Univers provides the world’s most comprehensive decarbonization system, helping companies and countries optimize energy systems and reduce carbon emissions. As a Marketing Operations and Analytics Intern, you'll gain first-hand experience in all aspects of Marketing Operations, collaborating with regional marketing teams to optimize, troubleshoot, and support marketing initiatives. Key aspects of this role include:
- Managing day-to-day marketing campaign operations on marketing automation platforms
- Enforcing proper campaign processes to drive an efficient marketing operations engine
- Tracking and analyzing performance metrics to provide actionable insights for marketing strategy adjustments
- Developing and maintaining dashboards for real-time access to marketing insights
ASSUMPTION: This role is ideal for a student pursuing a degree in Marketing, Data Analytics, or a related field, seeking to gain practical experience in marketing operations and analytics.
📋 Key Responsibilities
- Campaign Operations:
- Own and manage day-to-day marketing campaign operations on marketing automation platforms
- Enforce proper campaign processes across marketing automation platforms and CRM
- Maintain campaign data to ensure accurate reporting for stakeholders
- Marketing Analytics:
- Track and analyze performance metrics to provide actionable insights for marketing strategy adjustments
- Measure the effectiveness of marketing campaigns and automation programs
- Develop and maintain dashboards to enable real-time access to marketing insights
- Provide ad hoc reporting and analysis to support the marketing team
ASSUMPTION: The role may require some flexibility in working hours to accommodate different time zones and ensure global campaign success.
🎯 Required Qualifications
- Education: Pursuing a Bachelor’s degree in Marketing, Data Analytics, Data Science, or a related field
- Experience: Proven experience in data analytics, preferably within marketing (projects or internship)
- Required Skills:
- Excellent communication and collaboration skills
- Proven self-starter with a passion for optimizing and innovating Marketing Operations processes
- Ability to grow, learn, and collaborate in a fast-paced, global environment
Preferred Skills:
- Familiarity with marketing automation platforms (e.g., Marketo, HubSpot)
- Proficiency in data visualization tools (e.g., Tableau, Power BI)
- Basic knowledge of SQL or other data querying languages
ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role due to the global nature of the company and the need to collaborate with various teams.
💰 Compensation & Benefits
- Salary Range: SGD 2,500 - 3,500 per month (industry standard for internships in Singapore)
- Benefits: Interns may be eligible for certain benefits, such as access to training and development resources, and potential full-time employment opportunities upon completion of the internship
- Working Hours: Full-time (40 hours/week), with some flexibility for remote work or part-time arrangements, depending on the specific needs of the role and the intern's academic schedule
ASSUMPTION: The salary range provided is an estimate based on industry standards for internships in Singapore. Actual compensation may vary depending on factors such as the intern's academic background, relevant experience, and the company's internal policies.
📌 Applicant Insights
🔍 Company Context
- Industry: Software Development, focusing on IoT, renewable energy management, and net-zero solutions
- Company Size: 501-1,000 employees
- Founded: Not specified (likely within the past decade, given the company's focus on emerging technologies)
- Company Description: Univers is the global leader in AI and IoT for energy, empowering enterprises across industries to solve complex energy challenges with intelligent, data-driven insights. With a global network of 1,200+ customers, they offer a comprehensive, end-to-end energy management solution supporting enterprises at every stage of their energy transition journey.
- Company Specialties: IoT, renewable energy management, software, PaaS, iPaaS, digital twin, smart building, and net-zero solutions
📊 Role Analysis
- Career Level: Entry-level (Intern)
- Reporting Structure: The intern will report directly to the Marketing Operations Manager and collaborate with regional marketing teams
- Work Arrangement: On-site, with potential flexibility for remote work or part-time arrangements, depending on the specific needs of the role and the intern's academic schedule
- Growth Opportunities: Upon successful completion of the internship, there may be opportunities for full-time employment within the Marketing Operations or Analytics teams
ASSUMPTION: The role may involve working with cross-functional teams, including sales, product, and engineering, to ensure marketing efforts align with overall business objectives.
