π Core Information
πΉ Job Title: Marketing Intern-Beauty Team
πΉ Company: Philips
πΉ Location: Shanghai, China
πΉ Job Type: Part-Time, Intern
πΉ Category: Marketing
πΉ Date Posted: June 23, 2025
πΉ Experience Level: Entry Level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Assisting in new hair dryer product launches by collaborating with multiple departments and conducting market research.
- Supporting marketing activities and tracking business data to provide insights for strategy adjustments.
- Gaining hands-on experience in market research, consumer insights, data analysis, and marketing strategy.
- Working closely with various departments to ensure projects run smoothly and efficiently.
ASSUMPTION: This role is ideal for students or recent graduates looking to gain practical experience in marketing, particularly in the beauty and consumer goods industry.
π Key Responsibilities
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Assist in the launch of new hair dryer products by collaborating with multiple departments and conducting market research.
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Support marketing activities, including KOL (Key Opinion Leader) publishing plans, content review, and promotional planning.
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Track and analyze business data to provide insights for strategy adjustments, including sales tracking and market trend analysis.
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Conduct consumer interviews and competitive analysis to inform product positioning and optimization.
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Manage day-to-day brand assets and coordinate with various departments to ensure projects run smoothly.
ASSUMPTION: The role may require occasional weekend work or overtime during peak periods, such as product launches.
π― Required Qualifications
Education: Pursuing a bachelor's or master's degree in Marketing, Business, or a related field.
Experience: 0-2 years of relevant work experience or internship experience.
Required Skills:
- Excellent communication and interpersonal skills in both Chinese and English.
- Strong analytical and problem-solving skills.
- Proficient in Microsoft Office Suite and data analysis tools.
- Ability to work independently and in a team environment.
- Familiarity with market research methods and consumer insights.
Preferred Skills:
- Experience with social media platforms and content creation.
- Knowledge of the beauty industry or consumer goods market.
- Fluency in additional languages, such as Japanese or Korean.
ASSUMPTION: While not explicitly stated, proficiency in Chinese is likely required for this role due to the location and target market.
π° Compensation & Benefits
Salary Range: The salary range for this internship is not provided. However, internships at Philips in China typically offer a stipend of around CNY 5,000-7,000 per month, based on industry standards for entry-level marketing roles.
Benefits:
- Gain valuable work experience in a multinational corporation.
- Opportunity to work on high-impact projects and collaborate with cross-functional teams.
- Potential for full-time employment after the internship, depending on performance and business needs.
Working Hours: 40 hours per week, with flexible hours and the possibility of remote work during special circumstances.
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing internships in Shanghai. The actual salary may vary depending on factors such as the intern's education level, relevant experience, and the company's performance.
π Applicant Insights
π Company Context
Industry: Philips operates in the health technology industry, focusing on improving people's health and well-being through meaningful innovation. The Beauty Team is part of the Consumer Lifestyle division, which offers a range of personal health and grooming products, including hair dryers.
Company Size: Philips is a large multinational corporation with over 10,000 employees worldwide. This size offers interns the opportunity to work on diverse projects and gain exposure to various aspects of the business.
Founded: Philips was founded in 1891 and has since grown into a global leader in health technology, with a strong presence in China.
Company Description:
- Philips is committed to improving people's lives through meaningful innovation in the areas of health technology, lighting, and consumer lifestyle.
- The company focuses on creating a connected healthcare ecosystem that helps people live healthily, prevents disease, and enables better outcomes for patients.
- Philips fosters a culture of collaboration, innovation, and continuous learning, making it an ideal place for interns to grow and develop their skills.
Company Specialties:
- Healthcare: Philips offers a wide range of medical devices, healthcare informatics, and services to improve patient outcomes and enhance healthcare provider efficiency.
- Lighting: The company provides innovative lighting solutions for homes, offices, and public spaces, focusing on energy efficiency and sustainability.
- Consumer Lifestyle: Philips' consumer lifestyle division offers a range of personal health and grooming products, including oral healthcare, male grooming, and beauty products.
Company Website: Philips - About
ASSUMPTION: Philips is a well-established multinational corporation with a strong presence in China, offering interns the opportunity to gain valuable experience in a global organization.
π Role Analysis
Career Level: This role is an entry-level position, ideal for students or recent graduates looking to gain practical experience in marketing.
Reporting Structure: The Marketing Intern-Beauty Team will report directly to the Marketing Manager or a designated supervisor within the Beauty Team.
Work Arrangement: This is an on-site, part-time internship with a flexible work schedule. The intern may be required to work occasional weekends or overtime during peak periods.
Growth Opportunities:
- Gain hands-on experience in market research, consumer insights, and marketing strategy.
- Develop skills in cross-functional team collaboration, project management, and data analysis.
- Potential for full-time employment after the internship, depending on performance and business needs.
ASSUMPTION: This internship offers a unique opportunity for students or recent graduates to gain practical experience in marketing and make a significant impact on the Beauty Team's projects.
π Location & Work Environment
Office Type: Philips' Shanghai office is a modern, collaborative workspace that fosters innovation and creativity.
