π Core Information
πΉ Job Title: Marketing Intern, Estate Brands (SEAPAC)
πΉ Company: Edrington
πΉ Location: Singapore, SG, 018916
πΉ Job Type: Intern
πΉ Category: Marketing
πΉ Date Posted: 2025-07-09
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Supporting marketing managers in planning and executing market launch strategies
- Conducting competitive research for new product launches
- Leading event support for product launches
- Providing administrative assistance as needed
ASSUMPTION: This role is designed to provide hands-on experience in brand marketing and event management within the luxury spirits industry.
π Key Responsibilities
β
Brand Building β Brand Marketing: Support marketing managers in planning, building, and implementing market launch strategies for Estate brands in Singapore.
β
Brand Building β Event Support: Lead upcoming new product launches, events, and dinners, taking responsibility for printings and POSM arrangement. Project focus on creating a cohesive and comprehensive marketing tracking and measurement system for event sign-ups and ROI.
β
Administrative Support: Assist in team meetings, consolidate and prepare documents for weekly/monthly reports, create vendor forms, and provide admin support for Estate Brands.
ASSUMPTION: These responsibilities are subject to change based on business needs and may include additional tasks as required.
π― Required Qualifications
Education: Academic background in Marketing, Business Administration, Mass Communication, or Digital Marketing.
Experience: None specified (entry-level role).
Required Skills:
- Strong interest and awareness of consumer trends, brand marketing, and digital trends
- Proficient with Microsoft Excel, PowerPoint, and Word
- Ability to work independently with minimal coaching
Preferred Skills:
- Able to commit at least 6 months, with a minimum of 3 days per week
ASSUMPTION: While not explicitly stated, it is assumed that candidates should have strong communication, organizational, and time management skills to excel in this role.
π° Compensation & Benefits
Salary Range: Not specified. Industry standards for marketing interns in Singapore typically range from SGD 3,000 to 4,500 per month (before CPF contributions).
Benefits:
- On-the-job training and mentorship opportunities
- Exposure to the luxury spirits industry and global brand management
- Potential for full-time employment after the internship, depending on performance and business needs
Working Hours: Full-time (35-40 hours per week), with flexible working arrangements available.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
π Applicant Insights
π Company Context
Industry: Beverage Manufacturing, specifically luxury spirits.
Company Size: Medium-sized (1,001-5,000 employees). This size allows for a structured internship program with opportunities for growth and learning.
Founded: 1861. Edrington has a rich history and a strong brand portfolio, providing a stable and established environment for interns.
Company Description:
- Edrington is a global luxury spirits company, known for its exceptional ultra-premium spirit brands, including The Macallan, Highland Park, and The Glenrothes.
- The company's principal shareholder is a charitable trust, reflecting its commitment to making a positive impact on society.
- Edrington offers a diverse range of career opportunities across various specialist areas, from distilling and blending to marketing, brand management, sales, finance, and other professional functions.
Company Specialties:
- Luxury spirits production and distribution
- Global brand management
- Marketing and sales strategy
Company Website: https://www.edrington.com/
ASSUMPTION: Edrington's focus on luxury spirits and global brand management provides an excellent platform for interns to gain valuable experience in marketing and brand management.
π Role Analysis
Career Level: Entry-level (Intern). This role is designed to provide hands-on experience and a foundation for a career in marketing or brand management.
Reporting Structure: The intern will report directly to the Marketing Manager for Estate Brands (SEAPAC).
Work Arrangement: On-site, with a minimum commitment of 3 days per week for at least 6 months.
Growth Opportunities:
- Potential for full-time employment after the internship, depending on performance and business needs
- Exposure to various aspects of brand marketing and event management, providing a well-rounded skill set for future career development
- Opportunities to work with global brands and gain insights into the luxury spirits industry
ASSUMPTION: This internship offers a unique opportunity to gain practical experience and make a significant contribution to the company's success.
π Location & Work Environment
Office Type: Modern, professional office environment in Singapore's Central Business District.
Office Location(s): 12 Marina View, Asia Square, Tower 2 Level 24-01, Singapore, US
Geographic Context:
- Singapore is a multicultural, business-friendly city with a strong focus on innovation and technology
- The Central Business District offers easy access to public transportation, shopping, dining, and entertainment options
- Singapore's time zone is UTC +8, with a tropical climate and high standard of living
Work Schedule: Full-time (35-40 hours per week), with flexible working arrangements available.
