📌 Core Information
🔹 Job Title: Marketing Intern Bel NL
🔹 Company: BEL
🔹 Location: Utrecht, Netherlands
🔹 Job Type: Internship
🔹 Category: Marketing
🔹 Date Posted: May 26, 2025
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: Hybrid (2 office days per week)
🚀 Job Overview
Key aspects of this role include:
- Supporting the Marketing team in various activities for brands like Boursin, La Vache qui rit, and Babybel
- Contributing to social media campaigns, consumer activations, market research, and other marketing projects
- Gaining practical experience in the FMCG industry and developing marketing skills
- Working in a dynamic and international environment
ASSUMPTION: This internship will provide a well-rounded marketing experience, allowing the intern to contribute to various projects and learn from experienced team members.
📋 Key Responsibilities
✅ Contributing to social media campaigns for various brands
✅ Supporting consumer and shopper activations
✅ Conducting market research and analyses
✅ Assisting in events and other marketing projects
ASSUMPTION: The intern will have the opportunity to work on a variety of projects, gaining exposure to different aspects of marketing and helping to drive brand success.
🎯 Required Qualifications
Education: HBO/WO student
Experience: Previous internships or side jobs/side activities during studies (preferred)
Required Skills:
- Motivation and enthusiasm
- Good communication skills
- Pragmatic and result-oriented mindset
- Creativity and proactivity
- Independence, responsibility, and a proactive work attitude
- Accurate analytical skills
- Proficiency in Dutch and English (good knowledge of Dutch and English language, optional: English language only)
Preferred Skills:
- General experience with other internships or side jobs
ASSUMPTION: The ideal candidate will be a motivated student with an affinity for the brands and an interest in the FMCG industry, possessing strong communication skills and a pragmatic, result-oriented attitude.
💰 Compensation & Benefits
Salary Range: €720 per month (internship allowance)
Benefits:
- Inspiring working environment with enthusiastic colleagues
- Opportunities for personal development
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The internship allowance is competitive for an entry-level position in the Netherlands, and the benefits offered provide a supportive and engaging work environment.
📌 Applicant Insights
🔍 Company Context
Industry: FMCG (Fast-Moving Consumer Goods)
Company Size: Large (10,830 employees globally)
Founded: 1865 (as The Laughing Cow)
Company Description:
- BEL is the world's third-largest cheese company, with 4 universal brands and over 25 local brands
- The company operates in over 130 countries and has an annual turnover of over €5 billion
- BEL is committed to sustainability and responsible business practices
Company Specialties:
- Cheese production and marketing
- Brand management
- Consumer marketing and trade marketing
Company Website: bel-group.com
ASSUMPTION: BEL is a well-established and successful company in the FMCG industry, offering a dynamic and international work environment for its employees.
📊 Role Analysis
Career Level: Entry-level (internship)
Reporting Structure: The intern will report directly to the Marketing team
Work Arrangement: Hybrid (2 office days per week, with the remaining days working remotely)
Growth Opportunities:
- Potential full-time employment after the internship, depending on performance and business needs
- Opportunities to work on diverse projects and gain exposure to different aspects of marketing
ASSUMPTION: This internship offers a unique opportunity for personal and professional growth, with the potential for full-time employment upon completion.
🌍 Location & Work Environment
Office Type: Modern office space in a premium office building
Office Location(s): Utrecht, Netherlands (Briggs Premium Offices)
Geographic Context:
- Utrecht is a vibrant city in the Netherlands, known for its historic city center and cultural attractions
- The office is located in a modern, well-equipped building with easy access to public transportation
- The area offers numerous amenities, such as restaurants, cafes, and shops
Work Schedule: Full-time (40 hours per week), with 2 office days per week
ASSUMPTION: The work environment is modern, well-equipped, and located in a vibrant city, providing a pleasant and engaging atmosphere for the intern.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or video interview with the Marketing team
Key Assessment Areas:
- Motivation and enthusiasm
- Communication skills
- Problem-solving abilities
- Cultural fit with the company and team
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your enthusiasm for the brands and the FMCG industry
- Showcase your problem-solving skills and ability to work independently
ATS Keywords: Marketing intern, FMCG, consumer marketing, trade marketing, social media campaigns, market research, consumer activations, brand management
ASSUMPTION: The application process will focus on assessing the candidate's motivation, skills, and cultural fit for the role and the company.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Social media platforms (Facebook, Instagram, LinkedIn)
- Market research tools (e.g., Google Trends, social media analytics)
ASSUMPTION: The intern will use common office software and social media platforms to complete their tasks, with market research tools as needed.
👔 Cultural Fit Considerations
Company Values:
- Audacious
- Pragmatic
- Determined
Work Style:
- Collaborative
- Dynamic
- International
Self-Assessment Questions:
- Do you align with BEL's company values of being audacious, pragmatic, and determined?
- Are you comfortable working in a dynamic, international environment?
- How do you approach working collaboratively with a team?
ASSUMPTION: BEL values candidates who are audacious, pragmatic, and determined, and who can thrive in a dynamic, international work environment.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to a fast-paced, dynamic work environment
- Working independently and taking initiative
- Balancing internship responsibilities with academic commitments
ASSUMPTION: The intern may face challenges related to time management, adaptability, and balancing multiple responsibilities, but these can be overcome with strong organizational skills and a proactive approach.
📈 Similar Roles Comparison
- This role is similar to other marketing internships in the FMCG industry, but offers the unique opportunity to work with well-known international brands
- The role provides a broad range of marketing experiences, from social media campaigns to market research and consumer activations
- This internship can serve as a stepping stone to a full-time marketing position within the company or the industry
ASSUMPTION: While this role shares similarities with other marketing internships, it offers a unique opportunity to work with established international brands and gain diverse marketing experiences.
📝 Sample Projects
- Developing and executing a social media campaign for a new product launch
- Conducting market research to identify consumer trends and preferences
- Assisting in the planning and execution of a consumer activation event
ASSUMPTION: The intern will have the opportunity to work on a variety of projects, contributing to the success of the brands and the marketing team.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this internship fit into the overall marketing strategy for the brands?
- What opportunities are there for professional development and growth during this internship?
- How does BEL support work-life balance for its employees?
- What is the typical career path for someone in this role?
ASSUMPTION: Asking these questions will help the candidate better understand the role, the company, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Prepare examples of your previous work or projects that demonstrate your marketing skills
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
