🔹 Job Title: Marketing Manager - CRM
🔹 Company: Curaleaf
🔹 Location: Stamford, Connecticut, United States
🔹 Job Type: On-site
🔹 Category: 🎯 CRM & Loyalty Marketing
🔹 Date Posted: March 29, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: The role demands active involvement in strategy and execution, indicating a balance between technical and strategic responsibilities, typical in a CRM-focused marketing manager position.
✅ Develop and execute CRM programs across a variety of brands
✅ Drive traffic and sales at retail locations
✅ Contribute to communication strategy and testing plans
✅ Support lifecycle journey programs in CRM
✅ Build and ensure quality of SMS, email, and push message campaigns
ASSUMPTION: Responsibilities focus heavily on CRM program management and indicate regular engagement with tech platforms and marketing channels.
Education: Bachelor's degree in marketing, business administration, communications, or a related field
Experience: Minimum of 3-5 years in CRM marketing, particularly in retail
Required Skills:
Preferred Skills:
ASSUMPTION: Emphasis is on technical and strategic skills, with a focus on data-driven decision-making, common in advanced CRM roles.
Salary Range: $90,000 - $105,000 USD
Benefits:
Working Hours: 40 hours per week, with flexibility for night and weekend hours as required
ASSUMPTION: Compensation is competitively aligned with industry standards for similar roles, indicating a well-rounded benefits package typical for managerial positions in the cannabis industry.
Industry: Cannabis
Company Size: Not Specified
Founded: Not Specified
Company Description:
Company Specialties:
Company Website: https://curaleaf.com/
ASSUMPTION: The company fosters a culture of innovation and social responsibility, consistent with major cannabis brands aiming for market leadership.
Career Level: Mid to Senior level management
Reporting Structure: Likely reports to senior management or director within marketing
Work Arrangement: On-site
Growth Opportunities:
ASSUMPTION: The role offers significant growth potential within the rapidly expanding cannabis sector, appealing to professionals seeking advancement in a dynamic industry.
Office Type: Corporate office with collaborative spaces
Office Location(s): Stamford, Connecticut
Geographic Context:
Work Schedule: Predominantly weekday hours with possible need for flexible scheduling
ASSUMPTION: Stamford provides a strategic geographical advantage being part of a broader business hub, likely supporting a conducive environment for professional and personal growth.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: CRM, Retail, Email Marketing, Data Analysis, Project Management
ASSUMPTION: The application process will heavily weigh experience and technical competencies, reflecting the role's strategic and execution requirements.
ASSUMPTION: Proficiency in these tools is crucial given the job's technical demands, aligning with industry practices for comprehensive CRM management.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Cultural fit hinges on aligning with Curaleaf’s mission-driven approach and ability to contribute positively in a high-growth environment.
ASSUMPTION: Challenges may arise from balancing innovation with operational demands in a fast-paced industry, requiring adaptive strategies.
ASSUMPTION: This role is distinguished by its strategic CRM concentration within a retail-focused environment, with parallels in other industries focusing on customer loyalty.
ASSUMPTION: Projects will typically involve cross-functional collaboration and data-driven decision making to optimize customer engagement.
ASSUMPTION: Questions should explore strategic, developmental, and impact-oriented facets, crucial for aligning with company goals and personal growth within the role.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.