📌 Core Information
🔹 Job Title: Marketing Intern (Paid) - Mandarin Speaking
🔹 Company: HungryPanda
🔹 Location: Lafayette, Indiana
🔹 Job Type: Part-time, Internship, Temporary
🔹 Category: Marketing
🔹 Date Posted: July 7, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Assisting in planning and executing marketing campaigns to enhance brand awareness
- Developing and maintaining partnerships with university clubs/student associations for campus promotions
- Managing WeChat community and promotional activities to improve customer satisfaction
- Overseeing on-ground promoters and collecting campaign performance data
- Gaining hands-on marketing experience with professional training in a dynamic work environment
ASSUMPTION: This role is ideal for students or recent graduates looking to gain practical marketing experience in the food delivery industry, with a focus on the Chinese community.
📋 Key Responsibilities
✅ Assist the marketing team in planning and executing campaigns to enhance brand awareness
✅ Help develop and maintain partnerships with university clubs/student associations for campus promotions
✅ Support WeChat community management, engagement, and promotional activities to improve customer satisfaction
✅ Assist in managing on-ground promoters and collecting campaign performance data
✅ Complete other tasks assigned by the marketing team
ASSUMPTION: Responsibilities may vary based on the team's needs and the intern's performance.
🎯 Required Qualifications
Education: Pursuing or recently completed a degree in Marketing, Business, or a related field
Experience: No prior experience required, but familiarity with the US Chinese community is a plus
Required Skills:
- Strong communication and teamwork skills
- Creativity and willingness to experiment
- Familiarity with Xiaohongshu (RED) operations or poster design is a plus
- Must have legal work authorization (OPT/CPT supported)
- Ability to work on-site in Lafayette from August to October
Preferred Skills:
- Previous marketing or event planning experience
- Bilingual in English and Mandarin
ASSUMPTION: Preferred skills are not deal-breakers, and HungryPanda values potential and passion over extensive experience.
💰 Compensation & Benefits
Salary Range: $15 per hour
Benefits:
- Hands-on marketing experience with professional training
- Dynamic work environment with growth opportunities
- High-performing interns may receive full-time offers
- OPT/CPT sponsorship support
Working Hours: Part-time, with flexible scheduling
ASSUMPTION: The salary range is competitive for an internship in the food delivery industry, and benefits focus on professional growth and development.
📌 Applicant Insights
🔍 Company Context
Industry: Food and Beverage Services, specifically focusing on Chinese cuisine and groceries
Company Size: 51-200 employees, providing a mid-sized company environment with opportunities for growth and impact
Founded: 2012, with a history of connecting overseas Chinese communities to authentic food and groceries
Company Description:
- HungryPanda specializes in providing authentic Chinese food and groceries to Chinese compatriots and students abroad
- The company aims to become the global market leading platform for overseas Chinese food businesses
- HungryPanda values open-mindedness, sharing, and supporting team members to work efficiently rather than long hours
Company Specialties:
- E-commerce and online food ordering
- Food delivery services
Company Website: https://www.hungrypanda.co/
ASSUMPTION: HungryPanda's focus on the Chinese community and authentic food makes it an attractive option for candidates interested in this niche market.
📊 Role Analysis
Career Level: Entry-level, with opportunities for growth and potential full-time offers for high-performing interns
Reporting Structure: The marketing intern will report directly to the marketing team and work closely with them on various campaigns and projects
Work Arrangement: Part-time, on-site internship in Lafayette, Indiana, from August to October
Growth Opportunities:
- Hands-on marketing experience and professional training
- Potential full-time offers for high-performing interns
- Exposure to various aspects of marketing, including campaign planning, community management, and data collection
ASSUMPTION: This role offers valuable experience and growth opportunities for the right candidate, with a clear path to full-time employment for exceptional interns.
