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Marketing Operations and Campaign Managerr

Trend Micro
Full-time
On-site
London, England, United Kingdom
βš™οΈ Marketing Operations

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Operations and Campaign Manager

πŸ”Ή Company: Trend Micro

πŸ”Ή Location: London, England, United Kingdom

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 28, 2025

πŸ”Ή Experience Level: Mid-Senior level (2-5 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Managing marketing operations and campaigns to enhance Trend Micro's cybersecurity offerings
  • Collaborating with cross-functional teams to ensure effective execution and optimization of marketing strategies
  • Analyzing campaign performance data to drive informed decision-making and improve future campaigns
  • Contributing to the development and implementation of marketing strategies that align with business objectives

ASSUMPTION: This role requires a strong background in marketing operations and campaign management, with a focus on data-driven decision-making. Successful candidates will have experience working in a dynamic, fast-paced environment and be comfortable managing multiple projects simultaneously.

πŸ“‹ Key Responsibilities

βœ… Develop and execute marketing campaigns that drive brand awareness, lead generation, and revenue growth

βœ… Collaborate with cross-functional teams, including sales, product marketing, and content marketing, to ensure campaign alignment with business objectives

βœ… Analyze campaign performance data using tools such as Google Analytics, Marketo, and Salesforce to optimize campaigns and inform future strategy

βœ… Manage campaign budgets, timelines, and resources to ensure projects are delivered on time and within budget

βœ… Contribute to the development and maintenance of marketing processes, workflows, and best practices

ASSUMPTION: This role requires strong analytical skills, as well as the ability to work collaboratively with various teams to achieve common goals. Successful candidates will be comfortable using data to inform their decision-making and be proactive in identifying opportunities for improvement.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 2-5 years of experience in marketing operations or campaign management, with a focus on data-driven decision-making

Required Skills:

  • Proven experience in marketing operations and campaign management
  • Strong analytical skills, with proficiency in tools such as Google Analytics, Marketo, and Salesforce
  • Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams
  • Proven ability to manage multiple projects simultaneously and meet deadlines
  • Strong problem-solving skills and a proactive approach to identifying opportunities for improvement

Preferred Skills:

  • Experience working in the cybersecurity industry
  • Fluency in additional languages

ASSUMPTION: Successful candidates will have a strong background in marketing operations and campaign management, with a focus on data-driven decision-making. They will be comfortable working in a dynamic, fast-paced environment and be proactive in identifying opportunities for improvement.

πŸ’° Compensation & Benefits

Salary Range: Β£45,000 - Β£60,000 per year (Based on industry standards for mid-senior level marketing roles in London)

Benefits:

  • Competitive benefits package, including health insurance and retirement plans
  • Flexible working hours and remote work options
  • Opportunities for professional development and career growth

Working Hours: Full-time (40 hours per week), with flexible working hours and remote work options available

ASSUMPTION: The salary range provided is an estimate based on industry standards for mid-senior level marketing roles in London. Actual compensation may vary depending on factors such as experience, skills, and market conditions.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Trend Micro is a global leader in cybersecurity, helping to make the world safe for exchanging digital information. The company's cybersecurity platform protects hundreds of thousands of organizations and millions of individuals across clouds, networks, devices, and endpoints.

Company Size: Trend Micro has 7,000 employees across 65 countries, making it a large organization with a global presence. This means that applicants can expect a structured and well-resourced work environment, with opportunities for career growth and development.

Founded: Trend Micro was founded in 1988 and has since grown to become a global leader in cybersecurity.

Company Description:

  • Trend Micro is committed to making the world a safer and better place through its innovative cybersecurity solutions
  • The company's global threat research team delivers unparalleled intelligence and insights that power its cybersecurity platform and help protect organizations around the world from 100s of millions of threats daily
  • Trend Micro's "Trenders" are passionate about doing the right thing to make the world a safer and better place

Company Specialties:

  • Cybersecurity
  • Cloud Security
  • Security Software
  • Enterprise Security
  • Endpoint Protection
  • Network Security
  • Unified Cybersecurity

Company Website: www.trendmicro.com

ASSUMPTION: Trend Micro is a well-established and respected company in the cybersecurity industry, with a strong global presence and a commitment to making the world a safer and better place through its innovative solutions.

πŸ“Š Role Analysis

Career Level: Mid-Senior level (2-5 years of experience)

Reporting Structure: This role reports directly to the Marketing Director and works closely with cross-functional teams, including sales, product marketing, and content marketing.

Work Arrangement: This role is based in London, with flexible working hours and remote work options available.

Growth Opportunities:

  • Opportunities for career growth and development within the marketing department and the wider organization
  • Chance to work on high-impact campaigns and projects that drive business results
  • Exposure to a global organization with a strong presence in the cybersecurity industry

ASSUMPTION: This role offers a unique opportunity to work in a dynamic and fast-paced environment, with the chance to make a significant impact on the company's marketing efforts and contribute to its continued success.

