📌 Core Information
🔹 Job Title: Marketing Intern - Content & Growth
🔹 Company: People and Partners Group
🔹 Location: Accra, Greater Accra, Ghana
🔹 Job Type: Internship
🔹 Category: Marketing
🔹 Date Posted: June 20, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Creating and managing content across various platforms to enhance online presence
- Supporting marketing campaigns and initiatives
- Engaging with the online community and growing the brand's following
- Conducting market research and analyzing content performance metrics
ASSUMPTION: This role is ideal for a recent graduate or student pursuing a degree in Marketing, Communications, Journalism, Media Studies, or a related field, looking to gain real-world experience in digital marketing.
📋 Key Responsibilities
✅ Content Creation: Assist in writing, editing, and proofreading blog articles, newsletters, and social media posts
✅ Social Media Management: Support in planning, scheduling, and publishing content across platforms like Instagram, Facebook, LinkedIn, Twitter (X), and TikTok
✅ Engagement & Community Building: Monitor social media platforms, respond to comments/messages, and contribute to growing the online community
✅ Design & Visuals: Work with the marketing team or independently to create visual assets using tools like Canva or Adobe Express
✅ Market Research: Track digital trends, identify engagement opportunities, and conduct competitor and audience research
✅ Analytics & Reporting: Use basic analytics tools to track content performance and compile monthly reports
✅ Campaign Support: Assist in the execution of email campaigns, promotions, and other digital marketing initiatives
✅ Team Collaboration: Participate in brainstorming sessions, team meetings, and contribute creative ideas to support marketing goals
ASSUMPTION: This role requires strong communication skills, creativity, and a passion for storytelling. Familiarity with social media best practices and digital trends is essential.
🎯 Required Qualifications
Education: Pursuing or recently completed a degree in Marketing, Communications, Journalism, Media Studies, or a related field
Required Skills:
- Strong command of English with excellent writing and editing skills
- Familiar with social media best practices and enthusiastic about digital trends and engagement strategies
- Tech-savvy, able to learn quickly and use digital tools, platforms, and dashboards
- Basic knowledge of content performance metrics, digital analytics, and reporting
- Organized, detail-oriented, and proactive with a growth mindset
- Able to work independently and as part of a team in a fast-paced, collaborative environment
Preferred Skills:
- Design experience (Canva, Adobe tools, Figma, or similar)
ASSUMPTION: While design experience is a plus, it is not a requirement for this role. The ideal candidate will have a strong foundation in writing and editing, with a keen eye for visual storytelling.
💰 Compensation & Benefits
Salary Range: Industry standard for marketing internships in Accra, Ghana is GHS 1,000 - 2,000 per month. This role offers competitive compensation within this range.
Benefits:
- Real-world experience with digital marketing campaigns and branding strategy
- Exposure to content development, storytelling, community engagement, and performance reporting
- A creative and supportive environment that encourages initiative and innovation
- Opportunity to build your marketing portfolio and grow your professional network
Working Hours: Full-time (40 hours per week), Monday - Friday, with flexibility for occasional remote work
ASSUMPTION: The salary range provided is an estimate based on industry standards for marketing internships in Accra, Ghana. The actual salary may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Human Resources Services. People and Partners Group specializes in executive search, payroll management, staff outsourcing, recruitment services, and more.
Company Size: Small (11-50 employees). This size allows for a more intimate work environment and closer collaboration with team members.
Founded: 2019. The company has grown rapidly since its inception, expanding its client base and service offerings.
Company Description:
- People and Partners Group provides a comprehensive range of HR solutions, giving clients access to specialized experts that drive scale, innovation, and speed to market
- The company supports talent acquisition, retention, and business growth initiatives, advancing how companies serve the world
- People and Partners Group has a global presence, serving clients across Africa, the Middle East, the US, the UK, and India, including Fortune 500 companies
Company Specialties:
- Executive Search
- Payroll Management
- Staff Outsourcing
- Recruitment Services
- Business Consulting Services
- Compensation Structuring
- Senior level Recruitment
- Employer of Record
- Performance Management
- HR Audit
- Salary Survey
- Corporate Training
- Resource Advisory
- Career Coaching
Company Website: www.peopleandpartnersgroup.com
ASSUMPTION: People and Partners Group is a well-established HR services provider with a strong reputation in the market. Working with this company offers an excellent opportunity to gain experience in a dynamic and growing industry.
📊 Role Analysis
Career Level: Entry-level (Intern). This role is an excellent starting point for a career in marketing, offering a wide range of responsibilities and opportunities for growth.
Reporting Structure: The Marketing Intern will report directly to the Marketing Manager or a similar role within the marketing department.
Work Arrangement: On-site, with flexibility for occasional remote work. This arrangement allows for close collaboration with the team and easy access to resources and support.
