📌 Core Information
🔹 Job Title: Marketing Manager - Brand Partnerships and Activations
🔹 Company: Qualcomm
🔹 Location: San Diego, California, United States
🔹 Job Type: On-site, Full-time
🔹 Category: Marketing
🔹 Date Posted: May 20, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading brand partnerships and activations for Snapdragon technology
- Collaborating with cross-functional teams to develop integrated campaigns
- Strengthening relationships with global partners such as Manchester United and Mercedes-AMG PETRONAS Formula One Team
- Evaluating inbound and proactive opportunities for brand partnerships
- Presenting to internal and external stakeholders on brand partnership strategies
ASSUMPTION: This role requires a strategic mindset, strong project management skills, and the ability to build and maintain effective relationships with partners and internal teams.
📋 Key Responsibilities
✅ Serve as program level lead for 1-2 brand partnerships and activations
✅ Partner with campaign and project management leads to develop and execute integrated campaigns/activations
✅ Strengthen property partner relationships for mutual benefit
✅ Assist in ongoing evaluation of inbound and proactive opportunities
✅ Develop executive level presentations for internal reviews and external meetings
✅ Help lead our sports & entertainment agency relationships
ASSUMPTION: This role involves a high degree of autonomy and requires strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree in Communications, Marketing, Public Relations, or a related field
Experience: 3+ years of relevant experience in Communications, Marketing, Public Relations, or a related field
Required Skills:
- Proven experience in sponsorship and partnership marketing
- Excellent project management skills
- Strong relationship-building skills
- Excellent communication and presentation skills
- Ability to work cross-functionally and collaborate effectively with internal teams
Preferred Skills:
- 7-10 years of experience in sponsorship and partnership marketing
- Experience managing and mentoring team members
- Highly organized with great attention to detail
- Business acumen and entrepreneurial mindset
- Passion for technology, sports, and entertainment
ASSUMPTION: Candidates with a marketing or related degree and experience in agency, team, or other industry roles may be preferred.
💰 Compensation & Benefits
Salary Range: $133,500 - $200,300 per year
Benefits:
- Competitive annual discretionary bonus program
- Opportunity for annual RSU grants
- Highly competitive benefits package
Working Hours: Full-time, typically 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for a marketing manager role with 5-10 years of experience in the telecommunications industry.
📌 Applicant Insights
🔍 Company Context
Industry: Qualcomm operates in the telecommunications industry, focusing on delivering intelligent computing everywhere.
Company Size: Qualcomm is a large company with over 10,000 employees globally.
Founded: Qualcomm was founded in 1985 and is headquartered in San Diego, California.
Company Description:
- Qualcomm is a world leader in 3G, 4G, and next-generation wireless technologies
- The company is committed to advancing science and technology to create breakthrough products and services
- Qualcomm is dedicated to sustainable and responsible business practices
Company Specialties:
- Semiconductors
- Wireless
- Mobile
- Networking
- Wi-Fi
- Small Cells
- Wireless Power
- Augmented Reality
- Location Services
- Internet of Things
- Automotive
- 5G
- PC computing
- and Bluetooth
Company Website: qualcomm.com
ASSUMPTION: Qualcomm's large size and global presence offer opportunities for career growth and development.
📊 Role Analysis
Career Level: This role is at the manager level, requiring strategic thinking, leadership, and team management skills.
Reporting Structure: The Marketing Manager - Brand Partnerships and Activations reports directly to the head of Brand Partnerships and Activations.
Work Arrangement: This is an on-site role, with the primary office location in San Diego, California.
Growth Opportunities:
- Potential to lead larger brand partnerships and activations
- Opportunities to collaborate with cross-functional teams and gain exposure to various aspects of the business
- Potential to grow into a leadership role within the marketing organization
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to take on more responsibility and advance their career within the marketing organization.
🌍 Location & Work Environment
Office Type: Qualcomm's San Diego headquarters is a modern, collaborative workspace with on-site amenities.
Office Location(s): 5775 Morehouse Drive, San Diego, CA 92121, United States
Geographic Context:
- San Diego is located in Southern California, with a Mediterranean climate and numerous beaches
- The city offers a diverse range of cultural attractions, including museums, theaters, and festivals
- San Diego is home to numerous tech companies and startups, providing ample networking opportunities
Work Schedule: Full-time, typically 40 hours per week, with some flexibility for remote work when needed
ASSUMPTION: The San Diego office provides a dynamic and engaging work environment, with opportunities for collaboration and professional development.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with a member of the HR team
- On-site or virtual interview with the hiring manager and potential team members
- Final interview with the head of Brand Partnerships and Activations
- Background check and offer
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Project management and organizational skills
- Relationship-building and communication skills
- Cultural fit and alignment with Qualcomm's values
Application Tips:
- Highlight relevant experience in sponsorship and partnership marketing
- Demonstrate strong project management skills and attention to detail
- Showcase your ability to build and maintain effective relationships with partners and internal teams
- Prepare for behavioral interview questions that assess your problem-solving skills and strategic thinking
ATS Keywords: Brand Partnerships, Activations, Sponsorship Marketing, Project Management, Relationship Building, Strategic Thinking, Cross-functional Teams, Internal Stakeholders, Executive Presentations
ASSUMPTION: The application process for this role is competitive, and candidates should highlight their relevant experience and skills to increase their chances of success.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, JIRA)
- Presentation software (e.g., PowerPoint, Keynote)
- CRM software (e.g., Salesforce, HubSpot)
ASSUMPTION: Familiarity with relevant project management tools and CRM software is preferred for this role.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Integrity
- Performance
- Collaboration
- Sustainability
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Results-driven and focused on execution
- Adaptable and open to change
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you an effective communicator and collaborator?
- Do you have a proven track record of successful project management?
- Are you passionate about technology, sports, and entertainment?
ASSUMPTION: Candidates who are results-driven, adaptable, and passionate about technology, sports, and entertainment are likely to be a strong fit for this role.
⚠️ Potential Challenges
- Managing multiple brand partnerships and activations simultaneously may be challenging
- Working with global partners may require frequent travel and coordination across time zones
- Balancing the needs of partners and internal stakeholders may be challenging at times
- Keeping up with industry trends and technological advancements may require continuous learning
ASSUMPTION: These challenges can be overcome with strong project management skills, effective communication, and a strategic mindset.
📈 Similar Roles Comparison
- This role is unique in its focus on brand partnerships and activations for Snapdragon technology
- Compared to other marketing roles, this position requires a strong understanding of sponsorship and partnership marketing strategies
- Career progression may involve moving into a leadership role within the marketing organization or transitioning into a related field, such as business development or strategic partnerships
ASSUMPTION: This role offers a unique opportunity to gain experience in brand partnerships and activations within the telecommunications industry.
📝 Sample Projects
- Developing and executing an integrated campaign for a global sports team, including event activations, social media content, and merchandise
- Negotiating and securing a brand partnership with a major technology company for a high-profile event
- Managing a team of marketing professionals to deliver a successful brand activation for a major product launch
ASSUMPTION: These sample projects demonstrate the strategic and tactical aspects of brand partnerships and activations within the telecommunications industry.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30-60-90 days?
- How does this role fit into the broader marketing organization and company strategy?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
- What opportunities are there for growth and development within the marketing organization?
- How does Qualcomm support work-life balance for its employees?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience in sponsorship and partnership marketing, project management, and relationship building
- Prepare for behavioral interview questions that assess your problem-solving skills and strategic thinking
- Research Qualcomm's brand partnerships and activations to demonstrate your understanding of the role and company
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