🌍 Location & Work Environment

Office Type: Trend Micro's London office is located in the heart of the city, with easy access to public transportation and amenities.

Office Location(s): 2 Chome-1-1 Yoyogi, Tokyo, Japan 151-0053, JP; Cork Business & Technology Park, Model Farm Road, Cork, Cork, IE; 11F, No.198 Sec. 2, Tun Hwa S. Road, Taipei, 106, TW; 8/F Tower 2, The Rockwell Business Center, Pasig , Metro Manila 1600, PH; 1 Snooker St, Toronto, Ontario M6K 1G1, CA; Vyskocilova 1561, 4a, Prague, 140 00, CZ; 40 Hines Rd, Ottawa, Ontario K2K 2M5, CA; 11305 Alterra Pkwy, Austin, Texas 78758, US; Rua Professor AtΓ­lio Innocenti 165, SΓ£o Paulo, 04538-000, BR; Parkring 29, Garching, Bavaria 85748, DE; 29 Mahatma Gandhi Road, Bengaluru, Karnataka, IN; 6 Temasek Blvd, Central Business District, 03, SG; An De Men Avenue No.56, Nanjing, CN; 606 St Kilda Rd, Melbourne, Victoria 3004, AU; 2 Kingdom Street, Podium Level (East), London, England W2 6BD, GB; 85, rue Albert Premier, Rueil-Malmaison, FR; 560 S Winchester Blvd, Suite 400, San Jose, California 95128, US; 28 EL Falaky St, Greek Campus Downtown, Cairo, EG; 22 Ealing Cres, Bryanston, Gauteng 2191, ZA; Cluster Y, Swiss Tower, Al Thanyah 5, Dubai, AE; 1 Pacific Hwy, Level 15, North Sydney, New South Wales 2060, AU; GridAKL, 12 Madden Street,, Auckland, 1010 , NZ; 6-8 Harbour Road Wanchai, 917 9/F Shui On Centre,, Hong Kong, HK; Nehru Place Flyover, 10th floor, EROS Corporate Tower, Delhi, 110019, IN; Jl. MH. Thamrin Kav. 28-30, The Plaza Office Tower, Jakarta, ID; Youngdongdaero 416, 3FL KT&G Tower, Seoul , KR; No. 348, Jalan Tun Razak, Integra Tower, Kuala Lumpur , MY; Rama I Rd., Central World Tower, 999/9, 44th Floor, Unit 4410 -4412,, Bangkok , TH; 34 Lang Ha Street, VINACONEX Building, Hanoi, VN; Wienerbergstraße 11, Vienna, AT; SchaliΓ«nhoevedreef 20, Mechelen, Flemish Region 2800, BE; EgegΓ₯rdsvej 39c, RΓΈdovre, Capital Region 2610, DK; VΓ€nrikinkuja 3, Espoo, Southern Finland 02600, FI; Largo della Fontanella di Borghese, 19, Rome, Latium 00186, IT; 2-4 Parc d’activites, Capellen, LU; Herikerbergweg 92, Amsterdam, North Holland 1101, NL; Karenslyst allΓ© 2, Oslo, 0278, NO; Ul. Chlodna 51, Warsaw, PL; Paseo de la Castellana, 259d, Madrid, Community of Madrid 28029, ES; Jan Stenbecks torg 17, Stockholm, Stockholm County 164 40, SE; Husacherstrasse 3, Wallisellen, Zurich 8304, CH; Mashi Porivaevoy str. 34, Moscow, RU; Riyadh, SA; Istanbul , TR; Tel Aviv, IL; Mexico, MX; 225 E John Carpenter Fwy, 1500, Irving, Texas 75062, US

Geographic Context:

  • London is a major global city with a thriving tech industry and a multicultural population
  • The city offers a wide range of amenities, cultural attractions, and recreational opportunities
  • London has a temperate maritime climate, with mild winters and warm summers

Work Schedule: Full-time (40 hours per week), with flexible working hours and remote work options available

ASSUMPTION: Trend Micro's London office offers a dynamic and collaborative work environment, with opportunities for professional growth and development. The city of London provides a vibrant and multicultural setting, with a wide range of amenities and recreational opportunities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission through the company's careers website
  • Phone or video screening with the hiring manager or HR representative
  • In-depth interview with the marketing director and other relevant stakeholders
  • Final round interview with the CEO or another senior leader
  • Background check and offer extension

Key Assessment Areas:

  • Marketing operations and campaign management skills
  • Analytical skills and data-driven decision-making
  • Communication and collaboration skills
  • Problem-solving skills and proactive approach to identifying opportunities for improvement
  • Cultural fit and alignment with Trend Micro's values and mission