Office Location(s): Daning Main Blg, Shanghai, China
Geographic Context:
- Shanghai is a bustling metropolis with a vibrant culture, rich history, and diverse food scene.
- The city is a major economic hub and offers numerous opportunities for professional growth and development.
- Shanghai is well-connected by public transportation, making it easy for interns to commute to the office.
Work Schedule: The internship follows a standard workweek of 40 hours, with flexible hours and the possibility of remote work during special circumstances.
ASSUMPTION: The internship is based in Philips' Shanghai office, which provides a dynamic and engaging work environment that encourages collaboration and innovation.
πΌ Interview & Application Insights
Typical Process:
- Online application submission through the Philips careers website.
- Phone or video screening to assess communication skills and cultural fit.
- In-person or virtual interview with the hiring manager and/or team members to discuss the role, responsibilities, and expectations.
- Background check and reference verification for successful candidates.
Key Assessment Areas:
- Communication skills in both Chinese and English.
- Problem-solving and analytical skills.
- Cultural fit and alignment with Philips' values.
- Relevant experience or projects that demonstrate marketing skills.
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this specific role.
- Demonstrate your understanding of the beauty industry and Philips' products in your application materials.
- Prepare examples of market research projects or consumer insights you've worked on to discuss during the interview.
ATS Keywords: Marketing Intern, Beauty Team, Market Research, Consumer Insights, Data Analysis, Marketing Strategy, Cross-Functional Teams, Product Launch, Competitive Analysis, Sales Tracking, Business Data
ASSUMPTION: The application process for this internship is likely managed through Philips' careers website, with a focus on assessing communication skills, cultural fit, and relevant experience.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Data analysis tools (e.g., Excel, Google Analytics, Tableau)
- Social media platforms (e.g., WeChat, Weibo, Little Red Book)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
ASSUMPTION: The Marketing Intern-Beauty Team will use a combination of Microsoft Office Suite, data analysis tools, and project management software to complete their tasks and collaborate with cross-functional teams.
π Cultural Fit Considerations
Company Values:
- Customer Centricity: Philips focuses on understanding and meeting the needs of its customers, both internal and external.
- Respect: The company values diversity and inclusion, fostering a culture of respect and collaboration.
- Integrity: Philips expects its employees to act with honesty, fairness, and transparency in all aspects of their work.
Work Style:
- Collaborative: Philips encourages cross-functional teamwork and collaboration to drive innovation and success.
- Innovative: The company values creativity, continuous learning, and a growth mindset.
- Results-driven: Philips focuses on delivering high-quality products and services that meet or exceed customer expectations.
Self-Assessment Questions:
- Do you have strong communication skills in both Chinese and English?
- Are you comfortable working in a collaborative, cross-functional team environment?
- Do you have a growth mindset and a passion for continuous learning?
ASSUMPTION: Philips values a diverse and inclusive work environment, and candidates who demonstrate strong communication skills, cultural fit, and a passion for learning will be well-suited to this role.
β οΈ Potential Challenges
- The role may require occasional weekend work or overtime during peak periods, such as product launches.
- Philips is a large multinational corporation, and the intern may face competition from other interns and employees for projects and opportunities.
- The role may involve working with multiple departments and stakeholders, requiring strong communication and project management skills.
- The intern may need to adapt to Philips' corporate culture and work environment, which may differ from smaller organizations or startups.
ASSUMPTION: While this internship offers numerous growth opportunities, it also presents potential challenges that the intern should be prepared to navigate.
π Similar Roles Comparison
- Compared to other marketing internships, this role offers a unique opportunity to work on high-impact projects and gain exposure to various aspects of the business.
- The Beauty Team focuses on personal health and grooming products, providing interns with valuable experience in the consumer goods industry.
- Philips' large size and global presence offer interns the opportunity to work on international projects and collaborate with diverse teams.
ASSUMPTION: This internship provides a unique opportunity for students or recent graduates to gain practical experience in marketing and make a significant impact on the Beauty Team's projects.
π Sample Projects
- Conducting consumer interviews to gather insights on hair dryer preferences and usage habits.
- Analyzing competitive landscape and identifying opportunities for product differentiation and positioning.
- Supporting the launch of a new hair dryer product, including market research, promotional planning, and event coordination.
ASSUMPTION: The Marketing Intern-Beauty Team will have the opportunity to work on a variety of projects that contribute to the success of the Beauty Team's products and initiatives.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this internship fit into the overall marketing strategy for the Beauty Team?
- What opportunities are there for growth and development within the Beauty Team and Philips more broadly?
- How does Philips support work-life balance for its interns?
- What are the key performance indicators (KPIs) for this role, and how will my progress be measured?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and provides valuable insights into the company's culture and expectations.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the Philips careers website.
- Tailor your resume and cover letter to highlight relevant skills and experiences for this specific role.
- Prepare examples of market research projects or consumer insights you've worked on to discuss during the interview.
- If selected, complete the background check and reference verification process.
- Follow up with the hiring manager or HR representative within one week after the interview to express your interest in the role.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.