Growth Opportunities:
- Gain real-world experience in digital marketing and branding strategy
- Develop skills in content creation, social media management, and analytics
- Build a professional network and portfolio of work
- Potential for full-time employment upon completion of the internship
ASSUMPTION: This internship offers a unique opportunity for personal and professional growth, with the potential for long-term career development within the company.
🌍 Location & Work Environment
Office Type: On-site, with a modern and collaborative work environment. The office is located in North Legon, Accra, Ghana.
Office Location(s): 5 Georgina Akpene Street, North Legon, Accra, Greater Accra 00233, GH
Geographic Context:
- Accra is the capital and largest city of Ghana, with a vibrant and growing economy
- The Greater Accra region is home to many multinational corporations and local businesses
- North Legon is a residential and commercial suburb of Accra, known for its modern infrastructure and amenities
Work Schedule: Full-time (40 hours per week), Monday - Friday, with occasional flexibility for remote work
ASSUMPTION: The work environment at People and Partners Group is collaborative and supportive, with a strong emphasis on teamwork and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the company's careers portal
- Phone or video screening to assess communication skills and cultural fit
- In-person or virtual interview with the hiring manager and/or team members
- Background check and reference verification
- Job offer and onboarding
Key Assessment Areas:
- Communication skills, both written and verbal
- Creativity and problem-solving abilities
- Understanding of digital marketing and social media best practices
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of digital marketing and social media trends in your application materials
- Showcase your creativity and passion for storytelling through your portfolio or examples of previous work
- Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications
ATS Keywords: Marketing Intern, Content Creation, Social Media Management, Digital Marketing, Branding Strategy, Analytics, Community Building, Market Research, Team Collaboration, Writing, Editing, English, Ghana, Accra
ASSUMPTION: The application process for this role is competitive, and candidates should be prepared to demonstrate their skills and qualifications through their application materials and interviews.
🛠️ Tools & Technologies
- Canva or Adobe Express (for design and visuals)
- Hootsuite, Buffer, or similar social media management tools
- Google Analytics (for analytics and reporting)
- Instagram, Facebook, LinkedIn, Twitter (X), and TikTok (for social media management)
- Microsoft Office or Google Workspace (for general productivity)
ASSUMPTION: Familiarity with these tools and technologies is not required for this role, but candidates should be willing to learn and adapt to new platforms as needed.
👔 Cultural Fit Considerations
Company Values:
- Integrity: Upholding the highest ethical standards in all actions and decisions
- Excellence: Striving for outstanding performance and continuous improvement
- Collaboration: Working together to achieve common goals and drive success
- Innovation: Embracing creativity and new ideas to solve problems and stay ahead of the competition
- Customer Focus: Prioritizing the needs and expectations of clients and stakeholders
Work Style:
- Collaborative: Working closely with team members to achieve common goals
- Adaptable: Embracing change and adjusting to new situations as needed
- Innovative: Thinking creatively and finding new solutions to problems
- Results-driven: Focusing on achieving outcomes and delivering value
Self-Assessment Questions:
- Do you align with the company's values of integrity, excellence, collaboration, innovation, and customer focus?
- Are you comfortable working in a collaborative and dynamic team environment?
- Do you have a growth mindset and a willingness to learn and adapt to new situations?
ASSUMPTION: Candidates who demonstrate a strong fit with the company's values and work style will be more likely to succeed in this role and contribute to the team's success.
⚠️ Potential Challenges
- Managing multiple responsibilities and priorities in a fast-paced environment
- Keeping up with the latest digital marketing trends and best practices
- Balancing the demands of an internship with academic or personal commitments
- Adapting to a new work environment and team dynamics
ASSUMPTION: These challenges can be overcome with strong time management skills, a willingness to learn, and a commitment to personal and professional growth.
📈 Similar Roles Comparison
- Unlike other marketing roles, this internship offers a wide range of responsibilities and opportunities for growth
- This role is ideal for candidates seeking real-world experience in digital marketing and branding strategy
- Compared to other internships, this role offers competitive compensation and benefits, as well as the potential for full-time employment upon completion
ASSUMPTION: This internship offers a unique opportunity for personal and professional growth, with the potential for long-term career development within the company.
📝 Sample Projects
- Developing and executing a social media campaign to promote a new product or service
- Creating a blog series on digital marketing trends and best practices
- Conducting market research on competitors and identifying opportunities for growth
ASSUMPTION: These sample projects are intended to give candidates an idea of the types of tasks and responsibilities they may encounter in this role. The actual projects and tasks may vary depending on the company's needs and the candidate's skills and qualifications.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy for the company?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion?
ASSUMPTION: These questions are intended to help candidates better understand the role, the company, and its culture. The actual questions asked may vary depending on the candidate's interests and the interview format.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the company's careers portal
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare a portfolio or examples of previous work that demonstrate your creativity and passion for storytelling
- Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications
- If selected for the position, complete the onboarding process and begin your internship
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