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant marketing operations and campaign management experience, as well as your analytical skills and data-driven approach
  • Prepare for behavioral interview questions that focus on your problem-solving skills, communication and collaboration skills, and cultural fit
  • Research Trend Micro's company culture and values to demonstrate your alignment with the organization's mission and goals

ATS Keywords: Marketing Operations, Campaign Management, Data Analysis, Google Analytics, Marketo, Salesforce, Cross-Functional Teams, Project Management, Budget Management, Marketing Strategy, Business Objectives

ASSUMPTION: Trend Micro's application process is designed to assess candidates' marketing operations and campaign management skills, as well as their analytical skills, communication and collaboration skills, and cultural fit. Successful candidates will have a strong background in marketing operations and campaign management, with a focus on data-driven decision-making, and will be able to demonstrate their alignment with Trend Micro's values and mission.

πŸ› οΈ Tools & Technologies

  • Google Analytics
  • Marketo
  • Salesforce
  • Microsoft Office Suite
  • Project management tools (e.g., Asana, Trello)
  • Budget management tools (e.g., Smartsheet, Excel)

ASSUMPTION: This role requires proficiency in tools such as Google Analytics, Marketo, and Salesforce, as well as strong analytical skills and a data-driven approach to marketing operations and campaign management.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centric
  • Innovative
  • Collaborative
  • Accountable
  • Passionate

Work Style:

  • Dynamic and fast-paced
  • Data-driven and analytical
  • Collaborative and team-oriented
  • Proactive and solution-oriented

Self-Assessment Questions:

  • Do you have a proven track record of success in marketing operations and campaign management, with a focus on data-driven decision-making?
  • Are you comfortable working in a dynamic and fast-paced environment, with the ability to manage multiple projects simultaneously and meet deadlines?
  • Do you have strong communication and collaboration skills, with the ability to work effectively with cross-functional teams?
  • Are you proactive in identifying opportunities for improvement and driving results through data-informed decision-making?

ASSUMPTION: Successful candidates will have a strong background in marketing operations and campaign management, with a focus on data-driven decision-making, and will be comfortable working in a dynamic and fast-paced environment. They will also have strong communication and collaboration skills, with the ability to work effectively with cross-functional teams and drive results through data-informed decision-making.

⚠️ Potential Challenges

  • Managing multiple projects simultaneously and meeting deadlines in a fast-paced environment
  • Analyzing large datasets and drawing insights to inform decision-making
  • Collaborating effectively with cross-functional teams, including sales, product marketing, and content marketing
  • Keeping up-to-date with industry trends and best practices in marketing operations and campaign management

ASSUMPTION: This role requires strong analytical skills, as well as the ability to work collaboratively with various teams to achieve common goals. Successful candidates will be comfortable managing multiple projects simultaneously and meeting deadlines, as well as analyzing large datasets and drawing insights to inform decision-making.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to other marketing operations and campaign management positions, but with a focus on the cybersecurity industry
  • Successful candidates will have experience working in a dynamic, fast-paced environment and be comfortable managing multiple projects simultaneously
  • Career path comparison: This role offers opportunities for career growth and development within the marketing department and the wider organization

ASSUMPTION: This role offers a unique opportunity to work in a dynamic and fast-paced environment, with the chance to make a significant impact on the company's marketing efforts and contribute to its continued success. Successful candidates will have a strong background in marketing operations and campaign management, with a focus on data-driven decision-making, and will be comfortable working in a dynamic and fast-paced environment.

πŸ“ Sample Projects

  • Developing and executing a multi-channel marketing campaign to drive brand awareness and lead generation for a new cybersecurity product
  • Analyzing campaign performance data to optimize future campaigns and improve ROI
  • Managing a team of marketing operations specialists to ensure effective execution of marketing strategies and campaigns

ASSUMPTION: These sample projects illustrate the types of responsibilities and challenges that candidates can expect to face in this role. Successful candidates will have experience working on similar projects and be comfortable managing multiple projects simultaneously.

❓ Key Questions to Ask During Interview

  • Can you describe the marketing team's structure and how this role fits within it?
  • What are the key priorities for this role in the first 30-60-90 days?
  • How does this role collaborate with other teams, such as sales and product marketing?
  • What opportunities are there for career growth and development within the marketing department and the wider organization?
  • How does Trend Micro support work-life balance and employee well-being?

ASSUMPTION: These key questions will help candidates better understand the role's responsibilities, priorities, and opportunities for career growth and development. They will also provide insight into Trend Micro's company culture and work-life balance policies.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant marketing operations and campaign management experience, as well as your analytical skills and data-driven approach
  • Prepare for behavioral interview questions that focus on your problem-solving skills, communication and collaboration skills, and cultural fit
  • Research Trend Micro's company culture and values to demonstrate your alignment with the organization's mission and goals
  • Follow up with the hiring manager or HR representative one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.