📌 Core Information
🔹 Job Title: Marketing Operations Email Specialist
🔹 Company: Apple
🔹 Location: New York, New York, United States
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: July 10, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading global email and notification campaigns end-to-end
- Collaborating with cross-functional partners to gather requirements and ensure timely communications
- Managing resources proactively and executing workflows with precision
- Driving continuous improvement through experimentation and optimization
- Partnering with data and engineering teams to enhance personalization and automation capabilities
ASSUMPTION: This role requires a high level of organization, attention to detail, and strong communication skills to manage complex campaigns and collaborate effectively with various teams.
📋 Key Responsibilities
✅ Lead the end-to-end process of global email and notification campaigns, including intake, segmentation, build, QA, localization, setup, deployment, and monitoring
✅ Collaborate with cross-functional partners to gather requirements, manage resources, and ensure timely, high-impact communications reach the right audiences
✅ Produce campaign performance reports and share actionable insights to inform future optimizations
✅ Advance operational excellence by evolving workflows, maintaining best practices, and developing tools and resources that foster continuous improvement
✅ Partner with data and engineering teams to drive personalization and automation capabilities, and work closely with marketing teams to shape the experimentation roadmap
ASSUMPTION: This role involves managing multiple campaigns simultaneously, requiring strong project management skills and the ability to prioritize tasks effectively.
🎯 Required Qualifications
Education: Bachelor's degree in Computer Science, IT, Communications, Marketing, or a related field (or equivalent experience)
Experience: 6+ years of experience managing localized email campaigns for a global brand and 3+ years of management experience leading an operational team
Required Skills:
- Proven knowledge of email marketing best practices, including technical and regulatory requirements
- Experience with email marketing tools (e.g., Salesforce, Zeta Global, Braze)
- Familiarity with HTML, CSS, and JavaScript for email customization
- Proficiency in querying and analyzing data using SQL on cloud-based data platforms such as Snowflake
- Solid understanding of audience segmentation, data workflows, and marketing automation
- Demonstrated ability to design A/B tests, analyze campaign performance, and deliver actionable recommendations
Preferred Skills:
- Ability to adapt to constant change and work effectively in a fast-paced environment
- Strong project management and organizational skills
- Knowledge of Content Management Systems (e.g., Adobe Experience Manager)
- Experience with Tableau reporting
- Excellent time management skills, attention to detail, and outstanding problem-solving skills
- Effective communication and collaboration skills
- Excellent team player
ASSUMPTION: Candidates with experience in a similar role within a global organization and familiarity with Apple's products and services may have an advantage.
💰 Compensation & Benefits
Salary Range: $120,000 - $160,000 per year (based on industry standards for a Marketing Operations Specialist with 6+ years of experience in New York, NY)
Benefits:
- Comprehensive health, dental, and vision insurance
- 401(k) matching
- Generous time off and paid holidays
- Employee discounts on Apple products
- Tuition reimbursement and professional development opportunities
Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:30 PM (with flexibility for campaign needs)
ASSUMPTION: Salary and benefits may vary based on individual qualifications, experience, and market conditions.
📌 Applicant Insights
🔍 Company Context
Industry: Apple operates in the competitive technology and electronics manufacturing industry, focusing on innovation, design, and user experience.
Company Size: Apple is a large, multinational corporation with over 137,000 employees worldwide, offering extensive resources and growth opportunities.
Founded: Apple was founded in 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne, revolutionizing the personal computer industry and expanding into consumer electronics, software, and online services.
Company Description:
- Apple is known for its commitment to simplicity, innovation, and high-quality products, including the iPhone, iPad, Mac, Apple Watch, and Apple TV
- The company's ecosystem of services, such as the App Store, Apple Music, iCloud, and Apple TV+, provides a seamless user experience across devices
- Apple prioritizes privacy, security, and accessibility in its products and services
Company Specialties:
- Design and development of consumer electronics and software
- Retail and online sales of products and services
- Marketing and advertising across Apple Services
Company Website: apple.com
ASSUMPTION: Working at Apple offers exposure to cutting-edge technology, a strong brand, and opportunities for professional growth within a large, global organization.
📊 Role Analysis
Career Level: This role is at the mid-level of the marketing operations career path, offering opportunities for growth and advancement within Apple's marketing organization.
Reporting Structure: The Marketing Operations Email Specialist will report directly to the Marketing Operations Manager and collaborate with cross-functional teams, including marketing, data, and engineering.
Work Arrangement: This is an on-site role based in New York, NY, with the possibility of occasional remote work for specific tasks or projects.
Growth Opportunities:
- Advancement to senior roles within marketing operations or related fields
- Expansion into other areas of marketing, such as brand management, product marketing, or campaign management
- Opportunities to work on high-impact projects and campaigns across Apple's diverse product portfolio
ASSUMPTION: Success in this role may lead to increased responsibilities, leadership opportunities, or cross-functional career growth within Apple's marketing organization.
🌍 Location & Work Environment
Office Type: Apple's New York office is a modern, collaborative workspace designed to foster creativity and innovation.
