π Core Information
πΉ Job Title: Marketing Manager
πΉ Company: MGT Insurance
πΉ Location: San Francisco, CA
πΉ Job Type: On-site
πΉ Category: Insurance
πΉ Date Posted: April 12, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Developing and executing large-scale marketing campaigns to drive growth and expansion
- Actively gathering insights from agent partners to improve products and services
- Identifying market opportunities and analyzing competitors' advertising strategies
- Creating and publishing engaging content for various stakeholders using multiple media methods
- Problem-solving and iterating to drive outcomes and success in a fast-paced environment
ASSUMPTION: This role requires a strong understanding of the commercial insurance market and distribution channels, as well as excellent communication and organizational skills.
π Key Responsibilities
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Developing and executing large-scale, CRM-based marketing campaigns to achieve growth targets and expansion goals
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Actively gathering insights from agent partners, such as testimonials and product feedback, to inform marketing strategies
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Identifying areas of opportunity in the market by analyzing competitors' advertising strategies and industry trends
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Creating and publishing engaging content for various stakeholders, including agents, partners, and industry publications, using multiple media methods
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Searching out opportunities to highlight MGT Insurance in the industry by creating publications, promoting speaking events, and attending conferences
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Identifying problems or opportunities, developing testable theses, implementing plans to test those theses, and iterating as needed to drive outcomes
ASSUMPTION: This role requires a high degree of autonomy and the ability to work quickly and effectively in a fast-paced, entrepreneurial environment.
π― Required Qualifications
Education: Bachelor's degree in Business, Marketing, or a related field; MBA or equivalent advanced degree is a plus
Experience: 3+ years of experience in brand management, content generation, or overall marketing management within the commercial insurance industry
Required Skills:
- Solid understanding of the commercial P&C insurance market and distribution channels
- Excellent communication, writing, and organizing skills
- Proven ability to work independently and thrive in a fast-paced, entrepreneurial environment
Preferred Skills:
- Experience with CRM-based marketing campaigns
- Strong analytical skills and data-driven mindset
ASSUMPTION: Candidates with experience in digital marketing and a strong understanding of the commercial insurance industry are likely to be the best fit for this role.
π° Compensation & Benefits
Salary Range: $75k-$125K base, depending on experience
Benefits:
- Competitive salary and benefits package
- Role in shaping the future of a modern digital insurance platform
- Collaborative and forward-thinking work environment
- Career development opportunities
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for marketing managers with 3+ years of experience in the commercial insurance industry.
π Applicant Insights
π Company Context
Industry: Insurance, specifically commercial property and casualty (P&C) insurance
Company Size: Small (11-50 employees), which means a more intimate work environment and the opportunity to have a significant impact on the company's growth and success
Founded: MGT Insurance is a relatively new company, focusing on evolving commercial P&C insurance for brokers and small business owners using modern technology and better processes
Company Description:
- MGT is the first AI-driven, neo-insurer focused on evolving commercial P&C insurance for the brokers and small business owners
- The company combines the expertise of industry veterans with state-of-the-art technology to move the industry forward
- MGT seeks visionary leaders who thrive in dynamic, entrepreneurial settings and excel in autonomous roles
Company Specialties:
- Commercial insurance
- Insurtech
- AI-driven solutions
Company Website: https://www.mgtinsurance.com/
ASSUMPTION: MGT Insurance is a startup focused on disrupting the commercial insurance industry using modern technology and innovative processes.
π Role Analysis
Career Level: Mid-level marketing professional with 3+ years of experience in the commercial insurance industry
Reporting Structure: This role reports directly to the leadership team and works closely with key leadership team members
Work Arrangement: On-site, full-time position with a collaborative and forward-thinking work environment
Growth Opportunities:
- As a small, growing company, there are ample opportunities for career advancement and growth
- The role offers the chance to shape the future of a modern digital insurance platform
- MGT Insurance values career development and offers opportunities for professional growth
ASSUMPTION: This role offers significant growth potential as the company continues to expand and evolve.