ASSUMPTION: Singapore's vibrant business environment and multicultural atmosphere provide an ideal setting for interns to grow both personally and professionally.
πΌ Interview & Application Insights
Typical Process:
- Online application submission through the Edrington careers portal
- Phone or video screening to assess communication skills and cultural fit
- In-person or virtual interview with the Marketing Manager for Estate Brands (SEAPAC) to discuss the role, responsibilities, and expectations
- Background check and reference checks for successful candidates
Key Assessment Areas:
- Communication skills and ability to work effectively with team members
- Problem-solving and analytical skills
- Cultural fit and alignment with Edrington's values and mission
- Enthusiasm for the luxury spirits industry and global brand management
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of the luxury spirits industry and Edrington's brand portfolio
- Prepare examples of your previous work or projects that showcase your marketing and event management skills
- Research Edrington's company culture and values to ensure a strong cultural fit
ATS Keywords: Marketing, Brand Management, Event Planning, Luxury Spirits, Consumer Trends, Digital Trends, Microsoft Office Suite
ASSUMPTION: Edrington's recruitment process is designed to assess candidates' skills, experiences, and cultural fit, with a focus on finding the best fit for both the candidate and the company.
π οΈ Tools & Technologies
- Microsoft Office Suite (Excel, PowerPoint, Word)
- Project management tools (e.g., Asana, Trello, or Microsoft Project)
- Social media platforms (e.g., Facebook, Instagram, LinkedIn)
- Event management software (e.g., Eventbrite, Cvent, or Bizzabo)
ASSUMPTION: Familiarity with these tools and technologies is not required but may be beneficial for candidates.
π Cultural Fit Considerations
Company Values:
- Craftsmanship: We take pride in our work and strive for excellence in all that we do
- Integrity: We act with honesty, fairness, and respect in all our interactions
- Responsibility: We take responsibility for our actions and their impact on our colleagues, customers, and communities
- Collaboration: We work together, sharing knowledge and supporting each other to achieve our goals
Work Style:
- Dynamic and fast-paced, with a focus on delivering results and driving growth
- Collaborative and supportive, with a strong emphasis on teamwork and knowledge sharing
- Adaptable and resilient, with a willingness to take on new challenges and learn from setbacks
Self-Assessment Questions:
- Do you share Edrington's commitment to craftsmanship and excellence in all aspects of your work?
- Are you comfortable working in a dynamic and fast-paced environment, with a focus on delivering results and driving growth?
- Do you thrive in a collaborative and supportive work environment, with a strong emphasis on teamwork and knowledge sharing?
ASSUMPTION: Edrington's company culture is built on a strong set of values that guide its employees' behavior and interactions.
β οΈ Potential Challenges
- The internship may require working on weekends or evenings to support events and other marketing activities
- The role may involve working with tight deadlines and managing multiple projects simultaneously
- The internship may require travel to attend events or meetings, depending on business needs
- The intern may be expected to perform administrative tasks in addition to marketing and event management responsibilities
ASSUMPTION: These challenges are inherent to the role and can be managed effectively with strong time management, organizational, and communication skills.
π Similar Roles Comparison
- This role is unique in its focus on luxury spirits and global brand management within the marketing and event management fields
- Compared to other marketing internships, this role offers a more specialized and focused experience in the luxury spirits industry
- Career paths for successful interns may include roles in brand management, marketing, or event management within the luxury spirits or related industries
ASSUMPTION: This role provides a unique opportunity to gain specialized experience in the luxury spirits industry, with potential for long-term career growth and development.
π Sample Projects
- Planning and executing a product launch event for one of Edrington's luxury spirit brands
- Conducting market research and competitive analysis to inform brand strategy and marketing campaigns
- Developing and implementing a social media marketing plan to increase brand awareness and engagement
ASSUMPTION: These sample projects are designed to provide interns with hands-on experience and a well-rounded skill set in marketing and event management.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the broader marketing and brand management strategy for Edrington's Estate Brands in the SEAPAC region?
- What opportunities are there for professional development and growth within the company?
- How does Edrington support work-life balance for its employees, particularly interns?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
ASSUMPTION: These questions are designed to provide insight into the role's expectations, the company's culture, and the opportunities for professional growth and development.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the Edrington careers portal
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your previous work or projects that showcase your marketing and event management skills
- Research Edrington's company culture and values to ensure a strong cultural fit
- Follow up with the hiring manager one week after your interview to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.