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Marketing Intern, Estate Brands (SEAPAC)

Edrington
Full-time
On-site
Singapore

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Intern, Estate Brands (SEAPAC)

πŸ”Ή Company: Edrington

πŸ”Ή Location: Singapore, SG, 018916

πŸ”Ή Job Type: Intern

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-07-09

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting marketing managers in planning and executing market launch strategies
  • Conducting competitive research for new product launches
  • Leading event support for product launches
  • Providing administrative assistance as needed

ASSUMPTION: This role is designed to provide hands-on experience in brand marketing and event management within the luxury spirits industry.

πŸ“‹ Key Responsibilities

βœ… Brand Building – Brand Marketing: Support marketing managers in planning, building, and implementing market launch strategies for Estate brands in Singapore.

βœ… Brand Building – Event Support: Lead upcoming new product launches, events, and dinners, taking responsibility for printings and POSM arrangement. Project focus on creating a cohesive and comprehensive marketing tracking and measurement system for event sign-ups and ROI.

βœ… Administrative Support: Assist in team meetings, consolidate and prepare documents for weekly/monthly reports, create vendor forms, and provide admin support for Estate Brands.

ASSUMPTION: These responsibilities are subject to change based on business needs and may include additional tasks as required.

🎯 Required Qualifications

Education: Academic background in Marketing, Business Administration, Mass Communication, or Digital Marketing.

Experience: None specified (entry-level role).

Required Skills:

  • Strong interest and awareness of consumer trends, brand marketing, and digital trends
  • Proficient with Microsoft Excel, PowerPoint, and Word
  • Ability to work independently with minimal coaching

Preferred Skills:

  • Able to commit at least 6 months, with a minimum of 3 days per week

ASSUMPTION: While not explicitly stated, it is assumed that candidates should have strong communication, organizational, and time management skills to excel in this role.

πŸ’° Compensation & Benefits

Salary Range: Not specified. Industry standards for marketing interns in Singapore typically range from SGD 3,000 to 4,500 per month (before CPF contributions).

Benefits:

  • On-the-job training and mentorship opportunities
  • Exposure to the luxury spirits industry and global brand management
  • Potential for full-time employment after the internship, depending on performance and business needs

Working Hours: Full-time (35-40 hours per week), with flexible working arrangements available.

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Beverage Manufacturing, specifically luxury spirits.

Company Size: Medium-sized (1,001-5,000 employees). This size allows for a structured internship program with opportunities for growth and learning.

Founded: 1861. Edrington has a rich history and a strong brand portfolio, providing a stable and established environment for interns.

Company Description:

  • Edrington is a global luxury spirits company, known for its exceptional ultra-premium spirit brands, including The Macallan, Highland Park, and The Glenrothes.
  • The company's principal shareholder is a charitable trust, reflecting its commitment to making a positive impact on society.
  • Edrington offers a diverse range of career opportunities across various specialist areas, from distilling and blending to marketing, brand management, sales, finance, and other professional functions.

Company Specialties:

  • Luxury spirits production and distribution
  • Global brand management
  • Marketing and sales strategy

Company Website: https://www.edrington.com/

ASSUMPTION: Edrington's focus on luxury spirits and global brand management provides an excellent platform for interns to gain valuable experience in marketing and brand management.

πŸ“Š Role Analysis

Career Level: Entry-level (Intern). This role is designed to provide hands-on experience and a foundation for a career in marketing or brand management.

Reporting Structure: The intern will report directly to the Marketing Manager for Estate Brands (SEAPAC).

Work Arrangement: On-site, with a minimum commitment of 3 days per week for at least 6 months.

Growth Opportunities:

  • Potential for full-time employment after the internship, depending on performance and business needs
  • Exposure to various aspects of brand marketing and event management, providing a well-rounded skill set for future career development
  • Opportunities to work with global brands and gain insights into the luxury spirits industry

ASSUMPTION: This internship offers a unique opportunity to gain practical experience and make a significant contribution to the company's success.

🌍 Location & Work Environment

Office Type: Modern, professional office environment in Singapore's Central Business District.

Office Location(s): 12 Marina View, Asia Square, Tower 2 Level 24-01, Singapore, US

Geographic Context:

  • Singapore is a multicultural, business-friendly city with a strong focus on innovation and technology
  • The Central Business District offers easy access to public transportation, shopping, dining, and entertainment options
  • Singapore's time zone is UTC +8, with a tropical climate and high standard of living

Work Schedule: Full-time (35-40 hours per week), with flexible working arrangements available.

