📌 Core Information
🔹 Job Title: PR Intern
🔹 Company: Tencent
🔹 Location: Singapore-CapitaSky
🔹 Job Type: Part-Time, Internship
🔹 Category: Public Relations
🔹 Date Posted: 2025-07-04
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: On-site (Singapore)
🚀 Job Overview
Key aspects of this role include:
- Assisting the Global PR team in managing day-to-day operations and workflow
- Monitoring, analyzing, and reporting on PR results, including social media results
- Supporting various PR activities, such as developing press releases, media relations, event planning, and content creation
- Maintaining strong relationships with external agencies and regional partners
- Conducting research on Southeast Asian trends related to gaming and esports
ASSUMPTION: This role is ideal for students or recent graduates looking to gain practical experience in public relations, with a focus on the gaming industry.
📋 Key Responsibilities
✅ Assist Global PR team in managing day-to-day operations and workflow
✅ Monitor, analyze, and report on PR results, including social media results
✅ Assist PR activities, including development of press releases, media relations, event planning, content plans, and more
✅ Support the team in project management, ensuring all PR projects are completed and adhering to deadlines
✅ Maintain strong relationships with external agencies and regional partners
✅ Research on Southeast Asian trends or provide support on gaming and esports external partnerships
ASSUMPTION: The role requires strong organizational skills, attention to detail, and the ability to work well under pressure in a fast-paced environment.
🎯 Required Qualifications
Education: Registered student in any university based in Singapore, enrolled in a Bachelor's program or a Master's program in Singapore, or fresh graduates from universities who could work as an intern.
Experience: Previous project or internship experience in PR, article writing, and/or marketing; experience in the games, entertainment, or tech industry is a plus.
Required Skills:
- Strong communication, writing, and editing skills in English and Chinese
- Knowledge of other languages such as Bahasa Melayu would be a plus
- Strong understanding of project management principles
- Ability to handle multiple tasks and coordinate workflow with related team members to meet tight deadlines
- Strong passion for games and preferably someone who games on a daily basis
- An attitude that allows you to work comfortably in an environment where people from various nationalities and cultural backgrounds come together, and be able to adapt to any environment and have the confidence to make changes
Preferred Skills:
- Experience in the games, entertainment, or tech industry
- Familiarity with Southeast Asian gaming and esports trends
ASSUMPTION: Candidates should have a strong academic record and demonstrate a keen interest in the gaming industry and public relations.
💰 Compensation & Benefits
Salary Range: SGD 2,500 - 3,500 per month (Estimated, based on industry standards for PR internships in Singapore)
Benefits:
- Gain practical experience in public relations within the gaming industry
- Work alongside a global team and collaborate with external agencies
- Flexible working hours (24-40 hours/week for 6 months)
Working Hours: 24-40 hours/week for 6 months
ASSUMPTION: The salary range is estimated based on industry standards for PR internships in Singapore. Actual compensation may vary based on the candidate's qualifications and the company's internal policies.
📌 Applicant Insights
🔍 Company Context
Industry: Tencent is a world-leading internet and technology company that develops innovative products and services to improve the quality of life of people around the world. It is primarily focused on communication and social services, online gaming, and digital content.
Company Size: Tencent has over 10,000 employees globally, providing a large and diverse work environment.
Founded: Tencent was founded in 1998 with its headquarters in Shenzhen, China.
Company Description:
- Tencent's guiding principle is to use technology for good, connecting people around the world through its communication and social services
- The company publishes popular video games and offers a range of services such as cloud computing, advertising, FinTech, and enterprise services
- Tencent is committed to creating a positive impact on society and the environment
Company Specialties:
- Online Gaming
- Social Networking
- E-commerce
- Online Music
- Online Video
- Weibo
- WeChat
Company Website: https://www.tencent.com/en-us/
ASSUMPTION: Working at Tencent offers opportunities for professional growth and exposure to a global work environment.
📊 Role Analysis
Career Level: Entry Level (Intern)
Reporting Structure: The PR Intern will report directly to the Global PR team.
Work Arrangement: This is an on-site position based in Singapore, with flexible working hours (24-40 hours/week for 6 months).
Growth Opportunities:
- Gain practical experience in public relations within the gaming industry
- Develop skills in project management, communication, and collaboration
- Potential full-time employment opportunities after the internship, depending on performance and business needs
ASSUMPTION: This internship provides an excellent opportunity for students or recent graduates to gain valuable experience in public relations and the gaming industry.
