π Core Information
πΉ Job Title: Marketing Intern (Paid) - Mandarin Speaking
πΉ Company: HungryPanda
πΉ Location: Pittsburgh, Pennsylvania, United States
πΉ Job Type: Part-time, Internship, Temporary
πΉ Category: Marketing
πΉ Date Posted: July 7, 2025
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Assisting in planning and executing marketing campaigns to enhance brand awareness
- Developing and maintaining partnerships with university clubs/student associations for campus promotions
- Managing WeChat community and promotional activities to improve customer satisfaction
- Overseeing on-ground promoters and collecting campaign performance data
- Gaining hands-on marketing experience with professional training in a dynamic work environment
ASSUMPTION: This role is ideal for students or recent graduates looking to gain practical marketing experience in the food delivery industry, with a focus on the Chinese community.
π Key Responsibilities
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Assist the marketing team in planning and executing campaigns to enhance brand awareness
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Help develop and maintain partnerships with university clubs/student associations for campus promotions
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Support WeChat community management, engagement, and promotional activities to improve customer satisfaction
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Assist in managing on-ground promoters and collecting campaign performance data
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Complete other tasks assigned by the marketing team
ASSUMPTION: Responsibilities may evolve based on the intern's skills and the team's needs, providing opportunities for growth and learning.
π― Required Qualifications
Education: Currently enrolled in or recently graduated from a university program
Experience: No prior work experience required, but familiarity with the US Chinese community and university networks is preferred
Required Skills:
- Outgoing personality with strong communication, execution, and teamwork skills
- Creativity and willingness to experiment
- Familiarity with Xiaohongshu (RED) operations or poster design is a plus
- Legal work authorization (OPT/CPT supported)
Preferred Skills:
- Bilingual in English and Mandarin
- Experience in marketing or event planning
ASSUMPTION: While not explicitly stated, proficiency in Mandarin is crucial for this role due to the target audience and community focus.
π° Compensation & Benefits
Salary Range: $15 per hour
Benefits:
- Hands-on marketing experience with professional training
- Dynamic work environment with growth opportunities
- High-performing interns may receive full-time offers
- OPT/CPT sponsorship support
Working Hours: Part-time, with flexible scheduling
ASSUMPTION: The salary range is competitive for an entry-level marketing intern position in the Pittsburgh area.
π Applicant Insights
π Company Context
Industry: Food and Beverage Services, specializing in delivery and online food ordering
Company Size: 51-200 employees, providing a medium-sized company environment with opportunities for growth and collaboration
Founded: 2012, with a history of expansion and success in the food delivery industry
Company Description:
- HungryPanda is a specialist food delivery platform focusing on providing authentic Chinese food and groceries to Chinese compatriots and students abroad
- The company aims to connect merchants to consumers via its state-of-the-art online platform and industry-leading delivery service
- HungryPanda values open-mindedness, sharing, and supporting team members to work efficiently rather than long hours
Company Specialties:
- E-commerce and online food ordering
- Food delivery services
Company Website: www.hungrypanda.co
ASSUMPTION: HungryPanda's focus on the Chinese community and authentic food makes it an attractive option for candidates interested in this niche.
π Role Analysis
Career Level: Entry-level, with opportunities for growth and professional development
Reporting Structure: The marketing intern will report directly to the marketing team and work closely with other departments as needed
Work Arrangement: Part-time, on-site, with flexible scheduling to accommodate university students
Growth Opportunities:
- High-performing interns may receive full-time offers upon completion of the internship
- Opportunities to learn and gain experience in various aspects of marketing and event planning
ASSUMPTION: The part-time nature of this role allows for a good work-life balance, making it an attractive option for students and recent graduates.