ASSUMPTION: Singapore's vibrant business environment and multicultural atmosphere provide an ideal setting for interns to grow both personally and professionally.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission through the Edrington careers portal
  • Phone or video screening to assess communication skills and cultural fit
  • In-person or virtual interview with the Marketing Manager for Estate Brands (SEAPAC) to discuss the role, responsibilities, and expectations
  • Background check and reference checks for successful candidates

Key Assessment Areas:

  • Communication skills and ability to work effectively with team members
  • Problem-solving and analytical skills
  • Cultural fit and alignment with Edrington's values and mission
  • Enthusiasm for the luxury spirits industry and global brand management

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Demonstrate your understanding of the luxury spirits industry and Edrington's brand portfolio
  • Prepare examples of your previous work or projects that showcase your marketing and event management skills
  • Research Edrington's company culture and values to ensure a strong cultural fit

ATS Keywords: Marketing, Brand Management, Event Planning, Luxury Spirits, Consumer Trends, Digital Trends, Microsoft Office Suite

ASSUMPTION: Edrington's recruitment process is designed to assess candidates' skills, experiences, and cultural fit, with a focus on finding the best fit for both the candidate and the company.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Excel, PowerPoint, Word)
  • Project management tools (e.g., Asana, Trello, or Microsoft Project)
  • Social media platforms (e.g., Facebook, Instagram, LinkedIn)
  • Event management software (e.g., Eventbrite, Cvent, or Bizzabo)

ASSUMPTION: Familiarity with these tools and technologies is not required but may be beneficial for candidates.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Craftsmanship: We take pride in our work and strive for excellence in all that we do
  • Integrity: We act with honesty, fairness, and respect in all our interactions
  • Responsibility: We take responsibility for our actions and their impact on our colleagues, customers, and communities
  • Collaboration: We work together, sharing knowledge and supporting each other to achieve our goals

Work Style:

  • Dynamic and fast-paced, with a focus on delivering results and driving growth
  • Collaborative and supportive, with a strong emphasis on teamwork and knowledge sharing
  • Adaptable and resilient, with a willingness to take on new challenges and learn from setbacks

Self-Assessment Questions:

  • Do you share Edrington's commitment to craftsmanship and excellence in all aspects of your work?
  • Are you comfortable working in a dynamic and fast-paced environment, with a focus on delivering results and driving growth?
  • Do you thrive in a collaborative and supportive work environment, with a strong emphasis on teamwork and knowledge sharing?

ASSUMPTION: Edrington's company culture is built on a strong set of values that guide its employees' behavior and interactions.

⚠️ Potential Challenges

  • The internship may require working on weekends or evenings to support events and other marketing activities
  • The role may involve working with tight deadlines and managing multiple projects simultaneously
  • The internship may require travel to attend events or meetings, depending on business needs
  • The intern may be expected to perform administrative tasks in addition to marketing and event management responsibilities

ASSUMPTION: These challenges are inherent to the role and can be managed effectively with strong time management, organizational, and communication skills.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on luxury spirits and global brand management within the marketing and event management fields
  • Compared to other marketing internships, this role offers a more specialized and focused experience in the luxury spirits industry
  • Career paths for successful interns may include roles in brand management, marketing, or event management within the luxury spirits or related industries

ASSUMPTION: This role provides a unique opportunity to gain specialized experience in the luxury spirits industry, with potential for long-term career growth and development.

πŸ“ Sample Projects

  • Planning and executing a product launch event for one of Edrington's luxury spirit brands
  • Conducting market research and competitive analysis to inform brand strategy and marketing campaigns
  • Developing and implementing a social media marketing plan to increase brand awareness and engagement

ASSUMPTION: These sample projects are designed to provide interns with hands-on experience and a well-rounded skill set in marketing and event management.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does this role fit into the broader marketing and brand management strategy for Edrington's Estate Brands in the SEAPAC region?
  • What opportunities are there for professional development and growth within the company?
  • How does Edrington support work-life balance for its employees, particularly interns?
  • What are the most challenging aspects of this role, and how can I best prepare to succeed in them?

ASSUMPTION: These questions are designed to provide insight into the role's expectations, the company's culture, and the opportunities for professional growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Edrington careers portal
  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare examples of your previous work or projects that showcase your marketing and event management skills
  • Research Edrington's company culture and values to ensure a strong cultural fit
  • Follow up with the hiring manager one week after your interview to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.