🌍 Location & Work Environment
Office Type: Modern, collaborative work environment with a global team.
Office Location(s): Tencent Seafront Towers, Nanshan District, Shenzhen, Guangdong, CN
Geographic Context:
- Singapore is a multicultural city-state and island country in Southeast Asia
- It is known for its cleanliness, safety, and efficient public transportation
- The office is located in the CapitaSky building, offering easy access to various amenities and public transportation options
Work Schedule: Flexible working hours (24-40 hours/week for 6 months)
ASSUMPTION: The work environment at Tencent is dynamic and multicultural, providing an excellent opportunity for personal and professional growth.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager and team members
- Background check and offer
Key Assessment Areas:
- Communication skills (written and verbal)
- Cultural awareness and adaptability
- Project management skills
- Passion for gaming and understanding of the gaming industry
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences in public relations, marketing, or a related field
- Demonstrate your passion for gaming and understanding of the gaming industry
- Showcase your ability to work well under pressure and manage multiple tasks
- Prepare questions to ask the interviewer about the role, team, or company to demonstrate your interest and engagement
ATS Keywords: Public Relations, Communication, Writing, Editing, Project Management, Social Media, Research, Event Planning, Media Relations, Content Creation, Data Analysis, Team Collaboration, Adaptability, Cultural Awareness, Gaming Knowledge, Language Proficiency
ASSUMPTION: The application process may vary depending on the specific needs of the hiring team and the number of applicants.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Social media platforms (e.g., Twitter, Facebook, Instagram)
- PR and project management tools (e.g., Cision, Muck Rack, Asana, Trello)
ASSUMPTION: The specific tools and technologies used may vary depending on the team's preferences and the projects at hand.
👔 Cultural Fit Considerations
Company Values:
- User-centric
- Integrity
- Innovation
- Execution
- Collaboration
Work Style:
- Collaborative and team-oriented
- Adaptable and open to feedback
- Results-driven and focused on continuous improvement
Self-Assessment Questions:
- How do you align with Tencent's company values, particularly in the context of this PR Intern role?
- How comfortable are you working in a multicultural environment, and how do you adapt to different cultural backgrounds?
- How does your personal work style fit with the collaborative and results-driven work environment at Tencent?
ASSUMPTION: Tencent values diversity and inclusion, fostering a work environment where employees from various backgrounds can thrive.
⚠️ Potential Challenges
- Managing multiple tasks and projects simultaneously in a fast-paced environment
- Adapting to a multicultural work environment with team members from various nationalities and cultural backgrounds
- Working with external agencies and regional partners to coordinate PR activities and events
- Keeping up with the latest trends and developments in the gaming industry
ASSUMPTION: These challenges can be overcome through strong organizational skills, adaptability, and a willingness to learn and grow in the role.
📈 Similar Roles Comparison
- This role is similar to other PR internships in the gaming industry, but may differ in terms of the specific projects and tasks assigned, as well as the size and scope of the company
- Tencent's global presence and extensive gaming portfolio may offer unique opportunities and challenges compared to other gaming companies
- This internship provides an opportunity to gain experience in public relations within the gaming industry, which can lead to various career paths, such as PR specialist, marketing coordinator, or event planner
ASSUMPTION: The specific details of similar roles may vary depending on the company, industry, and location.
📝 Sample Projects
- Assisting in the planning and execution of a gaming event or conference
- Researching and analyzing PR results and social media metrics to inform future PR strategies
- Drafting press releases and other PR materials for various gaming titles or initiatives
- Collaborating with external agencies to coordinate PR activities and events
ASSUMPTION: The specific projects assigned may vary depending on the team's priorities and the intern's skills and interests.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall PR strategy for Tencent's gaming portfolio?
- What opportunities are there for professional development and growth within the company?
- How does Tencent support work-life balance for its employees?
- What are the most challenging aspects of this role, and how can I best prepare for them?
ASSUMPTION: Asking thoughtful and engaging questions demonstrates your interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences in public relations, marketing, or a related field
- Prepare questions to ask the interviewer about the role, team, or company to demonstrate your interest and engagement
- Follow up with the hiring manager or HR representative within one week of submission to confirm receipt of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
