C
Full-time
On-site
Upper St. Clair, Pennsylvania, United States

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Intern

πŸ”Ή Company: CertaPro Painters of Pittsburgh - South Hills, PA

πŸ”Ή Location: Upper St. Clair, PA

πŸ”Ή Job Type: Part-Time, Intern

πŸ”Ή Date Posted: June 30, 2025

πŸ”Ή Experience Level: Entry Level (0-2 years)

πŸ”Ή Remote Status: Hybrid (Remote/On-site)

πŸš€ Job Overview

Key aspects of this role include:

  • Hands-on experience in content creation, digital marketing, and lead generation tactics
  • Utilizing social media and marketing skills to drive brand awareness and maximize local marketing opportunities
  • Working in a hybrid remote/office environment
  • Gaining experience in a fast-paced, growing industry

ASSUMPTION: This role is ideal for students or recent graduates looking to gain practical experience in marketing and digital media.

πŸ“‹ Key Responsibilities

βœ… Assist in content creation and scheduling across various social media platforms (Facebook, Instagram, LinkedIn, TikTok)

βœ… Monitor social media channels and support engagement strategies

βœ… Execute, monitor, and report on Facebook ads

βœ… Take jobsite before, during, and after photos for content creation such as social posts and case studies

βœ… Self-generate leads by utilizing assertive marketing strategies such as door hangers, yard signs, and local events

ASSUMPTION: The role requires strong communication, creativity, and time management skills to juggle multiple tasks and meet deadlines.

🎯 Required Qualifications

Education: Pursuing or recently completed a degree in Marketing, Communications, or a related field

Experience: No formal experience required, but relevant coursework or internships are a plus

Required Skills:

  • Strong social media copywriting skills
  • Strong social media image and video-taking skills
  • Self-editing skills and impeccable writing skills
  • Strong sense of design
  • Working knowledge of Canva, Adobe’s Creative Suite, or other suitable design tools

Preferred Skills:

  • Experience with Facebook Ads Manager
  • Knowledge of local marketing strategies
  • Familiarity with the painting industry

ASSUMPTION: While not required, having some experience or coursework in digital marketing or social media management can be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: $15.00 - $18.00 per hour

Benefits:

  • Flexible schedule
  • Free food and snacks
  • Free uniforms
  • Opportunity for advancement

Working Hours: 40 hours per week, with flexible work from home options available

ASSUMPTION: The salary range is based on industry standards for entry-level marketing roles in the Pittsburgh area.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Home services and painting industry

Company Size: Small to medium-sized, with a focus on local markets

Founded: 1992, with over 350 locations across the United States and Canada

Company Description:

  • CertaPro Painters is a leading professional painting company, offering a wide range of services for both residential and commercial properties
  • Known for its commitment to quality, customer service, and expert craftsmanship
  • Emphasizes core values such as delivering what you promise, respecting the individual, having pride in what you do, practicing continuous improvement, and embracing possibilities

Company Specialties:

  • Residential painting
  • Commercial painting
  • Color consultation
  • Wallpaper removal
  • Power washing

Company Website: certapro.com

ASSUMPTION: CertaPro Painters is a well-established company with a strong reputation in the home services industry, offering opportunities for growth and development.

πŸ“Š Role Analysis

Career Level: Entry-level, with opportunities for advancement based on performance and skill development

Reporting Structure: The Marketing Intern will report directly to the Marketing Manager

Work Arrangement: Hybrid, with a combination of remote work and on-site office hours

Growth Opportunities:

  • Gain practical experience in digital marketing and content creation
  • Develop skills in social media management, advertising, and lead generation
  • Potential for full-time employment or advancement within the marketing department

ASSUMPTION: This role offers a unique opportunity to gain hands-on experience in marketing while working for a well-established company in the home services industry.