🌍 Location & Work Environment
- Office Type: Modern, collaborative office spaces in Singapore and other global locations
- Office Location(s): 1 Harbourfront Ave, #17-01 Keppel Bay Tower, Singapore, Singapore 098632
- Geographic Context: Singapore is a global hub for technology, innovation, and sustainability, making it an ideal location for a company focused on energy management and decarbonization solutions
- Work Schedule: Full-time (40 hours/week), with some flexibility for remote work or part-time arrangements, depending on the specific needs of the role and the intern's academic schedule
ASSUMPTION: The role may require some flexibility in working hours to accommodate different time zones and ensure global campaign success.
💼 Interview & Application Insights
- Typical Process: Online application submission → Phone/Video screen → Technical assessment → Final round interview → Offer
- Key Assessment Areas: Problem-solving skills, data analysis, communication and collaboration, and cultural fit
- Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences, such as data analysis, marketing, and project management
- Prepare for the technical assessment by brushing up on your data analysis skills and familiarizing yourself with marketing automation platforms
- Research the company and the role to demonstrate your enthusiasm and understanding of Univers' mission and values
ATS Keywords: Marketing Operations, Data Analytics, Campaign Management, Marketing Automation, CRM, Performance Metrics, Actionable Insights, Process Optimization, Collaboration, Self-Starter
ASSUMPTION: The application process may involve assessments or interviews focused on data analysis and problem-solving skills, as well as cultural fit.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., Marketo, HubSpot)
- Data visualization tools (e.g., Tableau, Power BI)
- CRM software (e.g., Salesforce, HubSpot CRM)
- SQL or other data querying languages
ASSUMPTION: The specific tools and technologies used may vary depending on the regional marketing teams' preferences and the company's global standards.
👔 Cultural Fit Considerations
- Company Values: Not explicitly stated, but likely to include innovation, sustainability, collaboration, and customer focus
- Work Style: Fast-paced, global, and collaborative, with a strong emphasis on data-driven decision-making and continuous improvement
- Self-Assessment Questions:
- How do you approach optimizing marketing processes to improve campaign performance?
- Can you provide an example of a time when you analyzed data to drive meaningful insights and action?
- How do you adapt to working in a fast-paced, global environment with diverse teams?
ASSUMPTION: Univers values candidates who are passionate about driving meaningful change in the energy industry and have a strong commitment to sustainability and innovation.
⚠️ Potential Challenges
- The role may require working with large datasets and complex marketing automation platforms, which can be challenging for those new to the field
- The fast-paced, global nature of the role may require some flexibility in working hours and the ability to adapt to different time zones
- The internship may involve working on multiple projects simultaneously, requiring strong time management and prioritization skills
📈 Similar Roles Comparison
- Marketing Coordinator: More focused on day-to-day campaign execution and less on data analysis and process optimization
- Data Analyst: More focused on data analysis and less on marketing campaign operations and process optimization
- Marketing Manager: More senior role with additional responsibilities, such as team management and strategic planning
ASSUMPTION: The Marketing Operations and Analytics Intern role is unique in its focus on both campaign operations and data-driven decision-making, making it an ideal entry point for those interested in pursuing a career in marketing operations or analytics.
📝 Sample Projects
- Analyzing campaign performance data to identify trends and optimize future campaigns
- Developing and maintaining marketing dashboards to enable real-time access to key performance indicators
- Collaborating with regional marketing teams to enforce proper campaign processes and ensure data accuracy
- Conducting ad hoc analysis to support the marketing team and provide actionable insights for marketing strategy adjustments
ASSUMPTION: The specific projects assigned may vary depending on the intern's skills, interests, and the company's current priorities.
❓ Key Questions to Ask During Interview
- Can you describe a typical day or week in this role?
- How does this role support the overall marketing strategy and business objectives?
- What opportunities are there for professional development and growth within the Marketing Operations or Analytics teams?
- How does Univers support interns in balancing their academic responsibilities with their internship duties?
- What is the company's approach to sustainability and innovation, and how does this role contribute to those efforts?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and provides valuable insights into the company culture and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through [this link](https://univers.freshteam.com/jobs/G-PYa1yiOJyV/marketing-operations-and-analytics-intern)
- Tailor your resume and cover letter to highlight relevant skills and experiences, such as data analysis, marketing, and project management
- Prepare for the technical assessment by brushing up on your data analysis skills and familiarizing yourself with marketing automation platforms
- Research the company and the role to demonstrate your enthusiasm and understanding of Univers' mission and values
- Follow up with a thank-you note after your interview, reiterating your interest in the role and the company
⚠️ Disclaimer
This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