π Location & Work Environment
Office Type: Modern, collaborative workspace in San Francisco, CA
Office Location(s): 5445 DTC Pkwy, Greenwood Village, Colorado 80111, US
Geographic Context:
- San Francisco is a major tech hub with a vibrant and diverse culture
- The city offers numerous networking opportunities and industry events
- The cost of living in San Francisco is high, but the city provides many amenities and attractions
Work Schedule: Full-time, 40 hours per week, with the opportunity for flexible hours and remote work as needed
ASSUMPTION: The work environment at MGT Insurance is collaborative, forward-thinking, and focused on driving growth and success in the commercial insurance industry.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the leadership team
- Final interview with the CEO or another senior leader
Key Assessment Areas:
- Marketing and campaign strategy development
- Understanding of the commercial insurance market and distribution channels
- Communication and presentation skills
- Problem-solving and analytical skills
Application Tips:
- Highlight relevant marketing experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the commercial insurance industry and MGT Insurance's mission
- Prepare examples of successful marketing campaigns or projects you've led in the past
- Research MGT Insurance and be prepared to discuss how your skills and experience align with the company's goals and values
ATS Keywords: Marketing Manager, Commercial Insurance, Demand Generation, Brand Strategy, Content Creation, Problem Solving, Entrepreneurial Mindset, CRM Marketing, Market Analysis, Stakeholder Engagement, Independent Work, Fast-Paced Environment, Growth Scaling, Organizational Skills, Feedback Gathering, Event Promotion
ASSUMPTION: MGT Insurance uses an Applicant Tracking System (ATS) to manage job applications, and including relevant keywords in your resume can help improve your chances of being selected for an interview.
π οΈ Tools & Technologies
- CRM software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Social media management platforms (e.g., Hootsuite, Buffer)
- Content creation and design tools (e.g., Canva, Adobe Creative Suite)
ASSUMPTION: The specific tools and technologies used by MGT Insurance may vary, but the role requires proficiency in marketing software and platforms.
π Cultural Fit Considerations
Company Values:
- Innovation and continuous improvement
- Collaboration and teamwork
- Customer-centric approach
Work Style:
- Entrepreneurial and autonomous
- Data-driven and analytical
- Fast-paced and results-oriented
Self-Assessment Questions:
- Do you thrive in dynamic, entrepreneurial settings and excel in autonomous roles?
- Are you comfortable working in a fast-paced environment with tight deadlines?
- Do you have a strong bias for action and a proven ability to drive outcomes?
ASSUMPTION: MGT Insurance values candidates who are entrepreneurial, autonomous, and comfortable working in a fast-paced environment.
β οΈ Potential Challenges
- The role may require working with tight deadlines and managing multiple projects simultaneously
- MGT Insurance is a startup, and the work environment may be unpredictable or subject to change
- The commercial insurance industry can be complex and challenging to navigate, requiring a strong understanding of the market and distribution channels
- The cost of living in San Francisco is high, which may impact the overall compensation package
ASSUMPTION: These challenges are inherent to working in a fast-paced, entrepreneurial environment and should be carefully considered by potential candidates.
π Similar Roles Comparison
- Marketing Manager (Insurance) vs. Marketing Manager (Other Industries)
- This role requires a strong understanding of the commercial insurance market and distribution channels
- Candidates with experience in the commercial insurance industry are likely to be the best fit for this role
- Marketing Manager (Startup) vs. Marketing Manager (Enterprise)
- This role is in a startup environment, which may offer more autonomy and growth opportunities but also comes with its own set of challenges
- Candidates who thrive in dynamic, entrepreneurial settings and excel in autonomous roles are likely to be the best fit for this role
- Marketing Manager (On-site) vs. Marketing Manager (Remote)
- This role is an on-site position, which may offer more opportunities for collaboration and face-to-face interaction with team members and stakeholders
- Candidates who prefer working in an office environment and enjoy the energy and camaraderie of a team setting are likely to be the best fit for this role
ASSUMPTION: This role is unique and offers a combination of challenges and opportunities that set it apart from similar marketing manager positions in other industries, company sizes, or work arrangements.
π Sample Projects
- Developing and executing a large-scale CRM-based marketing campaign to drive growth and expansion in a specific geographic region
- Analyzing competitors' advertising strategies and identifying market opportunities to inform MGT Insurance's marketing strategy
- Creating and publishing engaging content for various stakeholders, such as agents, partners, and industry publications, using multiple media methods
ASSUMPTION: These sample projects are representative of the types of tasks and responsibilities that the Marketing Manager may be expected to perform in this role.
β Key Questions to Ask During Interview
- Can you describe the company's growth plans and how this role fits into those plans?
- How does MGT Insurance support the professional development and growth of its employees?
- What is the company's approach to work-life balance, and how does that manifest in this role?
- How does the leadership team collaborate and make decisions, and how does this role contribute to that process?
- What are the biggest challenges facing the commercial insurance industry, and how does MGT Insurance plan to address them?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and the company, and can help you better understand the work environment and cultural fit.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant marketing experience and achievements
- Write a cover letter that demonstrates your understanding of the commercial insurance industry and MGT Insurance's mission
- Prepare examples of successful marketing campaigns or projects you've led in the past
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.