Marketing Operations Analyst

📌 Core Information

🔹 Job Title: Marketing Operations Analyst

🔹 Company: AllianceBernstein

🔹 Location: Nashville, Tennessee

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: April 10, 2025

🔹 Experience Level: Mid-level (2-5 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Strategic execution of complex projects with minimal oversight
• Data-driven decision-making and operational insights
• Process optimization and improvement
• Cross-functional collaboration and stakeholder engagement
• Program and project support

ASSUMPTION: This role requires a balance of analytical, project management, and communication skills. It's ideal for someone who enjoys problem-solving, data analysis, and working with diverse teams.

📋 Key Responsibilities

✅ Break down complex problems into structured plans and execute with minimal oversight

✅ Apply a systems-thinking approach to continuously improve how work gets done

✅ Leverage data to drive decision-making across marketing operations, identify trends, performance gaps, and opportunities for optimization

✅ Design user-friendly dashboards and reporting tools/processes that enable cross-functional teams to drive operational excellence

✅ Document and analyze existing marketing workflows to identify inefficiencies or opportunities for improvement

✅ Recommend and implement scalable solutions that enhance team productivity, efficiency, and consistency

✅ Collaborate with cross-functional partners across marketing, MarTech, engineering, and global teams

✅ Build trust and alignment to support project and operational initiative success through effective change management

✅ Contribute to the successful delivery of marketing programs and operational initiatives

✅ Manage project timelines and dependencies, coordinating across teams to keep efforts on track

ASSUMPTION: This role involves a mix of strategic planning, data analysis, and project management. It requires strong organizational skills and the ability to work effectively with various teams.

🎯 Required Qualifications

Education: Bachelor’s degree in business, marketing, or a related field

Experience: 2-5 years of relevant experience in marketing operations, data analysis, or a related field

Required Skills:

• Proficient in Excel
• Familiarity with reporting and visualization tools (e.g., Excel, Tableau, Power BI)
• Strong analytical and problem-solving skills
• Technically proficient with a strong aptitude to learn new technologies
• Excellent communication skills
• Detail-oriented with the ability to set realistic goals, timelines, and demonstrate successful follow-through

Preferred Skills:

• Familiarity with marketing technologies, campaign workflows, and project management tools (e.g., Workfront)
• Comfortable working in and driving action and accountability in a large, distributed organization
• Demonstrate a bias toward operational excellence and continuous improvement

ASSUMPTION: While the job listing doesn't specify preferred qualifications, the role requires a strong analytical mindset, excellent communication skills, and the ability to work effectively in a large, distributed organization.

💰 Compensation & Benefits

Salary Range: $70,000 - $100,000 per year (Based on industry standards for mid-level marketing operations roles in Nashville, TN)

Benefits:

• Health, dental, and vision insurance
• 401(k) plan with company match
• Paid time off (vacation, sick, and holidays)
• Employee assistance program
• Tuition reimbursement

Working Hours: Full-time (40 hours per week), with flexibility for occasional remote work

ASSUMPTION: The salary range is an estimate based on industry standards for mid-level marketing operations roles in Nashville, TN. Actual compensation may vary based on experience and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Financial Services, specifically Asset Management and Investment Management

Company Size: 1,001-5,000 employees, which means a large organization with established processes and a diverse range of teams

Founded: 1967, with a rich history and extensive global presence

Company Description:

• AllianceBernstein is a leading global investment management firm offering diversified investment services
• Emphasizes high-quality research and a diverse range of investment services
• Cultures intellectual curiosity, collaboration, and a bias toward operational excellence

Company Specialties:

• Financial Services
• Asset Management
• Investment Management
• Investment Research
• Wealth Planning, Tax Planning, and Retirement

Company Website: www.alliancebernstein.com

ASSUMPTION: AllianceBernstein is a well-established company with a strong reputation in the financial services industry. It offers a diverse range of investment services and has a global presence.

📊 Role Analysis

Career Level: Mid-level, with opportunities for growth and advancement within the marketing operations team

Reporting Structure: This role reports directly to the Marketing Operations Manager and works closely with cross-functional teams across marketing, MarTech, engineering, and global teams

Work Arrangement: On-site, with occasional flexibility for remote work

Growth Opportunities:

• Advancement within the marketing operations team or related departments
• Expansion of skills and knowledge through working with diverse teams and projects
• Potential to take on more strategic or leadership roles as the team and company grow

ASSUMPTION: This role offers opportunities for professional growth and development within a large, established organization.