🌍 Location & Work Environment
Office Type: HungryPanda's Lafayette office is a dynamic and collaborative workspace, fostering open communication and creativity
Office Location(s): Lafayette, Indiana
Geographic Context:
- Lafayette is a city in Indiana with a significant Chinese student population, providing ample opportunities for campus promotions and community engagement
- The city offers a mix of urban and suburban living, with a relatively low cost of living compared to larger cities
- Lafayette is home to Purdue University, which has a large international student population, including many Chinese students
Work Schedule: Part-time, with flexible scheduling to accommodate the intern's academic schedule
ASSUMPTION: The Lafayette office provides a supportive and engaging work environment, with ample opportunities for interns to connect with the local Chinese community.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the provided link
- Phone or video screening to assess communication skills and cultural fit
- In-person or virtual interview with the marketing team to discuss the role and answer any questions
- Background check and reference verification for selected candidates
Key Assessment Areas:
- Communication skills, both written and verbal
- Cultural awareness and understanding of the Chinese community
- Creativity and problem-solving abilities
- Adaptability and willingness to learn
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences, particularly those related to marketing, event planning, or working with the Chinese community
- Demonstrate your passion for marketing and the food industry in your application materials
- Prepare for interview questions that focus on your communication skills, creativity, and cultural awareness
ATS Keywords: Marketing, Campaign Planning, Community Management, Data Collection, Partnership Development, WeChat, Xiaohongshu, Mandarin Speaking, Chinese Community
ASSUMPTION: HungryPanda's application process is designed to assess candidates' communication skills, creativity, and cultural fit, with a focus on finding the right candidate for the role.
🛠️ Tools & Technologies
- WeChat for community management and engagement
- Xiaohongshu (RED) for promotional activities and poster design (optional)
- Microsoft Office Suite for document creation and management
ASSUMPTION: The tools and technologies required for this role are relatively straightforward, with a focus on communication and social media platforms popular among the Chinese community.
👔 Cultural Fit Considerations
Company Values:
- Food lovers and curious to explore new opportunities
- Passionate about creating value for every stakeholder in their ecosystem
- Open-minded and supportive of sharing within the team
Work Style:
- Dynamic and enthusiastic, supporting team members to work efficiently rather than long hours
- Creative and professional, valuing everyone's opinion and encouraging open-mindedness
- Focused on delivering quality authentic oriental food and enhancing brand awareness
Self-Assessment Questions:
- Do you share HungryPanda's passion for connecting overseas Chinese communities to authentic food and groceries?
- Are you comfortable working in a dynamic and collaborative team environment, with a focus on open communication and creativity?
- Do you possess strong communication skills and cultural awareness, with a willingness to learn and adapt in a fast-paced environment?
ASSUMPTION: HungryPanda values candidates who are passionate about their mission, open-minded, and comfortable working in a dynamic team environment.
⚠️ Potential Challenges
- The role may require working on weekends or evenings to support on-ground promotions and events
- Candidates may face competition from other interns and applicants for limited full-time opportunities
- The role may involve some physical labor, such as setting up promotional materials or distributing flyers
- Candidates may need to adapt to working in a fast-paced and sometimes unpredictable environment
ASSUMPTION: While this role offers valuable experience and growth opportunities, candidates should be prepared to face potential challenges and adapt to a dynamic work environment.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this internship focuses specifically on the Chinese community and authentic Chinese food and groceries
- HungryPanda's internship offers hands-on experience and professional training, with a clear path to full-time employment for high-performing interns
- Compared to other marketing internships, this role provides unique insights into the food delivery industry and the Chinese community
ASSUMPTION: This role offers a unique and valuable experience for candidates interested in marketing, the food industry, and the Chinese community.
📝 Sample Projects
- Planning and executing a campus promotion event at Purdue University, including partnership development, promotional materials, and on-ground management
- Managing WeChat community engagement and promotional activities, including creating engaging content and monitoring user interactions
- Collecting and analyzing campaign performance data to identify trends and make data-driven decisions
ASSUMPTION: These sample projects provide a glimpse into the hands-on marketing experience and professional training offered by HungryPanda's internship program.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does HungryPanda support the growth and development of its interns?
- What are the most challenging aspects of working in the marketing team, and how does the team overcome these challenges?
- How does HungryPanda measure the success of its marketing campaigns, and what metrics are most important for this role?
- What opportunities are there for full-time employment after the internship, and how can I position myself for success in the application process?
ASSUMPTION: These interview questions are designed to provide insight into the role's priorities, the team's dynamics, and the company's commitment to intern growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences, particularly those related to marketing, event planning, or working with the Chinese community
- Prepare for interview questions that focus on your communication skills, creativity, and cultural awareness
- Follow up with HungryPanda after submitting your application to express your interest in the role and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
