paced industry?
ASSUMPTION: Applicants who align with CertaPro Painters' core values and work style will be a strong fit for this role.
β οΈ Potential Challenges
- Managing multiple tasks and deadlines in a fast-paced environment
- Adapting to a hybrid work arrangement and maintaining open lines of communication with the team
- Generating leads and driving brand awareness in a competitive market
- Developing a strong understanding of the painting industry and its unique marketing challenges
ASSUMPTION: These challenges can be overcome with strong communication, time management, and problem-solving skills, as well as a willingness to learn and adapt.
π Similar Roles Comparison
- This role differs from other marketing internships in that it offers hands-on experience in a specific industry (home services and painting)
- Applicants should be prepared to learn about the painting industry and its unique marketing challenges
- Career paths may include advancement within the marketing department or transitioning to other roles within the company
ASSUMPTION: This role offers a unique opportunity to gain industry-specific experience and develop a strong foundation in marketing and digital media.
π Sample Projects
- Creating and scheduling social media content for a month-long campaign
- Executing a Facebook ad campaign to generate leads for a specific service
- Developing a local marketing strategy to increase brand awareness in a targeted geographic area
ASSUMPTION: These projects are designed to provide practical experience and help applicants develop their skills in marketing and digital media.
β Key Questions to Ask During Interview
- What are the most important priorities for this role in the first 30 days?
- How does this role fit into the overall marketing strategy for the company?
- What opportunities are there for growth and development within the marketing department?
- How does the company support work-life balance for its employees?
- What are the most challenging aspects of this role, and how can I best prepare for them?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and commitment to success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare questions to ask the interviewer about the company, team, or role
- Follow up with the hiring manager within one week of submitting your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.