📌 Core Information
🔹 Job Title: Marketing Intern
🔹 Company: Shakepay
🔹 Location: Toronto, Ontario, Canada
🔹 Job Type: Internship
🔹 Category: Marketing
🔹 Date Posted: May 27, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: Remote-friendly (Toronto/Montreal)
🚀 Job Overview
Key aspects of this role include:
- Supporting the marketing team across campaigns, content, social media, and events
- Gaining hands-on experience in various marketing functions
- Working in a fast-paced, collaborative environment
- Contributing to the growth of a mission-driven fintech company
ASSUMPTION: This role is ideal for students or recent graduates looking to gain practical marketing experience in a dynamic and growing industry.
📋 Key Responsibilities
✅ Assist with the Merch Program, bringing Shakepay's clothing, merchandise, and customer perks to life
✅ Draft copy, edit assets, and contribute to marketing materials for content creation
✅ Help with campaign execution and day-to-day coordination
✅ Brainstorm, schedule, and track posts for social media to connect with Shakepay's audience
✅ Support planning, logistics, and on-the-ground execution for events
ASSUMPTION: Responsibilities may evolve based on the team's needs and the intern's skills and interests.
🎯 Required Qualifications
Education: Currently enrolled in or recent graduate of a marketing, communications, or related program
Experience: No formal experience required, but relevant coursework or projects are a plus
Required Skills:
- Strong organizational skills and attention to detail
- Excellent communication skills, both written and verbal
- Proactive and self-motivated with a can-do attitude
- Fluency in English (required due to customer base and platform nature)
Preferred Skills:
- Experience with marketing tools and platforms
- Basic graphic design skills
- Familiarity with the Bitcoin and blockchain industry
ASSUMPTION: While specific marketing experience is not required, a genuine interest in the field and a willingness to learn are essential.
💰 Compensation & Benefits
Salary Range: Internships at Shakepay are typically paid at the minimum wage level, with the opportunity for a bonus based on performance. The estimated range for this role in Toronto is CAD 15-18 per hour.
Benefits:
- Impact and scale: Help bring Shakepay and bitcoin to all Canadians
- Remote-friendly: Work from anywhere in Canada, with optional access to office spaces in Montreal and Toronto
- Level Up: Supportive mentorship and a team that wants you to grow
- Have fun together: Quarterly team-specific or company-wide offsites to connect with each other
Working Hours: Full-time (40 hours/week) during the summer/fall term
ASSUMPTION: The salary range is an estimate based on industry standards for marketing internships in Toronto. Actual compensation may vary based on performance and company policy.
📌 Applicant Insights
🔍 Company Context
Industry: Fintech, specifically focused on Bitcoin and cryptocurrency
Company Size: Small to medium-sized (51-200 employees), offering a close-knit team environment with ample growth opportunities
Founded: 2015, with a mission to make buying and earning bitcoin fast, easy, and secure for Canadians
Company Description:
- Shakepay is a Canadian fintech company that enables users to buy and earn bitcoin and pay their friends
- Launched in 2015, Shakepay aims to accelerate the widespread adoption of bitcoin and help usher in the Bitcoin Golden Age
- The company is regulated across all Canadian provinces and territories, with a passionate and growing community of users
Company Specialties:
- Bitcoin and cryptocurrency services
- Financial technology and innovation
- Regulatory compliance in the fintech industry
Company Website: shakepay.com
ASSUMPTION: Shakepay's focus on Bitcoin and cryptocurrency makes it an exciting and dynamic place to work, with a strong emphasis on innovation and growth.
📊 Role Analysis
Career Level: Entry-level (Intern)
Reporting Structure: This role reports directly to the Marketing Manager and works closely with the marketing team
Work Arrangement: Remote-friendly, with the option to work from office spaces in Montreal and Toronto
Growth Opportunities:
- Gain practical marketing experience across various functions
- Work on high-impact projects that contribute to Shakepay's growth and success
- Develop professional skills and build a strong portfolio of work
ASSUMPTION: This internship offers a unique opportunity for personal and professional growth in a fast-paced and dynamic industry.