🌍 Location & Work Environment

Office Type: Corporate office environment with a mix of collaborative and independent workspaces

Office Location(s): 501 Commerce Street, Nashville, TN 37203, US

Geographic Context:

• Nashville, TN is a vibrant city with a growing economy and a strong job market
• The office is located in the downtown area, offering easy access to amenities and public transportation
• The city offers a diverse range of cultural attractions, entertainment options, and outdoor recreation opportunities

Work Schedule: Standard business hours with flexibility for occasional remote work

ASSUMPTION: The Nashville office offers a dynamic work environment in a vibrant city with a strong job market and numerous cultural attractions.

💼 Interview & Application Insights

Typical Process:

• Online application and resume submission
• Phone or video screening with the hiring manager
• On-site or virtual interview with the marketing operations team
• Final interview with the marketing operations manager or another senior leader

Key Assessment Areas:

• Analytical skills and problem-solving abilities
• Communication and collaboration skills
• Understanding of marketing operations and data analysis
• Cultural fit and alignment with company values

Application Tips:

• Highlight relevant experience and skills in your resume, focusing on data analysis, process improvement, and cross-functional collaboration
• Tailor your cover letter to demonstrate your understanding of the role and your enthusiasm for the company's mission
• Prepare for behavioral and situational interview questions that focus on your problem-solving skills, communication abilities, and cultural fit

ATS Keywords: Marketing Operations, Data Analysis, Process Improvement, Cross-Functional Collaboration, Excel, Reporting Tools, Analytical Skills, Problem-Solving, Communication Skills, Detail-Oriented, Marketing Technologies, Project Management, Operational Excellence, Continuous Improvement

ASSUMPTION: The interview process will focus on assessing the candidate's analytical skills, problem-solving abilities, communication and collaboration skills, and cultural fit. The company may use an Applicant Tracking System (ATS) to screen resumes and applications.

🛠️ Tools & Technologies

• Excel
• Reporting and visualization tools (e.g., Tableau, Power BI)
• Project management tools (e.g., Workfront)
• Marketing technologies and campaign workflow tools

ASSUMPTION: The role requires proficiency in Excel and familiarity with reporting and visualization tools. The candidate may also need to learn and utilize specific marketing technologies and project management tools.

👔 Cultural Fit Considerations

Company Values:

• Intellectual curiosity
• Collaboration
• Bias toward operational excellence

Work Style:

• Data-driven and analytical
• Collaborative and team-oriented
• Adaptable and open to continuous improvement

Self-Assessment Questions:

• Do you enjoy working with data and using it to drive decision-making?
• Are you comfortable collaborating with diverse teams and stakeholders?
• Do you thrive in an environment that values continuous improvement and operational excellence?

ASSUMPTION: AllianceBernstein values intellectual curiosity, collaboration, and a bias toward operational excellence. Candidates should assess their fit with these values and work style preferences before applying.

⚠️ Potential Challenges

• Working in a large, distributed organization may present communication and coordination challenges
• The role requires a strong attention to detail and the ability to manage multiple projects simultaneously
• Occasional remote work may require self-motivation and time management skills
• Working in the financial services industry may involve dealing with sensitive data and strict regulations

ASSUMPTION: While this role offers many opportunities, it also presents challenges that candidates should be prepared to address.

📈 Similar Roles Comparison

• Compared to other marketing operations roles, this position places a stronger emphasis on data analysis and process improvement
• In the financial services industry, marketing operations roles often involve working with sensitive data and strict regulations
• Career paths in marketing operations may lead to roles in marketing strategy, management, or data analysis

ASSUMPTION: Candidates should consider how this role compares to other marketing operations positions and how it aligns with their career goals and interests.

📝 Sample Projects

• Analyzing marketing campaign performance data to identify trends and optimize future campaigns
• Developing and implementing a new project management system to improve team productivity and collaboration
• Streamlining marketing workflows to reduce inefficiencies and enhance operational excellence

ASSUMPTION: These sample projects illustrate the types of tasks and initiatives the marketing operations analyst may work on, focusing on data analysis, process improvement, and cross-functional collaboration.

❓ Key Questions to Ask During Interview

• Can you describe a typical day or week in this role?
• How does this role collaborate with other marketing teams and departments?
• What are the most pressing challenges facing the marketing operations team currently?
• How does AllianceBernstein support the professional development and growth of its employees?
• What is the company's approach to work-life balance, and how does that manifest in this role?

ASSUMPTION: These interview questions help candidates better understand the day-to-day responsibilities, team dynamics, and company culture associated with this role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant experience and skills, focusing on data analysis, process improvement, and cross-functional collaboration
• Write a cover letter that demonstrates your understanding of the role and enthusiasm for the company's mission
• Prepare for behavioral and situational interview questions that focus on your problem-solving skills, communication abilities, and cultural fit
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.