🌍 Location & Work Environment

Office Type: Hybrid (Remote/On-site)

Office Location(s): Upper St. Clair, PA

Geographic Context:

  • Upper St. Clair is a suburb of Pittsburgh, located in Allegheny County, Pennsylvania
  • The area offers a mix of urban and suburban living, with easy access to outdoor recreation, cultural attractions, and entertainment options
  • Pittsburgh is known for its vibrant arts scene, world-class museums, and professional sports teams

Work Schedule: Flexible, with a focus on meeting project deadlines and maintaining open lines of communication with the marketing team

ASSUMPTION: The hybrid work arrangement allows for a balance between remote work and in-person collaboration, fostering a flexible and dynamic work environment.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the Marketing Manager
  • In-person or virtual interview with the Marketing Manager and other team members
  • Background check and reference check (if applicable)
  • Job offer and onboarding

Key Assessment Areas:

  • Communication skills and ability to work effectively in a team
  • Creativity and problem-solving skills
  • Technical skills in social media management, content creation, and design
  • Understanding of marketing principles and strategies

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Showcase your portfolio or examples of your work, if applicable
  • Prepare questions to ask the interviewer about the company, team, or role

ATS Keywords: Social media, content creation, digital marketing, lead generation, marketing intern, hybrid, remote, on-site, entry-level

ASSUMPTION: The application process may vary depending on the specific needs of the hiring manager or the company's current hiring practices.

πŸ› οΈ Tools & Technologies

  • Social media platforms: Facebook, Instagram, LinkedIn, TikTok
  • Design tools: Canva, Adobe’s Creative Suite
  • Advertising platform: Facebook Ads Manager

ASSUMPTION: Familiarity with these tools and platforms is preferred but not required, as training will be provided.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Deliver What You Promise
  • Respect the Individual
  • Have Pride in What You Do
  • Practice Continuous Improvement
  • Embrace Possibilities

Work Style:

  • Collaborative and team-oriented
  • Adaptable and responsive to change
  • Results-driven and focused on meeting goals

Self-Assessment Questions:

  • Do you share CertaPro Painters' core values and commitment to quality?
  • Are you comfortable working in a hybrid remote/office environment?
  • Do you have a strong work ethic and a desire to learn and grow in a fast-paced industry?

ASSUMPTION: Applicants who align with CertaPro Painters' core values and work style will be a strong fit for this role.

⚠️ Potential Challenges

  • Managing multiple tasks and deadlines in a fast-paced environment
  • Adapting to a hybrid work arrangement and maintaining open lines of communication with the team
  • Generating leads and driving brand awareness in a competitive market
  • Developing a strong understanding of the painting industry and its unique marketing challenges

ASSUMPTION: These challenges can be overcome with strong communication, time management, and problem-solving skills, as well as a willingness to learn and adapt.

πŸ“ˆ Similar Roles Comparison

  • This role differs from other marketing internships in that it offers hands-on experience in a specific industry (home services and painting)
  • Applicants should be prepared to learn about the painting industry and its unique marketing challenges
  • Career paths may include advancement within the marketing department or transitioning to other roles within the company

ASSUMPTION: This role offers a unique opportunity to gain industry-specific experience and develop a strong foundation in marketing and digital media.

πŸ“ Sample Projects

  • Creating and scheduling social media content for a month-long campaign
  • Executing a Facebook ad campaign to generate leads for a specific service
  • Developing a local marketing strategy to increase brand awareness in a targeted geographic area

ASSUMPTION: These projects are designed to provide practical experience and help applicants develop their skills in marketing and digital media.

❓ Key Questions to Ask During Interview

  • What are the most important priorities for this role in the first 30 days?
  • How does this role fit into the overall marketing strategy for the company?
  • What opportunities are there for growth and development within the marketing department?
  • How does the company support work-life balance for its employees?
  • What are the most challenging aspects of this role, and how can I best prepare for them?

ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and commitment to success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
  • Prepare questions to ask the interviewer about the company, team, or role
  • Follow up with the hiring manager within one week of submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.