🌍 Location & Work Environment
Office Type: Hybrid (remote-friendly with office spaces in Montreal and Toronto)
Office Location(s): Montreal, QC and Toronto, ON
Geographic Context:
- Toronto: A multicultural city with a vibrant tech scene and a growing fintech industry
- Montreal: A bilingual city with a strong focus on technology and innovation
Work Schedule: Full-time (40 hours/week) during the summer/fall term, with flexible hours and a results-driven work environment
ASSUMPTION: The remote-friendly work arrangement allows for a better work-life balance and the opportunity to work from a location that suits the intern's needs.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR team
- Virtual interview with the Marketing Manager and/or team members
- Final decision and offer
Key Assessment Areas:
- Communication skills and cultural fit
- Problem-solving abilities and initiative
- Understanding of marketing principles and enthusiasm for the role
Application Tips:
- Highlight relevant coursework, projects, or extracurricular activities that demonstrate your marketing skills and passion
- Tailor your resume and cover letter to emphasize your fit for the role and Shakepay's mission
- Prepare questions to ask the interviewer about the team, company culture, or growth opportunities
ATS Keywords: Marketing Intern, Marketing, Branding, Content Creation, Campaign Execution, Social Media, Events, Merch Program, Shakepay, Bitcoin, Cryptocurrency
ASSUMPTION: The application process at Shakepay is designed to assess the candidate's skills, cultural fit, and enthusiasm for the role and the company's mission.
🛠️ Tools & Technologies
- Marketing tools and platforms (e.g., Hootsuite, Buffer, Canva, Google Analytics)
- Project management tools (e.g., Asana, Trello, Jira)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: The specific tools and technologies used may vary based on the team's needs and the intern's assigned projects.
👔 Cultural Fit Considerations
Company Values:
- Do work that matters
- Win as a team
- Celebrate success
Work Style:
- Fast-paced and collaborative
- Results-driven and proactive
- Open and transparent communication
Self-Assessment Questions:
- Do you thrive in fast-paced environments and enjoy working on multiple projects simultaneously?
- Are you a strong communicator who can collaborate effectively with a team?
- Are you passionate about marketing and eager to learn and grow in the field?
ASSUMPTION: Shakepay values candidates who are a strong cultural fit, with a passion for marketing and a willingness to learn and grow in a fast-paced environment.
⚠️ Potential Challenges
- Managing multiple projects and priorities in a fast-paced environment
- Adapting to a remote or hybrid work arrangement, if preferred
- Gaining a deep understanding of the Bitcoin and cryptocurrency industry
- Balancing internship responsibilities with academic commitments
ASSUMPTION: These challenges can be overcome with strong organizational skills, effective communication, and a willingness to adapt and learn.
📈 Similar Roles Comparison
- Unlike traditional marketing internships, this role offers hands-on experience across various marketing functions and the opportunity to work on high-impact projects
- Shakepay's focus on Bitcoin and cryptocurrency provides a unique and dynamic work environment
- This internship can serve as a stepping stone to a full-time marketing role or a career in the fintech industry
ASSUMPTION: This marketing internship at Shakepay offers a unique and valuable experience compared to similar roles in the industry.
📝 Sample Projects
- Assist with the launch of a new marketing campaign, from planning to execution
- Create and edit marketing materials, such as blog posts, social media content, and email newsletters
- Support event planning and logistics for Shakepay's quarterly team offsites or company-wide events
ASSUMPTION: Sample projects may vary based on the team's needs and the intern's skills and interests.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the marketing team collaborate and communicate with other departments at Shakepay?
- What opportunities are there for professional development and growth within the marketing team?
- How does Shakepay support work-life balance for its employees?
- What are the most rewarding and challenging aspects of working at Shakepay?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and enthusiasm for the company's mission.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare for your interview by researching Shakepay's mission, values, and company culture
- Follow up with the hiring manager within one week of your interview to express your appreciation and reiterate your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