Office Location(s): 100 South Buckhout Street, Foster City, CA 94404
Geographic Context:
- New York City offers a vibrant, multicultural environment with numerous amenities, attractions, and networking opportunities
- The Foster City office is located in the San Francisco Bay Area, providing easy access to Silicon Valley and tech industry events
- The office is situated near public transportation, making it easily accessible for commuters
Work Schedule: The work schedule is primarily Monday-Friday, 9:00 AM - 5:30 PM, with flexibility for campaign needs and occasional overtime during peak periods.
ASSUMPTION: Working in a dynamic, fast-paced environment like Apple's marketing organization may require adaptability, strong communication skills, and the ability to manage multiple priorities effectively.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen to assess communication skills and cultural fit
- Technical assessment to evaluate email marketing skills and campaign management experience
- On-site interview with the hiring manager and cross-functional team members to discuss the role, responsibilities, and fit
- Final interview with senior leadership to discuss career growth and long-term potential
Key Assessment Areas:
- Email marketing expertise and campaign management skills
- Project management and organizational skills
- Communication and collaboration abilities
- Problem-solving and analytical thinking
- Cultural fit and alignment with Apple's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant email marketing, campaign management, and project management experience
- Include specific examples of successful email campaigns, A/B tests, and performance metrics
- Demonstrate your understanding of Apple's products, services, and marketing strategies in your application materials
- Prepare thoughtful questions about the role, team, and company to ask during the interview
ATS Keywords: Email Marketing, Campaign Management, Project Management, Data Analysis, A/B Testing, Marketing Automation, HTML, CSS, JavaScript, SQL, Cross-Functional Collaboration, Continuous Improvement
ASSUMPTION: Applicants should emphasize their relevant experience, skills, and achievements in email marketing and campaign management to increase their chances of success in the application process.
🛠️ Tools & Technologies
- Email marketing tools: Salesforce, Zeta Global, Braze
- HTML, CSS, JavaScript for email customization
- SQL for data querying and analysis
- Cloud-based data platforms: Snowflake
- Content Management Systems: Adobe Experience Manager
- Reporting tools: Tableau
ASSUMPTION: Familiarity with Apple's proprietary tools and platforms may be beneficial but is not explicitly required for this role.
👔 Cultural Fit Considerations
Company Values:
- Accessibility
- Education
- Environmental Stewardship
- Inclusion and Diversity
- Privacy
- Quality
- Sustainability
- Truth
- Accessibility
Work Style:
- Collaborative and cross-functional
- Data-driven and analytical
- Innovative and creative
- Results-oriented and focused on continuous improvement
Self-Assessment Questions:
- How do you embody Apple's commitment to accessibility in your work?
- Can you describe a time when you used data to drive a marketing decision or improve a campaign?
- How do you approach collaboration and cross-functional teamwork in a dynamic, fast-paced environment?
ASSUMPTION: Applicants should demonstrate a strong understanding of Apple's values and how they align with their personal and professional principles to ensure a good cultural fit.
⚠️ Potential Challenges
- Managing multiple campaigns simultaneously, requiring strong prioritization and time management skills
- Adapting to constant change and evolving priorities in a fast-paced marketing environment
- Collaborating effectively with cross-functional teams, including data, engineering, and marketing, to drive continuous improvement
- Balancing the need for high-quality campaigns with the requirement for timely execution
ASSUMPTION: Applicants should be prepared to address these challenges proactively and demonstrate their ability to thrive in a dynamic, fast-paced environment.
📈 Similar Roles Comparison
- Unlike other marketing roles, this position focuses specifically on email and notification campaigns, requiring deep expertise in email marketing best practices and tools
- Apple's global scale and brand recognition offer unique opportunities for high-impact campaigns and exposure to diverse audiences
- Career progression may involve expanding into other marketing channels or taking on leadership roles within Apple's marketing organization
ASSUMPTION: Applicants should consider the unique aspects of this role and how it aligns with their career goals and interests in marketing and campaign management.
📝 Sample Projects
- Managing a global email campaign for a new product launch, including segmentation, localization, and A/B testing to optimize open rates and conversions
- Developing and implementing a marketing automation workflow to improve campaign efficiency and personalization
- Analyzing campaign performance data to identify trends, optimize targeting, and inform future marketing strategies
ASSUMPTION: Applicants should be prepared to discuss their experience with similar projects and how they demonstrate their skills and qualifications for this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within the broader marketing organization?
- How does Apple approach experimentation and continuous improvement in its marketing campaigns?
- What are the most significant challenges facing the marketing team currently, and how can this role help address them?
- What opportunities are there for professional growth and development within this role and the marketing organization?
- How does Apple support work-life balance for its employees, particularly in a fast-paced marketing environment?
ASSUMPTION: Applicants should ask thoughtful, well-researched questions that demonstrate their interest in the role and commitment to understanding Apple's marketing organization and culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant email marketing, campaign management, and project management experience
- Prepare for the interview by researching Apple's products, services, and marketing strategies, as well as the specific requirements and responsibilities of the role
- Follow up with a thank-you note after the interview to reiterate your interest in the position and express your appreciation for the opportunity to discuss the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