π Location & Work Environment
Office Type: On-site, with a dynamic and collaborative work environment
Office Location(s): Pittsburgh, Pennsylvania, United States
Geographic Context:
- Pittsburgh is a mid-sized city with a diverse population and a strong university presence
- The city offers a lower cost of living compared to larger metropolitan areas, making it an affordable option for students and young professionals
- Pittsburgh has a significant Chinese community, providing ample opportunities for networking and cultural exchange
Work Schedule: Flexible, with part-time hours and the ability to work around university commitments
ASSUMPTION: The location and work environment are well-suited for students and recent graduates looking to gain practical experience in the marketing field.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen interview
- In-person or virtual interview with the marketing team
- Background check and onboarding
Key Assessment Areas:
- Communication skills and ability to work effectively in a team
- Creativity and problem-solving abilities
- Familiarity with the US Chinese community and university networks
- Adaptability and willingness to learn
Application Tips:
- Highlight relevant experience, such as event planning, marketing, or community engagement
- Demonstrate your understanding of the US Chinese community and your ability to connect with this target audience
- Showcase your creativity and passion for marketing through your resume and cover letter
ATS Keywords: Marketing, Intern, Mandarin, WeChat, Community Management, Partnership Development, Campaign Planning, Event Planning, Data Collection
ASSUMPTION: The application process is designed to assess candidates' communication skills, creativity, and cultural competency, with a focus on finding the best fit for the marketing team.
π οΈ Tools & Technologies
- WeChat (for community management and promotional activities)
- Social media platforms (for marketing campaigns)
- Microsoft Office Suite (for data collection and reporting)
- Design tools (for poster creation and event planning)
ASSUMPTION: The tools and technologies required for this role are common to the marketing industry and can be easily learned by candidates with relevant experience or a willingness to adapt.
π Cultural Fit Considerations
Company Values:
- Food lovers and curious to explore new opportunities
- Passionate about creating value for every stakeholder in the ecosystem
- Open-minded and supportive of team members working efficiently
Work Style:
- Dynamic and innovative, with a focus on efficiency rather than long hours
- Collaborative and supportive, with a emphasis on open-mindedness and sharing within the team
- Fast-paced and adaptable, with a willingness to experiment and learn
Self-Assessment Questions:
- Do you share HungryPanda's passion for food and connecting with the Chinese community?
- Are you comfortable working in a dynamic, fast-paced environment and adapting to new challenges?
- Do you value open-mindedness, collaboration, and supporting your team members to work efficiently?
ASSUMPTION: Candidates who align with HungryPanda's company values and work style are more likely to succeed in this role and contribute to the team's success.
β οΈ Potential Challenges
- Balancing university commitments with internship responsibilities
- Adapting to a fast-paced work environment and learning new skills quickly
- Overcoming language barriers and cultural differences when working with the Chinese community
- Managing multiple tasks and priorities simultaneously
ASSUMPTION: While these challenges may present obstacles, they also provide opportunities for growth and learning, making this role an attractive option for motivated candidates.
π Similar Roles Comparison
- Unlike traditional marketing roles, this internship focuses specifically on the Chinese community and authentic Chinese food
- This role offers hands-on experience in marketing, event planning, and community management, providing a well-rounded skillset for candidates
- Compared to other internships, this role offers competitive compensation, professional training, and the opportunity to work with a dynamic and innovative team
ASSUMPTION: This role stands out from other marketing internships due to its focus on the Chinese community and the comprehensive skillset it offers candidates.
π Sample Projects
- Planning and executing a campus promotional event, including partnership development and on-ground promotion
- Managing WeChat community engagement and promotional activities, including content creation and user engagement
- Collecting and analyzing campaign performance data to inform future marketing strategies
ASSUMPTION: These sample projects provide a snapshot of the types of tasks and responsibilities candidates can expect in this role, offering a well-rounded marketing experience.
β Key Questions to Ask During Interview
- How does this internship fit into the company's long-term marketing strategy?
- What opportunities are there for growth and professional development within the marketing team?
- How does HungryPanda support work-life balance for its interns?
- What are the key performance indicators (KPIs) for this role, and how will my progress be measured?
- How does HungryPanda foster a dynamic and innovative work environment, and what can I do to contribute to this culture?
ASSUMPTION: Asking these questions demonstrates your interest in the role and your commitment to understanding the company's culture and expectations.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills, with a focus on marketing, event planning, and community engagement
- Prepare examples of your previous marketing or event planning work, if applicable
- Follow up with the hiring manager within one week of submitting your application to express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.